Looker vs Salesforce Einstein Analytics comparison

The compared Google and Salesforce solutions aren't in the same category. Google is ranked #5 in EBT , with an average rating of 8.0, and holds a 25.9% mindshare in the category. Salesforce is ranked #12 in BIT , with an average rating of 8.6, and holds a 1.4% mindshare. Additionally, 80% of Google users are willing to recommend the solution, compared to 85% of Salesforce users who would recommend it.

Looker

Read 19 Looker reviews

2,026 Views
1,648 Comparison Views

80% willing to recommend

Salesforce Einstein Analytics

Read 19 Salesforce Einstein Analytics reviews

3,456 Views
1,645 Comparison Views

85% willing to recommend

Looker

Salesforce Einstein Analytics

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Looker and Salesforce Einstein Analytics based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, Qlik, MicroStrategy and others in Embedded BI.

To learn more, read our detailed Embedded BI Report (Updated: October 2024).

Buyer's Guide

Embedded BI

October 2024

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Helped 815,854 peers since 2012

Categories and Ranking

Looker

Average Rating

8.0

Number of Reviews

Ranking in other categories

Embedded BI (5th)

Salesforce Einstein Analytics

Average Rating

8.2

Number of Reviews

Ranking in other categories

BI (Business Intelligence) Tools (12th)

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. Looker is designed for Embedded BI and holds a mindshare of 25.9%, up 24.5% compared to last year.
Salesforce Einstein Analytics, on the other hand, focuses on BI (Business Intelligence) Tools, holds 1.4% mindshare, down 1.8% since last year.

Embedded BI

BI (Business Intelligence) Tools

Featured Reviews

Subramani R

Software Data Engineer at PayPal

Oct 5, 2022

The APIs are exposed at every level, so it's highly modular

Looker doesn't connect to Excel, which is a huge disappointment because a lot of data is presented in Excel. Also, it can't consume data directly from REST APIs, which is necessary. Looker needs to expand its horizons when it comes to data sources. The inability to connect to different data sources is hampering our use cases. Currently, it only has an ODBC connection that connects to a database. It needs to connect to other data sources, such as Excel, APIs and different platforms. You can't create very attractive visuals with the built-in features, but I think they're providing some extensions to develop different visualizations. Looker can't create multiple sheets. You can only create one dashboard. It's not that you're able to toggle through different sheets to navigate different visuals. It's just one and people have to scroll through the dashboard. So scrolling is not something that people generally like to do, rather than segregating them in multiple tabs of sheets.

Read full review

Parker Goodson

Enterprise Account Executive at T-Mobile

May 22, 2023

Helpful consistent measurements, high availability, and scales well

As a sales representative, my primary tool for data analysis is Salesforce Einstein Analytics, which I predominantly utilize for sales-related activities near Rina. Additionally, I regularly review the tracked figures within the platform to ensure that I meet all the required performance metrics…

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"From a developer's perspective, the way the functionality's being handled is great."

"Looker allows you to generate the most optimal SQL queries in a DC through UI actions. We had signed a contract with Google Cloud to use BigQuery. That was the primary reason we adopted Looker. It works better with BigQuery than any other BI platform. We also like how this tool was developed. It was designed with an eye toward microservices architecture."

"With Looker, I have experienced benefits in terms of usability and shareability."

"The stability of Looker has been good since I have been using it. However, it depends on what components are being used."

"We can centralize all our data models."

"I would rate the stability a ten out of ten. I didn't face any issues with stability."

"It is a pretty stable solution because it is a cloud-based product."

"The product is easy to use."

More Looker pros

"The solution scales extremely well."

"It is a comprehensive solution. It has everything in it. I can easily find what I need."

"The out-of-the-box features are good for companies that want to try analytics and data science interventions."

"We have found the scalability to be very good."

"The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. Integrating other systems and conducting campaigns is easy. The solution relies heavily on AI."

"The way Salesforce Einstein Analytics is structured in terms of the work assignments and the user profile is very good."

"The most valuable feature of Salesforce Einstein Analytics is the reporting tools."

"he most valuable feature of the solution is its ease of use."

More Salesforce Einstein Analytics pros

Cons

"The visualization capability of the product is limited."

"The main area of concern in Looker is probably related to blending the data from the different sources, including the data present internally in the company and on the cloud."

"Stability needs improvement."

"The product does not have documented material."

"It needs to be more user-friendly."

"Looker doesn't connect to Excel, which is a huge disappointment because a lot of data is presented in Excel. Also, it can't consume data directly from REST APIs, which is necessary. Looker needs to expand its horizons when it comes to data sources. The inability to connect to different data sources is hampering our use cases. Currently, it only has an ODBC connection that connects to a database. It needs to connect to other data sources, such as Excel, APIs, and different platforms."

"The integration with different databases must be improved."

"Integrations with other BI tools could be better."

"The price of Salesforce Einstein Analytics is quite a bit expensive for the region of Mexico. I think the price of the product could be better."

"If a user leaves your organization, you shouldn't lose the visibility of all of the records."

"If I could improve Tableau CRM I would make it as powerful as Tableau. Tableau CRM is more integrated and it's on the web, but it has less functionality. It is lacking functionality at this time."

"Salesforce is working very rigorously on improvements with each release."

"The product is natively integrated into the Salesforce ecosystem. You also need a CRM license. It should be more flexible with other platforms."

"They can provide more end-user customizations. There should be the possibility for the end-users to change some elements in the interface. I have a way of doing my job. My colleague may have his own way of doing his job. If I ask for a change, it'll change for everyone. It'll be good to have some end-user personalizations. I can't see many in Salesforce right now."

"All of the timesheets and appraisal management I have not been happy with. There should be some improvements. For example, as a management team, our managers do not have access to see a summary report, such as who is on leave today or how many hours each person logged in. You have to get into individual users and see. You cannot see a summary report, the reporting is missing. There should improve the reports."

"The product is expensive."

More Salesforce Einstein Analytics cons

Pricing and Cost Advice

"The price of Looker usually depends on the solution's provider, but it is usually cheaper than the other products in the market. Looker is offered at different prices for different companies."

"Looker is expensive and could be made better by reducing it."

"I do not have to make any payments to use the solution."

"It is cheap."

"It's not cheap, but it's not expensive for big companies."

"Price-wise, Salesforce Einstein Analytics is an expensive tool."

"Although it was deemed slightly expensive and failed the cost analysis we conducted in our company, we proceeded with the purchase because we desired to have a leading CRM system in the industry."

"I rate the solution's pricing a seven out of ten."

"Salesforce Einstein Analytics can be considered somewhat expensive, depending on the company's needs. If they want the complete package with all the features, it's pricier. It all comes down to what the company requires from the platform."

"Salesforce has a subscription-based licensing structure, where it's between $20 to $75 per month, per user."

"The biggest challenge we had was the cost and the licensing. We ended up getting an enterprise licensing agreement(ELA). That took a lot of negotiations and a lot of pressure. We were able to receive a good price for the community licensing they bundled Salesforce Einstein Analytics. They bundled a lot of capabilities with us with the ELA."

"The solution is expensive."

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Top Industries

By visitors reading reviews

Educational Organization

36%

Financial Services Firm

10%

Computer Software Company

10%

Manufacturing Company

Computer Software Company

19%

Financial Services Firm

13%

Manufacturing Company

Educational Organization

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Looker?

With Looker, I have experienced benefits in terms of usability and shareability.

See all answers

What is your experience regarding pricing and costs for Looker?

I do not have to make any payments to use the solution. In the beginning, Looker may work fine for its users. If advanced users who have experience with BI tools use Looker, then they may find it t...

See all answers

What needs improvement with Looker?

The visualization capability of the product is limited. From an improvement perspective, the product should have more visualization capability. I can't clean data in Looker, and if I try to do it, ...

See all answers

What do you like most about Salesforce Einstein Analytics?

The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. I...

See all answers

What needs improvement with Salesforce Einstein Analytics?

Salesforce is working very rigorously on improvements with each release.

See all answers

What is your primary use case for Salesforce Einstein Analytics?

I am a Salesforce CPQ developer. I have also worked on Einstein Analytics for reporting purposes.

See all answers

Comparisons

Amazon QuickSight vs Looker

Compared 24% of the time

Databricks vs Looker

Compared 14% of the time

Tableau vs Looker

Compared 13% of the time

SAP BusinessObjects Business Intelligence Platform vs Looker

Compared 8% of the time

Domo vs Looker

Compared 6% of the time

More Looker Competitors

Microsoft Power BI vs Salesforce Einstein Analytics

Compared 44% of the time

Databricks vs Salesforce Einstein Analytics

Compared 14% of the time

IBM Watson Explorer vs Salesforce Einstein Analytics

Compared 11% of the time

SAP Analytics Cloud vs Salesforce Einstein Analytics

Compared 11% of the time

Tableau vs Salesforce Einstein Analytics

Compared 9% of the time

More Salesforce Einstein Analytics Competitors

Product Reports

Buyer's Guide

Looker

November 2024

Download Looker product report

Buyer's Guide

Salesforce Einstein Analytics

October 2024

Download Salesforce Einstein Analytics product report

Also Known As

No data available

Einstein Analytics, Salesforce Wave Analytics

Learn More

Google

Salesforce

Overview

Looker is a powerful data analytics platform that empowers businesses to explore and analyze their data in real time.

With its intuitive interface and robust features, Looker enables users to easily create and share interactive dashboards, reports, and visualizations.

The product's advanced data modeling capabilities and seamless integration with popular data sources make it a top choice for organizations looking to gain valuable insights from their data.

Salesforce Einstein Analytics is a customer and business analytics platform that’s optimized for mobile use and brings flexible customer analytics to everyone in the company. It works with many types of data, from many data sources, and it can change the way your company answers critical questions. Einstein Analytics allows you to:

Connect directly to your CRM data and execute on insights directly in Chatter.
Automatically analyze millions of rows of data and get predictive analytics with Einstein Discovery.
Explore data quickly and automate actions with prebuilt apps.
Use mobile to act, whether you're on Android or iOS.

Sample Customers

Yahoo!, Etsy, Kohler, Hipcamp, Hubspot, Kickstarter, Venmo, Dollar Shave Club, 600+ customer

ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority

Find out what your peers are saying about Salesforce, Qlik, MicroStrategy and others in Embedded BI. Updated: October 2024.

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815,854 professionals have used our research since 2012.

We monitor all Embedded BI reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.