MicroStrategy vs SAP Analytics Cloud comparison

MicroStrategy and SAP are both solutions in the BI (Business Intelligence) Tools category. MicroStrategy is ranked #8 with an average rating of 7.6, while SAP is ranked #4 with an average rating of 7.6. MicroStrategy holds a 3.4% mindshare in BIT, compared to SAP’s 5.1% mindshare. Additionally, 92% of MicroStrategy users are willing to recommend the solution, compared to 91% of SAP users who would recommend it.

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Executive Summary

We performed a comparison between MicroStrategy and SAP Analytics Cloud based on real PeerSpot user reviews.

Find out in this report how the two BI (Business Intelligence) Tools solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed MicroStrategy vs. SAP Analytics Cloud Report (Updated: December 2024).

Buyer's Guide

MicroStrategy vs. SAP Analytics Cloud

December 2024

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Categories and Ranking

IBM Cognos

Mindshare comparison

As of December 2024, in the BI (Business Intelligence) Tools category, the mindshare of IBM Cognos is 3.8%, down from 4.3% compared to the previous year. The mindshare of MicroStrategy is 3.4%, down from 3.5% compared to the previous year. The mindshare of SAP Analytics Cloud is 5.1%, down from 5.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools

Featured Reviews

Carlos Larrad Salgado

Deputy Director Operations Management Control at Mapfre

Improved the quality of our KPIs, while reducing calls to the IT department

I don't like that when we use Colab packages, we get less functionality. For example, you can make groups of data with Excel or with the data sets from the packages, but when you use the Colab packages directly, you can only group the data when you analyze it with Analysis Studio. I think Cognos needs to improve more on this functionality. The user experience is also very important. Cognos is not very easy to understand sometimes, especially when they change the layout but keep the functionality the same. The help is not very graphic and they have no examples. Cognos has to make a big effort to help with understanding the functionality by improving the documentation. There is a lot of documentation, but the examples are hard to find and they should make their help section easier to understand for non-technical users.

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Azhagupandi Parthiban

Vice President Of Technology at a tech services company with 1,001-5,000 employees

Good for security and performance but lack of user-friendliness

MicroStrategy, for me, it's the visualization and user-friendliness that needs improvement. When compared to Power BI and Tableau, that's their sweet spot. They're super easy to pick up and use. Plus, they've got this cool association feature that updates when you change the timeframe. But with MicroStrategy, there's a lot of room for improvement, especially in integrating with developed mobile solutions using MicroStrategy. We struggled to deploy to iOS, and the Android adaptation was a big challenge for us. Everything that worked in iOS wouldn't work in Android, and videos and calendars were a whole other mess. So, user-friendliness for non-technical users and mobile performance on Android, particularly in India, where it's the dominant platform, those are my two big areas for improvement.

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RamasamyTelungupalayam

Product Manager - ERP Analytics and BI at Haleon

Seamless integration, collaborative features, and enhances data exploration

There are several areas for improvement in SAP Analytics Cloud. Firstly, features available in SAP Lumira are missing in SAP Analytics Cloud. Secondly, the predictive analytics functions, although promising, are currently only suitable for Proof of Concepts (POCs) and not for industrial-scale use. Lastly, the pricing model for the planning functionality is quite high and presents an entry barrier.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"A positive feature is Report Studio, where we create beautiful, complex reports."

"IBM Cognos improves the effectiveness of the sales team."

"Self-service is possible through the use of dashboards, which are also very intuitive. Stories can be used to pin snapshots, tell the story for meetings, etc."

"The most valuable features are Report Development (Functionality) and Information Distribution (Flexibility)."

"Even while a user is using a cube for reporting, there will not be a situation as ' Cube file locked; unable to build or deploy'."

"It's enabled us to report directly from our main application systems. We're removing islands of data and we're removing inefficiencies, where people or small divisions had their own store of information."

"The solution's initial setup process is easy."

"It is a stable product."

More IBM Cognos pros

"The architecture is very solid."

"I have shown our users how to stop using Excel. They would create these vast Excel files, and I showed them how to do the same thing with MicroStrategy, which saves a significant amount of time for them everyday."

"The solution is ideal for enterprise-level companies or corporations."

"MicroStrategy has powerful data security features, which are crucial these days. For example, when users view data in MicroStrategy, they're only allowed to see a portion based on the permissions. When we evaluated other solutions like Power BI or Tableau, we found the security is very poor. They can't help us secure access to the data."

"You can build once and deploy to multiple operating systems. Also, it resizes in the way you want it to."

"Reports are very easy to create. It takes a very short amount of time to build a report, which is very useful."

"If you have data, it is not that complex. It's manageable even for end users."

"The mobile for MicroStrategy is the best of all the BI platforms. As a separate product for the mobile device, MicroStrategy is the entire BI platform. It is an enterprise solution, a separate unit, etc."

More MicroStrategy pros

"The user interface is quite good for developing reports out of models."

"The new Application Design option offers lots of customization options by being able to script in Typescript (similar to Javascript)."

"The SKU, the story build all are user- friendly. For the story build one just has to drag and drop it. And for the table, you just need some sort of selections and everything there."

"Its user-friendliness is valuable. It is a product for end-users and not for IT, which is an advantage."

"The solution is stable."

"The visualization feature is the most valuable. SAP Analytics Cloud is also very easy to use."

"The visualizations have been the most valuable feature."

"The Smart Predict, Smart Insights, and Smart Discovery predictive analysis features are quite good."

More SAP Analytics Cloud pros

Cons

"The solution's support could be better."

"It would be good if the solution had conditional formatting."

"I don't like that when we use Colab packages, we get less functionality. For example, you can make groups of data with Excel or with the data sets from the packages, but when you use the Colab packages directly, you can only group the data when you analyze it with Analysis Studio. I think Cognos needs to improve more on this functionality."

"The charts and graphics are weak."

"They were lacking in the initial phases of development in the area of big data, and they still need to improve that aspect of the product."

"I would like to have predictive and forecasting capabilities in Cognos. It's one thing to do reporting, and another thing to easily predict or forecast certain data points, which is very important for all the clients."

"I need improvements, particularly with the Framework Manager, which has an outdated user interface from older versions like IBM Cognos 10 or 8. Additionally, the Event Studio, which offered great flexibility in previous versions, is no longer available in IBM Cognos Analytics 12. These are areas that could be improved to enhance the product."

"The solution seems to slow down the servers."

More IBM Cognos cons

"MicroStrategy lacks that community support. You're either stuck figuring things out yourself or paying expensive fees to MicroStrategy consultants for help."

"There are a lot of offerings, and we are not fully using everything to its advantage."

"We have not invested nor are we planning to invest in MicroStrategy's mobile platform."

"There is room for improvement on the graphs."

"I would like to see a feature where migrations are easier. When you migrate from certain environments, it could probably be a little cleaner. Sometimes it seems to be somewhat clunky when you migrate from one environment, say a development to a test or production environment."

"The pricing could be lower because it is costly."

"Preparation, data loading and data management application is challenging with MicroStrategy. It lacks cube-based analytics as it is outdated, meaning there is no memory or fast processing analytics or MMA deployment."

"Needs tighter mapping integration."

More MicroStrategy cons

"AI doesn't work as well with SAP live connections."

"What could be improved in SAP Analytics Cloud is integration, particularly in terms of extracting data from the source system. Currently, its data extraction mechanism doesn't have good integration and needs improvement."

"If the application has many pages or a page with more charts, it tends to load slowly."

"The budget management could be better."

"SAP Analytics Cloud should improve the dashboard."

"The security, authorization, and live connection to the back-office system features can be improved. A business analyst colleague who creates complex financial management reports has mentioned that he wants to see more fact and visualization features. It would be helpful to have more visualization features to be able to prepare more stories or reports for executives. For example, Tableau has some visualization features that are not present in this solution."

"However, there are areas of improvement, particularly in terms of visualization. The front-end interface of SAP Analytics Cloud is not as impressive as Tableau and Power BI. The charts in other solutions have a more visually appealing and customizable look, while in SAP Analytics Cloud, there's a lack of alignment between numbers and charts. This graphical aspect, especially concerning charts, is not as satisfactory in SAP Analytics Cloud compared to its counterparts."

"The customizations need to be better."

More SAP Analytics Cloud cons

Pricing and Cost Advice

"The pricing and licensing policies are comparatively cheaper than other products in the market ."

"Cognos is super expensive compared to Tableau ($70/month) and Power BI ($20/month) — I think Cognos is roughly $200 a month."

"It is quite pricy. I think Microsoft BI is cheaper. Tableau might also be cheaper, but it also depends on the usage. If you have very many users, Cognos can be a problem. It could be cheaper than Tableau but not for so many users. If you have a few thousand users, Tableau, which is generally quite expensive, can be cheaper than Cognos."

"It is pretty expensive."

"Pricing should be improved."

"It's more expensive than similar solutions like Tableau and Power BI."

"I rate the product price as four or five on a scale from one to ten, where one is a low price, and ten is a high price."

"I don't know the exact cost, but I believe Cognos is quite expensive, especially when it comes to the support consultants and the procedures that need to be applied."

More IBM Cognos pricing and cost advice

"The price was good. We have had great support along the way."

"They made a change in the licensing module some time ago and we can now use all the enterprise tools for free."

"We have one of the best pricing available, but we can't disclose that information."

"The pricing is fair."

"Pricing, in general, is high. With Power BI, you get mobile with the license, whereas with MicroStrategy, you have to purchase mobile for extra."

"The price of MicroStrategy is reasonable."

"They gave us a good deal."

"They can improve its licensing. It is a bit expensive as compared to Microsoft and other tools."

More MicroStrategy pricing and cost advice

"SAP Analytics can be very costly to license, which can make it difficult for organizations to implement."

"It is a bit expensive, but really worth it, especially if you are already using other SAP tools."

"The premium option is very expensive at five thousand dollars. I use the nine hundred and ninety-nine dollar option."

"Its pricing is okay as compared to its competitors."

"It is not the most expensive one. You have to do the cost-of-ownership analysis and take a lot of things into consideration to come up with the conclusion that it is cheaper or not, but its price is reasonable. It provides value for money."

"SAP Analytics Cloud can be quite expensive."

"The price is competitive. There is a power user license and normal user license, but the normal user license is reasonable."

"It's quite expensive and costs a lot to maintain, especially with licensing."

More SAP Analytics Cloud pricing and cost advice

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Comparison Review

it_user6330

Product Manager at a retailer with 10,001+ employees

May 2, 2013

MicroStrategy vs. Tableau

After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…

Read full review

Top Industries

By visitors reading reviews

Educational Organization

55%

Financial Services Firm

Computer Software Company

Government

Financial Services Firm

18%

Computer Software Company

10%

Retailer

Insurance Company

Educational Organization

25%

Manufacturing Company

13%

Computer Software Company

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

Seeking lightweight open source BI software

It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...

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What do you like most about IBM Cognos?

The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.

See all answers

What needs improvement with IBM Cognos?

I need improvements, particularly with the Framework Manager, which has an outdated user interface from older version...

See all answers

What do you like most about MicroStrategy?

The stability of the product is good.

See all answers

What is your experience regarding pricing and costs for MicroStrategy?

For larger businesses, I think the pricing is logical, but for smaller companies, it can be a bit costly.

See all answers

What needs improvement with MicroStrategy?

There is a need to improve the automatic generation of metrics in MicroStrategy, as currently everything must be done...

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Which would you choose - Tableau or SAP Analytics Cloud?

Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use....

See all answers

What do you like most about SAP Analytics Cloud?

In the data warehouse, you're free to make changes. You can make everything text, meaning it's always a string. Even ...

See all answers

What is your experience regarding pricing and costs for SAP Analytics Cloud?

The pricing model for SAP Analytics Cloud is quite competitive, but the cost for the planning functionality is high a...

See all answers

Comparisons

Microsoft Power BI vs IBM Cognos

Compared 13% of the time

Tableau vs IBM Cognos

Compared 10% of the time

Oracle Hyperion vs IBM Cognos

Compared 10% of the time

Amazon QuickSight vs IBM Cognos

Compared 8% of the time

Oracle OBIEE vs IBM Cognos

Compared 3% of the time

More IBM Cognos Competitors

Tableau vs MicroStrategy

Compared 23% of the time

Microsoft Power BI vs MicroStrategy

Compared 18% of the time

Amazon QuickSight vs MicroStrategy

Compared 7% of the time

SAP BusinessObjects Business Intelligence Platform vs MicroStrategy

Compared 7% of the time

QlikView vs MicroStrategy

Compared 4% of the time

More MicroStrategy Competitors

SAP BusinessObjects Business Intelligence Platform vs SAP Analytics Cloud

Compared 19% of the time

Tableau vs SAP Analytics Cloud

Compared 17% of the time

IBM Planning Analytics vs SAP Analytics Cloud

Compared 12% of the time

Microsoft Power BI vs SAP Analytics Cloud

Compared 10% of the time

Board vs SAP Analytics Cloud

Compared 2% of the time

More SAP Analytics Cloud Competitors

Product Reports

Buyer's Guide

IBM Cognos

December 2024

Download IBM Cognos product report

Buyer's Guide

MicroStrategy

December 2024

Download MicroStrategy product report

Buyer's Guide

SAP Analytics Cloud

November 2024

Download SAP Analytics Cloud product report

Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics

No data available

SAP BusinessObjects Cloud

Learn More

IBM

MicroStrategy

SAP

Overview

IBM Cognos Business Intelligence provides a wide range of tools to help you analyze your organization's data. IBM Cognos BI allows businesses to monitor events and metrics, create and view business reports, and analyze data to help them make effective business decisions.

IBM Cognos applies techniques to describe, summarize, and compare data, and draw conclusions. This allows users to see trends and discover anomalies or variances that may not be evident by simply reading data. Data sources that contain information from different areas of a business can be stored in separate packages. Users can see only information that they have been granted access to, based on their group or role.

IBM Cognos BI consolidates the following business intelligence functions into a single web-based solution:

IBM Cognos Insight: Create personal and managed workspaces for data analysis. Using these interactive workspaces, you can share insight results with managers. Cognos Insight supports write-back, and you can also use these workspaces to capture and integrate management goals, commitments, and forecasts.
IBM Cognos Workspace: With IBM Cognos Workspace, you can create rich, interactive workspaces using IBM Cognos content as well as data from external sources. You can view and open your favorite workspaces and reports, edit content in your workspaces, and share your workspaces via email.
IBM Cognos Analytics: IBM Cognos Analytics utilizes built-in AI and intuitive searches which helps users to quickly create the visualizations and a wide range of reports. Cognos Analytics provides cognitive and managed self-service, enabling you to gain insights from controlled and trusted data.
IBM Cognos Report Studio and IBM Cognos Query Studio: Easily create structured and query reports. IBM Cognos allows users to create application and report templates. In addition, report authors can reuse report objects to apply filters, fields, and styles to reports. Users can set the language of the user interface and report content according to the user's native language.
IBM Cognos Event Studio: Receive notifications of events that occur within your organization in real time. Event Studio enables the creation of agents that detect the occurrence of business events, failures, or anomalies, based on the change of specific events or data conditions. Notification can be sent via email, publication in the portal, or by triggering reports.
IBM Cognos Connection: This is the Web portal for IBM Cognos BI and is the central area for accessing all the IBM Cognos functions. In the web portal, users can schedule and distribute reports, create tasks, administer the server and the access permissions, and more.

Reviews from Real Users

IBM Cognos stands out among its competitors for a number of reasons. Two major ones are its powerful analysis tool and its reporting capabilities.

Prasad B., a senior software engineer at a financial services firm, notes, “The product is a very good reporting tool and is very flexible. It allows for the users to get a scheduled report. We can receive automated reports as well. They are easy to schedule on a weekly or monthly basis. It is very fast. I mean in means of report output, it's very fast compared to the actual clients involved.”

Company: Founded in 1989, MicroStrategy (Nasdaq: MSTR) is a leading worldwide provider of enterprise software platforms. With direct operations in 26 countries worldwide and approximately 2,000 employees, our mission is to provide enterprise analytics, mobility, and security platforms that are flexible, powerful, scalable and user-friendly. To learn more, visit MicroStrategy online, and follow us on Facebook and Twitter.

Product portfoilio:

MicroStrategy 10 Secure Enterprise™ empowers leading organizations to analyze vast amounts of data and distribute actionable business insight throughout an enterprise through two distinct offerings: MicroStrategy Analytics™ and MicroStrategy Desktop™. MicroStrategy Analytics delivers reports and dashboards, and enables users to conduct ad hoc analysis and share insights anywhere, anytime, via mobile devices or the Web. It also combines the agility and productivity of self-service visual data discovery with the security, scalability, and governance features of enterprise-grade business intelligence. MicroStrategy Desktop is a standalone, on-premise visual data discovery tool designed to enable business users to analyze and understand their data. MicroStrategy Mobile™ enables organizations to rapidly build custom business applications that deliver analytics combined with transactions, multimedia, and custom workflows to mobile devices. MicroStrategy Secure Cloud™ combines all of the enterprise analytics, mobile, and security features in MicroStrategy 10 Secure Enterprise with powerful and scalable data integration, validation, and warehousing services — all delivered in an environment where organizations can deploy transformational analytics applications in minutes.

Usher, MicroStrategy’s breakthrough security solution, is a powerful mobile security platform designed to dematerialize traditional forms of identity verification (such as passwords, tokens, and physical badges) and replace them with a single mobile identity badge that is cryptographically linked to its owner’s smartphone and dynamically linked to an enterprise’s existing identity repositories. Usher works on standard Android and iOS smartphones, and also boasts an Apple Watch™ integration.

SAP Analytics Cloud is an all-in-one Software-as-a-Service business intelligence tool that provides the key functionalities of an analytics tool to SAP business users. This tool is built on HANA Business Intelligence (BI) platform, providing analytics from data collected from multiple sources, such as ERP, Microsoft SQL, and Salesforce, among other solutions.

You can use SAP Analytics Cloud to compile data and perform ad-hoc reporting and analysis for predictive planning. SAP Analytics Cloud collects and analyzes the raw data from transactional systems into intelligent insights that allow you to make better decisions.

SAP Analytics Cloud uses machine learning to clean up data, identify errors, and issues, and suggest optimization or filtering options. You can use the modeling feature in Analytics Cloud to create hierarchies and get deeper data insights.

The three core functions of SAP Analytics Cloud consist of Planning, Predictive Analysis, and Business Intelligence as a holistic SaaS solution that offers real-time analysis to business leaders.

SAP Analytics Cloud Capabilities

Data discovery
Machine learning
Integrated financial and business planning
Predictive analysis
Automated data cleansing
Custom widgets
Mobile extension
Role-based customization
Data exploration and visualization

SAP Analytics Cloud Key Features

Augmented analytics: SAP Analytics Cloud allows organizations to make the most of AI (Artificial Intelligence)-powered analytics through augmented analytics. It includes a Search to Insight feature that enables users not skilled or experienced in data science to access and use the platform.

These smart insight tools allow organizations to visualize business data without manual intervention. By combining multiple machine learning algorithms, SAP Analytics Cloud automates predictive analysis so that organizations can have significant insight into secured data.

Enterprise planning: As SAP Analytics Cloud is an all-in-one financial planning and analysis solution, organizations can use it to align strategies across all departments. It allows end-to-end, data-driven planning decisions via financial modeling, allocations, smart insights, and automated reporting.

The Zero-based budgeting feature allows for an effective resources allocation with built-in collaboration tools. The finance team can collaborate easily, create budget templates and make accurate decisions.

SAP Analytics Cloud Benefits

Real-time cloud insights: SAP Analytics Cloud makes it easy for users at every level to generate instant insights and improve data-driven decision-making. With SAP Analytics Cloud, you can have immediate and central access to all figures, diagrams, insights, and evaluations for every employee on every device and updated in real time.
Customizable dashboard: You can customize your dashboard according to your requirements. This customization means you can easily access all the relevant data on a single pane of vision tailored to your business.
Collaborative planning: As an all-in-one platform, SAP Analytics Cloud integrates the multiple aspects of a business into a single solution, including finance, HR, sales, and supply chain management.
Data on any device: You can integrate SAP Analytics Cloud with SAP S/4 HANA and deploy insights to Android and iOS devices. The SAP S/4 HANA integration also enables the rolling out of changes to multiple files and devices from a central location, so you can carry your business operations on the go over a secured cloud network.
In-memory technology: Since it is based on SAP HANA in-memory technology, SAP Analytics Cloud can process massive amounts of data in a short time.

Reviews from Real Users

Segun O., SAP HANA Developer at SOA PEOPLE, says that "The most valuable features are on the application side, where you can design applications into your analytics on the platform."

The Head of Finance Enterprise Application at a computer software company adds that "The visualization feature is the most valuable. SAP Analytics Cloud is also very easy to use."

"Its many features make it the best in the market," sums up a Consultor SAP Business Object, Sap Analytics Cloud at a tech services company.

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.

Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.

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Buyer's Guide

MicroStrategy vs. SAP Analytics Cloud

December 2024

Free Report: MicroStrategy vs. SAP Analytics Cloud

Find out what your peers are saying about MicroStrategy vs. SAP Analytics Cloud and other solutions. Updated: December 2024.

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