Microsoft Entra ID vs Salesforce Identity comparison

The compared Microsoft and Salesforce solutions aren't in the same category. Microsoft is ranked #1 in SSO , with an average rating of 8.7, and holds a 25.5% mindshare in the category. Salesforce is ranked #3 in MI , with an average rating of 8.0, and holds a 16.7% mindshare. Additionally, 95% of Microsoft users are willing to recommend the solution, compared to 100% of Salesforce users who would recommend it.

Microsoft Entra ID

Read 234 Microsoft Entra ID reviews

25,521 Views
7,146 Comparison Views

95% willing to recommend

Salesforce Identity

Read 5 Salesforce Identity reviews

749 Views
15 Comparison Views

100% willing to recommend

Microsoft Entra ID

Salesforce Identity

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Microsoft Entra ID and Salesforce Identity based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Okta, Ping Identity and others in Single Sign-On (SSO).

To learn more, read our detailed Single Sign-On (SSO) Report (Updated: July 2025).

Buyer's Guide

Single Sign-On (SSO)

July 2025

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Helped 861,524 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Microsoft Entra ID

Average Rating

8.6

Reviews Sentiment

7.1

Number of Reviews

234

Ranking in other categories

Single Sign-On (SSO) (1st), Authentication Systems (1st), Identity Management (IM) (2nd), Identity and Access Management as a Service (IDaaS) (IAMaaS) (1st), Access Management (1st), Microsoft Security Suite (2nd)

Salesforce Identity

Average Rating

8.0

Reviews Sentiment

6.5

Number of Reviews

Ranking in other categories

Mobile Identity (3rd), Customer Identity and Access Management (CIAM) (9th)

Mindshare comparison

While both are Identity and Access Management solutions, they serve different purposes. Microsoft Entra ID is designed for Single Sign-On (SSO) and holds a mindshare of 25.5%, up 25.5% compared to last year.
Salesforce Identity, on the other hand, focuses on Mobile Identity, holds 16.7% mindshare.

Single Sign-On (SSO)

Mobile Identity

Featured Reviews

Bahram Piri

Chief Executive Officer & Founder at IDmelon Technologies

Security focus and seamless implementation increase platform productivity

Microsoft Entra ID can be improved in many ways, and there's a big wish list.If we're focusing on security, something that I definitely expect is improvement in the UI and UX for frontline workers. This is important, especially for non-tech savvy individuals. It is something Microsoft Entra ID could do to improve for a wider audience. It's important to focus on the frontline workers since they are non-tech savvy individuals. They are not like those back-office engineering C-level employees who are constantly dealing with computers, and we need to build a specific user experience and user interface for them to handle this stuff. That's something I expect Microsoft to focus on more for Microsoft Entra ID.

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Mitesh (Mitesh) Kumar

Salesforce Project Delivery Manager at Techforce Services Pty Ltd

Adheres to the data privacy regulations of each region, easy to learn and offers strong security features

The single sign-on feature of Salesforce Identity enhances our organization's security posture overall. For example, I recently implemented Identity for a fashion brand in Canada. They were using GitGuard before. From my experience, I saw a lot of complexities with GitGuard, especially when developing core integrations. Salesforce Identity was much easier. We replaced it in a month which took them six months to build. It saves time, and it's very secure. You need permissions for any operation, and data is protected when switching between apps. Salesforce Identity supports compliance with data protection and privacy regulations. Salesforce adheres to the data privacy regulations of each region. The data is always encrypted, and their security is very strong. Even with access, you can't break into the system due to their security settings. It definitely obeys regulations regarding data security.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Single sign-on, license management, and role management are the most valuable features. Integration with Microsoft 365 is also very valuable."

"It is cloud based so it is always updated,"

"Microsoft Entra ID has simplified central management, including administration and an overview of all logins and user profiles."

"Entra ID's ability to sync with the local Active Directory provides redundancy, allowing authentication via cloud features even if the local Active Directory faces issues. The SSO features with app registrations are also crucial, as we use Azure globally, allowing role and permission assignments directly from Entra."

"Multi-factor authentication (MFA) has improved our customers' security posture. Multi-factor authentication has two layers of authentication, which helps in case you input your credentials into a phishing website and then it has access to your credentials. So if they use your credentials, then you have proof on your phone that was sent to the end user."

"Application integration is easy. MFA and password self-service have reduced most of the supportive work of IT. We use multi-factor authentication. Every access from a user is through multi-factor authentication. There is no legacy authentication. We have blocked legacy authentication methods. For people who use the MDM on mobile, we push our application through Intune. In a hybrid environment, users can work from anywhere. With Intune, we can push policies and secure the data."

"The most valuable features of this solution are definitely the authorization and authentication, and the rule-based user validation."

"The solution adds an extra layer of security."

More Microsoft Entra ID pros

"Salesforce Identity is a very user-friendly solution."

"The solution is very easy to understand."

"The user experience was great because it had all the features that the client needed. It was fully customized for the client, and it was very simple. It was the best solution at that time."

"The single sign-on feature of Salesforce Identity enhances our organization's security posture overall."

"The most valuable features are the pipeline management, being able to track the pipeline anytime, and the ability to get in touch with our high management team or board members."

Cons

"I had some issues with the Azure Active Directory on Windows XP. However, it worked well on Windows 7."

"The Azure AD Application Proxy, which helps you publish applications in a secure way, has room for improvement. We are moving from another solution into the Application Proxy and it's quite detailed. Depending on the role you're signing in as, you can end up at different websites, which wasn't an issue with our old solution."

"Their support needs improvement. The UI can also be better. The menu options are very confusing at times."

"Microsoft Entra ID can be improved by having more resources for learning how to best use the tool and understanding best use case scenarios. The learning curve is challenging, so I would appreciate seeing a training portal that is easier to use."

"The permission management is a mess."

"An area where there is room for improvement is the ease of use of the dashboards."

"The technical support has its downsides and upsides. While they are fast, it can take time to get the right person because there are many steps to reach the appropriate team member at Microsoft support, which can be somewhat annoying."

"It could be better if a simple member could understand more easily the prices of the products and packages offered by Microsoft."

More Microsoft Entra ID cons

"The interface should be simplified and the dashboard has a lot of options but could be improved."

"The most wanted feature on such platforms nowadays is artificial intelligence, especially for marketing activities. This is also my area of expertise, so it would be very interesting to see AI in these platforms."

"Salesforce could make it more user-friendly and easier to implement. Currently, there's a lot of coding and technical work required. I would appreciate a more plug-and-play approach where you could set it up without needing a dedicated technical person."

"The product is slow."

"Salesforce Identity needs more expertise in the application."

Pricing and Cost Advice

"It can be a bit expensive for organizations, but they do have different pricing models. Their free tier can be used on a personal level, but for an organization, the licenses might be a bit expensive. In general, the licenses can become cheaper, which will make it accessible for more people."

"Microsoft Entra ID's pricing is reasonable."

"We pay an annual subscription fee."

"Expensive solution, but if you look at the technical benefits it provides, the price for it is decent."

"The process for buying licenses from Microsoft is somewhat messy and really hard to do. We have to talk to someone because it's hard to find out how many licenses we need. If I'm applying for 2,000 users, how many Windows licenses do we need? They could also charge less for support."

"If you have a different IDP today, I would take a close look at what your licensing looks like, then reevaluate the licensing that you have with Microsoft 365, and see if you're covered for some of this other stuff. Folks sometimes don't realize that, "Oh, I'm licensed for that service in Azure." This becomes one of those situations where you have the "aha" moment, "Oh, I didn't know we can do that. Alright, let's go down this road." Then, they start to have conversations with Microsoft to see what they can gain. I would recommend that they work closely with their TAM, just to make sure that they are getting the right level of service. They may just not be aware of what is available to them."

"It is good. We have Office 365 E3, and then that is tied in with Azure Active Directory. I believe that we only have to pay for our technician-level access or IT department access for Azure Active Directory Premium, which I am sure they call Entra Premium P2 licensing, so it is not a very large cost. We just adopted that, and that gives us a lot of insights into user security that we would not otherwise have."

"I am not involved in the pricing or licensing, so I can't speak to that."

More Microsoft Entra ID pricing and cost advice

"On a scale of one to ten, where one is a very low price and ten is a very high price, I rate Salesforce Identity's pricing a six out of ten."

"I'd recommend Salesforce for larger products where you really need a robust CRM. It's expensive, so for smaller websites or products, it might not be the most cost-effective solution."

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Top Industries

By visitors reading reviews

Computer Software Company

13%

Financial Services Firm

11%

Educational Organization

10%

Manufacturing Company

Financial Services Firm

17%

Computer Software Company

11%

Manufacturing Company

Retailer

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

How does Duo Security compare with Microsoft Authenticator?

We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Duo for 30 days, and we could not be happier. Duo Security is easy to configure a...

See all answers

What do you like most about Azure Active Directory?

It is very simple. The Active Directory functions are very easy for us. Its integration with anything is very easy. We can easily do third-party multifactor authentication.

See all answers

What is your experience regarding pricing and costs for Azure Active Directory?

Our experience with the pricing, setup costs, and licensing of Microsoft Entra ID involves leveraging Microsoft 365 E5 licensing, so it's included. Being included in Microsoft licensing makes it mu...

See all answers

What do you like most about Salesforce Identity?

The single sign-on feature of Salesforce Identity enhances our organization's security posture overall.

See all answers

What needs improvement with Salesforce Identity?

The product is slow.

See all answers

What is your primary use case for Salesforce Identity?

We get network-related cases on Salesforce Identity and work on them.

See all answers

Comparisons

Google Cloud Identity vs Microsoft Entra ID

Compared 11% of the time

Microsoft Intune vs Microsoft Entra ID

Compared 9% of the time

Okta Workforce Identity vs Microsoft Entra ID

Compared 6% of the time

Auth0 vs Microsoft Entra ID

Compared 5% of the time

Amazon Cognito vs Microsoft Entra ID

Compared 5% of the time

More Microsoft Entra ID Competitors

SailPoint Identity Security Cloud vs Salesforce Identity

Compared 25% of the time

Auth0 vs Salesforce Identity

Compared 17% of the time

SAP Customer Identity and Access Management vs Salesforce Identity

Compared 13% of the time

Okta Workforce Identity vs Salesforce Identity

Compared 10% of the time

Okta Customer Identity vs Salesforce Identity

Compared 10% of the time

More Salesforce Identity Competitors

Product Reports

Buyer's Guide

Microsoft Entra ID

June 2025

Download Microsoft Entra ID product report

Buyer's Guide

Customer Identity and Access Management (CIAM)

June 2025

Download Salesforce Identity product report

Also Known As

Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator

No data available

Interactive Demo

Microsoft

Demo not available

Salesforce

Overview

Microsoft Entra ID is used for extending on-premises Active Directory to the cloud, managing application access, enabling multi-factor authentication, and single sign-on. It facilitates policy enforcement and secure access, ensuring centralized identity management across cloud and on-premises resources.

Organizations utilize Microsoft Entra ID for robust user and group management, identity synchronization, and conditional access. Its seamless integration with third-party apps, scalability, and support for remote work make it a preferred choice. The admin center streamlines identity and access tasks, enhancing efficiency and security with features like privileged identity management and audit logs.

What are the key features of Microsoft Entra ID?

Single Sign-On: Simplifies user access to multiple applications with one login.
Multifactor Authentication: Enhances security by requiring additional verification.
Conditional Access: Establishes policies that determine how users' access cloud apps.
Integration: Easily integrates with various third-party applications.
User Identity Protection: Safeguards user identities from threats.
Privileged Identity Management: Manages elevated access to sensitive resources.
Audit Logs: Provides thorough activity logs for oversight and compliance.

What benefits should users look for in Microsoft Entra ID reviews?

Enhanced Security: Offers strong multifactor authentication and identity protection.
Administrative Efficiency: Simplifies identity and access management tasks.
Scalability: Supports growing user bases and remote work environments.
Integration Capabilities: Compatible with numerous third-party applications.
User-Friendly Interface: Makes managing user identities straightforward.

Microsoft Entra ID implementation varies across industries. Tech firms leverage it for secure, scalable access management, while healthcare organizations utilize its identity protection features to safeguard patient data. Educational institutions adopt Entra ID for streamlined user management and policy enforcement, ensuring secure access for students and staff across on-premises and cloud resources.

Microsoft

Salesforce Identity provides a single, trusted identity for employees, partners, and customers, so that you can manage apps, users, and data sharing with simplicity and transparency.

Salesforce

Sample Customers

Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.

SAP, Microsoft, Workday, Servicenow, ADP, Google Apps, box, Oracle

Find out what your peers are saying about Microsoft, Okta, Ping Identity and others in Single Sign-On (SSO). Updated: July 2025.

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