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Citrix DaaS (formerly Citrix Virtual Apps and Desktops service) vs Microsoft App-V comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Citrix DaaS (formerly Citri...
Ranking in Application Virtualization
1st
Average Rating
8.4
Reviews Sentiment
6.5
Number of Reviews
125
Ranking in other categories
Remote Access (5th), Virtual Desktop Infrastructure (VDI) (3rd), Desktop as a Service (DaaS) (1st)
Microsoft App-V
Ranking in Application Virtualization
2nd
Average Rating
9.6
Number of Reviews
4
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of February 2025, in the Application Virtualization category, the mindshare of Citrix DaaS (formerly Citrix Virtual Apps and Desktops service) is 27.2%, down from 31.2% compared to the previous year. The mindshare of Microsoft App-V is 21.4%, down from 24.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Application Virtualization
 

Featured Reviews

DavidWood1 - PeerSpot reviewer
Flexible Deployment, reliable performance, and fast transmission speeds
Provisioning Server is a fantastic option for image management in Citrix Virtual Apps and Desktops. It offers excellent performance and reliability. On the other hand, while Machine Creation Services can be scaled easily, they can significantly increase storage consumption. For instance, creating a Windows 10 image in MCS typically requires at least 80 GB of storage, in addition to any separate disks needed. To store changes made by users in Machine Creation Services, the differencing disk must be equal in size to the base disk, leading to significant storage consumption. On the other hand, Provisioning Server uses image versioning, creating a new image version every time it's modified. As a result, virtual machines streamed from the server revert to their original state after a reboot, which is similar to their state during the first boot. Using the provisioning server, I start by configuring a virtual machine with either a 2016 or 2019 server operating system. I install the necessary Citrix client provisioning server target device software, followed by installing the required applications. After that, I capture the entire configuration to a file share. The image is then streamed from the file share to the hypervisor, which can handle multiple machines. In some large-scale deployments, we have used a single image to provision thousands of servers. Once the image is captured and stored on the file share, it is set to read-only mode, and any changes made to it are not accepted until it is put in read-write mode. When a virtual machine is rebooted, it returns to its previous state before the changes were made. This feature can be beneficial in situations like a virus outbreak, where a simple reboot of the virtual machines can remove any malicious code or changes. A provisioning server offers a faster recovery time from a bad change and is generally faster than machine creation services. With the provisioning server, changes are not accepted until the read-write mode is enabled, and if a virus outbreak occurs, rebooting the machines restores them to the previous state. On the other hand, machine creation services' speed is dependent on the storage's speed, and recovery time from a bad change can take longer, especially with a large number of devices. If a bad change is made with machine creation services, the replication process can take a while to revert, whereas, with a provisioning server, all machines can be rebooted quickly. Within thirty minutes, I can restore my system to its previous state using the provisioning server.
DP
Enables organizations to deploy applications incredibly fast and reduces delivery time
We can deploy applications incredibly fast. The implementation time is really fast. I like the way the Sequencer works. The publication and management console are really helpful. We switch from the classic MSI through SCCM deployment to App-V with an in-house publication server. The delivery time has decreased by 40% to 45%.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It provides all of the features required for the protection of data. For example, we don't want to allow any copy/paste of data to an outside environment, and we are able to restrict the VDI to not allow any data transfer from the VDI to the local laptop's hard drives. That is one of the greatest advantages the solution provides."
"In terms of scalability, Citrix Virtual Apps and Desktops have a lot of technologies baked in there that allow an organization to scale up or down, as required. Further, leveraging Azure for scalability has added value to our organization. For example, pre-COVID-19, we had very few resources in Azure. We had some Virtual Desktops and no application servers. When COVID-19 came along, we knew people were going to be home. We knew that we had to ramp up very quickly. We fully leveraged MCS to be able to scale. Being able to take a single image and build 400,000 Virtual Desktops, all within minutes, was second to none in terms of any other technology out there that we could have used. The scalability to be able to do that in Azure, where we really don't have to worry about storage and compute power because Microsoft does that for us, was fantastic. It was almost like giving our environments steroids. It has been amazing in terms of that scalability. Now, as people start coming back to the office, we can just as quickly scale down so the compute and resource costs in Azure aren't so great anymore."
"It is a very scalable solution."
"Citrix Virtual Apps and Desktops is a stable solution."
"Ability to connect remotely."
"The ROI for us has been that when we had Hurricane Harvey last year, Xendesktop came in very handy for us. Even though people had electricity in Texas, many networks were down. Our offices could still get into our network and do work that was needed. It is an excellent virtual office that works anywhere, anytime and anyplace. It is worth our investment."
"Citrix Virtual Apps is the most valuable feature. Many customers use this feature to publish only applications, and not the full desktop. They can publish the internal resource or allow the end-user to reach a site or an application without having the full desktop. That's why they love this feature. It helps them save on resources."
"Citrix offers a range of products that can be used straight out of the box."
"It is easy to scale. You can quickly deploy additional instances. Rollbacks are easy because there is an automatic backup every hour. Deploying the application is straightforward and efficient."
"It is very easy to use from an administration point of view."
"The most interesting and powerful feature for us is the fact that we can upgrade any kind of app instantly."
"We can deploy applications incredibly fast."
 

Cons

"Latency is also a major problem when adopting Citrix for video editing software or 3D editing software, especially editing 4K video or large file size. The Citrix virtualized solution becomes too slow, so we cannot use the VDI."
"Citrix should consolidate the multiple tools currently required into a single platform."
"I think Citrix's support is good, but sometimes it is a little slow."
"Pricing can be lower and roaming profiles need to be fixed to work consistently."
"We would like to be able to provide VDI, a full desktop, to each of our users."
"The application is now very complex. We started with Citrix on PCs. Now, to access the same application, we need to have a StoreFront Server, the Delivery Controller, and Citrix License Server. It's now very complex."
"Pricing and technical support need improvement."
"The sales team does not focus on client needs but instead focuses on selling higher-priced items."
"The downside is that Microsoft bought this product and they are going to discontinue it in 2026. This is worrisome for us."
"The reporting features could be improved."
"The process was streamlined but didn't make our work simple. We encountered an issue with the person responsible for designing the website."
"If it were possible to integrate App-V with a cybersecurity solution then we could implement a documentation registry, which would be useful."
 

Pricing and Cost Advice

"The price of Citrix Virtual Apps and Desktops is approximately $300 for the new version called Dash and the license is approximately $900 annually."
"It is an expensive solution. I rate its pricing a nine out of ten."
"A perpetual enterprise license costs approximately $300 USD."
"Citrix is a mid-range cost solution compared to some others out there."
"As for the cost, it is neither cheap nor expensive. Personally, I find it quite expensive, especially if you want to add more features. The security features we use include App Protect and Endpoint Protection."
"It's costly in the market. But it is not expensive for the company. For the company, it's relatively inexpensive because the core of the work is compensated with the price."
"Citrix is expensive."
"I think it is a little high priced."
"The pricing of this product is competitive."
"Clients do not pay licensing fees."
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Top Industries

By visitors reading reviews
Computer Software Company
16%
Financial Services Firm
12%
Manufacturing Company
9%
Government
7%
Financial Services Firm
19%
Government
10%
Computer Software Company
7%
Manufacturing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Citrix Virtual Apps and Desktops?
My focus has primarily been on publishing virtual applications.
What is your experience regarding pricing and costs for Citrix Virtual Apps and Desktops?
I rate the product’s pricing a seven out of ten, where one is cheap and ten is expensive.
What needs improvement with Citrix Virtual Apps and Desktops?
I have found that Citrix DaaS is still a complex product, especially on the desktop side, which affects scalability. Although it works well on the apps side, the desktop aspect still has room for i...
What is your experience regarding pricing and costs for Microsoft App-V?
It is way more expensive than other platforms. It is almost twice the price of other platforms. I rate the product’s pricing an eight or nine out of ten, where one is cheap and ten is expensive.
What needs improvement with Microsoft App-V?
The process was streamlined but didn't make our work simple. We encountered an issue with the person responsible for designing the website. They installed a plugin that disrupted the services and m...
What is your primary use case for Microsoft App-V?
We use the solution for the Docker container.
 

Also Known As

Citrix Virtual Apps and Desktops, XenDesktop, XenApp (Citrix Virtual Apps), Citrix Workspace
App-V, MS App-V
 

Interactive Demo

Demo not available
 

Overview

 

Sample Customers

Exelon, Aeronamic, AIDS Healthcare Foundation, Alameda County Medical Center, Alaska Department of Fish & Game, Aloysius Stichting, Amarchand Mangaldas, AmBev, Amnet Technology Solutions, Arval
The University of Texas at San Antonio (UTSA), GDDKiA, P&V, Etisalat Lanka, Hellenic Petroleum
Find out what your peers are saying about Citrix DaaS (formerly Citrix Virtual Apps and Desktops service) vs. Microsoft App-V and other solutions. Updated: January 2025.
832,460 professionals have used our research since 2012.