Looker Studio vs QlikView comparison

Google and Qlik are both solutions in the Reporting category. Google is ranked #12 with an average rating of 7.3, while Qlik is ranked #5 with an average rating of 8.3. Google holds a 2.3% mindshare in RT, compared to Qlik’s 3.3% mindshare. Additionally, 84% of Google users are willing to recommend the solution, compared to 92% of Qlik users who would recommend it.

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Looker Studio and QlikView based on real PeerSpot user reviews.

Find out in this report how the two Reporting solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Looker Studio vs. QlikView Report (Updated: December 2024).

Buyer's Guide

Looker Studio vs. QlikView

December 2024

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Categories and Ranking

IBM Cognos

Mindshare comparison

As of December 2024, in the Reporting category, the mindshare of IBM Cognos is 4.6%, down from 6.1% compared to the previous year. The mindshare of Looker Studio is 2.3%, down from 2.8% compared to the previous year. The mindshare of QlikView is 3.3%, up from 3.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Reporting

Featured Reviews

Carlos Larrad Salgado

Deputy Director Operations Management Control at Mapfre

Improved the quality of our KPIs, while reducing calls to the IT department

I don't like that when we use Colab packages, we get less functionality. For example, you can make groups of data with Excel or with the data sets from the packages, but when you use the Colab packages directly, you can only group the data when you analyze it with Analysis Studio. I think Cognos needs to improve more on this functionality. The user experience is also very important. Cognos is not very easy to understand sometimes, especially when they change the layout but keep the functionality the same. The help is not very graphic and they have no examples. Cognos has to make a big effort to help with understanding the functionality by improving the documentation. There is a lot of documentation, but the examples are hard to find and they should make their help section easier to understand for non-technical users.

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Srini-Dhanaraj

Founder & CEO at imfine.club

Available for free and can help businesses resolve their data migration problems

It is a stable solution. Stability-wise, I rate the solution a ten out of ten. Google Data Studio is a cloud-based tool. With cloud-based tools, there can be two challenges, the first one being associated with the bandwidth of your data strength. If I run a report from my home because of the wi-fi connection, it may give an excellent response. When I run the reports, Google Data Studio develops reports from my home, and because of wi-fi, it works in an excellent manner. When I am on the road or at the wheel, if I use the internet data from my mobile to browse my reports, the performance may not be good, and this issue is not because of the product but because of the bandwidth. The second issue arises when you connect Google Data Studio to a source system to extract the data to do the visualization. If the source system is not responding as quickly as expected, it could be the reason why the report may be printed slowly. Considering the aforementioned aspects, the problem may not be because of Google Data Studio but because of the source system.

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Arjun Meda

Assistant Vice President at HSBC India

Useful for data visualization and business intelligence

Many of the features in Qlik Sense need to be available and reintroduced in QlikView. I believe many of the features have been added to QlikView after the layout containers were introduced. QlikView used to be a way more customizable tool than Qlik Sense is in the present time. Improvements are required in the hide and unhide functionality that falls under the layout container feature that has been used in my company in recent times. Hiding off the apps in the app overview tab based on the access was a really good feature that needs to be introduced back in the product since I see that, at the moment, there are multiple groups on the tool, owing to which multiple changes on the QMC part is required to handle the solution. Only the person with access to the dashboard in QlikView could have a link to the dashboard through QlikView's hub or access points. With Qlik Sense, one can see whatever is available in the stream. If a user wants to control everything in the product, then there is no need to make multiple changes in the QMC at the individual app level. The aforementioned area can be considered to improve Qlik Sense.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The product is a very good reporting tool and is very flexible. It allows for the users to get a scheduled report."

"The correlation analysis is excellent. It's one of the best that I have used to date."

"The most valuable feature is developing reports from different data sources, making it a reliable data source."

"The main difference that I like about Cognos compared to other solutions is its data splitting functionality. We have all our company data inside the Cognos environment and so we prefer to split the information Cognos itself. It's more efficient this way."

"The tool can join data from different sources, write back to databases, generate alerts, and be customized to our preferences. It's an enterprise BI tool that's more powerful than just visualization tools like Power BI or Tableau."

"The Report Studio that is aimed at professional report writers."

"The dashboarding offered by this solution is very valuable to us."

"One of the strong suits of Cognos is its robust corporate reporting capability."

More IBM Cognos pros

"The product's initial setup phase is very simple."

"The best thing about the tool is that it allows you to share information easily and dashboards with colleagues and teammates because it's all online. No matter where you are, as long as you have the Internet, you can connect and use these dashboards. Google made good documentation for this tool. There are many examples of how to use and create dashboards and videos on YouTube. So, I think it's easy to learn."

"The ability to integrate with a great variety of data sources."

"I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts."

"The ability to design complex data models and equations."

"This has improved our organization by allowing people to see their data and develop visualizations themselves."

"Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like."

"I find it favorable regarding speed of development, ease of building, and flexibility."

More Looker Studio pros

"Our Qlikview applications help us to get a good idea of our Client Base Performance and assist us in the decision making for Seasonal Specials. On the other hand QlikView helps us to get a grasp on our Suppliers and helps us to negotiate pricing with them."

"The integration with Salesforce has helped us gain access to crucial sales data in real-time."

"The most useful feature of QlikView for me is the QVD concept."

"We can scale it if we need to."

"A well designed app brings freedom of inquiry to meetings, allowing me to answer questions in real time and this has transformed progress and outputs of our monthly group meeting."

"It has user-friendly data visualization features, supporting our decision-making process with its business intelligence capabilities"

"The platform's most valuable feature is its associative data model. It allows me to discover hidden data and gain insights that are not immediately visible."

"This is a very cool application with endless options of creativity and visuals."

More QlikView pros

Cons

"I would like for the platform to become more standard. If we make a development on our report and our dashboard, it will not be used in another solution. That means there is no portability for the developers."

"The data uploads that we do, such as Excel files, have a lot of restrictions. If we can make it a bit more user-friendly, allowing us to have more flexibility it would be a great help."

"We would like to see development of the product's UI function, to make it more of a UI tool that can be configured as required."

"One thing that we really want is the ability to have data portrayed on an image. Cognos is not able to do it at the moment, and that's becoming a requirement from the business side: having an image and then plotting your dataset on top of the image as a map."

"There are some small features that are missing. It would be nice if the graphics were better. You can use external sources for charts, but it's quite complex to use and not easy to implement. If you want a new chart, you can download it from multiple tools and implement it into IBM Cognos."

"I would like to see the introduction of mapbooks for supporting some geographical information."

"Cognos charts are not as fast as those of the other tools, even with DQM (dynamic query mode)."

"It could have more options for themes."

More IBM Cognos cons

"Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful."

"Panels are not as easy to use as other data extraction UIs."

"When you physically install a product on one machine instead of the cloud, you have a better visibility, best icon quality, etc.. It's more of an issue with how we are adapting to the transition. We are still in the early moments of using this tool, and we need to go deeper to discover some improvements."

"There are issues with integration and I encountered limits and warnings, especially with my pivot table size."

"The tool has a lot of room for improvement. It's not very professional and allows for only simple tasks like indicating KPIs or quick calculations. It lacks a good calculation-based language like Power BI's DAX, making it less suitable for professional use. Additionally, the variety of visualization tools is limited, and customization options are restricted."

"There is a significant degree of sophistication required to compete with Tableau or Cognos."

"Stability and scalability an be improved for a full ten."

"It's not yet a replacement for a complete BI tool."

More Looker Studio cons

"The solution should be mobile-responsive. It should also include drag-and-drop and slice-and-dice features."

"QlikView certainly lacks in its ability to share visualizations or create visualizations easily."

"The user interface is old."

"Error handling."

"QlikView's UI could be more user-friendly."

"There could be a feature to analyze the sales and accounting data of the client."

"Better source data connectors."

"I would like to see more advanced features from Qlik Sense integrated into QlikView to keep it competitive and up-to-date."

More QlikView cons

Pricing and Cost Advice

"Cognos is super expensive compared to Tableau ($70/month) and Power BI ($20/month) — I think Cognos is roughly $200 a month."

"IBM Cognos price is on the higher side of the spectrum. However, with the features that it brings, such as correlation analysis, it's worth the money. They should look at the pricing more clearly because it's a little on the higher side."

"The cost of IBM Cognos it's more or less the same as most of the other solutions on the market. They're very competitive with the rest of the market and it is not the most expensive product."

"IBM Cognos is priced reasonable. However, it is more expensive than Power BI and Tableau."

"It is quite pricy. I think Microsoft BI is cheaper. Tableau might also be cheaper, but it also depends on the usage. If you have very many users, Cognos can be a problem. It could be cheaper than Tableau but not for so many users. If you have a few thousand users, Tableau, which is generally quite expensive, can be cheaper than Cognos."

"Pricing should be improved."

"On a scale from one to ten where one is low pricing and ten is high pricing, I would rate this solution at eight."

"I don't know the exact cost, but I believe Cognos is quite expensive, especially when it comes to the support consultants and the procedures that need to be applied."

More IBM Cognos pricing and cost advice

"The cost is quite affordable based on feature analysis."

"The product is available for free."

"The tool is free."

"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."

"The solution is free but the Google Looker is expensive."

"The platform's pricing is considered quite expensive, particularly given the dollar-based pricing."

"It is not very expensive. I think it it is on par with other similar products on the market."

"The setup costs for QlikView are fair as are the yearly maintenance fees. The licensing becomes a bit more expensive and requires some planning for onboarding."

"Its licensing costs are moderate, but it can get expensive due to the numerous add-ons available like those for printing."

"I rate the product's pricing a three out of ten."

"The pricing is moderate, in the medium price range."

"I rate QlikView's pricing a five out of ten."

"The pricing is too high compared to the other solutions on the market."

More QlikView pricing and cost advice

See which vendors are best for you

Use our free recommendation engine to learn which Reporting solutions are best for your needs.

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Comparison Review

it_user79932

Senior Manager - BI Head at NVidia

Feb 4, 2015

Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho

1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…

Read full review

Top Industries

By visitors reading reviews

Educational Organization

55%

Financial Services Firm

Computer Software Company

Government

Computer Software Company

14%

Financial Services Firm

12%

Manufacturing Company

11%

Retailer

Financial Services Firm

18%

Computer Software Company

12%

Manufacturing Company

Insurance Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

Seeking lightweight open source BI software

It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...

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What do you like most about IBM Cognos?

The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.

See all answers

What needs improvement with IBM Cognos?

I need improvements, particularly with the Framework Manager, which has an outdated user interface from older version...

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What do you like most about Google Data Studio?

The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. W...

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What needs improvement with Google Data Studio?

The performance of Looker needs improvement, particularly the report loading time, which is critical for business use...

See all answers

What is your primary use case for Google Data Studio?

We are using Looker primarily for visualization to analyze e-commerce industry's analytic reports. We use it to track...

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What do you like most about QlikView?

If you correctly use the product for your use cases, it provides value for money.

See all answers

What is your experience regarding pricing and costs for QlikView?

Qlik Sense's licensing metrics are flexible. They provide packages based on needs, like named licenses, developer lic...

See all answers

What needs improvement with QlikView?

QlikView lacks self-service capabilities, which means users depend on the IT team to make changes. Qlik Sense offers ...

See all answers

Comparisons

Microsoft Power BI vs IBM Cognos

Compared 13% of the time

Tableau vs IBM Cognos

Compared 10% of the time

Oracle Hyperion vs IBM Cognos

Compared 10% of the time

Amazon QuickSight vs IBM Cognos

Compared 8% of the time

SAP Crystal Reports vs IBM Cognos

Compared 3% of the time

More IBM Cognos Competitors

Amazon QuickSight vs Looker Studio

Compared 45% of the time

Microsoft Power BI vs Looker Studio

Compared 23% of the time

Tableau vs Looker Studio

Compared 7% of the time

Databricks vs Looker Studio

Compared 4% of the time

TIBCO Jaspersoft vs Looker Studio

Compared 2% of the time

More Looker Studio Competitors

Tableau vs QlikView

Compared 25% of the time

Amazon QuickSight vs QlikView

Compared 14% of the time

Microsoft Power BI vs QlikView

Compared 13% of the time

MicroStrategy vs QlikView

Compared 5% of the time

More QlikView Competitors

Product Reports

Buyer's Guide

IBM Cognos

December 2024

Download IBM Cognos product report

Buyer's Guide

Looker Studio

December 2024

Download Looker Studio product report

Buyer's Guide

QlikView

December 2024

Download QlikView product report

Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics

Data Studio

No data available

Learn More

IBM

Google

Qlik

Overview

IBM Cognos Business Intelligence provides a wide range of tools to help you analyze your organization's data. IBM Cognos BI allows businesses to monitor events and metrics, create and view business reports, and analyze data to help them make effective business decisions.

IBM Cognos applies techniques to describe, summarize, and compare data, and draw conclusions. This allows users to see trends and discover anomalies or variances that may not be evident by simply reading data. Data sources that contain information from different areas of a business can be stored in separate packages. Users can see only information that they have been granted access to, based on their group or role.

IBM Cognos BI consolidates the following business intelligence functions into a single web-based solution:

IBM Cognos Insight: Create personal and managed workspaces for data analysis. Using these interactive workspaces, you can share insight results with managers. Cognos Insight supports write-back, and you can also use these workspaces to capture and integrate management goals, commitments, and forecasts.
IBM Cognos Workspace: With IBM Cognos Workspace, you can create rich, interactive workspaces using IBM Cognos content as well as data from external sources. You can view and open your favorite workspaces and reports, edit content in your workspaces, and share your workspaces via email.
IBM Cognos Analytics: IBM Cognos Analytics utilizes built-in AI and intuitive searches which helps users to quickly create the visualizations and a wide range of reports. Cognos Analytics provides cognitive and managed self-service, enabling you to gain insights from controlled and trusted data.
IBM Cognos Report Studio and IBM Cognos Query Studio: Easily create structured and query reports. IBM Cognos allows users to create application and report templates. In addition, report authors can reuse report objects to apply filters, fields, and styles to reports. Users can set the language of the user interface and report content according to the user's native language.
IBM Cognos Event Studio: Receive notifications of events that occur within your organization in real time. Event Studio enables the creation of agents that detect the occurrence of business events, failures, or anomalies, based on the change of specific events or data conditions. Notification can be sent via email, publication in the portal, or by triggering reports.
IBM Cognos Connection: This is the Web portal for IBM Cognos BI and is the central area for accessing all the IBM Cognos functions. In the web portal, users can schedule and distribute reports, create tasks, administer the server and the access permissions, and more.

Reviews from Real Users

IBM Cognos stands out among its competitors for a number of reasons. Two major ones are its powerful analysis tool and its reporting capabilities.

Prasad B., a senior software engineer at a financial services firm, notes, “The product is a very good reporting tool and is very flexible. It allows for the users to get a scheduled report. We can receive automated reports as well. They are easy to schedule on a weekly or monthly basis. It is very fast. I mean in means of report output, it's very fast compared to the actual clients involved.”

Google Looker Studio is a free tool designed to help users create visually appealing reports and dashboards, making data easier to understand. It allows you to connect to various data sources such as Google Analytics, Facebook Ads, and spreadsheets. With Looker Studio, you can create charts and graphs to showcase trends and comparisons, build comprehensive dashboards that provide an overview of your data, and customize reports to match your brand or preferences. Additionally, you can share your reports online or export them as PDFs for wider distribution.

QlikView is a Business Intelligence tool that allows you to keep tabs on all of your business-related information in a clean, clear, and easy to access database that is intuitive to build and simple to navigate. It is ideal for business owners who wish to improve overall output by creating the most productive system possible.

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.

Genesys, Shueisha

Canon, Gatorade, Amcor, Panasonic, Fila, Cambridge University Hospitals, Global Retail Bank, North Yorkshire Police department, Lanoo Group Publishers, and AonGroep Nederland.

Buyer's Guide

Looker Studio vs. QlikView

December 2024

Free Report: Looker Studio vs. QlikView

Find out what your peers are saying about Looker Studio vs. QlikView and other solutions. Updated: December 2024.

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