Gusto vs UKG comparison

Gusto and UKG are both solutions in the Benefits Administration category. Gusto is ranked #22, while UKG is ranked #4 with an average rating of 8.1. Gusto holds a 0.7% mindshare in BA, compared to UKG’s 7.5% mindshare. Additionally, 75% of Gusto users are willing to recommend the solution, compared to 89% of UKG users who would recommend it.

Gusto

Read 3 Gusto reviews

247 Views
182 Comparison Views

75% willing to recommend

UKG

Read 125 UKG reviews

5,840 Views
1,616 Comparison Views

89% willing to recommend

Gusto

UKG

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Executive SummaryUpdated on Nov 4, 2024

UKG and Gusto are competing in the human capital management solutions category. Based on user feedback data, Gusto seems to have the upper hand in terms of user satisfaction, particularly for pricing and ROI.

Features: UKG's key features include robust time tracking, talent management, and advanced analytics capabilities. Gusto offers intuitive onboarding, efficient payroll processing, and streamlined benefits administration.

Ease of Deployment and Customer Service: UKG's deployment process is more involved, tailored for large enterprises with complex needs. In contrast, Gusto's deployment is straightforward, benefiting smaller businesses. Gusto is praised for its responsive customer service.

Pricing and ROI: UKG requires a higher initial investment, but its ROI is optimized for businesses needing wide-ranging HR functionalities. Gusto provides a more budget-friendly setup, delivering substantial ROI due to its cost-to-benefit ratio, appealing to smaller enterprises.

To learn more, read our detailed Gusto vs. UKG Report (Updated: April 2025).

Buyer's Guide

Gusto vs. UKG

April 2025

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Helped 848,253 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Gusto

Ranking in Benefits Administration

22nd

Ranking in Talent Management

38th

Average Rating

7.0

Reviews Sentiment

7.4

Number of Reviews

Ranking in other categories

No ranking in other categories

UKG

Ranking in Benefits Administration

4th

Ranking in Talent Management

5th

Average Rating

8.0

Reviews Sentiment

6.7

Number of Reviews

125

Ranking in other categories

Employee Scheduling Software (1st), Cloud HCM (5th), Employee Time Tracking Software (3rd), HR Analytics Software (1st), Talent Acquisition (5th)

Mindshare comparison

As of April 2025, in the Benefits Administration category, the mindshare of Gusto is 0.7%, up from 0.8% compared to the previous year. The mindshare of UKG is 7.5%, up from 6.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Benefits Administration

Featured Reviews

Mimi Evans

Owner/Operator at Fearless Bookkeeping Services LLC

Simple to use solution that offers a lot; gives employees the option to get cash advances

I think it's great that it syncs with QuickBooks Online and any payroll software that syncs with QuickBooks Online is great. My issue with their syncing was that every single account for a deduction went to a liability account, but not a lot of businesses run that way. As of September, they did not have the ability for me to put an employee's deduction for benefits in anything but a liability account; which made it not difficult, but added a manual step to the syncing of the entering of our payroll between Gusto and QuickBooks Online. I would also like for the tech support to be more responsive. Gusto also advertises their health benefits, but they don't do a good job of explaining why it's a better option to go through them. I think there's more communication that could be done on that. I also think that there are some HR benefits that they could be offering to these lower plans, without having to go to the Premium Plan. I think that that's something that they should consider in the future.

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Lonnie Fluck

Senior HR/ Talent Acquisition Leader at FitzDrake Search

Helps us establish system front-end and back-end connectivity, but the recruiting features need improvement

I used UKG to track applicants and create job descriptions. We built the electronic onboarding system to be used nationwide and created a path to integrate with the backend The product's most valuable feature is the ability to establish connectivity between the front and the back end,…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"I appreciated the templates that they offered for new hires and onboarding."

"I like the payroll part. We also use documents and forms whenever we hire, such as a new hire form for each state, and we like that as well."

"I like UKG's integration."

"The fact that I can see the whole HR information in a single point is valuable. There is a unified view of everything, which is good. Previously, we had many different systems for each part of the information. Now, it is all centralized. It is very good."

"UKG allows us to customize our home screen so that we can easily monitor important items on a daily basis."

"It is much easier to use and the customer service is better than our previous solution."

"The most valuable feature is being able to get time management reports which break out reclassified jobs and departments to separate areas of the company. This allows for better tracking of hours spent in certain jobs and where more hours may be needed."

"We use the tool for various functions, including payroll, HR, recruiting, onboarding, and workforce management. We've implemented all these modules across all the clients I've worked with."

"The product's most valuable feature is the ability to establish connectivity between the front and the back end, particularly the single point of data entry, to minimize mistakes."

"The pay policies and approvals are valuable features."

More UKG pros

Cons

"In the beginning, their support was top-notch. And then around the beginning of 2022, and end of 2021, their support tanked. We used to get responses in the beginning within one to two business days, and towards the end, we were getting responses in one to two business weeks."

"Their enrollment e-signature, enrollment forms, and other documents need a lot of work. Once we fill in the information, we cannot go back and change any of that. It's a time-taking process. If there is any mistake in the document and if we need to go and change a specific field in the form, it's not possible. We have to redo the entire form."

"The navigation on the screen could be better. Sometimes, I have to dig a little bit deep to find what I need. Everything is there. It just needs to be a little bit smoother."

"I would like the capability to use UKG as a single platform without the need to alternate between systems."

"The system is slow sometimes."

"The product's integration features need improvement."

"The solution could use better reporting with standard reports. We use the Cognos platform in BI for a lot of our reporting. However, they need to have more robust standard reporting available to their user base."

"The solution could improve by simplifying it even more core reports, such as more sample reports, more generic reports that you can edit and improve on yourself."

"UKG has complex clock-in and clock-out features. It changes things too often, and it feels like the tool is constantly changing things without testing before implementing changes in production. Additionally, it doesn't communicate these changes very well."

"I would like to see more functionality in the next release to be able to get hours and dollars per calendar month rather than just by payroll in the Business Intelligence reports."

More UKG cons

Pricing and Cost Advice

Information not available

"The platform is not affordable but also not the most expensive."

"I wasn't involved in the pricing part. I'm a user, and I believe it is based on the user count. One thing that is nice about Ultimate is that you can learn how to use the system without additional fees. The learning aspect is the life of a product, and the training was a huge reason why we went with Ultimate. We did have some integration costs. They were a part of the implementation because of the integrations to other systems that we included in our implementation."

"If you're going for the full suite, it can be fairly pricey."

"The pricing depends on the number of licenses we buy."

"UKG's pricing and licensing model involves ongoing expenses based on the number of employees paid. The initial implementation cost is low when UKG implements it directly. However, when partners handle the implementation, it becomes more expensive since partners don't receive the monthly recurring fees."

"While I am unsure of the licensing cost itself, the total cost of implementation and licensing for a company with over 5000 employees would be around 6,00,000. So, there are additional costs beyond licensing."

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Top Industries

By visitors reading reviews

No data available

Educational Organization

86%

Computer Software Company

Healthcare Company

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

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What do you like most about UKG?

I like UKG's integration.

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What needs improvement with UKG?

UKG needs more publicity. It is a productive ERP ( /categories/erp ) application, but many people in the IT market are not aware of it. Greater awareness could increase its adoption.

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What is your primary use case for UKG?

I worked for a healthcare organization and a university. Most organizations use UKG ( /products/ukg-reviews ) to track employee timesheets, capturing accurate swipe-in and swipe-out data. UKG ( /pr...

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Product Reports

Buyer's Guide

Benefits Administration

April 2025

Download Gusto product report

Buyer's Guide

UKG

March 2025

Download UKG product report

Also Known As

ZenPayroll

UKG Pro, UKG Dimensons, UKG Ready

Overview

Gusto provides payroll, benefits and HR to modern companies, by handling payments to employees and contractors and also electronically handling the paperwork necessary to help companies comply with tax, labor, and immigration laws.

Gusto

At UKG, our purpose is people — real people with real challenges, and a simple request. Help me keep my employees productive, connected, and happy. So that’s what we did.

We’ve created an unmatched suite of HR and workforce management solutions, backed by our people who care about yours. Our solutions deliver global workforce experiences that truly reflect the connection between life and work today. That means insights are deeper. Work is easier. And interactions are more meaningful.

UKG

Sample Customers

Farmgirl Flowers, Bevel, Pooch Pals, ALL MAVEN

Tesla, Marriott, Yamaha, Aramark, Feeding America, Samsung, Sony Music, Dave & Buster's, Revlon

Buyer's Guide

Gusto vs. UKG

April 2025

Free Report: Gusto vs. UKG

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We monitor all Benefits Administration reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.