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Domo vs Mode Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Domo
Ranking in BI (Business Intelligence) Tools
15th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
37
Ranking in other categories
Data Integration (46th), Business Performance Management (15th), Reporting (7th), Data Visualization (9th)
Mode Analytics
Ranking in BI (Business Intelligence) Tools
24th
Average Rating
7.8
Reviews Sentiment
7.0
Number of Reviews
4
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of April 2025, in the BI (Business Intelligence) Tools category, the mindshare of Domo is 6.7%, up from 4.6% compared to the previous year. The mindshare of Mode Analytics is 0.4%, up from 0.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

James John Wilson - PeerSpot reviewer
Robust, powerful, and easy to use
There were very few cases on some of the tables, the data tables, where I wish there was an additional feature or two. However, they were particular. What I wanted to see was the ability to collapse when you group a set of rows, let's say when you group them by status or health, so you have your red projects grouped up top. I wanted to compress or collapse that group of red and then open the yellow projects and then the green projects. There were a bit more features in the tables than I wanted to see. They have a widget that you can use either in Microsoft PowerPoint to pull over data into your PowerPoints and refresh graphs or charts or metrics or tables. I would love to see that available in Google Slides. I used it successfully in PowerPoint; however, at one company, they were only using Google products, and so that widget didn't help with reporting in slides. Therefore, we had to do a bit more manual work for our quarterly business reviews or monthly business reviews to produce our executive presentations. Sometimes the fonts were difficult to read if you're trying to put a lot of data in a table and show a lot of rows. Sometimes the fonts got too light, and you had to really play with it to try and figure out how to make it readable. One thing I had to do, and I don't know if it's necessarily a bad thing, was when I was running a meeting, I would have to go turn off the data jobs. If I was running a meeting and a lot of times people were scrambling in the background to do their updates even as the meeting was occurring, it would cause the page to render very slowly. It would sometimes pause or freeze. I found that if I went and turned off the status, the data update jobs that we're pulling data from Smartsheet, then the meetings would work more smoothly, and there were no interruptions or delays.
Yoeri Samwel - PeerSpot reviewer
Helps to run Python-based scripts but needs enhancement in user experience
The most important feature of the solution is the ability to run Python-based scripts.  Mode Analytics needs to improve the overall user experience.  I have been working with the solution for two years.  I rate the solution's stability a ten out of ten.  I rate the tool's scalability a seven…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The dashboarding itself was pretty easy. So both the front and the back end were positive in this case."
"The best thing is that the data storage is pretty much free. I can store as much data as I want, from different sources."
"We've worked with all the features of Domo. Among the most important are Pivot and Sumo Cards. We can use drill-down from the top-most level with a click, generating charts."
"The best feature of Domo is that it's completely on the cloud. I also like that you can handle data end-to-end without having to depend on multiple tools. Another specific feature I like the most about Domo is Magic ETL because, through it, you can do all your expression, transformation, and loading activities very smoothly. The tool also follows the lineage concept, so you can understand what kind of transformations took place on a particular data set. You can find end-to-end data from the source until it has become the final output or the final data set. Whatever happened to a particular data set, you can understand it through the Domo lineage, and that isn't possible in most of the tools available in the market, but in Domo, that's available. The tool is also solid and because it's on the cloud, it uses multiple data engineering in the backend and multiple algorithms in the back, behind the scenes, resulting in a great performance. For example, if an end user such as the CEO or COO opens a report or the dashboard and it takes more than ten seconds, the end user won't be interested in looking at that report or dashboard, but Domo enables better performance and there's usually no performance issues from that tool."
"Domo has a lot of connections using APIs where you can use data from different databases, such as NoSQLs, SQL databases, and other connections. These connections exist to obtain data and transform whatever that you want."
"In general, Domo is very powerful and very easy to use, relatively speaking."
"The ability to create custom connectors was useful because you never know, with customers, what platform they want to utilize or what data they have. It gave us a lot of flexibility in being able to bring data in from different places."
"All our client SLAs and daily and weekly dashboards are tracked on Domo."
"The most important feature of the solution is the ability to run Python-based scripts."
"The tool helps to catch results and review them."
"The most valuable feature I would say is the flexibility in editing."
"The solution is simple for people from a viewing perspective, not a coding perspective."
 

Cons

"Their STK is not up to date and you can't access it on their website. They have a private STK to access resources in Domo."
"It is expensive."
"In terms of the analytics, there is quite a limited set of options when using Domo. Whereas with Tableau we can perform heavy statistical computations, Domo doesn't have that capability. Domo is quite limited on that side."
"It is very difficult too, if we do have specific requests or errors that we can't get figure out - especially when it comes to the development platform, developing custom connectors or doing any kind of API work, custom cards - in that there's a lag in the response time."
"I would like to be able to drill down more when there is a particular area where there is a problem. I don't clearly see that in Domo at the moment."
"I would like to see more flexibility in their pricing structure. The trend is moving from database pricing to a user-license pricing model. That would be a benefit if they wanted to reevaluate their pricing structure."
"Data integration is okay, but not the best."
"Their organization or client service didn't always keep up... They took on more and more clients and the processes slowed down a little bit."
"I think in terms of User Interface, I would say it can be better."
"The data visualization is cumbersome in Mode Analytics. I want the solution to add a map that has an easy interface. The UI is slow sometimes."
"Mode Analytics needs to improve the overall user experience."
"The solution could run faster."
 

Pricing and Cost Advice

"Domo has more than one licensing model. You can choose between the yearly subscription and the per-user licensing model. The tool is flexible in terms of licensing. As for the cost, Domo is an end-to-end BI tool so its pricing is a little higher than other players in the market, for example, non end-to-end BI tools such as OBIEE and Tableau specific only for business intelligence and presenting data to the end users, unlike Domo which handles everything. You want to get Domo as an integration tool, an ETL tool, etc. As the tool is end-to-end, its cost is always going to be a little higher than other BI tools, but it's worth paying because you won't have to spend extra for other activities. After all, Domo can do those activities."
"It started out at about $600 a seat. However, then as we started to grow, it scaled that down to about $330 or 3$50 a seat, if I'm not mistaken."
"I think it is reasonable."
"The solution is expensive compared to one of its competitors."
"They've built an "app economy." Some of them are really expensive, so they're not for startups and smaller companies. They're more like enterprise tools. We couldn't afford some of them, because they were so crazy expensive. But if I was working for a bank, insurance company, or some bigger corporation then, for sure, you could justify those prices... It was silly expensive back then and it probably still is, or even more expensive."
"No matter if you're a developer or an end-user, the licensing cost is around $12 per user per month."
"We are making money from Domo, and all our clients are happy with the information that they receive from it."
"I believe that the investment in Domo was worthwhile because it allowed for the organization to jump in quickly, with little training. There are different plans available based on the requirements."
"The pricing is per user."
"Mode Analytics is cheap compared to other tools."
"My decision-maker found the pricing expensive, but it is okay for me."
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Top Industries

By visitors reading reviews
Computer Software Company
12%
University
10%
Manufacturing Company
8%
Financial Services Firm
7%
Computer Software Company
24%
Media Company
13%
Financial Services Firm
11%
Manufacturing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Domo?
All our client SLAs and daily and weekly dashboards are tracked on Domo.
What needs improvement with Domo?
One of the biggest problems is that end users require a license to run their own reports and dashboards, which are fairly expensive. Domo is also not the easiest product to use and is more expensiv...
What do you like most about Mode Analytics?
The solution is simple for people from a viewing perspective, not a coding perspective.
What needs improvement with Mode Analytics?
The solution could run faster. You just sit there, waiting during the load times, especially for the large ones. And if you're doing a presentation, no one likes awkwardly waiting for it to load. L...
What is your primary use case for Mode Analytics?
I was put in charge of creating a lot of the dashboards, so it was very much that there weren't people at the company that knew how to use the solution. I was just handed the solution when I transf...
 

Comparisons

 

Also Known As

corda
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Overview

 

Sample Customers

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!
Lyft, Zenefits, Twitch, Trello, Clover, Grovo, CrowdFlower, Segment, Everlane, Pocket, Highfive
Find out what your peers are saying about Domo vs. Mode Analytics and other solutions. Updated: April 2025.
847,625 professionals have used our research since 2012.