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IBM Cognos vs Microsoft Power BI comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 12, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
7.1
IBM Cognos offers mixed returns; some save significantly, others find it costly, but generally enhances insights and processes.
Sentiment score
7.9
Organizations achieved substantial ROI with Microsoft Power BI, finding it cost-effective, user-friendly, and beneficial for small teams.
In a world surrounded by data, tools that allow navigation of large data volumes ensure decisions are data-driven.
Power BI is easy to deploy within an hour, providing robust security against data leaks.
 

Customer Service

Sentiment score
6.3
IBM Cognos support is responsive and expert but criticized for high costs, slow resolutions, and complexity in customer service.
Sentiment score
6.7
Microsoft Power BI customer service is generally responsive and effective, but many users rely on online resources for solutions.
I rate technical support from IBM as eight out of ten, indicating a high quality of service.
We have a partnership with Microsoft, involving multiple weekly calls with dedicated personnel to ensure our satisfaction.
Unfortunately, with Microsoft, you must accept the product as it is.
 

Scalability Issues

Sentiment score
7.6
IBM Cognos offers scalable solutions, supporting large deployments with proper server architecture, powerful hardware, and seamless software integration.
Sentiment score
7.1
Microsoft Power BI scales well for diverse organizations, but large datasets and costs may affect performance and scalability potential.
It can be scaled out to other teams, but requires building cubes and implementing policies.
With increasing AI capabilities, architectural developments within Microsoft, and tools like Fabric, I expect Power BI to scale accordingly.
You expect only a small percentage of users concurrently, but beyond a thousand concurrent users, it becomes difficult to manage.
 

Stability Issues

Sentiment score
7.3
IBM Cognos is praised for stability and performance, surpassing competitors, with minor issues often due to server configuration.
Sentiment score
7.6
Microsoft Power BI is reliable, with occasional issues on large datasets, generally viewed positively compared to similar products.
I rate the stability of this solution as nine out of ten, indicating it is highly stable.
In terms of stability, there's no data loss or leakage, and precautions are well-managed by Microsoft.
We typically do not have problems with end-user tools like Excel and Power BI.
It's not a bad grade, as I know of better products in this field.
 

Room For Improvement

IBM Cognos needs UI upgrades, better data visualization, improved performance, and advanced self-service features to compete with rivals.
Microsoft Power BI needs improved data integration, user-friendly features, enhanced visualizations, better mobile support, and clearer licensing options.
There is room for improvement in self-service analytics and predictiveness.
Access was more logical in how it distinguished between data and its formatting.
This makes Power BI difficult to manage as loading times can reach one or two minutes, which is problematic today.
Microsoft updates Power BI monthly based on user community feedback.
 

Setup Cost

IBM Cognos is costlier but offers extensive features, complex licensing, and competitive SaaS options for SMEs, emphasizing negotiation.
Microsoft Power BI provides flexible pricing with a free desktop version and paid options ideal for various enterprise needs.
I rate pricing as a four, meaning it is more expensive compared to other solutions.
I found the setup cost to be expensive
Power BI isn't very cheap, however, it is economical compared to other solutions available.
 

Valuable Features

IBM Cognos offers powerful analytics, flexible reporting, strong visualization, and robust security with scalability and ease of use.
Microsoft Power BI offers robust data visualization, integration, and insights, enhancing decision-making with intuitive interfaces and extensive connectivity.
IBM Cognos is a robust governed platform with significant security features and provides excellent graphics and reporting.
In today's data-driven environment, these tools are of substantial value, particularly for large enterprises with numerous processes that require extensive data analysis.
The solution makes it easy for me to develop reports and publish them.
I have built analytic dashboards that guide analytics, enabling research and dataset manipulation.
 

Categories and Ranking

IBM Cognos
Ranking in BI (Business Intelligence) Tools
7th
Ranking in Reporting
4th
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
135
Ranking in other categories
No ranking in other categories
Microsoft Power BI
Ranking in BI (Business Intelligence) Tools
1st
Ranking in Reporting
1st
Average Rating
8.0
Reviews Sentiment
7.3
Number of Reviews
319
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of February 2025, in the BI (Business Intelligence) Tools category, the mindshare of IBM Cognos is 3.8%, down from 4.3% compared to the previous year. The mindshare of Microsoft Power BI is 21.4%, down from 22.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

AMOL JAJU - PeerSpot reviewer
Offers ad hoc analysis reports and good for operational dashboarding
There used to be many valuable features, but in the last three or four years, whatever IBM is doing with enhancements, it has taken a lot of time to build and develop. But the best usage of Cognos is the ad hoc analysis reports. I really like that. Our customers also like that. But now the usage of Cognos and OBIE is reduced by various business users because people and business users are now more focused on analytics, slice and dice, and the dashboard, and the widgets.
James Balbach - PeerSpot reviewer
Robust system consistently elevates data visualization and seamlessly updates with user-driven advancements
Power BI is a general-use visualization system. I can express the performance of our network through high-level key performance indicators. It allows me to show detailed improvements in quality and safety and patient experience. I create improvement dashboards for task forces and work teams. I have built analytic dashboards that guide analytics, enabling research and dataset manipulation.
report
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837,501 professionals have used our research since 2012.
 

Comparison Review

it_user79932 - PeerSpot reviewer
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Educational Organization
56%
Financial Services Firm
7%
Computer Software Company
4%
Manufacturing Company
4%
Educational Organization
43%
Financial Services Firm
8%
Computer Software Company
6%
Government
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
What do you like most about IBM Cognos?
The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.
What needs improvement with IBM Cognos?
I need improvements, particularly with the Framework Manager, which has an outdated user interface from older versions like IBM Cognos 10 or 8. Additionally, the Event Studio, which offered great f...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...
Is Power BI a complete platform or only a visualization tool?
Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize information, control users accessing information, the configuration of governance po...
How does Oracle OBIEE compare with Microsoft BI?
Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are fully customizable and very user-friendly. This solution is very stable. Oracle ...
 

Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics
SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI
 

Overview

 

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.
Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox
Find out what your peers are saying about IBM Cognos vs. Microsoft Power BI and other solutions. Updated: February 2025.
837,501 professionals have used our research since 2012.