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Auth0 vs Okta Customer Identity comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Auth0
Ranking in Customer Identity and Access Management (CIAM)
1st
Average Rating
8.4
Reviews Sentiment
7.2
Number of Reviews
17
Ranking in other categories
Single Sign-On (SSO) (4th), Access Management (2nd)
Okta Customer Identity
Ranking in Customer Identity and Access Management (CIAM)
5th
Average Rating
8.4
Number of Reviews
14
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2025, in the Customer Identity and Access Management (CIAM) category, the mindshare of Auth0 is 25.5%, down from 31.2% compared to the previous year. The mindshare of Okta Customer Identity is 8.5%, down from 12.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Customer Identity and Access Management (CIAM)
 

Featured Reviews

Serge Wautier - PeerSpot reviewer
Simplified integration with helpful support and decent pricing
Auth0 is used as an identity provider for our new SaaS platform to manage the identity of users Auth0 is cost-effective because it provides all the features we need, and it was very easy to integrate into our platform. The documentation is comprehensive, and their support team is highly helpful.…
Upendar G - PeerSpot reviewer
Leverage reliable server management for seamless identity operations
There is room for Okta Customer Identity to improve by increasing the reliability for the server end, creating more directories, and focusing on internal users rather than external or contract-based ones. Additionally, extending idle session times from ten milliseconds to at least forty-five seconds would be beneficial. It is also suggested that patches be applied annually rather than quarterly.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I simply use the JWT from the client on the server side to process requests and push updated profile data to a database/queue as needed and end the process without having to persist data in the web server (sessions)."
"It has improved our organization by providing login authentication for a mobile app."
"It has a lot of customization and out-of-the-box features."
"The most valuable feature is that it is simple to integrate, irrespective of your codebase."
"If we had to develop our own and manage it, it would take years of development and maintenance. In those terms, it’s definitely beneficial."
"It's a very powerful platform. It has the ability to do the usual stuff, according to modern protocols, like OIDC and OAuth 2. But the real benefit of using the platform comes from its flexibility to enhance it with rules and, now, with what they call authentication pipelines. That is the most significant feature, as it allows you to customize everything regarding the authentication and authorization process."
"The valuable features are that it is extremely secure and that it's developer-friendly."
"It is very scalable because it provides a new environment for companies based on their number of users and other factors. The tool can take a lot of users."
"We primarily use it to manage the community onboarding and offboarding of users, and it's quite a simple solution for that."
"I think all the functions of the solution are vital and important because life cycle management is important for some companies. The Single Sign-On feature is fantastic for different customers and advanced server access is really good for access to the servers."
"The solution has great multifactor authentication."
"There is no password hash saved on the cloud, which is the part that I like the most."
"The most valuable feature of Okta Customer Identity is its SSO because it's very easy to use and it's user-friendly. Even the admin portal of the solution is very user-friendly, and you can walk through it with ease. Okta Customer Identity is not a complicated solution, and even the workflow automation feature is very, very easy to understand."
"We can integrate two-factor authentication with the applications."
"Okta has more when it comes to the policy level. It has distinctive features where you can do a mix and combination to have users access applications for various business cases."
"It is very seamless."
 

Cons

"Better documentation for Salesforce integration is suggested."
"This is a costly solution and the price of it should be reduced."
"There is a possibility to improve the machine-to-machine authentication flow. This part of Auth0 is not really well documented, and we could really gain some additional knowledge on that."
"I find it surprising that there is no access to a standard user profile."
"When they introduced the Organizations feature they did support different login screens per organization. However, they introduced a dependency between this feature and another called the New Universal Login Experience. The New Experience is a more lightweight login screen, but it is much less customizable. For example, today, we are able to fully customize our login screen and even control the background image according to the time of day. We have code to do that. But we are not able to write code anymore in the New Experience."
"I find it surprising that there is no access to a standard user profile."
"I think they can do a better job in explaining what you're supposed to do next in order to correctly follow an idiomatic approach to using the solution beyond simply passing a JWT token to a server and having the server check then signature to validate the token."
"In the past, there was an issue with the multi-tenant where there wasn't the ability to manage them."
"This solution would be improved by adding biometrics features."
"Some limitations in scalability. Each application we work with can be completely different, resulting in highly variable implementation processes."
"In the future, we'd like to see the product implement more security features, like, for example, zero-trust."
"All of the governance functionality and privileged account management could be improved."
"Users sometimes have difficulty getting verification codes."
"The integration process takes a bit longer than we would want it to."
"There is an access request system that is very limited access to the systems available for end-users. The access request should improve in Okta Customer Identity."
"The initial setup could be easier to do."
 

Pricing and Cost Advice

"Pricing of Auth0 is a pain point. Their pricing model is very confusing, at least for an enterprise. I don't like their pricing model. I think it's too aggressive. It's not very cheap for a service that only does authentication."
"It is a relatively inexpensive product in the industry."
"The tool is cheaper compared to competing solutions. Those alternatives tended to be more expensive. Consequently, Okta purchased it because it was considerably cheaper. The solution even offered some free services while still providing excellent functionality."
"There are different price levels: B2B, B2C, and enterprise. The basic plan is about $1,500 per month."
"I am pretty happy with the pricing model of Auth0. It is very clear for me. Considering our scale, the features that we are using, and additional features that we bought, we still find it great. If you split the costs for the whole year and calculate the number of people you needed to hire, it always comes out to be much lesser than what we would have spent on building our own solution."
"The solution is really expensive."
"Okta's pricing is right where it needs to be and right in the middle of the market."
"The price of the solution is fair for what it offers."
"We pay 23 pence (approximately $0.30 USD) per user, annually, for 150,000 users."
"Pricing might be high, but it comes down when the number of people using the product goes up."
"Okta Customer Identity is not an expensive solution."
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Top Industries

By visitors reading reviews
Computer Software Company
16%
Financial Services Firm
11%
Manufacturing Company
8%
Comms Service Provider
6%
Financial Services Firm
13%
Computer Software Company
12%
Healthcare Company
9%
Government
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Auth0?
It is very scalable because it provides a new environment for companies based on their number of users and other factors. The tool can take a lot of users.
What is your experience regarding pricing and costs for Auth0?
The cost of the solution itself was cost-effective enough that I didn't even need to compare it with EntraID.
What needs improvement with Auth0?
There is no immediate need for improvement. However, better documentation for Salesforce integration is suggested. Multi-factor authentication could be considered for future research.
What do you like most about Okta Customer Identity?
Okta has more when it comes to the policy level. It has distinctive features where you can do a mix and combination to have users access applications for various business cases.
What is your experience regarding pricing and costs for Okta Customer Identity?
The pricing for Okta Customer Identity is very economical. It is much cheaper compared to Oracle Access Manager, and the company focuses on internal training to mitigate additional certification co...
What needs improvement with Okta Customer Identity?
There is room for Okta Customer Identity to improve by increasing the reliability for the server end, creating more directories, and focusing on internal users rather than external or contract-base...
 

Learn More

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Overview

 

Sample Customers

1. Airbnb 2. Accenture 3. Adidas 4. Atlassian 5. Audi 6. Baidu 7. BlackRock 8. Cisco 9. CocaCola 10. Dell 11. eBay 12. FedEx 13. Fiat Chrysler 14. Ford 15. Google 16. Groupon 17. Hewlett Packard Enterprise 18. IBM 19. Intel 20. LinkedIn 21. Mastercard 22. Mercedes Benz23. Microsoft 24. Nike 25. Oracle 26. PayPal 27. Pinterest 28. Qualcomm 29. SAP 30. Spotify 31. Tesla 32. Toyota
FedEx, Adobe, National Geographic, Tyson, Hewlett Packard Enterprise
Find out what your peers are saying about Auth0 vs. Okta Customer Identity and other solutions. Updated: December 2024.
831,265 professionals have used our research since 2012.