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Densify vs Zerto comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Turbonomic
Sponsored
Ranking in Cloud Migration
5th
Average Rating
8.8
Reviews Sentiment
7.4
Number of Reviews
205
Ranking in other categories
Cloud Management (4th), Virtualization Management Tools (4th), IT Financial Management (1st), IT Operations Analytics (4th), Cloud Analytics (1st), Cloud Cost Management (1st), AIOps (5th)
Densify
Ranking in Cloud Migration
16th
Average Rating
8.8
Reviews Sentiment
7.1
Number of Reviews
9
Ranking in other categories
Cloud Management (33rd), Virtualization Management Tools (9th), Cloud Analytics (2nd), Cloud Cost Management (12th)
Zerto
Ranking in Cloud Migration
3rd
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
303
Ranking in other categories
Backup and Recovery (2nd), Cloud Backup (2nd), Disaster Recovery (DR) Software (2nd)
 

Mindshare comparison

As of April 2025, in the Cloud Migration category, the mindshare of IBM Turbonomic is 4.0%, down from 5.3% compared to the previous year. The mindshare of Densify is 2.2%, down from 2.9% compared to the previous year. The mindshare of Zerto is 5.1%, up from 3.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Migration
 

Featured Reviews

Keldric Emery - PeerSpot reviewer
Saves time and costs while reducing performance degradation
It's been a very good solution. The reporting has been very, very valuable as, with a very large environment, it's very hard to get your hands on the environment. Turbonomic does that work for you and really shows you where some of the cost savings can be done. It also helps you with the reporting side. Me being able to see that this machine hasn't been used for a very long time, or seeing that a machine is overused and that it might need more RAM or CPU, et cetera, helps me understand my infrastructure. The cost savings are drastic in the cloud feature in Azure and in AWS. In some of those other areas, I'm able to see what we're using, what we're not using, and how we can change to better fit what we have. It gives us the ability for applications and teams to see the hardware and how it's being used versus how they've been told it's being used. The reporting really helps with that. It shows which application is really using how many resources or the least amount of resources. Some of the gaps between an infrastructure person like myself and an application are filled. It allows us to come to terms by seeing the raw data. This aspect is very important. In the past, it was me saying "I don't think that this application is using that many resources" or "I think this needs more resources." I now have concrete evidence as well as reporting and some different analytics that I can show. It gives me the evidence that I would need to show my application owners proof of what I'm talking about. In terms of the downtime, meantime, and resolution that Turbonomic has been able to show in reports, it has given me an idea of things before things happen. That is important as I would really like to see a machine that needs resources, and get resources to it before we have a problem where we have contention and aspects of that nature. It's been helpful in that regard. Turbonomic has helped us understand where performance risks exist. Turbonomic looks at my environment and at the servers and even at the different hosts and how they're handling traffic and the number of machines that are on them. I can analyze it and it can show me which server or which host needs resources, CPU, or RAM. Even in Azure, in the cloud, I'm able to see which resources are not being used to full capacity and understand where I could scale down some in order to save cost. It is very, very helpful in assessing performance risk by navigating underlying causes and actions. The reason why it's helpful is because if there's a machine that's overrunning the CPU, I can run reports every week to get an idea of machines that would need CPU, RAM, or additional resources. Those resources could be added by Turbonomic - not so much by me - on a scheduled basis. I personally don't have to do it. It actually gives me a little bit of my life back. It helps me to get resources added without me physically having to touch each and every resource myself. Turbonomic has helped to reduce performance degradation in the same way as it's able to see the resources and see what it needs and add them before a problem occurs. It follows the trends. It sees the trends of what's happening and it's able to add or take away those resources. For example, we discuss when we need to do certain disaster recovery tests. Over the years, Turbo will be able to see, for example, around this time of year that certain people ramp up certain resources in an environment, and then it will add the resources as required. Another time of year, it will realize these resources are not being used as much, and it takes those resources away. In this way, it saves money and time while letting us know where we are. We've saved a great deal of time using this product when I consider how I'd have to multiply myself and people like me who would have to add resources to devices or take resources away. We've saved hundreds of hours. Most of the time those hours would have to be after hours as well, which are more valuable to me as that's my personal time. Those saved hours are across months, not years. I would consider the number of resources that Turbonomic is adding and taking away and the placement (if I had to do it all myself) would end up being hundreds of hours monthly that would be added without the help of Turbonomic. It helps us to meet SLAs mainly due to the fact that we're able to keep the servers going and to keep the servers in an environment, to keep them to where (if we need to add resources) we can add them at any given time. It will keep our SLAs where they need to be. If we were to have downtime due to the fact that we had to add resources or take resources away and it was an emergency, then that would prevent us from meeting our SLAs. We also use it to monitor Azure and to monitor our machines in terms of the resources that are out there and the cost involved. In a lot of cases, it does a better job of giving us cost information than Azure itself does. We're able to see the cost per machine. We're able to see the unattached volume and storage that we are paying for. It gives us a great level of insight. Turbonomic gives us the time to be able to focus on innovation and ongoing modernization. Some of the tasks that it does are tasks that I would not necessarily have to do. It's very helpful in that I know that the resources are there where they need to be and it gives me an idea of what changes need to be made or what suggestions it's making. Even if I don't take them, I'm able to get a good idea of some best practices through Turbonomic. One of the ways that Turbonomic does to help bring new resources to market is that we are now able to see the resources (or at least monitor the resources) before they get out to the general public within our environment. We saw immediate value from the product in the test environment. We set it up in a small test environment and we started with just placement and we could tell that the placement was being handled more efficiently than what VMware was doing. There was value for us in placement alone. Then, after we left the placement, we began to look at the resources and there were resources. We immediately began to see a change in the environment. It has made the application and performance better, mainly due to the fact that we are able to give resources and take resources away based on what the need is. Our expenses, definitely, have been in a better place based on the savings that we've been able to make in the cloud and on-prem. Turbonomic has been very helpful in that regard. We've been able to see the savings easily based on the reports in Turbonomic. That, and just seeing the machines that are not being used to capacity allows us to set everything up so it runs a bit more efficiently.
Amit Kantia - PeerSpot reviewer
Its most valuable feature is the ability to capture attributes in the console, but it is not a stable solution
I recommend others to use Densify. They can not only use it for reporting but for automation as well. They can implement the policies on the console easily during the build-out procedure. Stability is the primary concern to us as it is causing lots of problems. We can only make significant decisions if Densify allows us, and it takes lots of time. Thus, I rate the tool as a six out of ten.
Sachin Vinay - PeerSpot reviewer
Leverage disaster recovery with reliable support and cost-effective future-proof features
Zerto is straightforward to implement because it only requires the installation of an agent on the VMs designated for migration. A service, typically a VM, must also be deployed at the disaster recovery location. This entire process is simple and can be completed within three days. Zerto's near-synchronous replication occurs every minute, allowing for highly granular recovery points. This means that even if interruptions or malware disruptions occur within that minute, Zerto can restore to the last known good state, effectively recovering the entire setup to the latest backup. This capability ensures high data security and minimizes potential data loss. One of the main benefits of implementing Zerto is its data compression, which significantly reduces the load on our IPsec VPN. Zerto compresses data by 80 percent before transmitting it across the VPN, minimizing the data transferred between geographically dispersed locations. This compression and subsequent decompression at the destination alleviate the strain on the VPN, preventing overload and ensuring efficient data synchronization. Zerto simplifies malware protection by integrating it into its disaster recovery and synchronization features. This comprehensive approach eliminates the need for separate antivirus setups in virtual machines and applications. It streamlines our security measures and removes the need for additional software or solutions, resulting in an excellent return on investment. Zerto's single-click recovery solution offers exceptional recovery speed. Through the user interface, a single click allows for a complete restoration from the most recent backup within two to three minutes, enabling rapid recovery and minimal downtime. Zerto's Recovery Time Objective is excellent. In the past, if a virtual machine crashed, we would recover it from a snapshot, which could take one to two hours. With Zerto, the recovery process takes only five minutes, and users are typically unaware of any disruption. This allows us to restore everything quickly and efficiently. Zerto has significantly reduced our downtime. When malware affects our data, Zerto immediately notifies us and helps us protect other applications, even those not yet implemented with Zerto. By monitoring these applications, we can quickly identify and address any potential malware spread, minimizing downtime across our systems. Zerto significantly reduces downtime and associated costs during disruptions. Our services are unified, so in the event of a disruption without Zerto, even a half-day disruption would necessitate offline procedures. This would lead to increased manpower, service delays, and substantial financial losses due to interrupted admissions and other critical processes. By unifying service processes, Zerto minimizes the impact of outages. Zerto streamlines our disaster recovery testing across multiple locations by enabling efficient failover testing without disrupting live services. Traditionally, DR testing required downtime of critical systems, but Zerto's replication and failover capabilities allow us to test in parallel with live operations. This non-disruptive approach ensures continuous service availability while validating our DR plan, even in scenarios like malware attacks, by creating a separate testing environment that mirrors the live setup. This comprehensive testing provides confidence in our ability to handle real-world incidents effectively. This saves us over 60 percent of the time. Zerto streamlines system administration tasks by automating many processes, thereby reducing the workload for multiple administrators. This allows them to focus on other university services that require attention and effectively reallocate support resources from automated tasks to those requiring more dedicated management. Zerto is used exclusively for our critical services, providing up to a 70 percent improvement in our IT resilience.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"My favorite part of the solution is the automation scheduling. Being able to choose when actions happen, and how they happen..."
"The notifications saying, "This is a corrective action," even though some of them can be automated, are always welcome to see. They summarize your entire infrastructure and how you can better utilize it. That is the biggest feature."
"The tool provides the ability to look at the consumption utilization over a period of time and determine if we need to change that resource allocation based on the actual workload consumption, as opposed to how IT has configured it. Therefore, we have come to realize that a lot of our workloads are overprovisioned, and we are spending more money in the public cloud than we need to."
"Before implementing Turbonomic, we had difficulty reaching a consensus about VM placement and sizing. Everybody's opinion was wrong, including mine. The application developers, implementers, and infrastructure team could never decide the appropriate size of a virtual machine. I always made the machines small, and they always made them too big. We were both probably wrong."
"The automation and orchestration components are definitely the best part, as you can tell it what it can do and when, and just let it be."
"Turbonomic helps us right-size virtual machines to utilize the available infrastructure components available and suggest where resources should exist. We also use the predictive tool to forecast what will happen when we add additional compute-demanding virtual machines or something to the environment. It shows us how that would impact existing resources. All of that frees up time that would otherwise be spent on manual calculation."
"It is a good holistic platform that is easy to use. It works pretty well."
"I like the analytics that help us optimize compatibility. Whereas Azure Advisor tells us what we have to do, Turbonomic has automation which actually does those things. That means we don't have to be present to get them done and simplifies our IT engineers' jobs."
"The ability to increase server density inside of my environment, which has helped me drive reduction in costs."
"The tool will come back and tell us that we can operate with 1,000 minutes as an example, save 90% on the contractual rate and not run into any issues."
"Densify's ability to aggregate multiple on-premise vCenters and multiple cloud accounts, gives it a level of visibility not found in many places."
"One would be the automatic rebalancing of the environment. That was one feature which helped. With that, we could improve our efficiency of our VMware infrastructure."
"The Densify Control Console, and Environment Status."
"I would say that the initial thing is that it provides us with a technological basis to expand capacity management beyond Excel."
"The solution's tech support is excellent."
"The Control Console provides a very easy to read dashboard of "too little/just right/too much" resources both for current data and on a historical or predictive basis."
"Zerto's ease of use is outstanding; it's easy to set up and has a clear interface and menus. The reporting, analytics, and online monitoring are also excellent."
"The ease of use and simplicity in moving things without having to do a cross-v set of V-motions has been most valuable. It saves time and effort and it eliminates mistakes."
"Zerto's single-click recovery solution offers exceptional recovery speed."
"I appreciate the real-time nature of Zerto. It continuously copies data, maintains synchronization, and allows rapid recovery of key systems."
"I give Zerto's stability a nine out of ten."
"Zerto is essential for protecting critical workloads. We don't protect all of our VMs, but some need to be recovered in a timely manner. The recovery time is almost immediate."
"Four years ago when we did a PoC between two other vendors and Zerto, there were two features of Zerto that sold it, hands-down. One was the ease of creating protection groups, the ease with which our engineers could create protection, add virtual machines into the Zerto product, and get them under DR protection."
"The replication works really well. We perform multiple tests a month and annual tests for our tier-one and many of our tier-two apps... Migrating systems as a failover rollback or a system move are two of the functions that I like the most."
 

Cons

"There are a few things that we did notice. It does kind of seem to run away from itself a little bit. It does seem to have a mind of its own sometimes. It goes out there and just kind of goes crazy. There needs to be something that kind of throttles things back a little bit. I have personally seen where we've been working on things, then pulled servers out of the VMware cluster and found that Turbonomic was still trying to ship resources to and from that node. So, there has to be some kind of throttling or ability for it to not be so buggy in that area. Because we've pulled nodes out of a cluster into maintenance mode, then brought it back up, and it tried to put workloads on that outside of a cluster. There may be something that is available for this, but it seems very kludgy to me."
"The reporting needs to be improved. It's important for us to know and be able to look back on what happened and why certain decisions were made, and we want to use a custom report for this."
"It sometimes does get false positives. Sometimes, it'll move something when it really wasn't a performance metric. I've seen it do that, but it's pretty much an automated tool for performance. We've only got about 500 virtual machines, so lots of times, I'm able to manage it physically, but it's definitely a nice tool for a larger enterprise that might be managing 2,000 or 3,000 virtual machines."
"I do not like Turbonomic's new licensing model. The previous model was pretty straightforward, whereas the new model incorporates what most of the vendors are doing now with cores and utilization. Our pricing under the new model will go up quite a bit. Before, it was pretty straightforward, easy to understand, and reasonable."
"I would like Turbonomic to add more services, especially in the cloud area. I have already told them this. They can add Azure NetApp Files. They can add Azure Blob storage. They have already added Azure App service, but they can do more."
"The deployment process is a little tricky. It wasn't hard for me because I have pretty in-depth knowledge of Kubernetes, and their software runs on Kubernetes. To deploy it or upgrade it, you have to be able to follow steps and use the Kubernetes command line, or you'll need someone to come in and do it for you."
"The planning and costing areas could be a little bit more detailed. When you have more than 2,000 machines, the reports don't work properly. They need to fix it so that the reports work when you use that many virtual machines."
"Since the introduction of a HTML 5 based interface, our main - but minor - criticism of a less than intuitive operation managers' GUI would be the area of improvement."
"A closer integration to the service management processes."
"It seems that the mechanism for integration is, it goes so far but I think there could be some standard integration to normal remedy service now etc. I think that should be out of the box."
"Initially we talked about some custom reporting, wherein our customer expected certain reports on a few areas, like how the storage is allocated, how the network performance is doing, and how the network utilization is happening for a virtual machine."
"Some parts of the interface are rather complex and require a bit of time to navigate, but this has never stopped us as a Densify advisor is readily available to help with our "how to" queries."
"In terms of integration, the tool has great data. However, it's not always meaningful because the true business attributes of how most Fortune 500 companies operate are not maintaining in one tool, they're in a school of many tools."
"Unfortunately the tools and mechanisms which really came to maturity in the cloud, and were not mainstream on-premise, are still not implemented."
"The solution's stability is the primary concern for me."
"Normalization of CPU utilization is required. At present, the data is available based on entitlement level."
"They just came out with improvements for ransomware protection last week. I haven't used them yet but, overall, security and preventing ransomware is really a hot topic these days. I would like to see it detect when the ransomware occurs and provide more information on it."
"I'm not sure if it has throttling, meaning, what's going over the wire and how we can throttle that to reduce the amount of data that's going across the bandwidth. I can't remember if that's something that's in this product. It might be in the more recent version."
"Its pricing could be better. Also, Zerto needs to improve its reporting capabilities and provide better dashboards."
"The only thing I really don't like about Zerto is that the ZVM has to be a Windows server. I can spin up any OBA template whenever I want to, but if it has an OS that's tied to it, then I have to involve the OS team from my company. That drives me crazy."
"Zerto needs to improve its support for VMware Lifecycle Manager."
"Expanding the product to compete more fully with products such as Veeam would be a big benefit in the market."
"Zerto can improve by offering bare metal recovery for our physical infrastructure."
"I would like to be able to replicate one to multiple without having to recreate every VPG. That would save us a lot of time. When we add a site or move our DR to a different site, I have to recreate everything from scratch. So, it'd be cool to be able to just repoint an existing VPG to a new site without having to recreate everything."
 

Pricing and Cost Advice

"What I can advise is to trial the product, taking advantage of the Turbonomic pre-sales implemention support and kickstart training."
"You should understand the cost of your physical servers and how much time and money you are spending year over year on expanding your virtual farm."
"I'm not involved in any of the billing, but my understanding is that is fairly expensive."
"I have not seen Turbonomic's new pricing since IBM purchased it. When we were looking at it in my previous company before IBM's purchase, it was compatible with other tools."
"The pricing and licensing are fair. We purchase based on benchmark pricing, which we have been able to get. There are no surprise charges nor hidden fees."
"Contact the Turbonomic sales team, explain your needs and what you're looking to monitor. They will get a pre-sales SE on the phone and together work up a very accurate quote."
"It was an annual buy-in. You basically purchase it based on your host type stuff. The buy-in was about 20K, and the annual maintenance is about $3,000 a year."
"The product is fairly priced right now. Given its capabilities, it is excellently priced. We think that the product will become self-funding because we will be able to maximize our resources, which will help us from a capacity perspective. That should save us money in the long run."
"Setup cost is negligible, as it scales fairly well."
"Cost is always involved, but then I feel that this solution is better than other products that we have."
"Densify has licensing setup so you can collect data without licensing. It gives you the ability to collect on everything, then choose later what you would like to license."
"There was some sticker shock, as this is not just another software product to spit out graphs."
"Licensing is based on the number of VMs to replicate. The first thing should be to get the number of VMs to replicate based on your business needs."
"Its licensing is yearly. You can do multi-year contracts, which is what we did. You pay per VM, and you replicate a license per VM. So, we bought about 20 licenses. We paid somewhere between $5,000 and $10,000. There is an initial upfront cost. Basically, you buy the license, and then you have a maintenance cost on top of that. So, the upfront cost is somewhere between $5,000 to $10,000. The maintenance is $5,000 to $10,000 over a three-year period."
"Zerto is reasonably price for the product that you're getting. We keep on buying more licenses, so it's a good price."
"It's very reasonably priced. It's a little more than $3,000 annually. That works out to about $20 per server per month."
"From a pricing standpoint, there is value in it without question. However, it can become quite expensive when you start looking at the number of workloads you have in the environment and what you would like to do."
"The cost per VM is a bit high."
"Its price is fair. It is very cost-effective compared to the cost of the labor for your workers and associates."
"There may be less expensive solutions on the market but with Zerto, you get what you pay for."
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Comparison Review

it_user159711 - PeerSpot reviewer
Nov 9, 2014
VMware SRM vs. Veeam vs. Zerto
Disaster recovery planning is something that seems challenging for all businesses. Virtualization in addition to its operational flexibility, and cost reduction benefits, has helped companies improve their DR posture. Virtualization has made it easier to move machines from production to…
 

Top Industries

By visitors reading reviews
Financial Services Firm
14%
Computer Software Company
13%
Manufacturing Company
10%
Insurance Company
7%
Manufacturing Company
26%
Computer Software Company
15%
Financial Services Firm
15%
Retailer
6%
Computer Software Company
22%
Financial Services Firm
10%
Manufacturing Company
8%
Healthcare Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What is your experience regarding pricing and costs for Turbonomic?
It offers different scenarios. It provides more capabilities than many other tools available. Typically, its price is...
What needs improvement with Turbonomic?
The implementation could be enhanced.
What is your primary use case for Turbonomic?
We use IBM Turbonomic to automate our cloud operations, including monitoring, consolidating dashboards, and reporting...
Ask a question
Earn 20 points
What advice do you have for others considering Oracle Data Guard?
Ik fluister:VM Host Oracle en DataGuard hebben we per toeval vervangen door Zerto :-) tijdens de Zerto implementatie ...
What do you like most about Zerto?
Its ability to roll back if the VM or the server that you are recovering does not come up right is also valuable. You...
What is your experience regarding pricing and costs for Zerto?
Zerto is definitely more costly compared to its competitors, such as VMware Site Recovery Manager. It may not be suit...
 

Also Known As

Turbonomic, VMTurbo Operations Manager
No data available
Zerto Virtual Replication
 

Interactive Demo

Demo not available
Demo not available
 

Overview

 

Sample Customers

IBM, J.B. Hunt, BBC, The Capita Group, SulAmérica, Rabobank, PROS, ThinkON, O.C. Tanner Co.
AIG, Bank of America, Cigna, Citi
United Airlines, HCA, XPO Logistics, TaxSlayer, McKesson, Insight Global, American Airlines, Tencate, Aaron’s, Grey’s County, Kingston Technologies
Find out what your peers are saying about Densify vs. Zerto and other solutions. Updated: April 2025.
846,617 professionals have used our research since 2012.