Looker Studio vs Windward Core comparison

Google and Windward Studios are both solutions in the Reporting category. Google is ranked #11 with an average rating of 7.6, while Windward Studios is ranked #25. Google holds a 2.5% mindshare in RT, compared to Windward Studios’s 0.5% mindshare. Additionally, 85% of Google users are willing to recommend the solution, compared to 100% of Windward Studios users who would recommend it.

Looker Studio

Read 12 Looker Studio reviews

1,051 Views
1,158 Comparison Views

85% willing to recommend

Windward Core

Read 36 Windward Core reviews

501 Views
160 Comparison Views

100% willing to recommend

Looker Studio

Windward Core

Comparison Buyer's Guide

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Executive SummaryUpdated on Mar 4, 2025

Windward Core and Looker Studio are competing in the data analytics and business intelligence space. Looker Studio holds an advantage in broader business intelligence capabilities due to its data visualization strength, while Windward Core is advantageous for organizations focused on document generation.

Features: Windward Core offers advanced document automation, customized document output, and robust reporting capabilities, making it suitable for enterprises needing document generation. Looker Studio provides interactive dashboards, data exploration, and smooth integration with various data sources, meeting diverse analytical requirements.

Room for Improvement: Windward Core could improve in integration flexibility, support infrastructure, and cloud compatibility. Looker Studio may benefit from enhancing document generation features, refining user customization options, and enabling more robust offline capabilities.

Ease of Deployment and Customer Service: Looker Studio's cloud-based model and strong support options facilitate quick deployment and seamless integration across diverse data environments. Windward Core requires a more hands-on deployment approach, with support focusing on its document-processing needs.

Pricing and ROI: Windward Core's licensing fees may be justified by its document management strength, offering high ROI for document-intensive enterprises. Looker Studio's scalable pricing aligns with business growth, providing a valuable proposition through its comprehensive data analytics features.

To learn more, read our detailed Looker Studio vs. Windward Core Report (Updated: April 2025).

Buyer's Guide

Looker Studio vs. Windward Core

April 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Looker Studio

Ranking in Reporting

11th

Average Rating

7.8

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

No ranking in other categories

Windward Core

Ranking in Reporting

25th

Average Rating

8.8

Reviews Sentiment

7.6

Number of Reviews

Ranking in other categories

Document Generation Tools (1st)

Mindshare comparison

As of April 2025, in the Reporting category, the mindshare of Looker Studio is 2.5%, down from 2.7% compared to the previous year. The mindshare of Windward Core is 0.5%, up from 0.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Reporting

Featured Reviews

Srini-Dhanaraj

Founder & CEO at imfine.club

Available for free and can help businesses resolve their data migration problems

It is a stable solution. Stability-wise, I rate the solution a ten out of ten. Google Data Studio is a cloud-based tool. With cloud-based tools, there can be two challenges, the first one being associated with the bandwidth of your data strength. If I run a report from my home because of the wi-fi connection, it may give an excellent response. When I run the reports, Google Data Studio develops reports from my home, and because of wi-fi, it works in an excellent manner. When I am on the road or at the wheel, if I use the internet data from my mobile to browse my reports, the performance may not be good, and this issue is not because of the product but because of the bandwidth. The second issue arises when you connect Google Data Studio to a source system to extract the data to do the visualization. If the source system is not responding as quickly as expected, it could be the reason why the report may be printed slowly. Considering the aforementioned aspects, the problem may not be because of Google Data Studio but because of the source system.

Read full review

Hit Mistry

Vice President at PSC Group, LLC

It has streamlined a lot of our reporting processes

Their PDF needs improvement. We've run into some issues when we tried to generate a Word document. If we try to generate the same document in PDF, sometimes it doesn't look exactly the same. We have gone back to Windward support a couple of times on a few issues, e.g., we had some issues with reports that had barcodes on them. The barcode wasn't displaying properly. It was displaying as a skewed image as opposed to an actual barcode. Therefore, we worked with Windward support, having some daily calls with them. Then, within the next release, they were able to resolve the issue. They even gave us a pre-release, so we could implement it into our code before the actual official release on the website. It would be nice to have some sort of workflow capability within the product. Anytime you generate a document, nine out of ten times there is something which precedes that document, whether it's entering parameters in, e.g., if I'm requesting the status report for a project. The first thing that I usually want from a status perspective is which project is the status report for and which week is it for, as those are some of the things that I have to supply before I can generate a document. From a workflow perspective, it would be nice to say, "This project belongs to this person, and this person is okay with me pulling information out of this document for whatever need I have." From a workflow perspective, I would like a wizard interface that goes step-by-step, like a questionnaire, where there are a bunch of things that you have to answer, "Yes or no," before it knows what to do or how to produce the document. Right now, we write our own custom UI for this.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Valuable features include advanced integrated analysis and easy implementation."

"The product's initial setup phase is very simple."

"The integration with Excel and Google Sheets is a valuable feature, making it easy to access and visualize data."

"This has improved our organization by allowing people to see their data and develop visualizations themselves."

"Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like."

"The best thing about the tool is that it allows you to share information easily and dashboards with colleagues and teammates because it's all online. No matter where you are, as long as you have the Internet, you can connect and use these dashboards. Google made good documentation for this tool. There are many examples of how to use and create dashboards and videos on YouTube. So, I think it's easy to learn."

"The ability to integrate with a great variety of data sources."

"The ability to design complex data models and equations."

More Looker Studio pros

"The ability for users to have design and layout control is also critically important. Without this ability, procuring report designs would represent a huge bottleneck. Report design tools also enable upsell opportunities for customized reports, with quick turnaround times."

"The most valuable feature is that it provides good, dynamic document-generation performance and the documents are being generated reliably."

"Managing templates through MS Word, as non technical users can manage output."

"The ultimate feature is the product it produces. The ROI around that saves hours and hours. It's probably about a hundred days per year. The time savings and the ability to turn it around quickly pleases our customers."

"The most valuable feature is the Rich Text or TinyMCE in fields. For example, you have a text field but it is not a regular text field, it is a link. Inside this link, you can copy/paste everything: images, text, and tables together. After saving this field, you can pull it into the document."

"For the designer we use AutoTag which is a Microsoft Word plugin. In general, it's easy to use, it doesn't have a very steep learning curve. It's not difficult, for people who know Microsoft Office well, to start using the AutoTag tool... It feels just like you're in a Microsoft Office environment with some extra functionality."

"The engine being able to sit inside of our firewall is the most important feature."

"The usually the response is within one hour. The technical support will WebEx with you. I rate them as a 10 out of 10."

More Windward Core pros

Cons

"The tool should come up with data modeling layer features that are present in other products like Power BI."

"There is a significant degree of sophistication required to compete with Tableau or Cognos."

"The tool has a lot of room for improvement. It's not very professional and allows for only simple tasks like indicating KPIs or quick calculations. It lacks a good calculation-based language like Power BI's DAX, making it less suitable for professional use. Additionally, the variety of visualization tools is limited, and customization options are restricted."

"Panels are not as easy to use as other data extraction UIs."

"Stability and scalability an be improved for a full ten."

"Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful."

"The performance of Looker needs improvement, particularly the report loading time, which is critical for business users."

"Other tools might be worth considering if you need more advanced features or support for a larger user base."

More Looker Studio cons

"The error reports also need improvement. If you don't key it in right, it's a little hard to find the root cause. It gives you information as much as it can, but it doesn't really hone in and tell you explicitly what you should do to correct the problem."

"It needs the ability to drill down in a single report (i.e., interactive) into data."

"One thing that frustrated us a little bit is that we have to use the Office PDF generation, because the native PDF generation is always slightly different compared to the one in Office. The formatting is just a little bit off here and there... This means that we need to have Office installed on the server to be able to generate these documents via API."

"The tool does not support macOS documents."

"They're not a gigantic company, so they just don't have all the capital to do whatever they would want to do. That's the only reason I would hold back even that one point. I know that if I do ask for something, I'll get it. I just know that it will take some time."

"I have to deal with VERY long lists of properties contained in our XMLs and it would be nice if Windward offered a way to alphabetize this property list."

"There is always room for improvement in the speed, especially with the complex, multi-line Excel spreadsheets. They made some improvements in the last version that are quantum-fold faster than when I first started. But there is always room for improvement there. You always want reports faster and faster."

"About six months ago, we raised the possibility of improving the way they manage the HTML 5. Sometimes, when you insert a lot of data in the data source, you get an error because it is not managing HTML 5 features well. I believe they have addressed this in later versions of their product."

More Windward Core cons

Pricing and Cost Advice

"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."

"The cost is quite affordable based on feature analysis."

"The product is available for free."

"The solution is free but the Google Looker is expensive."

"The tool is free."

"Pricing is something I complain about. Production pricing is okay, but for a testing environment the pricing looks a bit high to me."

"The cost is reasonable."

"The pricing is fair. The way that they have it priced is the Windward Designer has a price that's associated with it. Then, depending on the number of cores that you're looking for, that is the price that you pay. The more cores that you want, the more expensive it is."

"From my experience in this field, the product is reasonably priced, at least with the RESTful engine implementation. It's definitely not a cheap option. People say, "That's a fair amount of money to pay for a document generation tool." At the same time, you do get good functionality and the support is good."

"Windward is very expensive when the volume of documents being generated is low and it is cheap when the volume is high."

"We negotiated our prices many years ago, and while they go up a little bit here and there, they've been pretty steady."

"The only problem with the pricing of Windward is the limitation on the number of reports generated. It is costly in that sense. If you want to increase, you have to pay more, based on the number of reports generated per day. It is not the same with Crystal Reports. With the latter, you buy a license at one point in time and that's it."

"It is absolutely worth the value. They have flexibility, depending on what you're looking for from a buying standpoint. The current pricing models are quite flexible, with the ability to use it on an as-needed basis, or to get a perpetual license that covers a customer that might have extensive needs. I think it's pretty good."

More Windward Core pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

14%

Financial Services Firm

11%

Manufacturing Company

10%

Educational Organization

Financial Services Firm

15%

Computer Software Company

13%

Recreational Facilities/Services Company

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Google Data Studio?

The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, all...

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What needs improvement with Google Data Studio?

The tool should improve on live data integration for quicker data reflection. Currently, changes in Google Sheets take about three to five minutes to reflect in Looker Studio. Overall, the interfac...

See all answers

What is your primary use case for Google Data Studio?

I use Looker Studio primarily for dashboard creation and data analytics. I have integrated it with Google Sheets, and I use it for project plan maintenance and data tracking.

See all answers

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Comparisons

Amazon QuickSight vs Looker Studio

Compared 44% of the time

Microsoft Power BI vs Looker Studio

Compared 20% of the time

Tableau vs Looker Studio

Compared 7% of the time

IBM Cognos vs Looker Studio

Compared 6% of the time

Qlik Sense vs Looker Studio

Compared 3% of the time

More Looker Studio Competitors

SAP Crystal Reports vs Windward Core

Compared 39% of the time

Docmosis vs Windward Core

Compared 32% of the time

Microsoft Power BI vs Windward Core

Compared 29% of the time

More Windward Core Competitors

Product Reports

Buyer's Guide

Looker Studio

April 2025

Download Looker Studio product report

Buyer's Guide

Windward Core

March 2025

Download Windward Core product report

Also Known As

Data Studio

Windward, Windward Studios

Overview

Google Looker Studio is a free tool designed to help users create visually appealing reports and dashboards, making data easier to understand. It allows you to connect to various data sources such as Google Analytics, Facebook Ads, and spreadsheets. With Looker Studio, you can create charts and graphs to showcase trends and comparisons, build comprehensive dashboards that provide an overview of your data, and customize reports to match your brand or preferences. Additionally, you can share your reports online or export them as PDFs for wider distribution.

Google

What is Windward Studios?

For over a decade, Windward has been a leader in the software development industry by creating the most innovative and advanced document automation and reporting software on the planet.

Data-Driven Document Automation

Generate stunning documents that incorporate relevant data easily and seamlessly.

Visually Striking Designs

Our software provides innovative tools and features to build beautiful designs and stunning layouts, all within the familiar Microsoft Office Suite. Your imagination is the only limitation.

Agile Document Logic

We offer the best document automation software for the new millennium. With our conditional logic functionality, you can swiftly personalize the document content to gratify your end users.

Huge Time Saver

Looking for faster template creation that enables you to keep pace with your business? With our software, template creation takes minutes and you do not need any programming experience to get it done.

Exceptionally Intuitive Interface

Our program's design offers documents that can be edited, customized and designed using MS Office. Enjoy a stress-free document automation experience in programs you already know.

Efficient Savings

Significantly reduce the resources and time required for template development by using our streamlined template design and document automation tools.

Windward Studios

Sample Customers

Genesys, Shueisha

HAL, Inc., Axe Group, White Clark Group, Blueprint Software, Aspect Security, Nucleus Software, LeBlanc’s Food Stores, South Sound 911, Aegon, Barclays, Fidelity Investments, ArisGlobal LLC, USDA, RepLink, AON Hewitt

Buyer's Guide

Looker Studio vs. Windward Core

April 2025

Free Report: Looker Studio vs. Windward Core

Find out what your peers are saying about Looker Studio vs. Windward Core and other solutions. Updated: April 2025.

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