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Microsoft Entra ID vs Salesforce Identity comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Entra ID
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
218
Ranking in other categories
Single Sign-On (SSO) (1st), Authentication Systems (1st), Identity Management (IM) (1st), Identity and Access Management as a Service (IDaaS) (IAMaaS) (1st), Access Management (1st), Microsoft Security Suite (3rd)
Salesforce Identity
Average Rating
8.0
Reviews Sentiment
6.5
Number of Reviews
5
Ranking in other categories
Mobile Identity (3rd), Customer Identity and Access Management (CIAM) (10th)
 

Mindshare comparison

While both are Identity and Access Management solutions, they serve different purposes. Microsoft Entra ID is designed for Single Sign-On (SSO) and holds a mindshare of 27.3%, down 27.6% compared to last year.
Salesforce Identity, on the other hand, focuses on Mobile Identity, holds 16.7% mindshare.
Single Sign-On (SSO)
Mobile Identity
 

Featured Reviews

Aaron Liang - PeerSpot reviewer
Has significantly improved secure access to applications and resources in our environment
Microsoft Entra ID has helped by simplifying our management of permissions for APIs. We are not directly exposing credentials, as we use tokens instead. It has made management easier and more secure, especially in a multi-user environment. The implementation of Microsoft Entra ID significantly improved secure access to applications and resources in our environment, primarily through the widespread use of single-sign-on. Managing API permissions became much easier, as application registration often involves calling an API to utilize services without directly exposing credentials, relying instead on token-based authentication. This streamlined approach benefits end-users by simplifying access while remaining transparent to them. Ultimately, my role focuses on ensuring a smooth and user-friendly experience, even if the underlying technology remains unseen by the end-users. Our company strongly emphasizes passwordless authentication, primarily through device-bound passkeys in Microsoft Authenticator. While administrators with high-privileged accounts utilize YubiKeys and passwords for tasks like accessing Microsoft Graph, we are actively transitioning all other users towards passwordless methods such as Windows Hello biometrics. This approach streamlines authentication and enhances security. Though initial deployment in 2022 presented challenges due to hardware limitations and the lingering effects of the COVID-19 pandemic, the technology has significantly improved and provides a simple and effective user experience.
Mitesh (Mitesh) Kumar - PeerSpot reviewer
Adheres to the data privacy regulations of each region, easy to learn and offers strong security features
The single sign-on feature of Salesforce Identity enhances our organization's security posture overall. For example, I recently implemented Identity for a fashion brand in Canada. They were using GitGuard before. From my experience, I saw a lot of complexities with GitGuard, especially when developing core integrations. Salesforce Identity was much easier. We replaced it in a month which took them six months to build. It saves time, and it's very secure. You need permissions for any operation, and data is protected when switching between apps. Salesforce Identity supports compliance with data protection and privacy regulations. Salesforce adheres to the data privacy regulations of each region. The data is always encrypted, and their security is very strong. Even with access, you can't break into the system due to their security settings. It definitely obeys regulations regarding data security.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Entra ID's ability to sync with the local Active Directory provides redundancy, allowing authentication via cloud features even if the local Active Directory faces issues. The SSO features with app registrations are also crucial, as we use Azure globally, allowing role and permission assignments directly from Entra."
"The most valuable feature is the ability to deploy and make changes to every workstation that I need to. We use it to control policy and I can apply the right policies to all our 1,500 workstations, notebooks, et cetera."
"Azure Active Directory has many automation capabilities, and you can apply policies on top. You can do a lot of things with these combinations and integrate other tools like PingFederate."
"The best thing about Microsoft Entra ID is the ease of setup."
"The main valuable feature is the integration into a single console, which includes authentication service and endpoint security."
"Azure Active Directory has been very useful for our company, it is not difficult to use."
"It helps with privacy control of identity data. It makes security very easy."
"It certainly centralizes usernames, and it certainly centralizes credentials. Companies have different tolerances for synchronizing those credentials versus redirecting to on-prem. The use case of maturing into the cloud helps from a SaaS adoption standpoint, and it also tends to be the jumping-off point for larger organizations to start doing PaaS and infrastructure as a service. So, platform as a service and infrastructure as a service kind of dovetail off the Active Directory synchronization piece and the email and SharePoint. It becomes a natural step for people, who wouldn't normally do infrastructure as a service, because they're already exposed to this, and they have already set up their email and SharePoint there. All of the components are there."
"The solution is very easy to understand."
"The user experience was great because it had all the features that the client needed. It was fully customized for the client, and it was very simple. It was the best solution at that time."
"The most valuable features are the pipeline management, being able to track the pipeline anytime, and the ability to get in touch with our high management team or board members."
"Salesforce Identity is a very user-friendly solution."
"The single sign-on feature of Salesforce Identity enhances our organization's security posture overall."
 

Cons

"The product could be more cost-effective."
"Azure AD does not support legacy authentication protocols, such as NTLM or Kerberos."
"There are areas for improvement, particularly when moving between tenants. If we create a new tenant and try to set it up under the same organization, it becomes extremely difficult. A recent incident we dealt with took four months to resolve with a seven-day deadline, which was quite frustrating."
"I would like to see improvements made when it comes to viewing audit logs, sign-in logs, and resource tags."
"Better user sign-in logging is needed. We work with Okta, and the two of them do not always work well together. We can have more insight into some of the user information and how it interacts."
"The security policy of Azure Active Directory should be based on a matrix so that we can easily visualize which users have access to what."
"There are some features, where if you want to access them, then you need to make use of PowerShell. If someone is not really versed in PowerShell scripting, then they would definitely have issues using some of those features in Azure Active Directory."
"The workflow management for registering new applications and users could be improved."
"The most wanted feature on such platforms nowadays is artificial intelligence, especially for marketing activities. This is also my area of expertise, so it would be very interesting to see AI in these platforms."
"Salesforce could make it more user-friendly and easier to implement. Currently, there's a lot of coding and technical work required. I would appreciate a more plug-and-play approach where you could set it up without needing a dedicated technical person."
"Salesforce Identity needs more expertise in the application."
"The interface should be simplified and the dashboard has a lot of options but could be improved."
"The product is slow."
 

Pricing and Cost Advice

"The licensing model is straightforward. I don't think there are any issues with the E3 license or E5 license."
"The licensing costs are yearly. There is a standard fee per user."
"I feel Microsoft is very costly compared to other products. That is also what management is thinking. But when we consider security and support, Microsoft is better than any other product."
"I think we're on the E3 — I think it was about 35 dollars per user."
"It is not too expensive."
"Its price is per user. It is also based on the type of user that you're synchronizing up there."
"There are four different levels of subscription including the free level, one that includes the Office 365 applications, the Premium 1 (P1) level, and the Premium 2 (P2) level."
"Make sure that you get the most out of your Office 365 licenses for Azure AD. If you have additional concerns for users who don't have an Office 365 license, consider Azure AD Premium P1 and P2. Be aware that you have to evaluate your license usage beforehand."
"I'd recommend Salesforce for larger products where you really need a robust CRM. It's expensive, so for smaller websites or products, it might not be the most cost-effective solution."
"On a scale of one to ten, where one is a very low price and ten is a very high price, I rate Salesforce Identity's pricing a six out of ten."
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Top Industries

By visitors reading reviews
Educational Organization
33%
Computer Software Company
10%
Financial Services Firm
9%
Manufacturing Company
6%
Computer Software Company
16%
Financial Services Firm
11%
Manufacturing Company
10%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

How does Duo Security compare with Microsoft Authenticator?
We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Duo for 30 days, and we could not be happier. Duo Security is easy to configure a...
What do you like most about Azure Active Directory?
It is very simple. The Active Directory functions are very easy for us. Its integration with anything is very easy. We can easily do third-party multifactor authentication.
What is your experience regarding pricing and costs for Azure Active Directory?
We are an enterprise customer with an enterprise agreement in place with many of our partner companies, so there are no special questions or issues about pricing, setup cost, or licensing.
What do you like most about Salesforce Identity?
The single sign-on feature of Salesforce Identity enhances our organization's security posture overall.
What is your primary use case for Salesforce Identity?
We get network-related cases on Salesforce Identity and work on them.
 

Also Known As

Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator
No data available
 

Interactive Demo

Demo not available
 

Overview

 

Sample Customers

Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.
SAP, Microsoft, Workday, Servicenow, ADP, Google Apps, box, Oracle
Find out what your peers are saying about Microsoft, Cisco, Ping Identity and others in Single Sign-On (SSO). Updated: February 2025.
837,501 professionals have used our research since 2012.