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Looker Studio pros and cons

Vendor: Google
3.9 out of 5
302 followers
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Pros & Cons summary

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Prominent pros & cons

PROS

Valuable features include advanced integrated analysis and easy implementation, allowing for seamless data handling.
Integration with a wide variety of data sources enhances flexibility in managing diverse datasets.
The tool's ability to design complex data models and equations facilitates comprehensive data analysis.
Sharing and accessing dashboards is straightforward with its online nature, enabling collaboration and data sharing regardless of location.
Integration with other Google products and Excel supports comprehensive data connectivity and visualization capabilities.

CONS

Looker Studio is not yet a replacement for a complete BI tool and requires significant sophistication to compete with Tableau or Cognos.
Stability and scalability need improvement for a full ten, impacting the ability to handle complex data tasks.
Integration issues arise, with limits and warnings encountered, especially with pivot table sizes.
Performance improvements are necessary, especially in report loading time, which is critical for business users.
Looker Studio's live data integration should be enhanced for quicker data reflection.
 

Looker Studio Pros review quotes

Srini-Dhanaraj - PeerSpot reviewer
May 28, 2024
The product's initial setup phase is very simple.
Dmitriy Yugin - PeerSpot reviewer
Jul 8, 2024
The best thing about the tool is that it allows you to share information easily and dashboards with colleagues and teammates because it's all online. No matter where you are, as long as you have the Internet, you can connect and use these dashboards. Google made good documentation for this tool. There are many examples of how to use and create dashboards and videos on YouTube. So, I think it's easy to learn.
SM
Nov 10, 2023
I find it favorable regarding speed of development, ease of building, and flexibility.
Learn what your peers think about Looker Studio. Get advice and tips from experienced pros sharing their opinions. Updated: March 2025.
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Vijay Subramanyam - PeerSpot reviewer
Nov 26, 2024
Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing.
FabianoMachado - PeerSpot reviewer
May 31, 2022
Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like.
reviewer2387007 - PeerSpot reviewer
Apr 4, 2024
The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, allowing us to compare revenues.
Jayabarath S - PeerSpot reviewer
Dec 24, 2024
The integration with Excel and Google Sheets is a valuable feature, making it easy to access and visualize data.
SD
Jun 12, 2023
I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts.
Thee Sritabtim - PeerSpot reviewer
Aug 23, 2023
The solution is free so that is a good feature.
OJ
Jul 6, 2018
Valuable features include advanced integrated analysis and easy implementation.
 

Looker Studio Cons review quotes

Srini-Dhanaraj - PeerSpot reviewer
May 28, 2024
The challenges with Google Data Studio are associated with the security part, making it an area where improvements are required.
Dmitriy Yugin - PeerSpot reviewer
Jul 8, 2024
The tool has a lot of room for improvement. It's not very professional and allows for only simple tasks like indicating KPIs or quick calculations. It lacks a good calculation-based language like Power BI's DAX, making it less suitable for professional use. Additionally, the variety of visualization tools is limited, and customization options are restricted.
SM
Nov 10, 2023
There are issues with integration and I encountered limits and warnings, especially with my pivot table size.
Learn what your peers think about Looker Studio. Get advice and tips from experienced pros sharing their opinions. Updated: March 2025.
842,296 professionals have used our research since 2012.
Vijay Subramanyam - PeerSpot reviewer
Nov 26, 2024
The performance of Looker needs improvement, particularly the report loading time, which is critical for business users.
FabianoMachado - PeerSpot reviewer
May 31, 2022
When you physically install a product on one machine instead of the cloud, you have a better visibility, best icon quality, etc.. It's more of an issue with how we are adapting to the transition. We are still in the early moments of using this tool, and we need to go deeper to discover some improvements.
reviewer2387007 - PeerSpot reviewer
Apr 4, 2024
Other tools might be worth considering if you need more advanced features or support for a larger user base.
Jayabarath S - PeerSpot reviewer
Dec 24, 2024
The tool should improve on live data integration for quicker data reflection.
SD
Jun 12, 2023
The tool should come up with data modeling layer features that are present in other products like Power BI.
Thee Sritabtim - PeerSpot reviewer
Aug 23, 2023
Stability and scalability an be improved for a full ten.
OJ
Jul 6, 2018
Panels are not as easy to use as other data extraction UIs.