GoToWebinar vs Webex comparison

GoTo and Cisco are both solutions in the Virtual Meetings category. GoTo is ranked #18, while Cisco is ranked #2 with an average rating of 7.9. GoTo holds a 2.2% mindshare in VM, compared to Cisco’s 5.7% mindshare. Additionally, 100% of GoTo users are willing to recommend the solution, compared to 87% of Cisco users who would recommend it.

GoToWebinar

Read 8 GoToWebinar reviews

754 Views
746 Comparison Views

100% willing to recommend

Webex

Read 128 Webex reviews

4,133 Views
3,926 Comparison Views

87% willing to recommend

GoToWebinar

Webex

Comparison Buyer's Guide

Download the report

Executive SummaryUpdated on Feb 3, 2025

Webex and GoToWebinar are competing products in the virtual meetings and webinars category. Webex leads in pricing and customer service support, while GoToWebinar is favored for its comprehensive features.

Features: Webex integrates seamlessly with third-party apps, offers advanced security protocols, and provides customization capabilities, appealing to businesses with specific needs. GoToWebinar stands out for extensive webinar-specific tools like automated email reminders, detailed analytics, and custom branding options, better catering to large, structured virtual events.

Room for Improvement: Webex could enhance its webinar features and integration capabilities further to match GoToWebinar. It might also improve its advanced analytics and expand branding options. GoToWebinar could benefit from simplifying its integration with other apps, improving mobile experience, and enhancing affordability.

Ease of Deployment and Customer Service: Webex provides a simplified deployment process with comprehensive onboarding resources and 24/7 customer service. GoToWebinar, though slightly more complex to deploy, offers extensive documentation and strong support, typically available during business hours.

Pricing and ROI: Webex offers cost-effective plans favorable for organizations with budget constraints, ensuring high ROI through affordable pricing and robust support. GoToWebinar, despite higher pricing, compensates with specialized features that provide significant value, offering solid ROI for businesses requiring advanced capabilities.

To learn more, read our detailed GoToWebinar vs. Webex Report (Updated: April 2026).

Buyer's Guide

GoToWebinar vs. Webex

April 2026

Download the complete report

Helped 890,071 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

GoToWebinar

Ranking in Virtual Meetings

18th

Average Rating

8.4

Reviews Sentiment

6.7

Number of Reviews

Ranking in other categories

No ranking in other categories

Webex

Ranking in Virtual Meetings

2nd

Average Rating

8.0

Reviews Sentiment

5.3

Number of Reviews

128

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of April 2026, in the Virtual Meetings category, the mindshare of GoToWebinar is 2.2%, up from 2.0% compared to the previous year. The mindshare of Webex is 5.7%, down from 18.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Virtual Meetings Mindshare Distribution
Product	Mindshare (%)
Webex	5.7%
GoToWebinar	2.2%
Other	92.1%

Virtual Meetings

Featured Reviews

RITA Conroy-Martin

Director of Marketing at a manufacturing company with 51-200 employees

Video library is a great tool and it enables good customization; feels a little antiquated and rusty

I like that recordings are available immediately, it's a great feature. I also appreciate being able to use the video library as a tool, and the integration of an API with other systems we have. We were able to build our own customer portal and then integrate into GoToWebinar with a seamless interface. People thought they were on our platform, but they were using GoToWebinar. Those are unique features that seemed to be very easy for our development team to integrate. I like that aspect of it. It also provides good visibility if somebody had seen a webinar that was useful. It's very easy to push them out. Registration is an easy process as is customization on the back end. We very rarely had technical issues running the webinars so it's a pretty robust platform overall.

Read full review

Akhil Viswam

Senior Consultant at a consultancy with 10,001+ employees

Collaborating in hybrid incident calls has become faster while the meeting interface still needs fixes

The best features are the ability to schedule meetings and launch ad hoc meetings. Additionally, we can create breakout rooms within the meeting itself, which is another excellent feature. Whenever we have production issues, many teams join a single Webex call. Sometimes we need to group together as separate smaller groups and work in parallel to identify the production issues. In those cases, we create Webex breakout rooms and each member joins the corresponding breakout session to progress on their task. Webex helps significantly in the hybrid environment. When we are working from home, it is very easy for us to meet with other team members and the management to get in touch and progress. Webex improves communication because even if we are working from home, we can connect with people and talk to them on a video call. It has improved the incident resolution time by getting into a call in Webex rooms and remediating the issues together as soon as possible. Audio and video quality is excellent for Webex. It has saved considerable time in terms of incident remediation. Whenever we have issues, we jump on a call and work together in parallel. This approach saves time and improves efficiency.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Overall, this is a good product that is simple to use but I would rather use Webex for video conferencing."

"We use GoToWebinar to do live pitch webinars and sales webinars, we use it to create all of our courses as well, we do training courses and our business pretty much revolves around using this tool for most of what we do."

"The most valuable feature is scheduling, which is quite simple and you can schedule a regular session with multiple occurrences."

"We were able to build our own customer portal and then integrate into GoToWebinar with a seamless interface."

"GoToWebinar polls help me quickly gauge, upfront, the audience’s interest in topics and their current level of knowledge."

"Scalability is good as you can host webinars with hundreds of participants without any lagging."

"All of their features are good. They are more or less equivalent to the competition. There's less disturbance, less jitter, the voice is always good even at a low bandwidth."

"I can extract the activity and the attendance reports, along with every single question that was asked during the webinar, which is a feature that we highly value."

More GoToWebinar pros

"The camera moves in tandem with the person who is using it to communicate with the other participants."

"Overall, it is pretty reliable."

"It allows for collaboration between like teams located in different manufacturing facilities as well as corporate offices, including training."

"Webex has one-click calling, which makes things easier. You click, and it automatically dials in to the meetings without pressing additional buttons. It's easy for people who aren't on WebEx. That was helpful."

"If you're looking for the simplest and cheapest option for video conferencing you should consider Webex compared to other solutions."

"Webex is easy to use, even for people who are just learning it."

"Its features are easy to navigate, easy to share, and easy to conduct meetings, and we are comfortable using it."

"I have found Webex to be stable."

More Webex pros

Cons

"Some of my friends also use GoToWebinar to collect clients for affiliate marketing. In those cases, they found some features were missing with respect to some of the competition. And the worst part is the price."

"The platform feels old and a little rusty, more could be invested into the look and feel of it."

"The chat window and using polls is easier in Zoom compared to GoToWebinar. Making it simpler and easier to publish polls on the fly would improve the solution."

"In comparison, I don't feel that GoToWebinar has the range of customization and it feels quite antiquated in comparison to Teams."

"It's a little pricier than the others."

"The chat window and using polls is easier in Zoom than compared to GoToWebinar. Make it simpler and easier to publish polls on the fly would improve the solution."

"The sharing of cameras is limited to meeting organizers."

More GoToWebinar cons

"Webex's stability could be improved. It crashes very often."

"The solution can improve by adding a smaller version for small business usage or for personal use. The solution is geared towards larger companies and enterprises."

"The only thing it maybe needs is a chat. It is not very comfortable to use."

"The solution should have better integration with Microsoft."

"Sometimes the call quality is not that great. When you call in, especially in an international situation, or if you have people calling from different continents or geographical locations, there can be issues with the call itself."

"An opportunity they could benefit from would be a version that includes meeting transcription. I usually use a third-party product to do transcription."

"The solution should come as a big client for the system. It should be able to be used just like chat software when necessary, similar to instant messaging."

"This service could be improved by implementing integration with Microsoft platforms. If you are on a call with Webex, you can get a call from Teams or Skype for Business without receiving any indication."

More Webex cons

Pricing and Cost Advice

"It is a monthly subscription and the price is quite expensive if you're not paying annually."

"This is a free solution."

"This is an expensive product compared to Teams and it should be cheaper."

"The price should be improved significantly."

"Features matter more than the price for us. As long as we get all the features we want and it fits our budget, then the price doesn't matter. I can't speak for other companies. We have tried other applications, and we run into some problems that we don't see in Webex."

"Price is the one area where Webex needs to improve relative to its competitors. It's difficult to sell to small and medium-sized businesses (SMB) because of the license price."

"You need to make yearly payments towards the licensing charges of the product. You need to opt for a subscription-based licensing model for your organization. The product is a bit expensive."

"We paid for our Webex license as a bundle."

"I rate the platform's pricing a six out of ten."

"Webex is very expensive."

More Webex pricing and cost advice

See which vendors are best for you

Use our free recommendation engine to learn which Virtual Meetings solutions are best for your needs.

See recommendations

890,071 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

No data available

Financial Services Firm

18%

Marketing Services Firm

10%

Construction Company

Religious Institution

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	5
Midsize Enterprise	1
Large Enterprise	2

By reviewers
Company Size	Count
Small Business	40
Midsize Enterprise	25
Large Enterprise	62

Questions from the Community

Ask a question

Earn 20 points

What do you like most about Webex?

Webex improved our overall team collaboration.

See all answers

What is your experience regarding pricing and costs for Webex?

From when I last implemented it, I found the price to be expensive. The licensing model doesn't work because if I want to implement it for an organization, I need to pay a per-user license, which m...

See all answers

What needs improvement with Webex?

Webex can be simplified in terms of user interface, where many features should be displayed in a compact view, with similar features grouped together and a minimalistic design helping users underst...

See all answers

Comparisons

Zoom Workplace Business vs GoToWebinar

Compared 15% of the time

Microsoft Teams vs GoToWebinar

Compared 14% of the time

GoToMeeting vs GoToWebinar

Compared 9% of the time

PGi GlobalMeet vs GoToWebinar

Compared 7% of the time

Skype for Business vs GoToWebinar

Compared 7% of the time

More GoToWebinar Competitors

Zoom Workplace Business vs Webex

Compared 8% of the time

TeamViewer vs Webex

Compared 6% of the time

GoToMeeting vs Webex

Compared 6% of the time

Cisco Meeting Server vs Webex

Compared 5% of the time

Skype for Business vs Webex

Compared 5% of the time

More Webex Competitors

Product Reports

Buyer's Guide

GoToWebinar

April 2026

Download GoToWebinar product report

Buyer's Guide

Webex

March 2026

Download Webex product report

Also Known As

No data available

Cisco Spark

Overview

Web conferencing SaaS for larger webinars

GoTo

Webex is designed to help companies improve communication and increase productivity with unlimited HD video meetings in shared meeting spaces.

Companies can use Webex, a Cisco product, to collaborate with peers, share documents and other information, create high-impact webinars and online events, and present dynamic online courses. It can be tailored to your exact company needs and can be fully integrated with mobile apps for iPhone, iPad, Android, and BlackBerry.

Cisco

Sample Customers

Avigilon Corporation, Bitdefender, British Library's Business & IP Centre, Business Wire, Clarity, Colt, Conversion Rate Experts, Cornerstone Home Lending Inc., DemandGen, DPR Construction

Seagate Technology, Kohn Pedersen Fox, World Vision International, Glen Raven, University of Notre Dame, CEV Multimedia, The Food Group, LUMEDX, California Baptist University, and Georgetown University Law Center.

Buyer's Guide

GoToWebinar vs. Webex

April 2026

Free Report: GoToWebinar vs. Webex

Find out what your peers are saying about GoToWebinar vs. Webex and other solutions. Updated: April 2026.

DOWNLOAD NOW

890,071 professionals have used our research since 2012.

See our GoToWebinar vs. Webex report.

See our list of best Virtual Meetings vendors.

We monitor all Virtual Meetings reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.