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Bitdefender GravityZone EDR vs Kaspersky Endpoint Security for Business comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 9, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Bitdefender GravityZone EDR
Ranking in Endpoint Detection and Response (EDR)
13th
Average Rating
8.4
Reviews Sentiment
7.6
Number of Reviews
61
Ranking in other categories
No ranking in other categories
Kaspersky Endpoint Security...
Ranking in Endpoint Detection and Response (EDR)
11th
Average Rating
8.0
Reviews Sentiment
7.7
Number of Reviews
121
Ranking in other categories
Endpoint Protection Platform (EPP) (7th), Endpoint Compliance (2nd)
 

Mindshare comparison

As of April 2025, in the Endpoint Detection and Response (EDR) category, the mindshare of Bitdefender GravityZone EDR is 2.7%, down from 3.2% compared to the previous year. The mindshare of Kaspersky Endpoint Security for Business is 2.9%, down from 3.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Endpoint Detection and Response (EDR)
 

Featured Reviews

AMBARISH PATKAR - PeerSpot reviewer
Centralized control effectively manages devices while updates require powered-on systems
I use Bitdefender GravityZone EDR for the grooming industry. It is primarily utilized for the office environment The features I find most effective for threat detection include centralized control policy distribution and the control of independent devices, such as printers, laptops, and desktops…
Ahmed El Kayal - PeerSpot reviewer
User-friendly interface simplifies management while performance issues during scanning need addressing
Kaspersky Endpoint Security for Business is easy to implement and has a user-friendly interface. It stands out as an antivirus and malware protection solution due to its extensive feeds and resources for antivirus signatures. These capabilities enable effective malware protection. Additionally, it offers scalability as any endpoint added to Active Directory can be easily integrated by Kaspersky Security Center. Its straightforward deployment and ease of management are other valuable features. It does not require an advanced engineer to manage, and resources are readily available online, making it accessible and scalable.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We have clients who are also migrating from other anti-virus solutions to GravityZone because of the ease of use, ease of installation and the fact that it can be deployed in the cloud and the same software; you can actually install on other server or workstation. It automatically knows what it's protecting."
"The most valuable feature of the solution is that it is easy to use and simple, meaning it's not much complicated."
"The performance is great."
"The most valuable feature of Bitdefender GravityZone Ultra is the ETX and ETM endpoint protection."
"What I have found to be valuable is after every new release of the solution there are more features. At the time that we bought Bitdefender GravityZone, it was their top solution. We went from their Enterprise version to Elite, Elite HD, Ultra, and now there is an Ultra Plus available."
"Great protection against malware, ransomware, and any other forms of malicious software."
"The most valuable feature for me is the ability to whitelist, blacklist, and be very granular as to what I blocked, what apps I blocked, and what websites I block. I think that's probably the most valuable feature."
"It was easy to set up."
"It helps to improve our security for our mobile and VMware infrastructure. The remote tasks are great."
"Kaspersky Endpoint Security for Business's most valuable feature is the ease of management."
"Deployment and centralized management are essential for us because of the number of loads that we have along with the number of geographic locations where we are based."
"The most valuable feature of the solution stems from the fact that the application control is very good."
"The policies are easy to make and controlled by the Kaspersky Administrative Security Center, which comes at no additional costs."
"The initial setup is very simple."
"The most valuable features in Kaspersky Endpoint Security for Business are protection and encryption. Additionally, the interface is good and it can be integrated with Windows, Linux, and Mac."
"Kaspersky Endpoint Security for Business is a cost-effective solution."
 

Cons

"The areas of Endpoint Detection and Response (EDR) and Extended Detection and Response (XDR) could benefit from improvement in terms of how problems are reported and displayed. The way the problems are presented and the information provided could be improved."
"Bitdefender GravityZone Ultra should include more advanced features than their competitors in the market for the auto-detection of viruses and threats within the environment."
"The firewall security could be better."
"The one thing that we are missing and want to see is user analytics. So, that is what I'm really interested in: behavior analytics and end user behavior."
"Their ransomware remediation doesn't respond as fast as BullWall does...Ransomware control needs to be improved."
"Areas for improvement would be performance and pricing."
"Application Control should be available on the cloud."
"Using this product requires quite a bit of training, which is hard to get."
"The solution could improve by having some integration with other vendors."
"If someone has the older version of the solution, and wants to install a newer version, they must remove all of the previous applications. Otherwise, there will be issues with the solution."
"It's grown more expensive and customers are not happy about it."
"Kaspersky could be improved by better malware protection. They have to take advantage of Malwarebytes and integrate the same engine inside Kaspersky. I use Malwarebytes as well because Kaspersky doesn't always detect malware."
"A big improvement would be allowing us to reconfigure the agents and change what to whitelist for a specific user. If the user is not happy with the configuration and is being blocked from certain sites, we should be able to reconfigure the monitoring mechanics to make it more flexible."
"There are some features built into Kaspersky that do not work at all, so we have to use other products instead."
"They can improve the zero-day exploit to be more effective."
"Reaching their support team can be difficult."
 

Pricing and Cost Advice

"Bitdefender GravityZone EDR is cost-effective and has the best pricing."
"Price-wise, we have a better licensing agreement with Bitdefender than we did with competing vendors."
"Bitdefender GravityZone Ultra's pricing is competitive in the market."
"There are different packages available that vary in terms of licensing fees."
"Licensing is done on a yearly basis and it's workstation-based."
"There are some differences. It's more cost-effective, yet it provides the same functionalities as Defender. That's why I've been exploring the comparisons. We pay for it annually, and it's a per-seat payment."
"The pricing is competitive."
"If you look at the solution's price point, it's actually low market value, especially in comparison to other ones."
"The solution's pricing is reasonable."
"The tool is too expensive compared to other products."
"I would rate the tool's pricing a six out of ten. You need to pay extra costs for additional modules. The product's licensing costs are yearly."
"It would be beneficial if the price could be reduced, and improved management of the license allocation for adding additional Endpoint users would be advantageous."
"It is a cost-effective endpoint security service."
"The licensing is based per agent. You can get discounts if you have more agents."
"There is an annual license required to use Kaspersky Endpoint Security for Business."
"The pricing is a bit more expensive than other products."
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Top Industries

By visitors reading reviews
Computer Software Company
16%
Comms Service Provider
11%
Government
6%
University
5%
Educational Organization
58%
Computer Software Company
7%
Comms Service Provider
4%
Financial Services Firm
4%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What is your experience regarding pricing and costs for Bitdefender GravityZone Ultra?
The cost is reasonable, with the license costing approximately six to eight dollars per user.
What needs improvement with Bitdefender GravityZone Ultra?
When patching devices for updates, if a device is not switched on, it does not provide information dynamically.
What needs improvement with Kaspersky Endpoint Security?
Kaspersky needs to improve its security techniques as it has not been in Gartner records for the last two years. There is also a need to enhance its behavior analytics and integration capabilities.
What is your experience regarding pricing and costs for Kaspersky Endpoint Security for Business?
The pricing and licensing cost of Kaspersky Endpoint Security is cheaper compared to Trend Micro.
 

Also Known As

Bitdefender GravityZone Ultra, Bitdefender GravityZone
Kaspersky Work Space Security, Kaspersky Endpoint Security
 

Overview

 

Sample Customers

Mentor Graphics, Rudersdal Kommune
ACMS, Arqiva, Pakistan International Airlines, RAO UES
Find out what your peers are saying about Bitdefender GravityZone EDR vs. Kaspersky Endpoint Security for Business and other solutions. Updated: April 2025.
849,190 professionals have used our research since 2012.