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Amazon QuickSight vs Looker Studio comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Amazon QuickSight
Average Rating
7.2
Reviews Sentiment
7.3
Number of Reviews
29
Ranking in other categories
BI (Business Intelligence) Tools (3rd)
Looker Studio
Average Rating
7.8
Number of Reviews
12
Ranking in other categories
Reporting (11th)
 

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. Amazon QuickSight is designed for BI (Business Intelligence) Tools and holds a mindshare of 7.7%, down 11.7% compared to last year.
Looker Studio, on the other hand, focuses on Reporting, holds 2.4% mindshare, down 2.7% since last year.
BI (Business Intelligence) Tools
Reporting
 

Featured Reviews

Mohd Farhan - PeerSpot reviewer
Has seamless data filtering and visualization for client satisfaction
One area for improvement is the cost, as it's a bit expensive. The caching mechanism also charges too much if I need to cache any data. Sometimes it takes time to display data, suggesting a need for enhancement in data visualization speed. Additionally, the role-level security is challenging to implement, and it could be improved to allow access control per department more easily.
Srini-Dhanaraj - PeerSpot reviewer
Available for free and can help businesses resolve their data migration problems
It is a stable solution. Stability-wise, I rate the solution a ten out of ten. Google Data Studio is a cloud-based tool. With cloud-based tools, there can be two challenges, the first one being associated with the bandwidth of your data strength. If I run a report from my home because of the wi-fi connection, it may give an excellent response. When I run the reports, Google Data Studio develops reports from my home, and because of wi-fi, it works in an excellent manner. When I am on the road or at the wheel, if I use the internet data from my mobile to browse my reports, the performance may not be good, and this issue is not because of the product but because of the bandwidth. The second issue arises when you connect Google Data Studio to a source system to extract the data to do the visualization. If the source system is not responding as quickly as expected, it could be the reason why the report may be printed slowly. Considering the aforementioned aspects, the problem may not be because of Google Data Studio but because of the source system.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The product is easy to learn."
"It has a lot of valuable features, but the most important aspect is the affordable cost. This solution costs much less in comparison to the competitors like Qlik Sense, Power BI, and Tableau."
"It helped the managers to visualize the data activities."
"Easily able to connect with our other services and easy to manage."
"The graph charts, pie charts, and box plots are valuable."
"From an analytics perspective, it's really good for self-service analytics."
"Amazon QuickSight can provide insights from the available data. It supports various rule types. We get the options of machine learning and insights, which are not available in other intelligence tools. It is easier to use, more stable, and cheaper than other solutions."
"One of the most valuable features of Amazon QuickSight has been the speed at which visualizations can be created."
"The product's initial setup phase is very simple."
"The ability to design complex data models and equations."
"The ability to integrate with a great variety of data sources."
"The integration with Excel and Google Sheets is a valuable feature, making it easy to access and visualize data."
"Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like."
"The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, allowing us to compare revenues."
"Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing."
"I find it favorable regarding speed of development, ease of building, and flexibility."
 

Cons

"An area for improvement in Amazon QuickSight is storage. Data cleanup also needs improvement because I'm experiencing errors when cleaning the data. Amazon QuickSight needs video tutorials showing its different functions and purposes."
"It's not ideal for reports that are more complex."
"I just want a few more features to be added."
"It should support integration with Python or R."
"The number of features in the product is limited in comparison with the other tools in the market, like Power BI."
"The solution must be more user-friendly."
"Amazon QuickSight has minimal features. The feature set can be improved to allow you to create good production-ready dashboards. This does not happen with QuickSite, it needs to mature to be used in production."
"Amazon QuickSight's visualization could be improved."
"Stability and scalability an be improved for a full ten."
"The challenges with Google Data Studio are associated with the security part, making it an area where improvements are required."
"The tool should improve on live data integration for quicker data reflection."
"The tool has a lot of room for improvement. It's not very professional and allows for only simple tasks like indicating KPIs or quick calculations. It lacks a good calculation-based language like Power BI's DAX, making it less suitable for professional use. Additionally, the variety of visualization tools is limited, and customization options are restricted."
"There is a significant degree of sophistication required to compete with Tableau or Cognos."
"Panels are not as easy to use as other data extraction UIs."
"It's not yet a replacement for a complete BI tool."
"There are issues with integration and I encountered limits and warnings, especially with my pivot table size."
 

Pricing and Cost Advice

"The solution's pricing is cheaper than the other products in the market."
"The solution is not affordable."
"A highly affordable cost structure with fixed membership and timeframe basis options."
"I wouldn't say that it is an expensive product, but to stay competitive they would need to bring down the prices."
"The pricing is cost-effective with a good plan."
"It's affordable compared to other long-term contractor business tools available in the market."
"Amazon QuickSight you subscribe and you use the service."
"It is simpler and cheaper than other solutions."
"The tool is free."
"The product is available for free."
"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."
"The solution is free but the Google Looker is expensive."
"The cost is quite affordable based on feature analysis."
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Top Industries

By visitors reading reviews
Financial Services Firm
15%
Computer Software Company
14%
Manufacturing Company
9%
Government
6%
Computer Software Company
13%
Financial Services Firm
12%
Manufacturing Company
11%
Retailer
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Amazon QuickSight?
The integration is very seamless. We stored our result CSV files in S3 and connected directly from there.
What is your experience regarding pricing and costs for Amazon QuickSight?
Amazon QuickSight charges $250 per user, which becomes expensive when managing multiple departments. However, this cost is offset by the advantages it provides.
What needs improvement with Amazon QuickSight?
One area for improvement is the cost, as it's a bit expensive. The caching mechanism also charges too much if I need to cache any data. Sometimes it takes time to display data, suggesting a need fo...
What do you like most about Google Data Studio?
The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, all...
What needs improvement with Google Data Studio?
The performance of Looker needs improvement, particularly the report loading time, which is critical for business users. The initial report loading takes time and affects user's perception of the t...
What is your primary use case for Google Data Studio?
We are using Looker primarily for visualization to analyze e-commerce industry's analytic reports. We use it to track orders per ZIP code and sales based on quantity, stocks, and revenue. The tool ...
 

Comparisons

 

Also Known As

QuickSight
Data Studio
 

Overview

 

Sample Customers

MLB Advanced Media, Infor, HotelBeds, Gemini, Jivochat, Edmunds.com
Genesys, Shueisha
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