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IBM ProtectTIER vs Rubrik comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 11, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM ProtectTIER
Ranking in Backup and Recovery
65th
Average Rating
7.2
Number of Reviews
7
Ranking in other categories
Deduplication Software (13th)
Rubrik
Ranking in Backup and Recovery
3rd
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
96
Ranking in other categories
Cloud Backup (3rd), Disaster Recovery (DR) Software (4th)
 

Mindshare comparison

As of May 2026, in the Backup and Recovery category, the mindshare of IBM ProtectTIER is 0.7%, up from 0.1% compared to the previous year. The mindshare of Rubrik is 3.4%, down from 7.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Backup and Recovery Mindshare Distribution
ProductMindshare (%)
Rubrik3.4%
IBM ProtectTIER0.7%
Other95.9%
Backup and Recovery
 

Featured Reviews

AG
Technical Lead at a manufacturing company with 10,001+ employees
Provides a short-term backup, archive, and cataloging for 20,000 people in our organization
The backup for a large amount of data is slow. When there's a large amount of data, sometimes the backup isn't completed in time. I have a 24 hour cycle, so it doesn't get completed in 24 hours with the large amount of data. With Veritas NetBackup, I can take 20 terabytes of backup in a day.
KB
Information Technology Specialist at LIGHTHOUSE DOCUMENT TECHNOLOGIES, INC
Technical support has improved my data management process but I encounter GUI and cost challenges
The solution is available in the Azure Marketplace, but approaching directly is more cost-effective. The Marketplace approach incurs additional platform and reporting costs. We initially built Rubrik at host level and DB level. We encountered latency issues when reverting back, with numerous snapshots available. This resulted in increased costs and occupied spaces. I performed manual deletion of snapshots and verified with the Rubrik team for confirmation. The GUI reporting functionality lacks flexibility. For instance, obtaining specific server reports considering drive space and backup quantities is not possible, as it only provides overall reporting.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Overall IBM ProtectTIER is a great solution. It is easy to use."
"The cataloging is the best feature. It takes millions of frames for the backup. It's incremental, so it takes less time to complete."
"The most valuable features are the Self-Service, and the ability to search the data."
"I will highly recommend this product for excellent and quick backup solution in small and large IBM I Series environment."
"The most valuable feature is the incremental backup."
"If you are looking for a reliable and scalable enterprise-class solution, you should consider this solution."
"The most valuable features are the self-service features and the ability to search the data."
"The command-line interface is good."
"Even though I am not trained for implementing, it is easy to use and easy to learn."
"The most valuable features of Rubrik are the restoration and ease of use."
"Also, the web interface is really great. The design, from a user-experience standpoint, is really straightforward and easy to use... they nailed it. Usually, from the very first panel, the dashboard that you land on after login, you've got most of your functionality right around where you need it to be. You've got your new items on the left, you've got your support on the top right. Nothing really seems out of place or just stuck in someplace."
"We had some VMware issue as VMware did some changes on the AHCI drivers. Rubrik saved our environment those times."
"The tech support is extremely helpful."
"Rubrik is stable and easy to use."
"Implementing Rubrik has saved us time and money in managing backups, and I estimate that we've saved approximately 80% in terms of time compared to previously."
"The most valuable feature is the archive to cloud location and the automation around the PowerShell script. There are also reports and dashboards."
 

Cons

"Setting up the system to work with legacy equipment is a bit complex at times."
"The backup for a large amount of data is slow. When there's a large amount of data, sometimes the backup isn't completed in time."
"The configuration wizards are still complex and hard to navigate. These should be easier to manage."
"The configuration wizards are still complex and hard to navigate."
"IBM ProtectTIER could improve by being more user-friendly."
"IBM ProtectTIER could improve by being more user-friendly."
"The backup for a large amount of data is slow."
"I would like the possibility to back up the infrastructure and then replicate it upon on restart, without having to orchestrate the starting of the VM."
"Its reporting can be improved. Sometimes, I need to create reports to know whether something is available or not, how much frontend data is being protected, etc. Rubrik gives a lot of things in the report, which can be confusing. It isn't very easy to get reports. It shows all the backup, index, replication, and everything else in one report. So, I have to export, filter, and then do the calculations."
"The interface is still slightly clunky and has room for improvement."
"The integrated reporting is not really that nicely built."
"There is room for improvement in pricing. After the licensing, the price tends to go up as time goes by."
"I would like a way to set monthly backups on a certain date and time."
"I would like for unmanaged backups to be able to be saved in a separate policy."
"I would like to see Rubrik better integrate with Microsoft Active Directory. Instead of just backing up a full domain controller, I would like the solution to have Active Directory object knowledge so we can restore specific objects in Active Directory versus restoring the whole domain controller."
"There are some corner cases where the Rubrik Connector (Agent) still doesn't work for our clients."
 

Pricing and Cost Advice

"This solution is very expensive."
"The customer can decide how they want to purchase a license. However, the price of the solution is expensive."
"IBM ProtectTIER is an expensive solution."
"We have a capacity-based license, which is managed centrally for all the sites of my company."
"The product is not cheap, but for good reason. It simply works and is very fast."
"It is an expensive product."
"Rubrik is not the cheapest solution, but we've been happy with the time savings that we have seen. At least from what we have spent so far, we have been happy with the return on investment."
"Rubrik is expensive, but due to its data management capabilities, customers can save a lot by reducing hardware and storage."
"The solution is expensive for small businesses."
"We pay annually for the license for Rubrik. There are no additional costs. Initially, we needed to set it up, negotiate and finalize the offer."
"There is just one cost, and it includes software and hardware. So, everything is included. It is better than other solutions in terms of cost. We also have Dell EMC Avamar in our environment, and we have to pay for the hardware and data domain. We also have to pay for the software license for the data protection suite. So, based on my calculations, I find Rubrik cheaper, and we are also getting good performance."
"As a technical person, I don't have the details, but from what I have heard, it can be expensive."
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Top Industries

By visitors reading reviews
Manufacturing Company
16%
Construction Company
16%
Financial Services Firm
12%
Comms Service Provider
10%
Financial Services Firm
13%
Manufacturing Company
9%
Computer Software Company
8%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise1
Large Enterprise3
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise21
Large Enterprise55
 

Questions from the Community

Ask a question
Earn 20 points
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.
 

Overview

 

Sample Customers

Durham Police Department, Re-Store LLC, CenterGrid, pixx.io GmbH, Australian Government Department of Defence, QD, Refresco Gerber
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about IBM ProtectTIER vs. Rubrik and other solutions. Updated: April 2026.
892,611 professionals have used our research since 2012.