Looker and Qlik Sense both compete in the business intelligence and analytics category, offering distinct capabilities to their users. Looker seems to have an upper hand in integration efficiency and user-friendly features for creating visualizations, while Qlik Sense excels in complex data exploration and user engagement.
Features: Looker is developer-friendly with capabilities like LookML for data modeling, SQL runner for efficient querying, and the flexibility for business users to quickly create visualizations and dashboards. It integrates well with Google Data Studio for quick insights. Qlik Sense is recognized for its in-memory associative model, facilitating complex data exploration and rapid application development. Its self-service capabilities and extensive visualization options, including GeoAnalytics and set analysis, are notable for both technical and non-technical users.
Room for Improvement: Looker users often seek enhanced data integration capabilities, particularly with Excel and REST APIs, more visualization options, improved UI elements, and better response times for handling large datasets. Qlik Sense users desire improved real-time data capabilities, more efficient handling of larger datasets, upgrades in collaborative development features, and smoother integration of advanced analytics. There is a desire for enhanced visualization functionality and a more intuitive experience for non-technical users.
Ease of Deployment and Customer Service: Looker's cloud-based deployment is applauded for quick scaling and seamless updates. It provides excellent technical support, including chat options, appreciated for responsiveness. Qlik Sense offers varied deployment options, including on-premises and hybrid solutions, valued for flexibility but sometimes critiqued for lacking support, especially with complex issues.
Pricing and ROI: Looker is viewed as a high-value tool for large enterprises with extensive data needs, though costs can be high for smaller businesses. Its pricing is justified through significant ROI from enhanced decision-making capabilities. Qlik Sense offers flexible pricing but can be perceived as costlier than other BI tools, providing substantial value for organizations utilizing its analytics features. Both offer distinct price-to-value benefits, with Looker focusing on integration efficiency and Qlik Sense on maximizing user engagement and analytics power.
| Product | Market Share (%) |
|---|---|
| Qlik Sense | 11.2% |
| Looker | 7.7% |
| Other | 81.1% |
| Company Size | Count |
|---|---|
| Small Business | 5 |
| Midsize Enterprise | 8 |
| Large Enterprise | 6 |
| Company Size | Count |
|---|---|
| Small Business | 32 |
| Midsize Enterprise | 40 |
| Large Enterprise | 83 |
Looker is a powerful data analytics platform that empowers businesses to explore and analyze their data in real time.
With its intuitive interface and robust features, Looker enables users to easily create and share interactive dashboards, reports, and visualizations.
The product's advanced data modeling capabilities and seamless integration with popular data sources make it a top choice for organizations looking to gain valuable insights from their data.
Qlik Sense is a visual analytics and business intelligence (BI) platform that gives users full control over their system’s data. From this platform they can control every aspect of their system data. It maximizes an organization’s ability to make decisions driven by their data.
Benefits of Qlik Sense
Some of the benefits of using Qlik Sense include:
Reviews from Real Users
Qlik Sense stands out among its competitors for a number of reasons. Two major ones are its associative analytics technology and its remote access capability. Qlik Sense employs an associative analytics engine that gives users the ability to take their data analytics to the next level. Users can create visual connections between different datasets spread across their network, creating deep insights that enable users to gain a full understanding of their data. This engine is easily scaled up to allow a large number of users to benefit from the deep insights that it provides. Users can access Qlik Sense from anywhere in the world. Qlik Sense has an online portal that can be used consistently from anywhere at all. Having the ability to remotely analyze data gives users flexibility when it comes to choosing how to deploy their manpower.
Jarno L., the managing director of B2IT, writes, “The associative technology features are the solution's most valuable aspects. Qlik was the first company to implement an in-memory associative analytics engine. This basically means that all data is loaded into memory, but it also means that instead of joining data together, the data is associated together. From the front end, from the user interface point of view, data can be joined or included or excluded on the fly. It can be drilled down and drilled through and users can slice and dice it and that type of thing can be done from anywhere in the data to any other place in the data. It doesn't have to be predefined. It doesn't have to have hierarchies or anything like that.”
Tami S., the senior business intelligence analyst at the La Jolla Group, writes, “With the changing business landscape, it is nice to access Qlik Sense through an external website. As an organization when we use QlikView Desktop, we need to connect to our internal network. We can access QlikView through the QlikView access point but the website has a little different look and feel than the desktop application. We appreciate that Qlik Sense is browser-based and the user experience is the same whether at home, in the office or on a boat. As long as the user has internet access, performance is the same.”
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