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IBM Security Identity Governance and Intelligence vs Microsoft Entra ID comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Dec 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Omada Identity
Sponsored
Ranking in Identity Management (IM)
4th
Average Rating
8.0
Reviews Sentiment
6.7
Number of Reviews
51
Ranking in other categories
User Provisioning Software (4th), Identity and Access Management as a Service (IDaaS) (IAMaaS) (4th), Customer Identity and Access Management (CIAM) (3rd)
IBM Security Identity Gover...
Ranking in Identity Management (IM)
29th
Average Rating
7.6
Reviews Sentiment
6.7
Number of Reviews
2
Ranking in other categories
User Provisioning Software (13th)
Microsoft Entra ID
Ranking in Identity Management (IM)
2nd
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
236
Ranking in other categories
Single Sign-On (SSO) (1st), Authentication Systems (1st), Identity and Access Management as a Service (IDaaS) (IAMaaS) (1st), Access Management (1st), Microsoft Security Suite (2nd)
 

Mindshare comparison

As of October 2025, in the Identity Management (IM) category, the mindshare of Omada Identity is 3.1%, down from 3.5% compared to the previous year. The mindshare of IBM Security Identity Governance and Intelligence is 1.0%, up from 1.0% compared to the previous year. The mindshare of Microsoft Entra ID is 11.8%, up from 11.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity Management (IM) Market Share Distribution
ProductMarket Share (%)
Microsoft Entra ID11.8%
Omada Identity3.1%
IBM Security Identity Governance and Intelligence1.0%
Other84.1%
Identity Management (IM)
 

Featured Reviews

Lars Henrik Jensen - PeerSpot reviewer
Faced deployment delays and daily errors but have streamlined access reviews and improved termination processes
The deployment of Omada Identity is complex; the product is not brilliantly documented, and it lacks the same level of documentation that could be found for systems such as SailPoint or Saviynt, making it harder to find material or help online, particularly with Omada Cloud. The system performance of Omada Identity is inconsistent; we've been analyzing this issue together with Omada, but we haven't been able to resolve whether the problem lies on their side or my client's side, which causes long response times and long run times in Omada sometimes. Omada Identity does not help deploy IGA within 12 weeks; the time frame for applying the rapid deployment solution was much longer than expected, and I am unsure if it is built on best practices across all systems. When we receive an error or system message from Omada Identity, it's very hard to decode what it means; we have had serious issues in daily imports that we can't explain, indicating a need for improved stability. The comprehensiveness of out-of-the-box connectors that Omada provides differs; the connectors for Microsoft and Salesforce are good, but for SAP, they are basically non-existent.
Siraz Shaik - PeerSpot reviewer
Clear evaluation and life cycle management; service center could be more user friendly
Our primary use case is for publishing and our customer has somewhere between 3,000-4,000 users. We're partners with IBM and I work as a security consultant.  This solution has a very good dashboard and the documentation is also very good. Life cycle management and governance are also good…
Bahram Piri - PeerSpot reviewer
Security focus and seamless implementation increase platform productivity
Microsoft Entra ID can be improved in many ways, and there's a big wish list.If we're focusing on security, something that I definitely expect is improvement in the UI and UX for frontline workers. This is important, especially for non-tech savvy individuals. It is something Microsoft Entra ID could do to improve for a wider audience. It's important to focus on the frontline workers since they are non-tech savvy individuals. They are not like those back-office engineering C-level employees who are constantly dealing with computers, and we need to build a specific user experience and user interface for them to handle this stuff. That's something I expect Microsoft to focus on more for Microsoft Entra ID.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature of Omada is its API connectivity, which allows seamless integration with various services like SAP, GRC, and Microsoft licenses."
"The thing that I find most valuable is that Omada consists of building blocks, which means that you can configure almost anything you want without using custom code, making it pretty easy to do. It's possible to connect to multiple target systems and to create one role that consists of different permissions in the different target systems. So one role in Omada can make sure that you have an account in three different systems."
"Omada Identity has helped us consolidate solutions for access management as they provide access request concepts, access reviews, and different types of access reviews that can be used."
"It scales in terms of numbers and types of identities. It can govern the on-premise applications as well as the cloud applications. So, it can manage hybrid environments with all types of identities and various load amounts."
"Omada Identity Suite has a very powerful workflow engine. It is used for requesting access for approval to everything that's around Access Management and for re-certification purposes."
"As an administrator, we benefit from a lot of functionality that is available out of the box, but it is also configurable to meet our specific needs."
"What I like most is that we can always find a solution, and we can also find the cause when something goes wrong. I like that the most because everything is in one way or another traceable. That is what I like most. I like its reliability."
"The most valuable feature in Omada is the governance. We work with other products and other product vendors, but the sweet spot in the market for Omada is where things are heavy on governance."
"I would rate the price eight out of 10, with 10 as the best value for money."
"Lifecycle management, governance and documentation."
"Just because I've been in the Azure space since it started out and in the Microsoft Cloud AD since the BPOS days in the early 2000s, and it's just a product that made life simpler for my clients to be able to integrate everything."
"Having access to Azure Active Directory on the cloud gives us speed and use of the latest technology. The application services are very good, such as GitHub."
"The most valuable feature is the ease with which a person can log in remotely using only a password or pin without creating a profile or policy."
"The solution offers business to business and client to business support."
"Microsoft Entra ID's valuable features include integration capabilities, a simplified Active Directory approach, scalability, conditional access, and privileged identity management."
"The product is easy to use."
"Multi-factor authentication is one of the most important features of my work. Verified ID is another feature that is becoming significant."
"We haven't had any problems with stability. Everything works fine."
 

Cons

"It is not possible to customize reports on Omada Identity."
"The account management integration isn't bad, but it isn't plug-and-play like Microsoft Azure. You need some deep development knowledge to set up the connectors."
"The reporting on the warehouse data and the import process both have room for improvement."
"The solution should be made more agile for customers to own or configure."
"The comprehensiveness of Omada's out-of-the-box connectors for the applications we use could be better. We are getting a new HR system called Cornerstone for which they do not have an out-of-the-box connector, so we have to take the REST connector and play around with it."
"The reporting and importing have room for improvement."
"What I would most like to see added to the product is role management, especially enterprise or business role management, and the processes around that."
"The UI design needs improvement. One or two years ago, Omada changed its user interface to simplify, but the simplification has not really kicked in."
"Self service center is not always easy to understand."
"The solution is a bit pricey for some regions."
"The SSO MyApps interface is very basic and needs better customization capabilities."
"The only issue with Azure AD is that it doesn't have control over the wifi network. You have to do something more to have a secure wifi network. To have it working, you need an active directory server on-premises to take care of the networks."
"The ability to manage and authenticate against on-premises solutions would be beneficial."
"Maybe there could be a dashboard view for Active Directory with some pie or bar charts on who is logged in, who is not logged in, and on the activity of each user for the past few days: whether they're active or not active."
"I would like it to be easier to integrate third-party applications."
"Azure AD does not support legacy authentication protocols, such as NTLM or Kerberos."
"The security policy of Azure Active Directory should be based on a matrix so that we can easily visualize which users have access to what."
"To improve Microsoft Entra ID, it should be made simpler because there is a lot of stuff to do in the platform, which could be reduced to fewer buttons."
 

Pricing and Cost Advice

"From an on-prem point of view, the cost is quite transparent and reasonable. The direct cost is primarily for licenses and maintenance on licenses."
"It is expensive. Fortunately, I had a very good procurement manager on my side, but they are expensive. The closest competitors are also very expensive. You get a full-fledged solution that can do everything you dream of, but you pay for everything."
"Omada Identity is very reasonably and competitively priced."
"Omada isn't cheap or expensive. The licensing model is flexible. I've only had limited interactions with the Omada sales team, but they were positive. They don't sell the customers more licenses than they need. It's important to accurately forecast future usage. For example, we have many licenses that we don't use because we don't have the identities yet. We pay extra, which isn't good."
"While Omada Identity carries a premium price tag, it proves to be cost-effective."
"It is licensed per managed user per year."
"Being Dutch, I can only say that it is extremely expensive, but all software products are expensive. If you have 38,000 users, then even one dollar or one euro per person would amount to a significant amount of money. Because of the high number of users, anything gets expensive very fast here."
"Omada is too expensive. We are in the automotive industry. The pricing might be high because most of the other customers are in the insurance or banking sectors, but it's steep for an auto supply company."
"I would rate the price eight out of 10, with 10 as the best value for money."
"The price of the solution was reasonable."
"It is costly."
"Our customers are looking for advanced features and processes for it to be cost-effective for their organizations. They see it as an overpriced product. They are enjoying using Azure Active Directory, but they are looking for better prices."
"The pricing of Azure Active Directory is competitive. By default, the product exists in almost every Microsoft cloud product. But it then depends on the features that a customer really wants to make use of."
"The licensing model is straightforward. I don't think there are any issues with the E3 license or E5 license."
"The cost is billed on a per-user licensing basis."
"The price of Azure Active Directory and Amazon AWS, are almost the same, but most people prefer Amazon AWS because they find it's a little cheaper to some extent and an easier platform to use."
"The cost of Entra ID depends entirely on our organization's specific needs and use cases."
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Top Industries

By visitors reading reviews
Financial Services Firm
15%
Computer Software Company
12%
Manufacturing Company
9%
Government
6%
Financial Services Firm
16%
Government
14%
Computer Software Company
10%
Insurance Company
10%
Computer Software Company
12%
Financial Services Firm
11%
Manufacturing Company
9%
Government
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise3
Large Enterprise42
No data available
By reviewers
Company SizeCount
Small Business80
Midsize Enterprise36
Large Enterprise132
 

Questions from the Community

What do you like most about Omada Identity Cloud?
As an administrator, we benefit from a lot of functionality that is available out of the box, but it is also configur...
What is your experience regarding pricing and costs for Omada Identity Cloud?
I'm not fully aware of the pricing details, which are managed by higher management; however, the product itself is sa...
What needs improvement with Omada Identity Cloud?
There is room for improvement in Omada Identity, primarily in customization for administrators; many custom tasks req...
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How does Duo Security compare with Microsoft Authenticator?
We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Du...
What do you like most about Azure Active Directory?
It is very simple. The Active Directory functions are very easy for us. Its integration with anything is very easy. W...
What is your experience regarding pricing and costs for Azure Active Directory?
The cost of Microsoft Entra ID is around $8 per month, which I find very reasonable.
 

Also Known As

Omada Identity Suite, Omada Identity Cloud
IGI, IBM Security Identity Manager, ISIM
Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator
 

Interactive Demo

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Overview

 

Sample Customers

Bayer, ECCO Shoes, Vattenfall, NuStar Energy, Unicredit, Schiphol Group, BMW Group, Deutsche Leasing
E.ON Global Commodities
Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.
Find out what your peers are saying about IBM Security Identity Governance and Intelligence vs. Microsoft Entra ID and other solutions. Updated: September 2025.
872,706 professionals have used our research since 2012.