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Actifio vs Azure Backup comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 11, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
1.0
Actifio boosts productivity by reducing storage costs, improving data management, and enhancing disaster recovery, offering substantial ROI.
Sentiment score
3.3
Azure Backup provides long-term ROI through affordability, security, and automation, reducing costs by eliminating data center requirements.
 

Customer Service

Sentiment score
5.5
Actifio's customer support is mostly praised, though some users report expertise gaps, especially when involving IBM or Google.
Sentiment score
7.3
Azure Backup support is generally praised but has mixed reviews on response times, communication, and resolution speed.
Their knowledge isn't great.
The support from Microsoft is actually good; I have had positive experiences with it.
The technical support from Microsoft is good
 

Scalability Issues

Sentiment score
5.3
Actifio excels in scalable data management across sectors with optimal performance reliant on network and hardware resources.
Sentiment score
7.5
Azure Backup offers high scalability, supporting companies of all sizes with seamless growth and adaptability to large data volumes.
Azure Backup is scalable since it is a global solution.
The scalability of Azure Backup is quite easy and affordable to scale, with many improved features like data transfer.
 

Stability Issues

Sentiment score
7.5
Actifio is stable and reliable, with robust support and positive user feedback on performance and quick bug resolution.
Sentiment score
6.4
Azure Backup is highly stable with a 95% success rate, praised for reliability but needs zone-redundant architecture.
Once we sorted out all our problems with Actifio and our configuration of our database and other components, I would probably rate stability about a seven.
I would rate the stability of Azure Backup as nine out of ten; it shows high stability in my experience.
Azure Backup is stable for Microsoft environments.
 

Room For Improvement

Actifio needs workflow flexibility, platform support enhancements, better integration, improved support, pricing features, AI, and seamless upgrades.
Azure Backup requires improvements in user interface, integration, pricing, backup efficiency, technical support, and security features.
I do see some problems with Actifio, specifically keeping current with operating systems.
It is not a perfect tool for restoring SQL databases since it requires replacing everything instead of restoring specific files.
Azure Backup needs improvements for specific backup options beyond just full VM snapshots.
The reporting functionality of Azure Backup needs improvement.
 

Setup Cost

Actifio is praised for its supportive pricing and professional services, offering affordability and rapid implementation despite learning curves.
Azure Backup pricing is based on consumption without licensing fees, considered moderately priced and cost-effective within Microsoft's ecosystem.
Azure Backup is expensive relative to the value we get from it.
The pricing of Azure Backup is fine; it is a low-cost solution.
 

Valuable Features

Actifio is praised for its Golden Copy, cloud integration, user-friendly interface, cost efficiency, and excellent support team.
Azure Backup offers seamless integration, security, scalability, cost-effectiveness, centralized monitoring, and user-friendly access, ensuring data protection and efficiency.
What really stands out in Actifio is that it can provide us full copies of the database without having full copies of the database.
The benefits I see from Azure Backup are that this solution is beneficial; we can access the data or files in Azure Backup anywhere, anytime.
It has a good impact on our cost savings and operational efficiency as it is a low-cost solution.
Another valuable feature is its retention policies, which offer both archive and standard options.
 

Categories and Ranking

Actifio
Ranking in Backup and Recovery
52nd
Average Rating
8.2
Reviews Sentiment
6.4
Number of Reviews
9
Ranking in other categories
Test Data Management (8th)
Azure Backup
Ranking in Backup and Recovery
13th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
59
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2025, in the Backup and Recovery category, the mindshare of Actifio is 0.5%, up from 0.4% compared to the previous year. The mindshare of Azure Backup is 2.1%, down from 3.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Backup and Recovery Market Share Distribution
ProductMarket Share (%)
Azure Backup2.1%
Actifio0.5%
Other97.4%
Backup and Recovery
 

Featured Reviews

Jeff Poulton - PeerSpot reviewer
Has reduced storage requirements for development environments but presents challenges during upgrades and support interactions
The most concerning issue is IBM support. The issue I have with IBM support is that sometimes they don't seem to know their product very well at times. I don't know where the support is coming from, whether it's from IBM or from Google through IBM. I'm not sure who physically does the support. Their knowledge isn't great. Plus, the way we use it is not the focus of Google nowadays. Google, as I understand it, bought the product as an add-on to Google Cloud or whatever as a backup and that's not how we use it. I do see some problems with Actifio, specifically keeping current with operating systems. It can be tricky to upgrade Actifio. It can be a challenge. When we've had to do it, we've had to work with their support people, and some of them are just people reading a sheet of instructions. When those instructions are obviously wrong at times because you can tell if you have half a knowledge of what you're doing, it takes ages for them to go off and find someone to explain what's going wrong. So it can be very laborious.
Sanjay Sahu - PeerSpot reviewer
Has supported secure data storage with incremental backups and centralized monitoring
Azure Backup supports all the features that we need, so additional features are not an immediate need for me. The documentation for Azure Backup seems okay for me; it is good overall, but it should be more descriptive for each item. It should elaborate more on how backup and restore are fulfilled in different scenarios. One of the reviews indicates that Azure Backup needs improvements for specific backup options beyond just full VM snapshots. I believe it should be improved actually. Regarding specific backup options, I say there should be improvements compared to how they provided them in older days.
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Top Industries

By visitors reading reviews
Financial Services Firm
19%
Retailer
17%
Computer Software Company
13%
Insurance Company
9%
Financial Services Firm
13%
Computer Software Company
10%
Manufacturing Company
9%
Government
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business1
Midsize Enterprise3
Large Enterprise5
By reviewers
Company SizeCount
Small Business26
Midsize Enterprise11
Large Enterprise23
 

Questions from the Community

What is your experience regarding pricing and costs for Actifio?
Actifio is cheaper than other tools. I rate the pricing an eight out of ten.
What needs improvement with Actifio?
The most concerning issue is IBM support. The issue I have with IBM support is that sometimes they don't seem to know their product very well at times. I don't know where the support is coming from...
How does Azure Backup differ from Veeam Backup & Replication?
Veeam has a version for Azure but there are organizations, like ours, that are considering moving to an Azure environment and wonder if Azure Backup is better than Veeam Backup and Replication (Vee...
What do you like most about Azure Backup?
Azure Backup is easy to configure and restore.
What is your experience regarding pricing and costs for Azure Backup?
The pricing of Azure Backup is fine; it is a low-cost solution.
 

Comparisons

 

Overview

 

Sample Customers

IBM, Waste Industries, Nasdaq, Verizon, Sharp, Rosetta Stone, Dakine, JBS Australia, Texas Wesleyan University, Cintra, People's Choice Credit Union, Lotto NZ, Electric Insurance, Tyler Technologies, Intility, Corporate One Federal Credit Union, Bryant University, pc/nametag, Isagenix, Sungard Availability Services, Databank, Electrocraft, Lifescript, Westfleisch, Interstate National Corporation, RestorePoint, Net3, Access Community Health Network, Newmarket International, Rezolve Group Inc., Piri Reis University, MC Assembly, Grass-Merkur, dbMotion, Christian Broadcasting Network, Bezeq, Abilene Christian University, CNW Group, Softcat, Migliori, City of South Portland, NaviSite, News-Press & Gazette, Comtec, Equity Insurance, Admirals Bank, Assistra, Dassault, Henry Davis York Lawyers, SAI Global, Audax Group, DSM, Triad Retail Media, Euronet Worldwide, Palm Beach County School District, iGate, Emerald Queen Casino
Russell Reynolds Associates, Somerset County Council, Kardem, PCL Construction
Find out what your peers are saying about Actifio vs. Azure Backup and other solutions. Updated: November 2025.
873,209 professionals have used our research since 2012.