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Microsoft Purview Data Governance vs Netwrix Data Classification comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Purview Data Gove...
Ranking in Data Governance
2nd
Average Rating
7.6
Reviews Sentiment
6.6
Number of Reviews
60
Ranking in other categories
Microsoft Security Suite (11th)
Netwrix Data Classification
Ranking in Data Governance
21st
Average Rating
10.0
Reviews Sentiment
8.0
Number of Reviews
3
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2026, in the Data Governance category, the mindshare of Microsoft Purview Data Governance is 8.5%, down from 20.3% compared to the previous year. The mindshare of Netwrix Data Classification is 1.4%, up from 1.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Governance Mindshare Distribution
ProductMindshare (%)
Microsoft Purview Data Governance8.5%
Netwrix Data Classification1.4%
Other90.1%
Data Governance
 

Featured Reviews

AS
Tech lead at a healthcare company with 5,001-10,000 employees
Automated data discovery has streamlined management while configuration remains complex
Compared to Big-ID, Microsoft Purview Data Governance looks complicated to me. I do not feel it has a good user-level UI. The interface feels a little complicated compared to Big-ID. I did not appreciate the configuration part. It felt complex, whereas when I went for a Big-ID demo, the interface looked better and was easier to understand for any user.
GF
Isms Manager & Information Systems Security at a financial services firm with 201-500 employees
Automated data labeling has reduced manual work and supports our privacy compliance needs
We would like to enforce labeling currently in place. If a document is classified as strictly confidential, we want to be able to apply a profile that can cause documents to expire or revoke access anywhere the document is. We need a security feature so that if we have classified a document as strictly confidential and given it to a third party, that document remains strictly confidential. There has to be a way to enforce it and prevent the document from being shared with any other person apart from the person it was sent to. We do not want AI in security products for now, as AI in security products tends to be risky. AI can improve reporting and detection, but it should not execute.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It is critical that Purview delivers data protection across multi-cloud and multi-platform environments. That is the number one reason that people are adopting hybrid and best-of-the-breed approaches. Especially in banking, it is critical because people want to protect, govern, and secure their data. This is one of the first conversations that happens with security and the architecture group on the client side."
"Overall, the potential for this solution is really large."
"The ability to classify data quickly and effortlessly is arguably Microsoft Purview's most valuable feature."
"The data protection feature is vital as it controls who can access data when it moves out of our protected boundary."
"I like Purview's data discovery features. It automatically scans and identifies all the fields. In the last project, the customer required us to have some of the codes we specified in this, and we had to structure the codes in a specific way. We can define the structure."
"The documentation is very exhaustive. Anyone can go ahead and try different use cases."
"Overall, I would laud its ease of use, intuitive interface, and easy navigation."
"The most valuable feature is the tracking activity and device onboarding."
"It's highly flexible and scalable, offering customers the choice to match their needs and budget."
"Netwrix Data Classification Manager finds the data in a very efficient manner, and the efficacy of the solution is very good."
"There is a massive cost saving; it is easy to use, the reporting is clean, and it is simpler to use than the Microsoft DLP solution, Purview."
 

Cons

"There are some limitations to the solution with regard to the lineage of data from different systems."
"While Microsoft Purview currently allows weekly scans for data sources, this limitation hinders the usefulness of the tool for frequently changing data."
"There are differences when looking at an incident in the M365 portal versus Purview, and the main one is the advanced hunting. In the M365 portal, you can write KQL queries and fetch data. If that was available in Purview, it would be very good."
"If we could have a view something like we have in CrowdStrike—which is, I believe, the biggest competitor to Microsoft when it comes to security—a node nodal view, which we also have in Defender, that would make it a more complete, one-stop solution. That would save a lot of time for the admins and the engineers."
"I have some concerns about the separation of roles in Purview from the Microsoft tenant, as well as how they interact with the security portal and endpoint manager."
"Privacy features should be integrated into the core product rather than offered as optional add-ons, as privacy is not a luxury but a fundamental requirement."
"Purview's data connector platform for non-Microsoft data sources is good, but there is some functionality that hasn't been developed yet. There are some servers that it can't connect to yet, because they're still in a trial process."
"The product needs improvement to edit the number of assets. It needs to be more inuitive as well."
"Netwrix Data Classification Manager is very good at network data classification, but it also has to work on endpoint data classification because clients ask for it."
"We would like to enforce labeling currently in place. If a document is classified as strictly confidential, we want to be able to apply a profile that can cause documents to expire or revoke access anywhere the document is."
"One of the key issues is its interface and querying capabilities, which can be complex, making it difficult to interpret logs."
 

Pricing and Cost Advice

"The pricing is reasonable because it's part of the 365 E3 or E5 license you buy."
"The price is a little bit high, but it's worth the money because it has a lot of features."
"It is cheap. It is based on consumption. If somebody wants to start using it, the price is definitely cheaper than a tool like Collibra."
"Microsoft Purview Data Loss Prevention is not cheap."
"Some people find the tier licensing system complicated, but it offers a lot of value for money if we use the features."
"The categorization within the licensing could be improved. There are a lot of solutions within Microsoft Purview. If the licensing could be a bit clearer and the solutions could be better categorized according to function and across multiple environments, that would be excellent. The licensing is very confusing."
"Aside from the complexity of the pricing model, the price itself is realistic. Features like AI components and automatic classification require additional licenses. Still, anyone can start using Purview with a basic E3 license if they're using Microsoft 365 and grow with additional licenses as needed. Overall, we're satisfied with the price."
"The pricing is moderate. It's not too expensive, but it's not the most competitive."
"The initial pricing might seem reasonable, but costs can quickly escalate when adding components."
"Netwrix Data Classification Manager has an affordable price."
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Top Industries

By visitors reading reviews
Financial Services Firm
13%
Computer Software Company
9%
Manufacturing Company
7%
Government
6%
Comms Service Provider
13%
Outsourcing Company
12%
Financial Services Firm
12%
Construction Company
10%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise12
Large Enterprise33
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Microsoft Azure Purview?
Microsoft Purview Data Governance is quite affordable compared to other market solutions, which have high initial costs. It allows for a cost-effective start with negligible initial cost. However, ...
What needs improvement with Microsoft Azure Purview?
The features in the actual data governance could be improved, and I think there is room for improvement in the product. We haven't used role-based access control in a complex way; it's somehow embe...
What is your primary use case for Microsoft Azure Purview?
We are currently working with Microsoft Purview Data Governance and other Microsoft products. We are using Microsoft Purview Data Governance.
What is your experience regarding pricing and costs for Netwrix Data Classification Manager?
There is a cost increase. When Microsoft moved or divided the features, they also added cost to it. In order to get those features back, we will be paying much more than before to get the same feat...
What needs improvement with Netwrix Data Classification Manager?
We would like to enforce labeling currently in place. If a document is classified as strictly confidential, we want to be able to apply a profile that can cause documents to expire or revoke access...
What is your primary use case for Netwrix Data Classification Manager?
We want to discover documents and classify them automatically rather than manually classifying them. We give them labels from internal to confidential to strictly confidential. That way all the doc...
 

Also Known As

Microsoft Purview, MS Azure Purview
No data available
 

Overview

Find out what your peers are saying about Microsoft Purview Data Governance vs. Netwrix Data Classification and other solutions. Updated: September 2026.
913,349 professionals have used our research since 2012.