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Active Roles by One Identity vs Microsoft Entra ID comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.7
Active Roles by One Identity improved efficiency by automating tasks, saving time, reducing errors, and boosting productivity significantly.
Sentiment score
7.2
Microsoft Entra ID boosts security, efficiency, and cost savings with single sign-on and multifactor authentication, enhancing organizational management.
One Identity Active Roles provides excellent reporting and auditing functionality, allowing administrators to track permissions, actions, and responsibilities effectively.
solution architect/ engineer at APEX.IT Sp. z o.o.
Automation has really reduced the time spent on user provisioning, access management, or access changes by around 40 to 60 percent, which has significantly improved team productivity.
Technical Specialist at VDA Infosolutions Pvt. Ltd.
User onboarding time reduced by around seventy to eighty percent, from thirty to forty-five minutes to under ten minutes.
Senior Business Development Associate at DigitalTrack Solutions ind pvt ltd
We leverage existing licensing, like Windows Server or SQL, and hybrid benefits, and our sales and marketing teams benefit from co-selling and partnership advantages.
Cloud Engineer at Med Tech Solutions
We get a return from not needing to pay other vendors to do what we already had from Microsoft, which was better than the competition.
Lead Architect, Chief Technology Officer Office at a tech services company with 51-200 employees
By eliminating the need for multiple VPN channels and enabling direct work from Azure servers, we have achieved approximately 30% efficiency savings.
Infrastructure Specialist at Renova AB
 

Customer Service

Sentiment score
6.8
Active Roles support excels in technical expertise and responsiveness, though advanced cases and low-priority issues need faster handling.
Sentiment score
6.3
Microsoft Entra ID's customer service is praised for expertise but criticized for slow initial support and communication delays.
They are ready to provide support at any time.
Technical Specialist at VDA Infosolutions Pvt. Ltd.
The support team is knowledgeable about the product and AD environments.
Network Security Engineer at Digitaltrack
Support is usually responsive for critical issues and provides solid practical guidance for AD workflow problems.
Cyber Security Analyst at a tech vendor with 51-200 employees
The actual support when you get to that level is a ten out of ten.
Senior Consultant at Convergeone
There are immediate answers to any issues that arise with great knowledge and a deep understanding of the product and business needs.
Lead Architect, Chief Technology Officer Office at a tech services company with 51-200 employees
They usually try to deflect, buy time, and often do not address the problem immediately.
Security Engineer at a tech vendor with 10,001+ employees
 

Scalability Issues

Sentiment score
7.2
Active Roles supports large enterprises with scalable architecture, easing administration and integrating with hybrid setups like AD and Azure.
Sentiment score
7.7
Microsoft Entra ID excels in scalability, seamlessly handling growth, integration, and diverse organization needs with high user satisfaction.
One Identity Active Roles works well in hybrid environments, handling both on-premises and cloud identities from a single platform.
Senior Business Development Associate at DigitalTrack Solutions ind pvt ltd
It is commonly used in medium to large organizations managing complex Microsoft Active Directory and hybrid identity environments.
Professional Services Consultant at Check Point Software
The platform can scale without needing a complete redesign.
Senior Technical Support Executive at digital track
Microsoft Entra ID meets our needs better, especially when discussing integration.
Microsoft 365 Security & Compliance Practice Lead at Invoke
Integrating seamlessly with Microsoft services like Microsoft 365, Azure, and other Microsoft platforms, while also supporting integration with thousands of third-party applications such as Salesforce, ServiceNow, and Google Workspace using standards including SAML, OAuth, and OpenID Connect.
Sr.Technical Support Executive at Digitaltrack Solution Private Limited
We experienced no scalability issues with Microsoft Entra ID.
Technical architect at a computer software company with 10,001+ employees
 

Stability Issues

Sentiment score
8.3
Active Roles by One Identity is stable, reliable, and efficient, though configuration is key to minimize performance issues.
Sentiment score
7.8
Microsoft Entra ID is highly reliable with 99.9% uptime, minimal downtime, and excellent support enhancing user confidence.
Overall, One Identity Active Roles has proven to be a stable, reliable, and well-suited solution for managing Active Directory at scale.
Senior Business Development Executive at Digitaltrack
Overall, I consider One Identity Active Roles to be a stable solution, suitable for enterprise-grade environments.
Sr.Technical Support Executive at Digitaltrack Solution Private Limited
Consistently performing for daily operations like automation and user management without major downtime reported.
Associate Technical Desktop Support at Digitaltrack
It's a critical solution that we can't do without.
Cloud Principal & Infrastructure Specialist at a financial services firm with 1,001-5,000 employees
I haven't experienced any downtime, crashes, or performance issues with Microsoft Entra ID.
Director, Modern Workplace at a legal firm with 1,001-5,000 employees
I have not experienced any downtime, crashes, or performance issues with Microsoft Entra ID.
Director Security at a aerospace/defense firm with 10,001+ employees
 

Room For Improvement

Active Roles needs easier setup, improved cloud integration, better support, and modern features, while catering to legacy systems.
Microsoft Entra ID requires improvements in integration, latency, usability, documentation, and support to enhance multi-cloud and non-Microsoft solutions.
The current REST API feels like an afterthought, and my developers want the ability to operate through CI/CD pipelines instead of logging into the GUI.
Identity and Access Management Specialist at a university with 10,001+ employees
Improving documentation and providing more guided implementation resources would help organizations accelerate deployment and reduce dependency on external support.
Sr.Technical Support Executive at Digitaltrack Solution Private Limited
Stronger, more seamless integration with cloud and hybrid environments like Azure AD, along with enhanced real-time reporting dashboards and easier troubleshooting tools, would help in faster issue resolution and a better overall administration experience.
Senior System Administrator at 3i Infotech
A recent incident we dealt with took four months to resolve with a seven-day deadline, which was quite frustrating.
Cloud Principal & Infrastructure Specialist at a financial services firm with 1,001-5,000 employees
Synchronization issues occasionally occur, making it challenging to analyze logs and pinpoint the exact problem.
Senior Nutrition Officer at a manufacturing company with 10,001+ employees
Once you have the connector, there are multiple methods to set up Microsoft Entra ID, but fundamentally, it depends on how you want to integrate your on-premises Active Directory with Azure Active Directory.
Director at a tech services company with 1,001-5,000 employees
 

Setup Cost

Active Roles by One Identity offers high ROI through automation and security, despite its costly user-based licensing model.
Enterprise buyers find Microsoft Entra ID pricing complex, yet cost-effective with Microsoft 365 bundles; satisfaction varies with needs.
It is quite expensive, costing more than 50 euros per identity.
solution architect/ engineer at APEX.IT Sp. z o.o.
I think our total was in the seven-figure range for a couple of years of service.
Director, Identity & M365 Engineering at a healthcare company with 10,001+ employees
The initial investment includes licensing, infrastructure setup, and implementation effort, with licensing typically based on the number of managed users or accounts, which can increase costs in large environments.
Sr.Technical Support Executive at Digitaltrack Solution Private Limited
We are getting our money's worth.
Cloud Architect at Palmer College of Chiropractic-Davenport
Microsoft sets pricing based on customer demand, adjusting to find the optimal balance between sales volume and profit per unit, similar to how Costco manages product prices.
Owner at Alopex ONE UG
Most features of Entra ID are part of Microsoft's ecosystem and included in Microsoft 365 bundles, which means there are no additional costs associated with pricing and licensing.
Senior Consultant at Convergeone
 

Valuable Features

Active Roles by One Identity automates Active Directory, enhancing security, efficiency, compliance, and governance while reducing errors.
Microsoft Entra ID excels in secure integration, single sign-on, and user management, enhancing productivity, security, and zero-trust support.
It's improved our security posture. It has limited access to our crown jewels, where all our identities lie within Active Directory.
IAM Specialist
It helps in removing custom Active Directory delegation, which enhances security by eliminating unnecessary privileges, addressing identity-based breaches by reducing the number of Active Directory delegations.
Head of Global Digital Identity Services at a hospitality company with 10,001+ employees
Dynamic groups are also one of the best features, eliminating the need to add or manage members manually.
Technical Specialist at LSEG
We can secure the applications that we are building and make sure that if the application were to be compromised, there is no full access to a customer's environment causing issues and other security concerns.
Senior Consultant at Convergeone
It's integrated with Microsoft technologies like Authenticator, SSO, and MFA, streamlining operations and creating a seamless environment.
Vice President, Sales & Cloud at Aztek
The granular control, such as preventing logins from specific locations, enhances security significantly.
Cloud Architect at Palmer College of Chiropractic-Davenport
 

Categories and Ranking

Active Roles by One Identity
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
91
Ranking in other categories
User Provisioning Software (3rd), Active Directory Management (1st), Non-Human Identity Management (NHIM) (1st)
Microsoft Entra ID
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
277
Ranking in other categories
Single Sign-On (SSO) (2nd), Authentication Systems (1st), Identity Management (IM) (2nd), Identity and Access Management as a Service (IDaaS) (IAMaaS) (1st), Access Management (1st), Microsoft Security Suite (2nd)
 

Mindshare comparison

While both are Identity and Access Management solutions, they serve different purposes. Active Roles by One Identity is designed for Active Directory Management and holds a mindshare of 11.7%, up 9.6% compared to last year.
Microsoft Entra ID, on the other hand, focuses on Single Sign-On (SSO), holds 8.7% mindshare, down 19.5% since last year.
Active Directory Management Mindshare Distribution
ProductMindshare (%)
Active Roles by One Identity11.7%
Netwrix Auditor10.1%
ManageEngine ADManager Plus8.7%
Other69.5%
Active Directory Management
Single Sign-On (SSO) Mindshare Distribution
ProductMindshare (%)
Microsoft Entra ID8.7%
Okta Platform10.3%
Auth0 Platform6.4%
Other74.6%
Single Sign-On (SSO)
 

Featured Reviews

Puru Solanki ( ITIL. CISM , CCSP ) - PeerSpot reviewer
IT Head at Citadel Global
Automation has streamlined onboarding and governance and delivers faster, more secure access
Overall, we are very satisfied with Active Roles by One Identity, but there are a few areas that could be improved. The user interface could be more modern and intuitive, especially for new administrators. Some advanced configuration and policy settings have a steep learning curve and could be simplified. We would also like to see more built-in integrations with cloud platforms and SaaS applications, along with additional out-of-the-box reporting templates. These improvements would make the product even easier and more flexible for organizations managing hybrid environments. One thing that would make our daily work even smoother is having more ready-to-use templates for common administrative tasks and reports. This would reduce the need for customization and help teams get up and running more quickly. Additionally, faster and simpler synchronization for hybrid and cloud environments would be beneficial, especially for organizations managing both on-premises and cloud identities. More detailed documentation and guided setup for advanced features would help new administrators learn the platform faster and more easily. One additional improvement I would like to see for Active Roles by One Identity is a better built-in dashboard with more real-time insights into identity and access activities. It would be helpful if upgrades and migrations were simpler and required less planning. Finally, expanding native integrations with more cloud services and third-party applications would make the platform even more versatile and reliable. These enhancements would improve the overall user experience while keeping the product's strong security and automation capabilities.
Stafin Jacob - PeerSpot reviewer
Microsoft 365 Security & Compliance Practice Lead at Invoke
Identity has become our central gatekeeper and has provided secure single sign-on for all users
Microsoft Entra ID can improve by focusing more on new passwordless methods and becoming a primary adopter. One feature we would like to see is the ability to have security questions for password resets. I know the current capability is phasing out, so we do not have an alternative method yet. Customers who already use security questions require a smoother transition for that capability to be available. My experience with the deployment has had some challenges, particularly around the Microsoft MFA campaigns. The hardest part is moving users from a different MFA provider to the Microsoft MFA provider, as it ultimately depends on user activity. In large enterprises with numerous users across various geographies, this transition takes time. If there are ways to exert more control around that process, it would improve the situation.
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Top Industries

By visitors reading reviews
Outsourcing Company
27%
Financial Services Firm
8%
Computer Software Company
7%
Manufacturing Company
5%
Financial Services Firm
11%
Outsourcing Company
10%
Manufacturing Company
7%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business98
Midsize Enterprise18
Large Enterprise45
By reviewers
Company SizeCount
Small Business89
Midsize Enterprise42
Large Enterprise162
 

Questions from the Community

What is your experience regarding pricing and costs for One Identity Active Roles?
Our experience with the pricing, setup cost, and licensing of Active Roles by One Identity has been very positive. Although Active Roles by One Identity is not the lowest-priced solution, we believ...
What needs improvement with One Identity Active Roles?
Overall, we are very satisfied with Active Roles by One Identity, but there are a few areas that could be improved. The user interface could be more modern and intuitive, especially for new adminis...
What is your primary use case for One Identity Active Roles?
Active Roles by One Identity is our main solution for simplifying and automating user account management in our Active Directory environment. We use it for tasks like user provisioning, deprovision...
How does Duo Security compare with Microsoft Authenticator?
We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Duo for 30 days, and we could not be happier. Duo Security is easy to configure a...
What is your experience regarding pricing and costs for Azure Active Directory?
I would rate the pricing of the product as four out of five. The product is definitely good, and I see it as part of the future roadmap for managing all endpoints.
What needs improvement with Azure Active Directory?
I believe instead of putting everything in a single form under Microsoft Entra ID, it would be best for Microsoft to segregate these features. For example, if someone wants to design the Conditiona...
 

Also Known As

Quest Active Roles
Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator
 

Interactive Demo

Demo not available
 

Overview

 

Sample Customers

City of Frankfurt, Moore Public Schools, George Washington University, Transavia Airlines, Howard County, MD. See all stories at OneIdentity.com/casestudies
Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.
Find out what your peers are saying about One Identity, Microsoft, Netwrix and others in Active Directory Management. Updated: August 2026.
911,769 professionals have used our research since 2012.