AWS Security Hub vs Splunk SOAR comparison

Amazon Web Services (AWS) and Splunk are both solutions in the Security Orchestration Automation and Response (SOAR) category. Amazon Web Services (AWS) is ranked #5 with an average rating of 7.7, while Splunk is ranked #3 with an average rating of 8.0. Amazon Web Services (AWS) holds a 9.2% mindshare in SOAR, compared to Splunk’s 7.3% mindshare. Additionally, 87% of Amazon Web Services (AWS) users are willing to recommend the solution, compared to 86% of Splunk users who would recommend it.

AWS Security Hub

Read 22 AWS Security Hub reviews

3,588 Views
3,083 Comparison Views

87% willing to recommend

Splunk SOAR

Read 45 Splunk SOAR reviews

4,351 Views
2,662 Comparison Views

86% willing to recommend

AWS Security Hub

Splunk SOAR

Comparison Buyer's Guide

Download the report

Executive SummaryUpdated on Mar 9, 2025

Splunk SOAR and AWS Security Hub are recognized players in the security orchestration, automation, and response (SOAR) category. Splunk SOAR holds an edge with its extensive customization through playbooks and scripts, whereas AWS Security Hub wins points for seamless integration within AWS environments, enhancing compliance tracking.

Features: Splunk SOAR is appreciated for its flexible integration with various tools, support for multiple protocols, and automated playbooks that boost efficiency. Users value its analytics and search functionalities. AWS Security Hub delivers real-time alerts and excellent integration with AWS services, providing a single dashboard experience for users. It excels in compliance monitoring and vulnerability identification.

Room for Improvement: Splunk SOAR users desire enhanced integration with other Splunk products, better API capabilities, and more seamless third-party solution integration. There is room to improve documentation, support, and pricing competitiveness. AWS Security Hub needs to improve integration with non-AWS products, speed up updates, and enhance dashboard functionalities, along with incorporating more AI features and real-time scanning capabilities.

Ease of Deployment and Customer Service: Splunk SOAR offers flexible deployment options across different setups and responsive customer support, bolstered by a strong community. AWS Security Hub provides simplicity for AWS infrastructure, though its adaptability to multi-cloud environments is less robust, with room to improve support response times.

Pricing and ROI: Splunk SOAR’s pricing model, based on data processed, is high but justifiable due to its capabilities, offering volume discounts yet potentially costly for smaller organizations. AWS Security Hub is seen as affordably priced thanks to its pay-as-you-go model, which integrates effectively within AWS infrastructures, delivering flexible and predictable pricing. Both solutions drive ROI through process automation and efficiency, with AWS Security Hub presenting a particularly flexible pricing model.

To learn more, read our detailed AWS Security Hub vs. Splunk SOAR Report (Updated: April 2025).

Buyer's Guide

AWS Security Hub vs. Splunk SOAR

April 2025

Download the complete report

Helped 850,671 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

AWS Security Hub

Ranking in Security Orchestration Automation and Response (SOAR)

5th

Average Rating

7.6

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Cloud Security Posture Management (CSPM) (12th)

Splunk SOAR

Ranking in Security Orchestration Automation and Response (SOAR)

3rd

Average Rating

8.0

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of May 2025, in the Security Orchestration Automation and Response (SOAR) category, the mindshare of AWS Security Hub is 9.2%, down from 9.5% compared to the previous year. The mindshare of Splunk SOAR is 7.3%, down from 8.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Security Orchestration Automation and Response (SOAR)

Featured Reviews

MuhammadAzhar Khan

Senior DevOps Engineer at Alibaba Group

Offers best practice recommendations and supports various compliance standards

Security Hub provides insightful information about what is running and where there might be weaknesses. It offers best practice recommendations and supports various compliance standards such as ISO and PCI DSS. Enabling these compliance checks helps identify non-compliant services and suggests steps to achieve compliance. The main advantage is providing information and compliance insights rather than prevention.

Read full review

Shubham Sinha.

Senior Principal Information Security Analyst at Veritas Technologies LLC

Helped eliminate repetitive and redundant tasks, but custom functions and reporting need a lot of work

The visibility of the solution’s playbook viewer depends on the right you assign to the analyst. SOAR has the flexibility to distinguish between the roles of analyst and owner. If the analyst's role is to just work on a ticket, they cannot view the playbook design platform. That is limited to the owner. That can be both a good and bad thing. A major problem I have faced in SOAR's rights distribution is roles and responsibilities. Suppose I am initially granted user rights or analyst rights, but later on, I also get admin rights. SOAR is unable to amend the limitations of my role. I raised a support ticket with Splunk about this. They said it's a bug in their 5.3.5 version. To fix this, I had to reinstall the entire platform from scratch, just to amend the rights and responsibilities of one role. This bug was not fixed. Also, the latest GUI is terrible. The previous one was better. Another point is that while using Splunk SOAR in an investigation is not difficult, there are some complex parameters. We have SOAR case management, but the licensing is going to put a big hole in your pocket. Also, there is an issue with investigation node addition. When you are doing node additions you cannot grant the entire environment to have SOAR visibility into the incident. So when you integrate it with an ITSM tool, like ServiceNow or Jira for ticketing purposes, there is a challenge. When you do nodes for investigation on a regular basis, sometimes it does not update our ServiceNow platform, which is terrible. It is a redundant activity for an analyst to update that in the case management as well as in the ITSM tool. Although SOAR provides integration, the functionality of investigation and nodes is terrible when it comes to integration. An additional area for improvement is custom function creation. It's terrible. A newbie cannot create custom functions right away. They would require a solid understanding first. Also, the reporting is really awful. If I want to do a report for a customized time period, such as the last three days or the last four days, or from the 10th to the 12th of June, that is not available in SOAR at all. That kind of feature is available in Cortex XSOAR. Reporting is a real challenge.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"AWS Security Hub can check your infrastructure against multiple compliance frameworks. You can turn on or off specific frameworks based on your needs."

"The advantage is that it is cloud-native, and we do not need to install agents or sensors to find findings."

"One of the most effective features of AWS Security Hub is the easy access to a dashboard with a ready-to-use security score."

"It's a security posture management tool from AWS. Basically, it identifies misconfigurations, similar to Trusted Advisor but on a larger scale."

"I find all of the features to be highly valuable."

"The most valuable feature of the solution stems from the fact that it is easy to manage...It is a scalable solution."

"Cloudposse is a valuable feature as it guarantees my security."

"Currently, our organization utilizes AWS for various purposes, including SaaS (Software as a Service), PaaS (Platform as a Service), and hosting applications in the cloud. We develop our applications and use AWS services as a platform for basic functions and secondary development needs. Additionally, we rely on PaaS for accounting services. Approximately, 50% of our applications are hosted in the cloud environment, making it a significant part of our current setup."

More AWS Security Hub pros

"The best feature is the integration and the custom Python code that we can write. Splunk SOAR provides us with both of these capabilities, allowing us to integrate different security solutions with Splunk SOAR and take remediation actions directly on those security tools."

"The customizable playbook is the most valuable aspect of the solution."

"The ability to automate Splunk SOAR and customize the playbook use cases is the most valuable feature and is very exciting for me."

"My understanding is the initial setup isn't too hard."

"Splunk has many features that make work easier, and it's simple to implement in a large production environment. Splunk collects a massive amount of data from cloud servers and handles it perfectly."

"The solution allows us to customize playbooks and incorporate custom code, allowing us to drag and drop elements while still writing code to build the integrations we need."

"I have found all the security automation platform features of Splunk SOAR to be good. The Automation playbook development is highly useful."

"The customization of the playbook in Splunk SOAR is very beneficial."

More Splunk SOAR pros

Cons

"I would like a more fine-grained capability for creating custom rules and a more user-friendly experience programmatically in writing queries and configuring custom security rules, making it quicker and easier."

"From an improvement perspective, there is a need to add more compliance since, right now, AWS Security Hub only provides four to five compliances to control the tool."

"The user interface, graphs, and dashboards of the solution could improve in the future. They are not very sophisticated and could use an update."

"Security Hub is currently not worth investing in, as it requires more configurations and integration with other services to work effectively."

"One aspect that could be improved in the solution is its adaptability to different markets and geopolitical restrictions. In certain regions like Thailand, specific services from certain countries or providers, such as AWS or Azure, might be limited or blocked. It also needs improvement in would require configuring the solution more adaptable to AWS infrastructure and function."

"The solution should be easier to learn and use"

"Security needs to be measured based on their own criteria. We can't add custom criteria specific to our organization. For example, having an S3 bucket publicly available might be flagged as a critical alert, but it might not be critical in a sandbox environment. So, it gets flagged as critical, which becomes a false positive. So, customization options and creating custom dashboards would be areas for improvement."

"The support must be quicker."

More AWS Security Hub cons

"Splunk SOAR should improve its ease of upgrade, which is a pain point for us right now."

"The algorithm and machine learning have room for improvement and can be more user-friendly."

"have put a number of ideas on the ideas.splunk.com site for feature requests for the Splunk SOAR product. I posted one of them about three years ago, which finally got implemented in the latest release that just got announced, so the time to implement new features and things like that is a little bit concerning."

"The creation of playbooks is complex in Splunk SOAR, and the number of integrations needs enhancement. Although it enhances alert handling, it still has a journey to compete with Palo Alto SOAR and FortiSOAR."

"To make Splunk SOAR a better solution, there could be better built-in debugging tools, smarter playbook suggestions, and enhanced lifecycle management."

"It could be easier to implement."

"Improving the integration ecosystem can raise the quality of the bottom tier of the integrations so that they can work better out of the box."

"The Splunk SOAR platform was not designed specifically for case management which is why this area needs improvement."

More Splunk SOAR cons

Pricing and Cost Advice

"The price of AWS Security Hub is average compared to other solutions."

"AWS Security Hub's pricing is pretty reasonable."

"The price of the solution is not very competitive but it is reasonable."

"The cost is based on the number of compliances, core checks, and services required, and for more than 10,000 recommendations, the charge is just one dollar."

"AWS Security Hub is not an expensive tool. I would consider it to be a cheap solution. AWS Security Hub follows the PAYG pricing model, meaning you will have to pay for whatever you use."

"There are multiple subscription models, like yearly, monthly, and packaged."

"The pricing is fine. It is not an expensive tool."

"Security Hub is not an expensive solution."

"The tool is not cheap."

"In my opinion, the price is high, but if you want good products, you have to be willing to pay for them."

"When we first purchased our Splunk SOAR license, it was based on an event-count model. It was based on the number of events. I had strong opinions at the time that automation should not be stifled by the amount of automation you can accomplish, so the previous structure was not as beneficial for us. Later that year, we got told or saw at a conference that they announced user-based pricing. We are now in a renewal period, so we migrated to a user-based license model, which is more appropriate for us so that we no longer have to worry about stifling our automation based on the quantity."

"It's very overpriced because it is based on the number of users. There is no bulk licensing."

"Splunk SOAR is an expensive solution for an organization of our size."

"Splunk is a fast enterprise tool, but it costs too much. At the same time, it's worth what we pay, in my opinion. We can efficiently perform all the functions and tie together the data. It's the perfect tool for our needs."

"Splunk SOAR is moderately priced, neither cheap nor overly expensive."

"We renewed it this year. This year was the first time there was a dramatic increase in the price. It was kind of non-negotiable. It was just a high increase. We had internal communications, and it was definitely a surprise to us. In a short time frame, we renewed it this year. Prices are going up everywhere, but they are not always justifiable, at least not to our eyes. The pricing this year was definitely a big shock."

More Splunk SOAR pricing and cost advice

See which vendors are best for you

Use our free recommendation engine to learn which Security Orchestration Automation and Response (SOAR) solutions are best for your needs.

See recommendations

850,671 professionals have used our research since 2012.

Comparison Review

it_user186927

Director of Operations at Bell

Feb 16, 2015

Cybereason vs. Interset vs. SQRRL

Capture DB - they all use NoSQL db and hence solve the ad hoc query and 'go back in time' problem with current best of breed SIEM and DLP solutions that rely on real time analysis of incoming logs (and don't store them). This means deeper and quicker iterative threat analysis and assessment…

Read full review

Top Industries

By visitors reading reviews

Computer Software Company

15%

Financial Services Firm

13%

Manufacturing Company

10%

Government

Computer Software Company

14%

Financial Services Firm

13%

Manufacturing Company

11%

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

Which is better - Azure Sentinel or AWS Security Hub?

We like that Azure Sentinel does not require as much maintenance as legacy SIEMs that are on-premises. Azure Sentinel is auto-scaling - you will not have to worry about performance impact, you will...

See all answers

What do you like most about AWS Security Hub?

The most valuable features of the solution are the scanning of all the cloud environments and most of the compliances available in the cloud.

See all answers

What needs improvement with AWS Security Hub?

There is room for improvement in implementing AI capabilities. It would be beneficial for Security Hub to implement preventative measures and to directly apply recommendations instead of just sugge...

See all answers

What do you like most about Splunk Phantom?

Splunk SOAR's quick response to incidents is the most valuable part.

See all answers

What is your experience regarding pricing and costs for Splunk Phantom?

Splunk SOAR is affordable cost-wise only, but not competitive from a technical perspective compared to Palo Alto SOAR and FortiSOAR.

See all answers

What needs improvement with Splunk Phantom?

The creation of playbooks is complex in Splunk SOAR ( /categories/security-orchestration-automation-and-response-soar ), and the number of integrations needs enhancement. Although it enhances alert...

See all answers

Comparisons

Microsoft Sentinel vs AWS Security Hub

Compared 39% of the time

Wiz vs AWS Security Hub

Compared 12% of the time

Prisma Cloud by Palo Alto Networks vs AWS Security Hub

Compared 9% of the time

Microsoft Defender for Cloud vs AWS Security Hub

Compared 6% of the time

Google Chronicle Suite vs AWS Security Hub

Compared 4% of the time

More AWS Security Hub Competitors

Cortex XSIAM vs Splunk SOAR

Compared 20% of the time

Palo Alto Networks Cortex XSOAR vs Splunk SOAR

Compared 19% of the time

Fortinet FortiSOAR vs Splunk SOAR

Compared 10% of the time

Tines vs Splunk SOAR

Compared 9% of the time

ServiceNow Security Operations vs Splunk SOAR

Compared 8% of the time

More Splunk SOAR Competitors

Product Reports

Buyer's Guide

AWS Security Hub

May 2025

Download AWS Security Hub product report

Buyer's Guide

Splunk SOAR

April 2025

Download Splunk SOAR product report

Also Known As

SQRRL

Phantom

Overview

AWS Security Hub is a comprehensive security service that provides a centralized view of security alerts and compliance status across an AWS environment. It collects data from various AWS services, partner solutions, and AWS Marketplace products to provide a holistic view of security posture. With Security Hub, users can quickly identify and prioritize security issues, automate compliance checks, and streamline remediation efforts.

The service offers a range of features including continuous monitoring, threat intelligence integration, and customizable dashboards. It also provides automated insights and recommendations to help users improve their security posture. Security Hub integrates with other AWS services like Amazon GuardDuty, AWS Config, and AWS Macie to provide a unified security experience. Additionally, it supports integration with third-party security tools through its API, allowing users to leverage their existing security investments.

With its user-friendly interface and powerful capabilities, AWS Security Hub is a valuable tool for organizations looking to enhance their security and compliance posture in the cloud.

Amazon Web Services (AWS)

Splunk SOAR offers features like automation and orchestration of manual tasks, speeding up work, detection and response to advanced and emerging threats.

Go from overwhelmed to in-control

Automate manual tasks. Address every alert, every day. Establish repeatable procedures that allow security analysts to stop being reactive and focus on mission-critical objectives to protect your business.

Force multiply your team

Orchestrate and automate repetitive tasks, investigation and response to increase efficiency and productivity, and do more with the people you already have. Make a team of three feel like a team of 10.

From 30 minutes to 30 seconds

Work faster with Splunk SOAR. Respond to threats in seconds. Lower your mean time to respond (MTTR) by automating security tasks and workflows across all of your security tools.

End-to-end security operations made easy

Take advantage of Splunk Enterprise Security and Splunk SOAR joining forces to provide a seamless and intuitive SecOps platform to prevent, detect and respond to advanced and emerging threats.

Splunk

Sample Customers

Edmunds, Frame.io, GoDaddy, Realtor.com

Recorded Future, Blackstone

Buyer's Guide

AWS Security Hub vs. Splunk SOAR

April 2025

Free Report: AWS Security Hub vs. Splunk SOAR

Find out what your peers are saying about AWS Security Hub vs. Splunk SOAR and other solutions. Updated: April 2025.

DOWNLOAD NOW

850,671 professionals have used our research since 2012.

See our AWS Security Hub vs. Splunk SOAR report.

See our list of best Security Orchestration Automation and Response (SOAR) vendors.

We monitor all Security Orchestration Automation and Response (SOAR) reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.