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IBM Cognos vs Looker Studio comparison

 

Comparison Buyer's Guide

Executive Summary
 

Categories and Ranking

IBM Cognos
Ranking in Reporting
4th
Average Rating
8.0
Number of Reviews
134
Ranking in other categories
BI (Business Intelligence) Tools (7th)
Looker Studio
Ranking in Reporting
12th
Average Rating
7.6
Number of Reviews
11
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of December 2024, in the Reporting category, the mindshare of IBM Cognos is 4.6%, down from 6.1% compared to the previous year. The mindshare of Looker Studio is 2.3%, down from 2.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Reporting
 

Featured Reviews

Carlos Larrad Salgado - PeerSpot reviewer
Improved the quality of our KPIs, while reducing calls to the IT department
I don't like that when we use Colab packages, we get less functionality. For example, you can make groups of data with Excel or with the data sets from the packages, but when you use the Colab packages directly, you can only group the data when you analyze it with Analysis Studio. I think Cognos needs to improve more on this functionality. The user experience is also very important. Cognos is not very easy to understand sometimes, especially when they change the layout but keep the functionality the same. The help is not very graphic and they have no examples. Cognos has to make a big effort to help with understanding the functionality by improving the documentation. There is a lot of documentation, but the examples are hard to find and they should make their help section easier to understand for non-technical users.
Srini-Dhanaraj - PeerSpot reviewer
Available for free and can help businesses resolve their data migration problems
It is a stable solution. Stability-wise, I rate the solution a ten out of ten. Google Data Studio is a cloud-based tool. With cloud-based tools, there can be two challenges, the first one being associated with the bandwidth of your data strength. If I run a report from my home because of the wi-fi connection, it may give an excellent response. When I run the reports, Google Data Studio develops reports from my home, and because of wi-fi, it works in an excellent manner. When I am on the road or at the wheel, if I use the internet data from my mobile to browse my reports, the performance may not be good, and this issue is not because of the product but because of the bandwidth. The second issue arises when you connect Google Data Studio to a source system to extract the data to do the visualization. If the source system is not responding as quickly as expected, it could be the reason why the report may be printed slowly. Considering the aforementioned aspects, the problem may not be because of Google Data Studio but because of the source system.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The Report Studio that is aimed at professional report writers."
"The most valuable feature of IBM Cognos is security. The solution has updated features that other competitors' solutions come out with long after IBM Cognos has had them."
"Dashboarding, reporting, and ad hoc reporting are the valuable features of IBM Cognos."
"If they want dashboarding, storytelling, and analyzing why KPIs are met or not, then Cognos is a better candidate than Qlik Sense."
"The initial setup was straightforward."
"Previously, we were doing static reporting. Management would request a report, and it would take staff a week or more to provide it. With Cognos, we have dynamic reporting, and it has reduced both reporting and decision making times significantly. With the solution's dashboard, the company's management team has updated records at their fingertips. This means that they can directly access the data they need to make decisions."
"The comprehensiveness or broadness of the software functions or business intelligence functions that it provides is valuable. It is also quite easy to use and user-friendly."
"The initial setup is quite straightforward."
"The best thing about the tool is that it allows you to share information easily and dashboards with colleagues and teammates because it's all online. No matter where you are, as long as you have the Internet, you can connect and use these dashboards. Google made good documentation for this tool. There are many examples of how to use and create dashboards and videos on YouTube. So, I think it's easy to learn."
"The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, allowing us to compare revenues."
"I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts."
"This has improved our organization by allowing people to see their data and develop visualizations themselves."
"I find it favorable regarding speed of development, ease of building, and flexibility."
"The product's initial setup phase is very simple."
"The ability to design complex data models and equations."
"The solution is free so that is a good feature."
 

Cons

"They should provide improved visual reporting."
"The solution's support could be better."
"They were lacking in the initial phases of development in the area of big data, and they still need to improve that aspect of the product."
"One key area for improvement is the need to improve the self-service nature and functionality of the product in terms of visual analytics."
"The charts and graphics are weak."
"The high cost of a license makes it hard to scale up on a budget."
"Extending features on dashboards so it becomes a real dashboard building application, not only a data exploration tool."
"I would like to see is more easy building, movement in the reports, and dashboard functionality within reporting. Overall more simple elements within reports. If the elements are simple then you don't have to render a full page, but you can move separate parts in the page."
"The performance of Looker needs improvement, particularly the report loading time, which is critical for business users."
"There is a significant degree of sophistication required to compete with Tableau or Cognos."
"Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful."
"The challenges with Google Data Studio are associated with the security part, making it an area where improvements are required."
"The tool should come up with data modeling layer features that are present in other products like Power BI."
"The tool has a lot of room for improvement. It's not very professional and allows for only simple tasks like indicating KPIs or quick calculations. It lacks a good calculation-based language like Power BI's DAX, making it less suitable for professional use. Additionally, the variety of visualization tools is limited, and customization options are restricted."
"Other tools might be worth considering if you need more advanced features or support for a larger user base."
"When you physically install a product on one machine instead of the cloud, you have a better visibility, best icon quality, etc.. It's more of an issue with how we are adapting to the transition. We are still in the early moments of using this tool, and we need to go deeper to discover some improvements."
 

Pricing and Cost Advice

"It is my understanding that the cost is very low. It's not very expensive."
"I don't know the exact cost, but I believe Cognos is quite expensive, especially when it comes to the support consultants and the procedures that need to be applied."
"It's more expensive than similar solutions like Tableau and Power BI."
"On a scale from one to ten where one is low pricing and ten is high pricing, I would rate this solution at eight."
"There is need to assess the purchase license accordingly so as to avoid audit penalties."
"The cost of IBM Cognos it's more or less the same as most of the other solutions on the market. They're very competitive with the rest of the market and it is not the most expensive product."
"IBM Cognos is priced reasonable. However, it is more expensive than Power BI and Tableau."
"IBM Cognos price is on the higher side of the spectrum. However, with the features that it brings, such as correlation analysis, it's worth the money. They should look at the pricing more clearly because it's a little on the higher side."
"The tool is free."
"The solution is free but the Google Looker is expensive."
"The product is available for free."
"The cost is quite affordable based on feature analysis."
"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."
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Comparison Review

it_user79932 - PeerSpot reviewer
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Educational Organization
55%
Financial Services Firm
7%
Computer Software Company
4%
Manufacturing Company
4%
Computer Software Company
14%
Financial Services Firm
12%
Manufacturing Company
11%
Retailer
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
What do you like most about IBM Cognos?
The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.
What needs improvement with IBM Cognos?
I need improvements, particularly with the Framework Manager, which has an outdated user interface from older versions like IBM Cognos 10 or 8. Additionally, the Event Studio, which offered great f...
What do you like most about Google Data Studio?
The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, all...
What needs improvement with Google Data Studio?
The performance of Looker needs improvement, particularly the report loading time, which is critical for business users. The initial report loading takes time and affects user's perception of the t...
What is your primary use case for Google Data Studio?
We are using Looker primarily for visualization to analyze e-commerce industry's analytic reports. We use it to track orders per ZIP code and sales based on quantity, stocks, and revenue. The tool ...
 

Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics
Data Studio
 

Learn More

 

Overview

 

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.
Genesys, Shueisha
Find out what your peers are saying about IBM Cognos vs. Looker Studio and other solutions. Updated: December 2024.
824,067 professionals have used our research since 2012.