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Dell PowerMax NVMe vs NetApp AFF comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
16th
Ranking in NVMe All-Flash Storage Arrays
6th
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
35
Ranking in other categories
No ranking in other categories
Dell PowerMax NVMe
Ranking in All-Flash Storage
9th
Ranking in NVMe All-Flash Storage Arrays
3rd
Average Rating
8.8
Reviews Sentiment
7.5
Number of Reviews
75
Ranking in other categories
No ranking in other categories
NetApp AFF
Ranking in All-Flash Storage
2nd
Ranking in NVMe All-Flash Storage Arrays
2nd
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
311
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of February 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.7%, down from 1.0% compared to the previous year. The mindshare of Dell PowerMax NVMe is 4.0%, down from 4.3% compared to the previous year. The mindshare of NetApp AFF is 9.4%, down from 9.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage
 

Featured Reviews

Eugene Hemphill - PeerSpot reviewer
Helps to save money and resources with the data compression feature
One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.
Haseeb Khalid Sheikh - PeerSpot reviewer
End-to-end NVMe capabilities helps improve availability, performance, and capacity
The solution's most valuable feature is the data reduction ratio. You can store a 5:1 ratio of your data in Dell PowerMax NVMe. For example, if you have 200 terabytes of usable capacity, you can save up to five times of data on that capacity. That means you can save one petabyte of data on just 200 terabytes of usable capacity. The solution's end-to-end NVMe capabilities have improved our operations. Everything is fast, and you don't have to map your storage to old hybrid storage technologies. Our organization has experienced positive change, and the solution has improved our uptime, availability, performance, and capacity.
Anna Sofo - PeerSpot reviewer
Since switching, our clients have reported improved performance and reduced latency
I like NetApp AFF's deduplication. The solution's AutoSupport feature is efficient and effective because customers are notified of potential issues before they experience problems with NetApp. The support is sold based on metro clusters, so they guarantee the client's business continuity. NetApp has an Active IQ app that allows you to get information on your smartphone.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It's incredibly easy to use and greatly simplified our ability to both deploy and manage our storage subsystems."
"The tool's valuable features are speed, security, data compression, and reliability. Its data compression feature is the best that we have ever seen. It helps us to save money and resources."
"The most valuable features of this solution are its ease of use and performance."
"The most valuable feature of this solution is its ease of use."
"The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use."
"The Pure1 component is most valuable at this point in time when comparing it with EMC. Pure1 is where you can have your diagnostics in the cloud, so you can look at things from your mobile phone."
"It is very easy to install and configure. It has got excellent diagnostics. If you really need to see how the box is performing, the console gives you a lot of information. You can set thresholds as well as alerts based on the thresholds, which is a very powerful functionality. They are very proactive. They know how to monitor and manage the systems. They see a problem, and they are all over it before us. They see the problem before we see it, which is very good."
"It has benefited my organization because it has reduced time to insights."
"The NVMe technology improves input/output performance, making it a valuable asset for our organization's storage solutions."
"I would rate my experience with the initial setup a nine out of ten, where one is difficult and ten is easy."
"We were able to move away from a middleware solution for high availability, going right to snapshots and data replication on arrays."
"It has dramatically cut down the footprint in our data center and reduced the amount of raw disk capacity that we needed to purchase."
"The performance is very good. Our predominant workloads are all less than 5 milliseconds and it's most common to have a sub-1-millisecond response time for our applications. In terms of efficiency, we've turned on compression and we're able to get as high as two-to-one compression on our workloads, on average."
"Technical support has been excellent."
"First, it's an enterprise storage solution. This is very important for us. Another important feature is replication."
"We are using the solution's application and snapshot feature."
"Deduplication"
"All-flash storage has definitely delivered the most value to our organization. We have a large VDI deployment, and there is now no wait time when they are booting up. Everything is quick. Everything builds fast."
"Before, we didn't have standardized storage, so adopting the solution across our organization has allowed us the ability to provide data across all our sites and dramatically improve our backup and disaster."
"The most valuable aspect of NetApp AFF is the money it saves our organization."
"The performance is outstanding when it's all Flash. That's the biggest bang for the buck that we get."
"The valuable features are the fabric pool. We are taking our cold data and pumping it straight into an estuary bucket. Also, efficiency. We're getting about two and a half times upwards of data efficiency through compaction, compression, deduplication, and it's size. When we refreshed from two or three racks of spinning discs down into 5U of rack space, it not only saved us a whole heap of costs in our data center environment but also it's nice to be green. The power savings alone equated to be about 50 tons of CO2 a year that we no longer emit. It's a big game changer."
"The features that I found most valuable are SnapMirror and SnapVault; these provide DR and backup for data redundancy."
"It impacts customer retention because of its overall ease. When you are running a business, where time is a factor, that is the biggest selling point. Things happen really rapidly, when they happen, and being able to say, "Yeah, we can get this up and running in a day, if you want," or even less time in some cases. Sometimes, that can be what makes or breaks our case."
 

Cons

"The UI for this solution needs to be improved."
"They could add more support for file storage and different types of storage."
"Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics should not incur extra charges."
"It is on the expensive side."
"Managing data isn't difficult for me. The performance is usually perfect, but we sometimes have capacity problems."
"Our use cases require more multi-tenant capabilities and additional VLAN interfaces for separating different customers. We currently use it to provide storage, sometimes shared storage, to different customers, but it is less flexible in comparison to a dedicated solution."
"One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them."
"There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class features."
"There are so many configurations in the tool that cannot be done by anyone who is not a Dell personnel."
"The solution should integrate better with OpenShift and Kubernetes architecture."
"I would like it to support NVMe over Fabrics, because that is the next item for consideration on the NVMe roadmap. PowerMax supports NVMe on the back-end, but when it starts supporting NVMe over Fibre Channel, suddenly various hosts can directly communicate with PowerMax, and with NVMe-oF, as well. Suddenly, Gen 6 and Gen 7 switchers will be able to help facilitate that particular communication channel."
"Dell PowerMax needs more connectivity options for projects that require separate web access."
"I believe it would be of great benefit to work on the customization of the pricing structure for different enterprises and their specific needs."
"Firmware updates are a bit painful because you have to involve their support, as opposed to having the ability to do it yourself."
"I would also like to see a real-time, graphical view of metrics. I don't know how far back in time we can look, but if we could see the performance from two months or three months back, and how it is performing now, that would be helpful."
"The installation of equipment needed support's help."
"The dashboard needs improvement. The dashboard needs some uplift"
"The Bezels need improvement."
"The stability is good but there is room for improvement with other options."
"The admin tools and the integration with other products and clouds can be improved. It should also be easier to identify and troubleshoot problems in this solution. It takes a long time, and it should be improved."
"I would like to see more frequent updates at a faster pace."
"We have to work with technology that we can deploy ourselves, run where we decide, and not necessarily anywhere, and that can survive for long periods of time disconnected from a cloud. For us, that's probably been one of the bigger cybersecurity challenges: how do we maintain security, maintain updates, patches, profiles, policies, and all that stuff without subscribing to a service from your friendly neighbourhood cloud provider? This product does a better-than-average job of that."
"I would like to see aggregate level encryption in the next release. This is critical."
"AFF could introduce different subscriptions on the platform."
 

Pricing and Cost Advice

"The product is expensive."
"Our licensing fees are $500,000+ USD."
"The licensing is on a yearly basis."
"Given its price, Pure is not the first option."
"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."
"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."
"The price is really high."
"The pricing is competitive. I would rate the pricing of the solution a six out of ten."
"I think it is an expensive tool, but it is the best product. I think it is expensive and the cost one must pay for the best solution."
"The PowerMax appliance pricing was reasonable. Dell EMC quoted us a substantial discount."
"The pricing is comparable to other vendors."
"It scales enormously, but it's expensive to do so."
"Negotiate hard and consider the commercial advantages/benefits to Dell EMC for onboarding your product."
"The tool is very expensive."
"I looked at other vendors for other potential projects and thought NetApp's pricing was very competitive."
"From an application standpoint, we have seen a lot of return investment on the speeds and responsiveness of the actual storage."
"NetApp AFF's pricing is competitive. It is not expensive or cheap. The tool's pricing is based on configurations and can cost around 150-160 dollars for 70 TB of storage."
"The pricing is pretty reasonable for what we get. But if you have to buy any more disk space, it can be quite expensive."
"I am comfortable with the pricing, which is fair compared to others."
"I do not deal with pricing, but the pricing of NetApp and Dell seems pretty close. NetApp support is cheaper than Dell support."
"Disk level encryption is already in the solution, but it is very costly. Its pricing should come down."
"All features are included in the license, whereas with an EMC solution, you have to pay separately for extra terabytes."
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Comparison Review

it_user186357 - PeerSpot reviewer
Jan 28, 2015
NetApp vs. XtremIO
Is there another storage platform as feature rich as NetApp FAS? I think it is fair to say that NetApp FAS running Clustered Data ONTAP is a very feature rich platform – the move to the clustered version of ONTAP has brought many next-generation features including Scale-out and Non-disruptive…
 

Top Industries

By visitors reading reviews
Computer Software Company
15%
Manufacturing Company
11%
Financial Services Firm
11%
Government
6%
Financial Services Firm
17%
Computer Software Company
13%
Manufacturing Company
10%
Government
8%
Educational Organization
67%
Computer Software Company
6%
Manufacturing Company
6%
Financial Services Firm
3%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What needs improvement with Pure FlashArray X NVMe?
Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
What do you like most about Dell EMC PowerMax NVMe?
First, it's an enterprise storage solution. This is very important for us. Another important feature is replication.
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
Well, Is one thing NetApp Storage has vs other brand is the mix of protocol CIFS with NFS booth working together in t...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
This question is very dependent on your requirements. Both are among the best in the field. Of course, the intended c...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
The answer depends on your needs and budget. If you want high performance (who doesn't) or let's say the latency matt...
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
Dell EMC PowerMax, PowerMax
NetApp All Flash FAS, NetApp AFF, NetApp Flash FAS
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Rackspace, Open Line
DreamWorks Animation, FICO, Yahoo! Japan
Find out what your peers are saying about Dell PowerMax NVMe vs. NetApp AFF and other solutions. Updated: February 2025.
838,713 professionals have used our research since 2012.