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Amazon Cognito vs Gluu Flex comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jun 15, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Amazon Cognito
Ranking in Access Management
9th
Average Rating
7.4
Reviews Sentiment
6.9
Number of Reviews
15
Ranking in other categories
No ranking in other categories
Gluu Flex
Ranking in Access Management
14th
Average Rating
8.6
Reviews Sentiment
7.8
Number of Reviews
2
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (19th)
 

Mindshare comparison

As of July 2025, in the Access Management category, the mindshare of Amazon Cognito is 7.0%, up from 6.5% compared to the previous year. The mindshare of Gluu Flex is 1.4%, up from 1.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Access Management
 

Featured Reviews

Wojciech Doganowski - PeerSpot reviewer
International setup localization challenges drive custom development while outsourcing credential management enhances security
We are using it in an international setup where we have multiple services running in multiple countries. Cognito localizes only regarding language, but the service is localized in each country. Cognito has the possibility to render the login screen and all the customer flows related to managing the account. Still, it's useless in an international setup. They are unable to localize these screens, so we had to write our own screens and just use the Cognito API. I hope they will fix this soon because it's useful to rely on already prepared flows for all the account management. As it doesn't work with different languages, rewriting it is quite complicated. Additionally, maybe they could find another step in the price so there is not such a significant jump from the basic to extended functionality. Some flexibility would be helpful.
EV
Facilitates improvement through feedback collection, quizzes, and event data generation
Gluu has a mobile app catering to field workers. Normal workers use the web app, a complete cloud-based solution. They log in on any device and access the system. Gluu filters and displays relevant information based on the user's role in the processes. Users can set it up to view as a viewer, worker, manager, or controller of the area. The front end offers different views but provides an easy dashboard for employees. On the dashboard, users can configure it to show tasks, related work instructions, and connected processes. It's very user-friendly, allowing end-users to understand their tasks and processes without needing in-depth knowledge.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The multi-factor authentication setup has room for improvement."
"The federation is one of the most efficient features as the pricing is competitive."
"The most valuable features of Amazon Cognito are the pre and post-token generation, and the different Cognito triggers. It has lots of functionality and flexibility."
"The solution is proto connective and integrates well with other AWS services."
"The most valuable features of Amazon Cognito are OTP validation and email validation."
"The most valuable feature of the solution is its swift authentication."
"What is quite valuable is that we can outsource storage of the credentials to AWS, and they manage it quite securely."
"Cognito speeds up our development and saves us time."
"Gluu has a mobile app catering to field workers. Normal workers use the web app, a complete cloud-based solution. They log in on any device and access the system."
"Most of the features are related to banking within this particular IT industry. Security and the market are also important features."
 

Cons

"In a future release, we would like to have different methods to validate the characteristic of a user. For example, we would like to use biometric data to analyze the behavior of users."
"I believe this product could improve by enriching user profiles."
"Amazon Cognito could be improved by making it easier for us to add more data to the token, allowing customization of JWT."
"Cognito triggers can improve by providing more direct use cases rather than giving a white paper. A white paper is not at all interesting, it has too many details. It would be a benefit to provide a smaller document that is summarized. The smaller version would bring microdata, macro data is not helpful."
"Amazon Cognito could improve by simplifying the configuration."
"What I found generally lacking in AWS is privileged access management (PAM)."
"Cognito has the possibility to render the login screen and all the customer flows related to managing the account. Still, it's useless in an international setup. They are unable to localize these screens, so we had to write our own screens and just use the Cognito API."
"The secure authentication of Amazon Cognito has benefited our company. We were previously using legacy signup systems."
"The tool integrates AI into the process modeling aspect. I believe this addition will significantly enhance usability. Additionally, it might be beneficial to have the capability to import content from other tools into this platform. Our platform follows its business process modeling notation standard, which differs from BPM. It uses a simpler notation, making it easier. The ability to import content from other tools could accommodate users accustomed to different standards."
"I would like to see features around federation, authentication, authorization, and AI APIs with a ChatGPT interface."
 

Pricing and Cost Advice

"The price of Amazon Cognito is expensive. We are on an annual subscription."
"The pricing is bad so I rate it a two out of ten."
"We pay $600 monthly per user for licences and there are no other additional costs."
"The price of Amazon Cognito is low. The pricing model is based on the users."
"The price of the solution depends on the number of users using it."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a five out of ten."
"The pricing of this solution is good compared to other solutions on the market."
"The product is relatively inexpensive compared to other tools."
"The price is reasonable."
"The tool is cheaper compared to typical German products. I rate the product’s pricing a four out of ten."
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Top Industries

By visitors reading reviews
Computer Software Company
14%
Comms Service Provider
10%
Financial Services Firm
6%
Manufacturing Company
6%
Insurance Company
39%
Government
13%
Media Company
9%
Comms Service Provider
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Amazon Cognito?
The most valuable feature of the solution is its swift authentication.
What is your experience regarding pricing and costs for Amazon Cognito?
The basic functionality is reasonably priced, but the extended functionalities, especially the extended security, are quite expensive. There is a significant jump from the basic to the extended fun...
What needs improvement with Amazon Cognito?
We are using it in an international setup where we have multiple services running in multiple countries. Cognito localizes only regarding language, but the service is localized in each country. Cog...
What do you like most about Gluu?
Gluu has a mobile app catering to field workers. Normal workers use the web app, a complete cloud-based solution. They log in on any device and access the system.
What is your experience regarding pricing and costs for Gluu?
The tool is cheaper compared to typical German products. I rate the product’s pricing a four out of ten. The cost depends on the model you choose. If you go bigger, like a thousand or more users, t...
What needs improvement with Gluu?
The tool integrates AI into the process modeling aspect. I believe this addition will significantly enhance usability. Additionally, it might be beneficial to have the capability to import content ...
 

Overview

 

Sample Customers

Expedia, Intuit, Royal Dutch Shell, Brooks Brothers
Dubai Municipality
Find out what your peers are saying about Amazon Cognito vs. Gluu Flex and other solutions. Updated: June 2025.
861,524 professionals have used our research since 2012.