BigQuery vs Vertica comparison

Google and OpenText are both solutions in the Cloud Data Warehouse category. Google is ranked #4 with an average rating of 8.3, while OpenText is ranked #11 with an average rating of 8.0. Google holds a 7.0% mindshare in CDW, compared to OpenText’s 5.6% mindshare. Additionally, 100% of Google users are willing to recommend the solution, compared to 91% of OpenText users who would recommend it.

BigQuery

Read 40 BigQuery reviews

3,303 Views
2,698 Comparison Views

100% willing to recommend

Vertica

Read 86 Vertica reviews

2,392 Views
1,821 Comparison Views

91% willing to recommend

BigQuery

Vertica

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Executive SummaryUpdated on Dec 18, 2024

Vertica and BigQuery are popular competitors in the data analytics and storage sector. BigQuery's serverless architecture and cost model give it an edge in scalability and integration with Google services.

Features: Vertica offers scalable, fast query performance, supporting SQL and real-time data analysis with advanced data storage through projections. Its strong suit is concurrent query processing and data compression. BigQuery, known for its serverless architecture, facilitates easy scaling with a pay-per-use model and integrates seamlessly with other Google services. It supports large-scale data analysis using SQL.

Room for Improvement: Vertica needs enhancements in workload management and optimization for diverse storage, with a need for better documentation and developer tool support. BigQuery requires better handling of special characters, improved query caching for external tables, and regional data compliance. It also requires improvements in cost optimization and migration support from other systems.

Ease of Deployment and Customer Service: Vertica offers deployment flexibility with on-premises and hybrid cloud options, though its technical support feedback is inconsistent. BigQuery's focus is on public cloud deployment, appealing to cloud-native users, but customer support experiences vary, particularly in resolving complex issues.

Pricing and ROI: Vertica employs a data size-based pricing model with flexible options, appreciated for providing a strong ROI, especially in extensive analytical processes. BigQuery's pay-as-you-go model is cost-effective for scaling, but costs may rise if not managed properly, suggesting a need for better enterprise-level cost management.

To learn more, read our detailed BigQuery vs. Vertica Report (Updated: March 2025).

Buyer's Guide

BigQuery vs. Vertica

March 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

BigQuery

Ranking in Cloud Data Warehouse

4th

Average Rating

8.2

Reviews Sentiment

7.3

Number of Reviews

Ranking in other categories

No ranking in other categories

Vertica

Ranking in Cloud Data Warehouse

11th

Average Rating

8.2

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

Data Warehouse (5th)

Mindshare comparison

As of April 2025, in the Cloud Data Warehouse category, the mindshare of BigQuery is 7.0%, down from 8.0% compared to the previous year. The mindshare of Vertica is 5.6%, up from 5.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Cloud Data Warehouse

Featured Reviews

VikashKumar1

Tech lead at Ford Motor Company

Easy to maintain and provides high availability

Since I used BigQuery over the GCP cloud environment, I'm not sure whether we can go through internal IDEAs like IntelliJ or DBeaver that we use to connect with databases. Instead of connecting directly to BigQuery, we connect to GCP, Cloud Run, and then to BigQuery, which is a long process. Sometimes, we face some issues, bugs, and defects. We must first connect with a VPN to check data issues while working from home. Then, it allows you to connect to the cloud. After logging into the cloud, it searches for the service we are looking for, and then we go to BigQuery. This is a long process. After that, we analyze the issues in a table. Instead, it would be very helpful if it could provide a tool that we can install on our MacBook or Windows system. Once we open this tool, we can connect directly to the BigQuery server and easily perform tasks.

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T Venkatesh

Deputy Manager at ICICIBANK Ltd

Processes query faster through multiple systems simultaneously, but it could support different data types

We use the solution for various tasks, including preparing data marts and generating offers. It helps extract data based on rules from the policy team and provides insights to enhance business operations. We also analyze transactions to target customers and improve business performance The…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The query tool is scalable and allows for petabytes of data."

"The most valuable features of BigQuery is that it supports standard SQL and provides good performance."

"The main thing I like about BigQuery is storage. We did an on-premise BigQuery migration with trillions of records. Usually, we have to deal with insufficient storage on-premises, but in BigQuery, we don't get that because it's like cloud storage, and we can have any number of records. That is one advantage. The next major advantage is the column length. We have some limits on column length on-premises, like 10,000, and we have to design it based on that. However, with BigQuery, we don't need to design the column length at all. It will expand or shrink based on the records it's getting. I can give you a real-life example based on our migration from on-premises to GCP. There was a dimension table with a general number of records, and when we queried that on-premises, like in Apache Spark or Teradata, it took around half an hour to get those records. In BigQuery, it was instant. As it's very fast, you can get it in two or three minutes. That was very helpful for our engineers. Usually, we have to run a query on-premises and go for a break while waiting for that query to give us the results. It's not the case with BigQuery because it instantly provides results when we run it. So, that makes the work fast, it helps a lot, and it helps save a lot of time. It also has a reasonable performance rate and smart tuning. Suppose we need to perform some joins, BigQuery has a smart tuning option, and it'll tune itself and tell us the best way a query can be done in the backend. To be frank, the performance, reliability, and everything else have improved, even the downtime. Usually, on-premise servers have some downtime, but as BigQuery is multiregional, we have storage in three different locations. So, downtime is also not getting impacted. For example, if the Atlantic ocean location has some downtime, or the server is down, we can use data that is stored in Africa or somewhere else. We have three or four storage locations, and that's the main advantage."

"The interface is what I find particularly valuable."

"BigQuery is a powerful tool for managing and analyzing large datasets. The versatility of BigQuery extends to its compatibility with external data visualization tools like Power BI and Tableau. This means you not only get query results but can also seamlessly integrate and visualize your data for better insights."

"The setup is simple."

"We like the machine learning features and the high-performance database engine."

"BigQuery processes a substantial amount of data, whether in gigabytes or terabytes, swiftly producing desired data within one or two minutes."

More BigQuery pros

"Vertica has a few features that I like. From an architecture standpoint, they have separated compute and storage. So you have low-cost object storage for primary storage and the ability to have several sub-clusters working off the same ObjectStore. So it provides workload isolation."

"Eighty percent of the ETL operations have improved since implementing this solution."

"It maximize cloud economics for mission-critical big data analytical initiatives."

"It maximizes cloud economics with Eon Mode by scaling cluster size to meet variable workload demands."

"Partition and join back to node are easy and simple for DBAs."

"The most valuable feature of Vertica is the unmatchable database performance."

"The extensibility and efficiency provided by their C++ SDK."

"The initial setup was straightforward."

More Vertica pros

Cons

"Instead of connecting directly to BigQuery, we connect to GCP, Cloud Run, and then to BigQuery, which is a long process."

"I would like to see version-based implementation and a fallback arrangement for data stored in BigQuery storage. These are some features I'm interested in."

"Sometimes, support specialists might not have enough experience or business understanding, which can be an issue."

"It would be beneficial if BigQuery could be made more affordable."

"Some of the queries are complex and difficult to understand."

"I understand that Snowflake has made some improvements on its end to further reduce costs, so I believe BigQuery can catch up."

"It would be beneficial to integrate additional tools, particularly from a business intelligence perspective."

"An area for improvement in BigQuery is its UI because it's not working very well. Pricing for the solution is also very high."

More BigQuery cons

"Performance of management of metadata layer (database catalog) needs improvement. We still have to have smaller customers on PostgreSQL; Vertica cannot manage thousands of schemata."

"In my opinion, Vertica's documentation could be improved. Currently, there is not enough documentation available to gain a comprehensive understanding of the platform."

"I have found that coding support could be simplified."

"I would personally like to see extended developer tooling suited to Vertica – think published PowerDesigner SQL dialect support."

"Pricing could be more competitive."

"We faced some challenges when trying to use the temporary tables feature."

"Support is an area where it could get better."

"Some of our small to medium-sized customers would like to see containerization and flexibility from the deployment standpoint."

More Vertica cons

Pricing and Cost Advice

"One terabyte of data costs $20 to $22 per month for storage on BigQuery and $25 on Snowflake. Snowflake is costlier for one terabyte, but BigQuery charges based on how much data is inserted into the tables. BigQuery charges you based on the amount of data that you handle and not the time in which you handle it. This is why the pricing models are different and it becomes a key consideration in the decision of which platform to use."

"The platform is inexpensive."

"The product operates on a pay-for-use model. Costs include storage and query execution, which can accumulate based on data volume and complexity."

"The pricing is adaptable, ensuring that organizations can tailor their usage and costs based on their specific requirements and configurations within the Google Cloud Platform."

"The product’s pricing could be more flexible for end users."

"The price could be better. Usually, you need to buy the license for a year. Whenever you want more, you can subscribe to it, and you can use it. Otherwise, you can terminate the license. You can use it daily or monthly, and we use it based on a project's requirements."

"The solution's pricing is cheaper compared to other solutions."

"BigQuery is inexpensive."

More BigQuery pricing and cost advice

"The price of Vertica is less expensive than some competitors, such as Teradata."

"The pricing could improve, it is a little expensive."

"I think it's starting to get a little expensive. Open source products are starting to get more robust, so I think that's something that they need to start looking at in terms of licensing."

"It's difficult today to compete with open-source solutions. In these areas, there is a lot of competition and the price of this solution is a bit pricy."

"It's free up to three nodes and 1TB, and then get in contact with their sales guys."

"The pricing and licensing depend on the size of your environment and the zone where you want to implement."

"The first TB is free and you can use all the Vertica features. After 1TB you have to pay for licensing. The product is worth it, but be aware of this condition, and plan. The compression ratio is explained in the documentation."

"Start with license per 1TB. Starting from hundreds of TB there is unlimited licensing to be considered. Move historical data to HDFS/S3 which are significantly cheaper or even free."

More Vertica pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

17%

Financial Services Firm

15%

Manufacturing Company

11%

Retailer

Financial Services Firm

20%

Computer Software Company

18%

Manufacturing Company

Real Estate/Law Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about BigQuery?

The initial setup process is easy.

See all answers

What is your experience regarding pricing and costs for BigQuery?

The price is perceived as expensive, rated at eight out of ten in terms of costliness. Still, it offers significant cost savings.

See all answers

What needs improvement with BigQuery?

When I open many of the Google Cloud products, I am in an environment that I do not feel familiar with; it is a little overwhelming. In general, if I know SQL and start playing around, it will star...

See all answers

What do you like most about Vertica?

Vertica is easy to use and provides really high performance, stability, and scalability.

See all answers

What is your experience regarding pricing and costs for Vertica?

The solution is relatively cost-effective. Pricing and licensing are reasonable compared to other solutions.

See all answers

What needs improvement with Vertica?

The product could improve by adding support for a wider variety of data types and enhancing features to better compete with other databases.

See all answers

Comparisons

Snowflake vs BigQuery

Compared 26% of the time

Oracle Autonomous Data Warehouse vs BigQuery

Compared 16% of the time

Teradata vs BigQuery

Compared 16% of the time

Oracle Exadata vs BigQuery

Compared 7% of the time

Apache Hadoop vs BigQuery

Compared 7% of the time

More BigQuery Competitors

SQL Server vs Vertica

Compared 14% of the time

Teradata vs Vertica

Compared 12% of the time

Snowflake vs Vertica

Compared 11% of the time

Oracle Exadata vs Vertica

Compared 8% of the time

Amazon Redshift vs Vertica

Compared 7% of the time

More Vertica Competitors

Product Reports

Buyer's Guide

BigQuery

March 2025

Download BigQuery product report

Buyer's Guide

Vertica

March 2025

Download Vertica product report

Also Known As

No data available

Micro Focus Vertica, HPE Vertica, HPE Vertica on Demand

Overview

BigQuery is an enterprise data warehouse that solves this problem by enabling super-fast SQL queries using the processing power of Google's infrastructure. ... You can control access to both the project and your data based on your business needs, such as giving others the ability to view or query your data.

Google

Vertica is a deploy-anywhere SQL database created for elasticity, speed, and advanced analytics. Vertica enables today’s busy teams to modernize their data warehouses, democratize data and analytics to enable increased access, and deploy analytics in a hybrid cloud environment. Additionally, Vertica merges how companies power their analytics by providing a scalable, open, and elastic database with numerous intuitive features.

In today’s marketplace, organizations are experiencing continued robust growth of data volumes, and citizen data scientists’ broader use of analytics is causing many companies to re-visit and re-examine their systems in order to match the demands of an aggressive marketplace. Analytics are continually swiftly evolving. New data from social media, blogs, IoT sources, data streams, gas and electrical grids, and mobile networks is being constantly gathered in extensive data sets. This presents organizations with a new opportunity to become more data driven, and they must be able to manage the new data growth and identify the trends and sequences that can lead to both improved business opportunities and continued repeat business from their clients.

Vertica Benefits:

Vertica has many valuable key benefits. Some of its most useful benefits include:

Efficiency: Vertica provides robust compression and intuitive impressions. This results in users requiring significantly less storage and hardware than other comparable data analytics solutions. The progressive Vertica architecture results in queries that are 10-50 times faster than other platforms while providing more storage data per server.
Integration: Each new iteration of Vertica is tested and certified with the latest ETL and visualization tools. It actively supports Java Database Connectivity (JDBC), Open Database Connectivity (ODBC), and popular SQL providers. All these solutions and most leading BI and visualization tools interact seamlessly, making Vertica overall a very cost-effective solution and solid business investment.
Cloud flexibility: With Vertica, users do not have to get locked into a single cloud vendor. Users are able to take complete advantage of the current infrastructure that is already in place. Vertica seamlessly integrates with popular public clouds, including Google Cloud Platform (GCP), Azure, AWS, Alibaba, VMware clouds, and more. It also provides for easy portability across on-premise and multi-cloud environments and data lakes. Vertica designs a robust flexible platform for running a company’s analytical and computing workloads, which allows applications to run simultaneously on numerous environments in a hybrid cloud infrastructure. Vertica is able to seamlessly use public clouds and private data centers, and it grants the flexibility to switch in an instant.
Security: Vertica offers dynamic end-to-end security with support for partner solutions and industry-standard protocols such as Apache Sentry, AWS IAM, Kerberos, LDAP, and more. Vertica utilizes an intuitive layered security model that provides multiple security authentication authorization mechanisms. Vertica will also maintain an audit trail, natively exported to other security domains for analysis and persistence.

Reviews from Real Users

“I am using Vertica for aggregations and dashboards. The most valuable feature of Vertica is the ability to receive large aggregations at a very quick pace. The use case of subclusters is very good.” - Bijal S., Group Chief Technology Officer at Netcore Solutions

“The hardware usage and speed has been the most valuable feature of this solution. It is very fast and has saved us a lot of money.” - Munkhsaikhan B., Project Lead - Digital Transformation Unit at Bodi Electronics LLC

OpenText

Sample Customers

Information Not Available

Cerner, Game Show Network Game, Guess by Marciano, Supercell, Etsy, Nascar, Empirix, adMarketplace, and Cardlytics.

Buyer's Guide

BigQuery vs. Vertica

March 2025

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