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Rubrik vs Unitrends comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 11, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Rubrik
Ranking in Backup and Recovery
4th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
95
Ranking in other categories
Cloud Backup (4th), Disaster Recovery (DR) Software (5th)
Unitrends
Ranking in Backup and Recovery
31st
Average Rating
7.8
Reviews Sentiment
7.8
Number of Reviews
34
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2025, in the Backup and Recovery category, the mindshare of Rubrik is 6.0%, down from 7.4% compared to the previous year. The mindshare of Unitrends is 0.5%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Backup and Recovery Market Share Distribution
ProductMarket Share (%)
Rubrik6.0%
Unitrends0.5%
Other93.5%
Backup and Recovery
 

Featured Reviews

AmarpreetSingh - PeerSpot reviewer
Optimal data security and management achieved with smooth deployment and strong support
I plan to expand the number of users for Rubrik in the future. Currently, I have approximately 10 to 12 customers on Rubrik, as we are partners to Rubrik and a service provider, SIS. I am working with large to medium organizations, not small ones. Regarding Artificial Intelligence, Rubrik is in the initial phase, and I am expecting more from them. I can give them seven out of ten for their improvements in that area. I would recommend Rubrik to other organizations because it is easy to install, easy to manage, and very compact in terms of a solution, with good support from Rubrik. These features allow it to match from small scale to large scale customers very easily. The number of people who usually take part in maintenance from my side depends on the customer size. For large customers, we involve four to five people, but for small customers, one person is enough. I rate Rubrik eight out of ten.
Todd Guthrie - PeerSpot reviewer
The solution can be used to back up servers and Hyper-V cluster nodes, but its support is super expensive
I wouldn't rate Unitrends a ten out of ten because we had some hard drive failures in the appliance. Typically, when you have OneDrive, you can get it replaced. For some particular reason, the situation caused the entire system to crash. We had to reinstall the CentOS operating system on it, and we lost all our backups. They said there was no way to retain it, and it was pretty devastating and concerning that a drive failure would cause the loss of all the data on the appliance. It was extremely disappointing, and we had to start from scratch after three years worth of backup data. I rate Unitrends a nine out of ten for stability.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Rubrik simplifies our data backup and recovery processes significantly. It's very straightforward to use. We start by tagging through VMware, and everything tagged for Rubrik is backed up automatically. Backups are much better and faster because Rubrik takes a full snapshot of the virtual machine. We recently conducted a verification by performing a restore, and even during the restore process, we could bring up the server in less than 10-15 minutes. Additionally, we have set up alerts for sensitive data, which helps us track data."
"There is a live-restore feature, their Live Mount, and the way it works we can instantly recover a VM, a past backup, to be directly attached to our VMware environment. Rubrik will act as a disk for it. It's like an instant restore. Within a few minutes our VM is up and running. And then, if we want to restore it, we can just migrate it to our actual storage."
"Also, the web interface is really great. The design, from a user-experience standpoint, is really straightforward and easy to use... they nailed it. Usually, from the very first panel, the dashboard that you land on after login, you've got most of your functionality right around where you need it to be. You've got your new items on the left, you've got your support on the top right. Nothing really seems out of place or just stuck in someplace."
"Rubrik is cheap, and you get good performance."
"We do like the instant recovery... Now, we say, "Okay, give me 15 seconds and I can get this back up for you." And within that 15 seconds it's on and the only thing that we have to do afterwards is vMotion it off of the Rubrik storage back to where it should rest."
"The user interface (UI) is great. It is very lightweight and intuitive."
"It works with VMware and Hyper-V without agent installation."
"It has a ​single pane of glass interface."
"Backup/archive to multiple locations."
"It's not easy to scale it."
"The ability to back up both physical and virtual appliances under one roof."
"The ability to diversify jobs within the same server helps break down a large chunk of data into more manageable and concentrated chunks."
"If you are a large organization, this is a product for you."
"It is very easy to set up and get started. Almost too easy. We racked this device and had it up and running in less than 15 minutes."
"I am impressed with the tool's reporting and UniView features."
"What I found most valuable in Unitrends is its simple user interface. It also works reliably."
 

Cons

"The same test case in Rubrik takes more than six to seven times longer, meaning the on-premises SLA is significantly faster."
"Troubleshooting failed backups is difficult, and deciphering the logs without the help of support is usually almost impossible."
"I would like to see more openness for partners to access and assist in system management. Currently, access is limited, often handled by Rubrik personnel, likely due to security concerns."
"If I could take a snapshot from a physical and be able to stand it up as a virtual immediately without the need to rebuild an entire system and restoring files, that would be HUGE."
"Collecting logs in Rubrik is very difficult compared to other tools."
"The open source database needs to be supported."
"They should give more access to the backend capabilities. From a customer point of view, you do not have access to all the features on the system. You have to engage their support to perform some of the tasks. It would be helpful for an experienced engineer to be able to go and do some of those tasks prior to contacting the support."
"It would be nice if they could work on the pricing a bit."
"There are some questions as to how safely they are storing backup data."
"If the interface could be less complex, it is would be great."
"The solution’s UI can be improved. I am saying this because I have seen solutions with better UIs."
"Comparing the features and the working pattern, definitely they have to come down on pricing if they want to compete in the market."
"No appliance update notifications."
"Probably the biggest issue I've had is actually paying for the unit, and part of that problem is that they use a third party for the billing."
"The amount of updates which are being released. Updates should be limited to two or three a year, focusing more on quality instead of a rushed bug release."
"There are a few quirks where the GUI, agent, and back-end are not precisely meshed."
 

Pricing and Cost Advice

"Rubrik is quite expensive for small businesses."
"You need to understand what you're getting for the price. You are getting a backup solution, which is state of the art and works absolutely flawlessly. You are getting the storage needed to store your backups. You have all the sexy features that a modern backup solution can provide you, like deduplication, erasure coding, compression, fast execution time, secured data, and top-notch customer support. So, it might be expensive on paper. It's not free, but when you analyze what you are getting and the time you can spend on other stuff, then Rubrik is very cost-efficient."
"Some people say it is expensive, but you get what you pay for. If you want a Maserati, you have to pay for it. If you want to buy a Porsche, you have to pay for it."
"Rubrik is priced high, but it was the solution that was providing us encryption and was secure. The solution price is high, but you get what you pay for."
"High priced when considering a total change in backup solution."
"Rubrik is expensive, but due to its data management capabilities, customers can save a lot by reducing hardware and storage."
"It’s simple, straightforward, and we were able to see 50% hard savings."
"It is a great value, but its cost is still a bit high."
"Unitrends is an expensive solution."
"When you purchase initially, get into the program which gives replacement hardware for free when you renew your support agreement."
"The cost of Unitrends definitely draws you in. The licensing is all included in the appliance, which is a great incentive."
"I would rate the solution's pricing a four out of ten. The licensing is yearly and it depends on the customers."
"You should be aware how much the monthly costs are to use, what the initial costs for hardware are, and what the options to expand are, if needed."
"Initial pricing is competitive. Renewal pricing is steep, so make sure to project costs for the lifetime of the appliance(s)."
"Talk with the sales guys. They can work with you on the best package."
"Their licensing depended on the number of CPUs you had."
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Computer Software Company
11%
Manufacturing Company
10%
Government
8%
Retailer
15%
Manufacturing Company
12%
Educational Organization
10%
Non Profit
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise21
Large Enterprise54
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise15
Large Enterprise8
 

Questions from the Community

Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.
What do you like most about Unitrends?
The most valuable feature of Unitrends for me is the automated feedback
What needs improvement with Unitrends?
In terms of improvement, the UI, especially in the recovery section, is unclear about which repository it uses—I had to hover over to find that information. Figuring out the scripting part wasn't s...
What is your primary use case for Unitrends?
I use Unitrends to back up my VMware virtual machines and files, ensuring redundancy for both disks and protection against ransomware. I have implemented an air gap strategy by keeping some backups...
 

Overview

 

Sample Customers

Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
NHL Players Association, Salvation Army, Sligro Food Group, Mason General Hospital, Tec Group, Saldab IT, Baker Tilly, Clinton Savings Bank, Ennit Magna Bank, Manukau Institute of Technology
Find out what your peers are saying about Rubrik vs. Unitrends and other solutions. Updated: September 2025.
867,497 professionals have used our research since 2012.