Amazon QuickSight vs Salesforce Einstein Analytics comparison

Amazon Web Services (AWS) and Salesforce are both solutions in the BI (Business Intelligence) Tools category. Amazon Web Services (AWS) is ranked #3 with an average rating of 7.4, while Salesforce is ranked #12 with an average rating of 8.6. Amazon Web Services (AWS) holds a 8.1% mindshare in BIT, compared to Salesforce’s 1.3% mindshare. Additionally, 60% of Amazon Web Services (AWS) users are willing to recommend the solution, compared to 85% of Salesforce users who would recommend it.

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Executive Summary

We performed a comparison between Amazon QuickSight and Salesforce Einstein Analytics based on real PeerSpot user reviews.

Find out in this report how the two BI (Business Intelligence) Tools solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Amazon QuickSight vs. Salesforce Einstein Analytics Report (Updated: December 2024).

Buyer's Guide

Amazon QuickSight vs. Salesforce Einstein Analytics

December 2024

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Categories and Ranking

IBM Cognos

Mindshare comparison

As of December 2024, in the BI (Business Intelligence) Tools category, the mindshare of IBM Cognos is 3.8%, down from 4.3% compared to the previous year. The mindshare of Amazon QuickSight is 8.1%, down from 11.9% compared to the previous year. The mindshare of Salesforce Einstein Analytics is 1.3%, down from 1.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools

Featured Reviews

Carlos Larrad Salgado

Deputy Director Operations Management Control at Mapfre

Improved the quality of our KPIs, while reducing calls to the IT department

I don't like that when we use Colab packages, we get less functionality. For example, you can make groups of data with Excel or with the data sets from the packages, but when you use the Colab packages directly, you can only group the data when you analyze it with Analysis Studio. I think Cognos needs to improve more on this functionality. The user experience is also very important. Cognos is not very easy to understand sometimes, especially when they change the layout but keep the functionality the same. The help is not very graphic and they have no examples. Cognos has to make a big effort to help with understanding the functionality by improving the documentation. There is a lot of documentation, but the examples are hard to find and they should make their help section easier to understand for non-technical users.

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Anoop Jose

Senior Manager - Architecture and engineering excellence at a healthcare company with 201-500 employees

Helpful for visualization purposes but delayed drill-downs feature

Compared to Power BI, I felt QuickSight lacks some features, like delayed drill-downs. Drill-downs were the main area where we found QuickSight lacking. Especially for root cause analysis, the ability to drill down from a high-level problem to its root is crucial. Aside from that, QuickSight is a good service.

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Parker Goodson

Enterprise Account Executive at T-Mobile

Helpful consistent measurements, high availability, and scales well

When it comes to generating reports, it appears that many users rely on experts to handle technical aspects. For instance, if you require a weekly report displaying accounts transitioning in and out of your modules, it seems challenging to accomplish without consulting experts for assistance. Such tasks should be user-friendly and easily achievable without external assistance. It would be beneficial to have visibility into any changes made to your account by individuals other than yourself or your team. It is also important to clearly track the history of these modifications and identify the responsible parties.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"If they want dashboarding, storytelling, and analyzing why KPIs are met or not, then Cognos is a better candidate than Qlik Sense."

"The correlation analysis is excellent. It's one of the best that I have used to date."

"The main difference that I like about Cognos compared to other solutions is its data splitting functionality. We have all our company data inside the Cognos environment and so we prefer to split the information Cognos itself. It's more efficient this way."

"Even while a user is using a cube for reporting, there will not be a situation as ' Cube file locked; unable to build or deploy'."

"The basic platform comes with several meta-modelling tools."

"Dashboarding, reporting, and ad hoc reporting are the valuable features of IBM Cognos."

"The most valuable feature is developing reports from different data sources, making it a reliable data source."

"We are able to generate quality reports easily which allows us to decrease response time."

More IBM Cognos pros

"A valuable feature of Amazon QuickSight is that it's a cloud-native service provided by AWS. As all platforms within my company run on AWS, that's the leverage of Amazon QuickSight. Amazon QuickSight is also easy to use, and I find the native connectors from AWS valuable as well."

"The most valuable feature I have found is the low-level securities are very easy to use."

"Easily able to connect with our other services and easy to manage."

"The solution is simple to implement."

"The product is easy to learn."

"I like that with Amazon QuickSight, you don't need to install an app to use its services. With other BI tools, you need to install the app, so Amazon QuickSight is better for me in this area."

"The solution's most valuable feature is its flexibility to visualize certain logs."

"It has a lot of valuable features, but the most important aspect is the affordable cost. This solution costs much less in comparison to the competitors like Qlik Sense, Power BI, and Tableau."

More Amazon QuickSight pros

"Salesforce Einstein Analytics is a simplified CRM. It's integration is good."

"The most valuable features of Salesforce Einstein Analytics are the flexibility around the deployment, overall capabilities, user-friendliness, and interactiveness with the tools that came built with it."

"The most valuable feature of Salesforce Einstein Analytics is the reporting tools."

"Tableau CRM is a very capable solution. It is easy to use, user-friendly, and integrates well."

"he most valuable feature of the solution is its ease of use."

"The tool is a cloud-based solution capable of integrating any kind of data in the world."

"Transparency is the most valuable feature of this solution."

"The fact that the solution is visually appealing because of its lightning interfaces can be considered one of its most valuable features"

More Salesforce Einstein Analytics pros

Cons

"The charts and graphics are weak."

"It would be better if it is was easier to implement without extensive training for it."

"It would be good if the solution had conditional formatting."

"I would like for the platform to become more standard. If we make a development on our report and our dashboard, it will not be used in another solution. That means there is no portability for the developers."

"They should provide improved visual reporting."

"One thing that we really want is the ability to have data portrayed on an image. Cognos is not able to do it at the moment, and that's becoming a requirement from the business side: having an image and then plotting your dataset on top of the image as a map."

"They were lacking in the initial phases of development in the area of big data, and they still need to improve that aspect of the product."

"IBM Support can be slow at times, but they can usually deliver in a timely manner."

More IBM Cognos cons

"They could provide more options for graphics and other features."

"There could be an end-to-end pipeline for data cleaning as well as presenting it using different visualizations."

"It is a simple tool with limited features. Its visualization set is very limited, and it also has limited functionality. An intelligence tool should not be only for creating reports. Currently, we have to do all computational and mathematical operations outside. We should be able to do such operations in an intelligence tool like this. As an intelligence tool, it should support dynamic refresh. QuickSight currently supports the refresh at a minimum of one hour, and it is not suitable for dynamic dashboards that require frequent refreshes."

"One area where Amazon QuickSight could improve is its formatting features for dashboards."

"Right now, you can't use Amazon QuickSight on other cloud providers, so I'd like it to have availability on other cloud providers. This is an area for improvement in the product. What I'd like to see in Amazon QuickSight in the future is a distributed centralized system where I can manage all reports in one place, and for Amazon QuickSight to become reporting as a service."

"An area for improvement in Amazon QuickSight is storage. Data cleanup also needs improvement because I'm experiencing errors when cleaning the data. Amazon QuickSight needs video tutorials showing its different functions and purposes."

"I would like to see a feature that allows us to save a draft version before making it public and publishing it."

"There is room for improvement in terms of the number of visualizations and dashboards that are available."

More Amazon QuickSight cons

"If I could improve Tableau CRM I would make it as powerful as Tableau. Tableau CRM is more integrated and it's on the web, but it has less functionality. It is lacking functionality at this time."

"They can provide more end-user customizations. There should be the possibility for the end-users to change some elements in the interface. I have a way of doing my job. My colleague may have his own way of doing his job. If I ask for a change, it'll change for everyone. It'll be good to have some end-user personalizations. I can't see many in Salesforce right now."

"The price of Salesforce Einstein Analytics is quite a bit expensive for the region of Mexico. I think the price of the product could be better."

"When it comes to generating reports, it appears that many users rely on experts to handle technical aspects. For instance, if you require a weekly report displaying accounts transitioning in and out of your modules, it seems challenging to accomplish without consulting experts for assistance. Such tasks should be user-friendly and easily achievable without external assistance."

"If a user leaves your organization, you shouldn't lose the visibility of all of the records."

"I would advise others not to customize because they rolled out the newer versions, which are every six months. There had to be some significant testing and verification that happened. It is important to have a strong third-party provider that is very experienced. We used Deloitte, but we evaluated Accenture, KPMG, and IBM, but we decided on Deloitte and that was a good decision for us. Having a partner who has a center of excellence or experts that could give you a lot of the tips that they've learned could jumpstart your deployment and stick to the standards."

"Einstein Analytics could incorporate something like SFIA 8 to help users understand the underlying skill sets."

"The product is natively integrated into the Salesforce ecosystem. You also need a CRM license. It should be more flexible with other platforms."

More Salesforce Einstein Analytics cons

Pricing and Cost Advice

"Cognos is super expensive compared to Tableau ($70/month) and Power BI ($20/month) — I think Cognos is roughly $200 a month."

"My company uses IBM Cognos with another IBM product, so I think only one license is used."

"The licensing costs are a little bit higher for IBM Cognos. I don't think there is any additional cost apart from the licensing charges."

"The cost of IBM Cognos it's more or less the same as most of the other solutions on the market. They're very competitive with the rest of the market and it is not the most expensive product."

"It is averagely priced."

"The pricing and licensing policies are comparatively cheaper than other products in the market ."

"The solution is affordable."

"I rate the product price as four or five on a scale from one to ten, where one is a low price, and ten is a high price."

More IBM Cognos pricing and cost advice

"The pricing is cost-effective with a good plan."

"I rate the price of Amazon QuickSight a four on a scale of one to ten, where one is a low price, and ten is a high price."

"The Amazon QuickSight licensing model my company's on is pay-as-you-go, but I wouldn't be able to give the figures because that's handled by the finance department."

"I'm using a paid version of Amazon QuickSight, paying about $22 monthly. As I have yet to learn about the pricing for other tools, such as Power BI, I won't be able to compare."

"The product pricing is better than other vendors."

"It's affordable compared to other long-term contractor business tools available in the market."

"The standard edition is free to use for exploration purposes while the enterprise edition needs to be paid for. The pricing for this solution is very reasonable."

"The solution's pricing is cheaper than the other products in the market."

More Amazon QuickSight pricing and cost advice

"I rate the solution's pricing a seven out of ten."

"Price-wise, Salesforce Einstein Analytics is an expensive tool."

"The solution is expensive."

"The biggest challenge we had was the cost and the licensing. We ended up getting an enterprise licensing agreement(ELA). That took a lot of negotiations and a lot of pressure. We were able to receive a good price for the community licensing they bundled Salesforce Einstein Analytics. They bundled a lot of capabilities with us with the ELA."

"Salesforce has a subscription-based licensing structure, where it's between $20 to $75 per month, per user."

"Salesforce Einstein Analytics can be considered somewhat expensive, depending on the company's needs. If they want the complete package with all the features, it's pricier. It all comes down to what the company requires from the platform."

"Although it was deemed slightly expensive and failed the cost analysis we conducted in our company, we proceeded with the purchase because we desired to have a leading CRM system in the industry."

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Top Industries

By visitors reading reviews

Educational Organization

55%

Financial Services Firm

Computer Software Company

Government

Financial Services Firm

15%

Computer Software Company

14%

Manufacturing Company

Government

Computer Software Company

18%

Financial Services Firm

13%

Manufacturing Company

Educational Organization

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

Seeking lightweight open source BI software

It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...

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What do you like most about IBM Cognos?

The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.

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What needs improvement with IBM Cognos?

I need improvements, particularly with the Framework Manager, which has an outdated user interface from older version...

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What do you like most about Amazon QuickSight?

The integration is very seamless. We stored our result CSV files in S3 and connected directly from there.

See all answers

What is your experience regarding pricing and costs for Amazon QuickSight?

QuickSight is considered cost-effective. As far as I know, QuickSight is cheaper compared to other solutions like Pow...

See all answers

What needs improvement with Amazon QuickSight?

QuickSight needs to add more visuals similar to what Power BI offers. I have noticed that many drill-down visuals and...

See all answers

What do you like most about Salesforce Einstein Analytics?

The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to...

See all answers

What needs improvement with Salesforce Einstein Analytics?

Salesforce is working very rigorously on improvements with each release.

See all answers

What is your primary use case for Salesforce Einstein Analytics?

I am a Salesforce CPQ developer. I have also worked on Einstein Analytics for reporting purposes.

See all answers

Comparisons

Microsoft Power BI vs IBM Cognos

Compared 13% of the time

Tableau vs IBM Cognos

Compared 10% of the time

Oracle Hyperion vs IBM Cognos

Compared 10% of the time

SAP BusinessObjects Business Intelligence Platform vs IBM Cognos

Compared 7% of the time

SAP Analytics Cloud vs IBM Cognos

Compared 5% of the time

More IBM Cognos Competitors

Microsoft Power BI vs Amazon QuickSight

Compared 25% of the time

Tableau vs Amazon QuickSight

Compared 20% of the time

Looker Studio vs Amazon QuickSight

Compared 11% of the time

Qlik Sense vs Amazon QuickSight

Compared 9% of the time

Databricks vs Amazon QuickSight

Compared 4% of the time

More Amazon QuickSight Competitors

Microsoft Power BI vs Salesforce Einstein Analytics

Compared 44% of the time

Databricks vs Salesforce Einstein Analytics

Compared 15% of the time

IBM Watson Explorer vs Salesforce Einstein Analytics

Compared 11% of the time

SAP Analytics Cloud vs Salesforce Einstein Analytics

Compared 10% of the time

More Salesforce Einstein Analytics Competitors

Product Reports

Buyer's Guide

IBM Cognos

December 2024

Download IBM Cognos product report

Buyer's Guide

Amazon QuickSight

December 2024

Download Amazon QuickSight product report

Buyer's Guide

Salesforce Einstein Analytics

November 2024

Download Salesforce Einstein Analytics product report

Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics

QuickSight

Einstein Analytics, Salesforce Wave Analytics

Learn More

IBM

Amazon Web Services (AWS)

Salesforce

Overview

IBM Cognos Business Intelligence provides a wide range of tools to help you analyze your organization's data. IBM Cognos BI allows businesses to monitor events and metrics, create and view business reports, and analyze data to help them make effective business decisions.

IBM Cognos applies techniques to describe, summarize, and compare data, and draw conclusions. This allows users to see trends and discover anomalies or variances that may not be evident by simply reading data. Data sources that contain information from different areas of a business can be stored in separate packages. Users can see only information that they have been granted access to, based on their group or role.

IBM Cognos BI consolidates the following business intelligence functions into a single web-based solution:

IBM Cognos Insight: Create personal and managed workspaces for data analysis. Using these interactive workspaces, you can share insight results with managers. Cognos Insight supports write-back, and you can also use these workspaces to capture and integrate management goals, commitments, and forecasts.
IBM Cognos Workspace: With IBM Cognos Workspace, you can create rich, interactive workspaces using IBM Cognos content as well as data from external sources. You can view and open your favorite workspaces and reports, edit content in your workspaces, and share your workspaces via email.
IBM Cognos Analytics: IBM Cognos Analytics utilizes built-in AI and intuitive searches which helps users to quickly create the visualizations and a wide range of reports. Cognos Analytics provides cognitive and managed self-service, enabling you to gain insights from controlled and trusted data.
IBM Cognos Report Studio and IBM Cognos Query Studio: Easily create structured and query reports. IBM Cognos allows users to create application and report templates. In addition, report authors can reuse report objects to apply filters, fields, and styles to reports. Users can set the language of the user interface and report content according to the user's native language.
IBM Cognos Event Studio: Receive notifications of events that occur within your organization in real time. Event Studio enables the creation of agents that detect the occurrence of business events, failures, or anomalies, based on the change of specific events or data conditions. Notification can be sent via email, publication in the portal, or by triggering reports.
IBM Cognos Connection: This is the Web portal for IBM Cognos BI and is the central area for accessing all the IBM Cognos functions. In the web portal, users can schedule and distribute reports, create tasks, administer the server and the access permissions, and more.

Reviews from Real Users

IBM Cognos stands out among its competitors for a number of reasons. Two major ones are its powerful analysis tool and its reporting capabilities.

Prasad B., a senior software engineer at a financial services firm, notes, “The product is a very good reporting tool and is very flexible. It allows for the users to get a scheduled report. We can receive automated reports as well. They are easy to schedule on a weekly or monthly basis. It is very fast. I mean in means of report output, it's very fast compared to the actual clients involved.”

Amazon QuickSight is a fast, cloud-powered business analytics service that makes it easy to build visualizations, perform ad-hoc analysis, and quickly get business insights from your data. Using our cloud-based service you can easily connect to your data, perform advanced analysis, and create stunning visualizations and rich dashboards that can be accessed from any browser or mobile device.

Salesforce Einstein Analytics is a customer and business analytics platform that’s optimized for mobile use and brings flexible customer analytics to everyone in the company. It works with many types of data, from many data sources, and it can change the way your company answers critical questions. Einstein Analytics allows you to:

Connect directly to your CRM data and execute on insights directly in Chatter.
Automatically analyze millions of rows of data and get predictive analytics with Einstein Discovery.
Explore data quickly and automate actions with prebuilt apps.
Use mobile to act, whether you're on Android or iOS.

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.

MLB Advanced Media, Infor, HotelBeds, Gemini, Jivochat, Edmunds.com

ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority

Buyer's Guide

Amazon QuickSight vs. Salesforce Einstein Analytics

December 2024

Free Report: Amazon QuickSight vs. Salesforce Einstein Analytics

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