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Looker vs Qlik Sense comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Looker
Ranking in Embedded BI
5th
Average Rating
8.0
Number of Reviews
19
Ranking in other categories
No ranking in other categories
Qlik Sense
Ranking in Embedded BI
2nd
Average Rating
8.6
Reviews Sentiment
6.9
Number of Reviews
118
Ranking in other categories
Data Visualization (2nd)
 

Mindshare comparison

As of April 2025, in the Embedded BI category, the mindshare of Looker is 9.3%, down from 11.9% compared to the previous year. The mindshare of Qlik Sense is 10.8%, down from 13.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Embedded BI
 

Featured Reviews

Kishore Jhunjhunwala - PeerSpot reviewer
A cloud solution for operational reporting but is expensive
Some basic feature that is available in other reporting tools is missing. Looker has the ability to show more than 5,000 rows for operational reporting. Some reporting tools allow users to scroll down to see more than 5,000 rows, but in Looker, you have to download the entire dataset. Looker should consider adding a scroll-down option to allow users to view large datasets on screen without downloading them. Looker has some options for granting users access as viewers. However, viewers cannot download the entire dataset. Only superusers can download the whole dataset on the Explore screen. This is a big limitation, as you cannot give any user viewer access. You can give access to superuser access, which is a cost to the company.
Vishal_Goyal - PeerSpot reviewer
In-memory data storage boosts performance
The advantages compared to other BI tools show architectural differences. The main feature is that it keeps all the data in memory. It doesn't retrieve the data from data sources when I need it on the dashboard; instead, it quickly provides the desired data, making it very fast compared to other BI tools. The ROI is very high using Qlik Sense. It offers many benefits of BI. It is flexible from a developer's point of view, allowing me to accomplish many tasks compared to other BI tools. From an end-user perspective, it's convenient and performance-oriented, providing something meaningful from all the organization's data.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The product is easy to use."
"It's quite effortless to navigate through various applications and review their updated data in real-time."
"I would rate the stability a ten out of ten. I didn't face any issues with stability."
"Looker allows you to generate the most optimal SQL queries in a DC through UI actions. We had signed a contract with Google Cloud to use BigQuery. That was the primary reason we adopted Looker. It works better with BigQuery than any other BI platform. We also like how this tool was developed. It was designed with an eye toward microservices architecture."
"It is a pretty stable solution because it is a cloud-based product."
"From a developer's perspective, the way the functionality's being handled is great."
"We can centralize all our data models."
"The stability of Looker has been good since I have been using it. However, it depends on what components are being used."
"The most valuable feature is flexibility."
"Qlik has made life easier by visualising data."
"The drag and drop functionality provides an easy and fast development approach."
"The most valuable features are that Qlik has a very strong ATL available and the capacity to handle large volumes of data."
"It allows you to create a new column using split on a current column, which we find very useful."
"Takes the super features of QlikView ETL capabilities to a whole new level with its new drag and drop feature, and extension capabilities derived from the robust Qlik API."
"Qlik Sense provides better visualization."
"Unique data visualizations created based on - among others - customer reviews and hands-on experience. Qlik is an experienced company in the Business Intelligence / Data visualization area, that doesn't necessarily mean it is the best solution, however, based on my personal experience it is much more complex than Power BI and Tableau as I've had some things to do with these two concurrent softwares."
 

Cons

"The integration with different databases must be improved."
"Integrations with other BI tools could be better."
"The product does not have documented material."
"The visualization capability of the product is limited."
"It needs to be more user-friendly."
"Looker doesn't connect to Excel, which is a huge disappointment because a lot of data is presented in Excel. Also, it can't consume data directly from REST APIs, which is necessary. Looker needs to expand its horizons when it comes to data sources. The inability to connect to different data sources is hampering our use cases. Currently, it only has an ODBC connection that connects to a database. It needs to connect to other data sources, such as Excel, APIs, and different platforms."
"Stability needs improvement."
"The main area of concern in Looker is probably related to blending the data from the different sources, including the data present internally in the company and on the cloud."
"We want the next version of this solution to be cloud-based so that each user can access it from anywhere in the world with their phone, tablet, or computer without a VPN connection."
"The SaaS offering is being enriched quickly in order to attract new customers to that space and encouraging existing customers to make the switch. The Enterprise solution is therefore lagging behind SaaS in features."
"It would be nice to have more native features from QlikView built into Qlik Sense."
"The security rules should be made easier to use."
"In my opinion, collaborative development of the Qlik Apps is a bit tricky and difficult in the Qlik Sense Cloud."
"Qlik Sense is working very well on going to low code and development. They are trying to make their environment more user-friendly. However, the training is not free. When you want to learn more about the tool, sometimes you need to pay for the training. This does not make sense to me because training should be free because the more you learn about the tool the more you use it and the more you are loyal to the company and want to continue usage."
"We have faced some issues with NPrinting, so I feel there is some improvement needed such that it would allow the use of variables and calculative fields from Qlik."
"Qlik dashboards are not friendly with end-users, but they have been enhancing this shorted in some recent releases and next releases hopefully."
 

Pricing and Cost Advice

"The price of Looker usually depends on the solution's provider, but it is usually cheaper than the other products in the market. Looker is offered at different prices for different companies."
"Looker is expensive and could be made better by reducing it."
"I do not have to make any payments to use the solution."
"It's not cheap, but it's not expensive for big companies."
"It is cheap."
"We have 20 licenses for Qlik Sense, and it is a special license that allows people in the whole company to use it over time. You buy this license and there are some minutes that can be used. For example, for the users that used only a few minutes in a month, we use this license. All the people have the ability to work with Qlik Sense. However, the number of licenses is not the number of users. The number of users that uses Qlik Sense is approximately 35 people."
"You will spend more time on educating your staff than licensing the product."
"The new licensing model is much better."
"I believe pricing is similar to other products in the same category, if you have it on-premise."
"The product is expensive compared to one of its competitors."
"Start small with tokens. You can always buy more."
"Qlik Sense pricing and licensing is like that of QlikView. It's on the high side for a small company, but it’s competitive among its peers. Use of licenses (referred to as tokens) is a bit confusing. There is a login access pass for infrequent or anonymous access."
"Licensing: Review the named model and move towards a usage model (e.g., cores, memory, computers, API calls, etc.)."
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Top Industries

By visitors reading reviews
Educational Organization
32%
Computer Software Company
11%
Financial Services Firm
10%
Manufacturing Company
6%
Educational Organization
60%
Financial Services Firm
8%
Computer Software Company
5%
Manufacturing Company
4%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Looker?
With Looker, I have experienced benefits in terms of usability and shareability.
What is your experience regarding pricing and costs for Looker?
I do not have to make any payments to use the solution. In the beginning, Looker may work fine for its users. If advanced users who have experience with BI tools use Looker, then they may find it t...
What needs improvement with Looker?
The visualization capability of the product is limited. From an improvement perspective, the product should have more visualization capability. I can't clean data in Looker, and if I try to do it, ...
Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...
What do you like most about Qlik Sense?
The most valuable features of Qlik Sense are its speed and seamless development of web technologies.
 

Comparisons

 

Also Known As

No data available
QlikSense
 

Overview

 

Sample Customers

Yahoo!, Etsy, Kohler, Hipcamp, Hubspot, Kickstarter, Venmo, Dollar Shave Club, 600+ customer
Abbvie, Airbus, Barclays, BT Openreach, BMW, Daimler AG, HSBC, IKEA, Nationwide Building Society, Royal Mail Group, Sanofi, Siemens, Wendy'', Vodafone, Volvo
Find out what your peers are saying about Looker vs. Qlik Sense and other solutions. Updated: January 2025.
847,625 professionals have used our research since 2012.