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IBM Business Automation Workflow vs Informatica Intelligent Data Management Cloud (IDMC) comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
7.6
IBM Business Automation Workflow boosts ROI by lowering costs, enhancing digital transformation, and increasing productivity through automation.
Sentiment score
7.1
Informatica Cloud enhances data quality and processes, with ROI influenced by master data, change management, and adoption rates.
Initially performed manually, workflows now provide a better user experience and increased efficiency.
 

Customer Service

Sentiment score
5.9
IBM Business Automation Workflow support is generally effective, but efficiency varies, with on-premises outperforming cloud-based services.
Sentiment score
6.9
Informatica offers strong support, praised for expertise but needing consistent response times; priority and contracts affect service quality.
If the solution is readily available to IBM support team, they provide it instantly.
IBM provides long-term support and maintains a traditionally good customer-vendor relationship.
Due to the tool's maturity limitations, solutions are not always simple and often require workarounds.
 

Scalability Issues

Sentiment score
7.8
IBM Business Automation Workflow provides scalable solutions with flexible deployment, supporting high transaction volumes and effective enterprise-level use.
Sentiment score
7.3
Informatica Intelligent Data Management Cloud offers scalable solutions, handling large volumes with proper planning and excellent documentation for user satisfaction.
We are implementing load balancing and horizontal scalability.
We can manage the license usage and scale our environment while optimizing license use.
As a SaaS platform, IDMC is quite scalable and provides complete flexibility.
 

Stability Issues

Sentiment score
7.6
IBM Business Automation Workflow offers stability and supports millions daily, overcoming setup challenges through performance tuning and monitoring.
Sentiment score
7.7
Informatica IDMC is generally reliable despite occasional issues, with strong vendor support ensuring minimal downtime and manageable bugs.
Outside of these maintenance periods, the environment is quite stable.
Stability is crucial because IDMC holds business-critical data, and it needs to be available all the time for business users.
 

Room For Improvement

IBM Business Automation Workflow requires improvements in usability, integration, support, and advanced features for a cohesive user experience.
Informatica IDMC needs UI improvements, better automation, pricing review, enhanced support, and performance enhancements for optimal usability.
Many developments are focused on AI, LLM models, and data science.
IBM Business Automation Workflow could be more intuitive, with more advanced low-code features and services definition.
Code management lacks merging capabilities.
The tool needs to mature in terms of category-specific attributes or dynamic attributes.
 

Setup Cost

IBM Business Automation Workflow is costly but valued for its flexibility, robust features, and transparent, worthwhile investment.
Informatica IDMC pricing is high, varies by project, and often suits large enterprises with negotiable options.
It is not a cheap license but in line with expectations for such software.
The price of IBM Business Automation Workflow is on the higher side compared to the features it offers.
It ranges from a quarter million to a couple of million a year.
 

Valuable Features

IBM Business Automation Workflow enhances app development, usability, and efficiency through integration, RPA, AI features, and robust connectivity.
Informatica IDMC provides flexible data management with seamless integration, AI capabilities, and robust governance for efficient data handling.
We have integrations with different banks, ERP systems, and other human resource management systems by integrating through different systems.
It assisted in making users concentrate on the process flow rather than just features.
It offers robust workflow features and, despite being a low-code tool, provides extensive customization options.
The platform's ability to pull in data from other platforms without the need for an additional integration tool enhances its appeal.
 

Categories and Ranking

IBM Business Automation Wor...
Ranking in Business Process Management (BPM)
16th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
26
Ranking in other categories
No ranking in other categories
Informatica Intelligent Dat...
Ranking in Business Process Management (BPM)
13th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
182
Ranking in other categories
Data Integration (3rd), Data Quality (1st), Business-to-Business Middleware (4th), API Management (8th), Cloud Data Integration (3rd), Data Governance (2nd), Test Data Management (3rd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (1st), Data Masking (2nd), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)
 

Mindshare comparison

As of April 2025, in the Business Process Management (BPM) category, the mindshare of IBM Business Automation Workflow is 2.2%, down from 2.4% compared to the previous year. The mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 1.2%, down from 1.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Business Process Management (BPM)
 

Featured Reviews

Ateeq Rehman - PeerSpot reviewer
Customizable features empower seamless workflow automation
The system is fully customizable, very resilient, and fault-tolerant. We have first-line support from IBM, so there are no issues. We have integrations with different banks, ERP systems, and other human resource management systems by integrating through different systems. It provides many ways to integrate, and we are utilizing it effectively.
Raj Sethupathi - PeerSpot reviewer
Offers profiling and address standardization but can be complicated
Informatica Data Quality has its data warehouse, primarily using Oracle and some SQL databases. You need a database to host the data. The cleansed version of the data is stored in the data warehouse. It integrates with PowerCenter and other Informatica tools. The integration details can be complex, but a regional setup is involved in this process. Profiling smaller datasets, such as 10,000-50,000 records, worked fine. However, unexpected issues could arise with larger datasets, such as thousands of records or more, especially with tables containing many columns. Handling tables with fifty or more columns can be challenging, even in Excel. A mismatch in data types could cause the entire system to crash. Continual enhancements are being made to address these issues, which can be unique to specific industries like finance and healthcare.
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Use our free recommendation engine to learn which Business Process Management (BPM) solutions are best for your needs.
848,253 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Financial Services Firm
37%
Computer Software Company
10%
Government
7%
Insurance Company
5%
Financial Services Firm
17%
Computer Software Company
12%
Manufacturing Company
10%
Insurance Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Which is better, IBM BPM or IBM Business Automation Workflow?
We researched both IBM solutions and in the end, we chose Business Automation Workflow. IBM BPM has a good user interface and the BPM coach is a helpful tool. The API is very useful in providing en...
What do you like most about IBM Business Automation Workflow?
The most valuable feature of IBM Business Automation Workflow is cost management.
What is your experience regarding pricing and costs for IBM Business Automation Workflow?
The pricing of IBM Business Automation Workflow is within the expected range for our organization, which is in the enterprise sphere. We ensure everything is economical and well-regulated while mai...
How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
 

Also Known As

Business Automation Workflow
ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
 

Overview

 

Sample Customers

Key Bank, Barclays, Control€xpert, MIR Insurance Brokers, Conqord Oil
The Travel Company, Carbonite
Find out what your peers are saying about IBM Business Automation Workflow vs. Informatica Intelligent Data Management Cloud (IDMC) and other solutions. Updated: April 2025.
848,253 professionals have used our research since 2012.