HubSpot CRM vs IQVIA Orchestrated Customer Engagement comparison

HubSpot and IQVIA are both solutions in the CRM category. HubSpot is ranked #8 with an average rating of 8.1, while IQVIA is ranked #41. HubSpot holds a 1.7% mindshare in CRM, compared to IQVIA’s 1.2% mindshare. Additionally, 97% of HubSpot users are willing to recommend the solution, compared to 100% of IQVIA users who would recommend it.

HubSpot CRM

Read 42 HubSpot CRM reviews

909 Views
601 Comparison Views

97% willing to recommend

IQVIA Orchestrated Customer...

Read 1 IQVIA Orchestrated Customer Engagement review

786 Views
393 Comparison Views

100% willing to recommend

HubSpot CRM

IQVIA Orchestrated Customer...

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Executive Summary

We performed a comparison between HubSpot CRM and IQVIA Orchestrated Customer Engagement based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, Microsoft, monday.com and others in CRM.

To learn more, read our detailed CRM Report (Updated: October 2024).

Buyer's Guide

CRM

October 2024

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Helped 816,406 peers since 2012

Categories and Ranking

HubSpot CRM

Ranking in CRM

8th

Average Rating

8.2

Reviews Sentiment

7.7

Number of Reviews

Ranking in other categories

No ranking in other categories

IQVIA Orchestrated Customer...

Ranking in CRM

41st

Average Rating

7.0

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of November 2024, in the CRM category, the mindshare of HubSpot CRM is 1.7%, down from 2.2% compared to the previous year. The mindshare of IQVIA Orchestrated Customer Engagement is 1.2%, down from 1.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM

Featured Reviews

VikasAgarwal

Founder & CTO at Naks Digital Consulting

Flexible, stable and offers comprehensive feature set, including core CRM functionalities like lead management and marketing automation

It's good. We haven't had to escalate issues to them often. They have a support team and a community forum where you can ask questions or find answers. The community is great – we've almost always found answers to our questions there, especially regarding the API. We got in touch with customer service and support once or twice. Once was when they were deprecating a feature by a certain date, and we needed to extend the timeline for us because we couldn't meet that deadline. They were very accommodating and readily extended it for us by a couple of months. And another time, there was some technical question. And they were fine. They did help. It was okay.

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Jaemin Baek

Dx Strategist at SK Telecom

Has 360 degree customer view but needs to improve workflow

Because Salesforce is a cloud solution, sometimes we have issues with speed. We experience a lot of delays. The data queries are at times separated and do not match properly. To obtain insights from data, we need to map or match the datasets and define the relationships between them. However, in Salesforce it is very difficult to define relationships between datasets. They do not provide any customization features; they are all global/standard. Because the sales department needs many functions to deal with sales or government policies, like taxes, they cannot develop the features in OCE. As a result, we cannot provide Salesforce as a single solution. The workflow process is not complete. They need to achieve more knowledge and experience in this industry.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"What I like most about HubSpot CRM is the ability to track how an interaction goes along the pipeline. I also like that you can use HubSpot CRM to schedule when you want a particular email to go out. Another valuable feature of the solution is having all your client information in a consolidated database."

"The most valuable features of HubSpot CRM are ease of use, lead generation, and follow-up leads. Additionally, there are a lot of connectors to other solutions, such as Jira and Slack. Whether it's a scrum tool or the ticketing tool, it has a connector."

"The interface is good."

"We get a good overview of where everything is in the pipeline."

"The best feature in HubSpot CRM for us is the custom objects that we integrated. This allows us to include more information on the contact profile, company profile, and other details, making it easier for our staff to have all the necessary information before contacting our customers.Additionally, having all this information in a centralized place is highly beneficial for us."

"The solution is easy to use for anyone, integrates well with email, has simple node management, and has good tracking lead features."

"Very scalable CRM platform with multiple functions, e.g. marketing, ticketing, and service."

"The feature that is beneficial from HubSpot CRM is business intelligence."

More HubSpot CRM pros

"I've found the customer 360 degree view to be valuable."

Cons

"Right now, HubSpot CRM fills my needs. The solution is good for marketing, and you can schedule when you want your ads and your emails to be sent out to your clients. You can track your client pipeline, you can see who viewed your messages and who hasn't, etc. I feel that HubSpot CRM is adequate for my need, but if the solution has the functionality of not needing to input your password every single time you log into the platform, then that would make it better. If that could be incorporated into the new version of HubSpot CRM, then the solution would go a long way."

"The mobile application for HubSpot CRM could improve. There are a lot of weaknesses and limitations. Salesforce.com's mobile application is much better."

"We found that automated emails were challenging to manage in the tool. While the feature allows you to create dynamic email templates, it was difficult to tweak and fetch data associated with different objects, such as contacts and custom objects."

"This solution could be easier to use. You really have to be hands on in the beginning as its an in depth solution. It takes some time to learn how it works before you can start using it."

"There is a limitation with the integration with other tools or workflows."

"HubSpot CRM could improve by reducing the price."

"There is room for improvement in pricing. The pricing strategy that they have is way too clever."

"The solution's user interface can be simpler with features that are easy to navigate."

More HubSpot CRM cons

"Because Salesforce is a cloud solution, sometimes we have issues with speed. We experience a lot of delays."

Pricing and Cost Advice

"Pricing is based on the number of users."

"I do not recall the particulars of the licensing fees."

"HubSpot CRM has a free version, which is why small companies prefer it. The paid version of this software needs to be priced better."

"The cost of HubSpot CRM is less than the cost of Freshsales."

"It's in the upper range. If 10 represents the most expensive, I'd rate it a 7 out of 10. Its price also depends on the size of your team."

"The pricing is in a midrange if you line up the marketing tools."

"HubSpot CRM is affordable."

"There are a few licensing payment models, such as annual or monthly. The solution is modular, which means that if you need a specific capability or function within the organization, you can purchase it specifically and you don't have to purchase something that is only utilized by 20 percent of the organization."

More HubSpot CRM pricing and cost advice

"OCE is less expensive than Veeva, for instance."

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Top Industries

By visitors reading reviews

Computer Software Company

21%

Government

11%

Manufacturing Company

Educational Organization

Healthcare Company

38%

Computer Software Company

11%

Manufacturing Company

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about HubSpot CRM?

The best thing about HubSpot is its clear workflow. Anyone can understand the flows of your contacts, your emails, their delivery dates, and the reasons behind their movements.

See all answers

What is your experience regarding pricing and costs for HubSpot CRM?

If one is a low price and ten is a high price, I rate the pricing as a five. HubSpot CRM is much more expensive than Salesforce. My company probably pays around 40 USD per user monthly.

See all answers

What is your primary use case for HubSpot CRM?

I am a commercial person who requires meetings with customers to get reports for sales funnel analysis.

See all answers

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Salesforce Sales Cloud vs IQVIA Orchestrated Customer Engagement

Compared 100% of the time

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Product Reports

Buyer's Guide

HubSpot CRM

November 2024

Download HubSpot CRM product report

Buyer's Guide

CRM

October 2024

IQVIA Orchestrated Customer Engagement report

Download IQVIA Orchestrated Customer Engagement product report

Also Known As

No data available

IQVIA OCE

Learn More

HubSpot

IQVIA

Overview

HubSpot CRM is a comprehensive customer relationship management software that helps businesses manage their sales, marketing, and customer service activities. It offers a wide range of features, including contact management, email tracking, deal tracking, and task management.

With its intuitive interface and easy-to-use tools, HubSpot CRM allows users to streamline their sales processes, track customer interactions, and improve overall productivity. It also integrates seamlessly with other HubSpot products, such as marketing automation and customer service, providing a complete solution for businesses of all sizes.

Whether you're a small startup or a large enterprise, HubSpot CRM can help you organize and grow your customer relationships.

Orchestrated Customer Engagement (OCE) is the next generation commercial platform from IQVIA. OCE connects sales, marketing, medical and other functions to harmonize interactions with customers. This enables life sciences companies to build trust and optimize performance in a way not possible with legacy point solutions such as CRM and MCM tools.

Sample Customers

digimind, easyrecrue, software2, subaru, suzuki

Information Not Available

Find out what your peers are saying about Salesforce, Microsoft, monday.com and others in CRM. Updated: October 2024.

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We monitor all CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.