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Microsoft Dynamics 365 Customer Service vs Sales Creatio comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Dynamics 365 Cust...
Ranking in CRM
13th
Average Rating
8.0
Reviews Sentiment
6.9
Number of Reviews
19
Ranking in other categories
No ranking in other categories
Sales Creatio
Ranking in CRM
22nd
Average Rating
9.0
Reviews Sentiment
7.3
Number of Reviews
8
Ranking in other categories
Sales Force Automation (8th)
 

Mindshare comparison

As of April 2025, in the CRM category, the mindshare of Microsoft Dynamics 365 Customer Service is 0.7%, up from 0.3% compared to the previous year. The mindshare of Sales Creatio is 0.7%, down from 1.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

Akshat Prakash - PeerSpot reviewer
A stable solution that can be used for regular office communication, collaboration, and office documentation
We use Microsoft Dynamics 365 Customer Service for regular office communication, collaboration, and office documentation Collaboration, pace of change, new features being rolled out, and support service are the valuable features of Microsoft Dynamics 365 Customer Service. The solution could…
HaroldBusby - PeerSpot reviewer
Offers agility and how quickly it can be modified to meet the workflows of any organization
The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the mobile app could be improved. Only half of the mobile app uses the new architecture, and I believe their roadmap is to fully update it so there's a consistent user interface throughout the mobile app. Some of it uses the older Creatio technology, some of it's newer, and I think they're aiming to have it fully updated sometime in the second quarter. That will be a big jump. It supports the remote sales team, but it could be a lot better. Creatio needs to move the mobile app update higher on its priority list. We can see a difference when we look at other mobile CRM solutions out there – Creatio's mobile app isn't as fresh as other parts of the application. The other area I'd like to see Creatio improve – is the development of a robust field service application or enhancement to their existing Service Creatio module. It should be a separate product called Creatio Field Service. Field service is important because it addresses the large number of workers out there who aren't desk-bound, and that really corresponds with the mobile app improvements.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I mainly do customer management, setting records, and things like that."
"It is easy to integrate with other tools, and the customer service is excellent."
"Microsoft Dynamics 365 Customer Service has valuable customization features."
"It has easy-to-use customization features."
"We have observed a savings of about ten percent on staffing costs and a twenty percent increase in customer satisfaction, highlighting a significant reduction in customer effort."
"Collaboration, pace of change, new features being rolled out, and support service are the valuable features of Microsoft Dynamics 365 Customer Service."
"The insights are quite helpful."
"Microsoft Dynamics 365 Customer Service's most valuable features are the ability to create meetups for customers and support daily business functions."
"There's not a single CRM out there that is quite as flexible as Creatio CRM."
"It provides a customizable platform that enables companies to safely store and recognize customer data, as well as connect multiple channels and other related services."
"I like Creatio's workflows, automation, and no-code features that we can update as we wish."
"Intuitive, low-code CRM platform that's easy to integrate and use."
"With Sales Creatio, you can have a customer service review, and it is GDPR compliant."
"Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an option."
"Its configurability in terms of being able to change screens and fields and create workflows that are compatible with our business objectives is most valuable."
 

Cons

"The product could be serverless."
"I didn't like the solution very much because its functionality is a bit typical and old-fashioned, and the entire system needs upgrading."
"The product doesn’t meet standard functionality. There should be enough features included in it."
"The product integration with our on-premise systems was challenging due to the specific protocols required. Simplifying this process would be beneficial."
"The solution could better integrate with other enterprise solutions."
"They could improve the components to be more user-friendly. It needs to be more interactive for new users to operate."
"The product is expensive. It keeps improving. Once you've invested a lot in it, switching to a different system is hard."
"The things that are needed are not available in the documentation."
"The marketing feature needs to be improved. Documentation on their website, or their knowledge base, also needs expansion and improvement."
"Creatio's mobile app could be more intuitive."
"The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the mobile app could be improved."
"To benefit from this software you need to have somebody dedicated to customizing the features you're looking for and, to be honest, I do not have time to focus only on that."
"Out of the box connectors are great, but the ability of what is there versus other CRMs is limited."
"Sales Creatio should include better customizations."
"On the sales side, I would like to see a CPQ product, and on the services side, I'd like to see more of a field service automation feature."
"There is still some room for improvement in the overall look and feel of the software."
 

Pricing and Cost Advice

"The pricing seems fair."
"The solution has a corporate enterprise license, which large corporations sign."
"The tool is a bit on the expensive side if we purchase it individually."
"While it will apply to all employees, not all will utilize it fully. From a cost perspective, it strikes a balance: It's not overly expensive but also not too cheap."
"The product's licensing is straightforward. It's user-based, so you decide how many users you want to license, and that's it. On the value-for-money scale, it's average. You do get what you pay for, so I wouldn't call it expensive."
"In terms of cost, the product offers competitive pricing for its feature set."
"It is a decent price compared to multiple vendors and products available in the market."
"I rate Microsoft Dynamics 365 Customer Service pricing a five out of ten."
"Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution."
"Sales Creatio's enterprise version is $60 per user per month. Other leaders in the Gartner Magic Quadrant for sales automation, such as SAP, Microsoft, Salesforce, and Oracle, are about $150 to $200 a month, and Creatio is $60."
"Creatio's most basic plan, which has Growth, Enterprise, and Ultimate, I use the Enterprise version. It's a fully-featured CRM that includes sales, marketing, and service, along with the studio product."
"Pricing for this solution is more affordable than Salesforce, and the costs are upfront."
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Top Industries

By visitors reading reviews
No data available
Manufacturing Company
22%
Computer Software Company
17%
Comms Service Provider
9%
Real Estate/Law Firm
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What is your experience regarding pricing and costs for Microsoft Dynamics 365 Customer Service?
The price performance is excellent, rated eight out of ten. We did our integration with sales automation and other tools internally, which incurred no additional costs beyond the standard licensing...
What needs improvement with Microsoft Dynamics 365 Customer Service?
The solution could improve by providing internal scorecards for agents and much better staff ratings. There's room for enhancing the engagement features.
What do you like most about Sales Creatio?
Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an...
What is your experience regarding pricing and costs for Sales Creatio?
Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution. The fact that the solution is from an East European company makes it cheaper because of labor arbitrage. O...
What needs improvement with Sales Creatio?
The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the ...
 

Overview

 

Sample Customers

Information Not Available
ABLV Bank, Pelco, Heinz, Bayer, Century21, Allianz, ABB, Tele2, ABLV, Yandex, Pepsico, PSA Peugeot Citroen, Fiscale, Mitsubishi Electric, Vivino
Find out what your peers are saying about Microsoft Dynamics 365 Customer Service vs. Sales Creatio and other solutions. Updated: April 2025.
847,772 professionals have used our research since 2012.