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AWS Shield vs Imperva Application Security Platform comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Mar 22, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare
Sponsored
Ranking in Distributed Denial-of-Service (DDoS) Protection
2nd
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
79
Ranking in other categories
CDN (1st), WAN Optimization (4th), Managed DNS (1st), Domain Name System (DNS) Security (5th), Cloud Security Posture Management (CSPM) (17th)
AWS Shield
Ranking in Distributed Denial-of-Service (DDoS) Protection
5th
Average Rating
8.6
Reviews Sentiment
6.8
Number of Reviews
11
Ranking in other categories
No ranking in other categories
Imperva Application Securit...
Ranking in Distributed Denial-of-Service (DDoS) Protection
4th
Average Rating
8.6
Reviews Sentiment
6.9
Number of Reviews
147
Ranking in other categories
CDN (2nd), Web Application Firewall (WAF) (1st), Bot Management (1st), API Security (1st)
 

Mindshare comparison

As of June 2026, in the Distributed Denial-of-Service (DDoS) Protection category, the mindshare of Cloudflare is 13.2%, down from 19.1% compared to the previous year. The mindshare of AWS Shield is 3.0%, down from 6.5% compared to the previous year. The mindshare of Imperva Application Security Platform is 8.1%, up from 7.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Distributed Denial-of-Service (DDoS) Protection Mindshare Distribution
ProductMindshare (%)
Cloudflare13.2%
Imperva Application Security Platform8.1%
AWS Shield3.0%
Other75.7%
Distributed Denial-of-Service (DDoS) Protection
 

Featured Reviews

M.A. Faisal - PeerSpot reviewer
General Manager at bKash Limited
Advanced protection has secured critical web workloads and provides clear traffic visibility
From a security perspective, there remains a security loophole, as some browsers in the market can bypass the Turnstile solution, which requires approximately 40 seconds to do so. From a performance perspective, this is acceptable. We also tried Google reCAPTCHA, and that can also be bypassed. From a security perspective, I would say neither solution is completely secured. Regarding uptime, we have faced a couple of incidents due to Cloudflare in recent years, so I cannot say we receive 100% uptime for our region. We sometimes face challenges, including downtime and other issues. As a result, we are not receiving 100% uptime from Cloudflare's solution. Since most of our customers are in this region, we need alternatives. We need something more competitive than Cloudflare. Unfortunately, in Bangladesh, Cloudflare has three points of presence already, and we cannot find any other solution provider in Bangladesh as an alternative, which presents another challenge. Competitor solutions have more attack signatures, which ensure better security compared to Cloudflare's predefined configurations. Customers do not have options to modify any configuration parameters in Cloudflare, whereas other competitor solutions, such as F5 Distributed Cloud, allow customers to tune configurations according to their requirements. Cloudflare could improve in this area. Additionally, regarding visibility, Cloudflare has static visibility, but they could adopt dynamic graph features for their customers.
Pranav Telang - PeerSpot reviewer
DGM at Airtel Digital
Has enabled multi-layered threat mitigation but still lacks deeper visibility for advanced application attacks
AWS Shield has limited coverage as it only protects against common and high-volume network and transport layer attacks, such as SYN floods. It does not provide inherent protection against more sophisticated layer 7 attacks such as HTTP floods. In such cases, integration with WAF is necessary, which results in additional costs for customers. To protect layer 7, layer 4, and layer 3, customers must implement both solutions. The service also has difficulties with static detection thresholds, which may not be sensitive enough to detect smaller application-specific attacks. While AWS Shield is a key security service, AWS should enhance their expert support with 24/7 response for complex attacks, which is currently limited.
reviewer2818155 - PeerSpot reviewer
Senior Associate at a tech vendor with 10,001+ employees
Application protection has improved and reporting and dashboards still need refinement
I believe Imperva Application Security Platform should have a more interactive wizard. While the dashboard is good, it could be more eye-catching. Based on my perspective, I recommend modifying the dashboards, especially the main dashboard where I can see the traffic hit count, alerts, and other latest information. In terms of reporting, I find it challenging to create reports; in my earlier days, it was difficult. Over time, I have learned how to create reports, but it should be easier to do so. I have used other tools such as firewalls or SolarWinds, where creating a report is straightforward and does not take much time, unlike in Imperva, where I have to add many elements. Modifications in the integration aspects would also be beneficial.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Because our website is blazing fast it improves our conversion rates."
"DDoS protection is this product’s most valuable feature."
"The technical support is good."
"The simplicity of the overall dashboard makes it a great product for a user like me who has less understanding of the internet than a developer or other more technical people. It gives me peace of mind. I also love the easy customization of the Page Rules."
"The most valuable feature of Cloudflare is the GUI. You are able to control the solution very well through the interface. There is a lot of functionality that is embedded in the service."
"Generally, I am satisfied with this product."
"If you don't want to spend too much time hosting your own DNS server or managing the domain, Cloudflare is a great way to rapidly get websites and services online."
"So far I use free tier and happy with it."
"It is quite scalable, and we have not faced any issues with its scalability."
"I recommend AWS Shield because it has proven helpful in tracking DDoS attacks within both my past and present environments, and without AWS Shield, a business could face potential losses, as this tool helps in identifying and mitigating fake traffic that disrupts applications, ultimately supporting business continuity."
"AWS Shield offers numerous protection features that are crucial at the application layer, safeguarding users from distributed denial of service attacks, man-in-the-middle assaults, and hacker orchestrations."
"If most of your internet presence from your application side is in AWS, AWS Shield is a great option."
"The product is easy to use."
"The automatic detection and mitigation of DDoS attacks in the product operates in real-time and provides satisfactory results."
"The product has a good mechanism to analyze trends and trigger events."
"We have integrated the tool with Active Directory. The most important feature is that it's transparent and doesn't degrade the performance of our solution. Additionally, it's easy to configure, which is crucial for us. It's easy to use and set up and stops attacks on our servers. We haven't encountered any attack problems because the solution stops them in real-time. AWS Shield specifically focuses on defending against denial-of-service attacks, making it a great solution for that type of threat."
"The most valuable feature of Imperva DDoS is to make our website available for our customers' requests 24 hours a day."
"Thanks to Incapsula, we got easily manageable DDoS protection; HTTP2 and SSL certificates for all the services; CDN in good locations; and we're now sure that our web services can't be exploited remotely because of the WAF feature."
"Imperva Web Application Firewall is stable."
"The most valuable features of Imperva Web Application Firewall are the monitoring of databases and the dashboards are easy to understand."
"The solution is cloud-based and offers us good uptime. It has combined web and API security. Therefore, with one license, you access both application security and also API security."
"Imperva Application Security Platform has positively impacted my organization by providing strong protection for web applications, as many big companies in the UK use Imperva WAF as an essential protection layer, illustrating its effectiveness."
"Imperva WAF's strongest features are the detection of web application threats and vulnerabilities in the source code."
"The solution is scalable."
 

Cons

"We're facing challenges due to an upgrade in the machine learning model. The problem arises from some users abusing the APIs, resulting in an influx of suspicious traffic. Cloudflare's learning model mistakenly identifies this traffic as human. Consequently, it assigns it a higher trust score, akin to legitimate human traffic, causing complications in our architecture. Previously, such traffic would have been categorized as suspicious, enabling us to apply appropriate blocking rules. However, we encounter difficulties distinguishing between genuine and suspicious traffic with the new categorization. Despite these challenges, overall, Cloudflare remains the preferred solution compared to Azure, AWS CloudFront, and Google Cloud Armor."
"It would be helpful if the solution could continue evolving to compete with the other solutions on the market."
"We have noticed multiple instances where Cloudflare falsely indicates that our servers are down, even when there is no actual load on them. This makes it challenging for us to identify the exact issue."
"Although I think it's quite good, it doesn't provide me with all the features I would expect to have if I were using Imperva."
"We are a product integrator and reseller, and we would like to have a better partner relationship, similar to a channel sales relationship. Sometimes we are on our own or get diverted by Cloudflare because they have direct sales, which competes with us and makes it difficult to build a relationship with this company since we want to be an MSP or a managed service provider for the solution."
"Several features that I think is essential is not available in the free and business package."
"It would be beneficial for us if Cloudflare could offer a scrubbing solution. This would involve taking a snapshot of my website and keeping it live during a DDoS attack, ensuring uninterrupted service for our users. DDoS attacks are typically short in duration, and having Cloudflare maintain the site's availability from its secure network would enhance the overall user experience. I would appreciate it if Cloudflare could consider implementing this feature. Many organizations already utilize similar capabilities in their CDN platforms, where a static snapshot of the web page is displayed during DDoS attacks. In terms of features, Cloudflare needs to enhance its resilience and stay more focused on adopting new technologies. For instance, solutions like F5 XC Box, Access Solution, and Distributed Cloud Solution have impressive features, and Cloudflare should strive to match and exceed those capabilities. There's a need for improvement in areas like AI-based DDoS attacks and Layer 7 WAF features. Cloudflare should prioritize enhancements in areas such as behavioral DDoS and protection against SQL injection attacks, considering the prevalent trend of public exposure to the internet for business reasons. Overall, Cloudflare needs to invest more in advancing its feature set."
"The documentation could improve for Cloudflare DNS."
"The time taken to detect anomalies must be reduced."
"The management of it is a bit hard. If you don't engineer it on the front side, it is hard to go back in and change it. It could be improved in terms of architecture requirements and then ongoing support requirements as a secondary component to it. People tend to set up things like this, and they just expect it to work without the care and feeding that needs to go back into it either from an application team or a network environment team."
"There is an area for improvement regarding health checks. AWS Shield does not come with its own health check functionality."
"AWS Shield has limited coverage as it only protects against common and high-volume network and transport layer attacks, such as SYN floods."
"The network has been experiencing frustrating performance issues today, which is not typical for Nigeria."
"Perhaps the time required to detect anomalies can be reduced. Presently, it takes some time to determine whether a situation is normal or abnormal."
"The product should give users more flexibility to customize their security policies according to their requirements."
"The product is expensive."
"We've had some issues with them in terms of response times, but overall they are okay."
"However, I'd like to be able to drill down more into the analytics that Incapsula collects."
"Imperva DDoS does not provide version control."
"I loved the approach of the cloud. The cloud has a lot of new features, like advanced web protection and DDoS protection. If those could also be on-boarded onto the on-prem versions, that would be ideal. They need to pay attention to both deployment options and not just favor one."
"The API is lackluster but especially for customers."
"Learning capability of the device is quite weak."
"It's a complicated tool to keep."
"I see some areas for improvement in Imperva Application Security Platform, especially regarding price."
 

Pricing and Cost Advice

"The product's pricing is minimal compared to other products."
"The product's pricing is cheap."
"The pricing for the service is reasonable, neither excessively cheap nor prohibitively expensive. It aligns well with the value of their solution."
"The price of the solution is expensive."
"When you compare Cloudflare DNS to other solutions, such as Akamai, the price is reasonable."
"So far I use free tier and happy with it. You can subscribe to business package if needed."
"The cost primarily depends on the size of the organization."
"The pricing depends on the usage, but the cheapest would be around 5,000 USD a month."
"The tool's pricing is good."
"We pay $3000 per month for the solution."
"It depends on your subscription level and the volume that you're spending with AWS. So, it is very relative to the consumption alignment in your subscription level. It is a well-constructed, scalable pricing option, but it is relative to how much you're spending on AWS. Because the more you spend, typically, the more you get off on services like this. I find it to be comparable to other solutions."
"The tool is cheap."
"The cost depends on traffic each month, so on average, it costs us between US$200 and US$300 per month."
"Licensing can range from one to twenty thousand dollars annually. Additionally, some features, including software support, require an annual subscription as well."
"Imperva’s pricing is a bit higher in the market since it offers a full-blown WAF."
"It is very costly, but the return on investment is very high. Its cost was around $70,000, and we got it back in just six months."
"For enterprise contracts you will be in touch with a dedicated account manager who will guide you regarding licensing."
"I rate the product price a four on a scale of one to ten, where one is a low price, and ten is a high price."
"The solution's pricing is an issue."
"It's an excellent product, but it can be very costly."
"The cost is somewhere around $10,000 a site. For every site, you pay individually. For every DNS entry, you have you pay."
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Comms Service Provider
10%
Computer Software Company
8%
Manufacturing Company
8%
Comms Service Provider
16%
Computer Software Company
9%
Financial Services Firm
8%
Manufacturing Company
7%
Financial Services Firm
13%
Manufacturing Company
9%
Computer Software Company
7%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business46
Midsize Enterprise11
Large Enterprise26
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise1
Large Enterprise7
By reviewers
Company SizeCount
Small Business88
Midsize Enterprise25
Large Enterprise70
 

Questions from the Community

Which is the best DDoS protection solution for a big ISP for monitoring and mitigating?
Cloudflare. We are moving from Akamai prolexic to Cloudflare. Cloudflare anycast network outperforms Akamai static GR...
Which would you choose - Cloudflare DNS or Quad9?
Cloudflare DNS is a very fast, very reliable public DNS resolver. It is an enterprise-grade authoritative DNS service...
What is your experience regarding pricing and costs for Cloudflare DNS?
The pricing, setup cost, and licensing for Cloudflare are a bit on the higher side overall.
What is your experience regarding pricing and costs for AWS Shield?
The pricing structure for AWS Shield is fair, yet it depends on the specific protections chosen. Enabling Shield Adva...
What needs improvement with AWS Shield?
Services always benefit from improvements, including AWS Shield. With respect to the Web Application Firewall, curren...
What is your primary use case for AWS Shield?
What do you use it for? How do you use it?
Which Web Application Firewall (WAF) would you recommend? R&S or Imperva?
Imperva is a strong choice, given their security focus and ongoing R&D into the product in areas such as bot mana...
What is your experience regarding pricing and costs for Imperva DDoS?
The pricing, setup costs, and licensing of Imperva DDoS are reasonable for the amount of technical capabilities provi...
What needs improvement with Imperva DDoS?
I would like to see improvements in the pooling of threats and attacks, possibly to enlarge the scale of indicators o...
 

Also Known As

Cloudflare DNS
No data available
Imperva Bot Management, Imperva Web Application Firewall, Imperva API Security
 

Overview

 

Sample Customers

Trusted by over 9,000,000 Internet Applications and APIs, including Nasdaq, Zendesk, Crunchbase, Steve Madden, OkCupid, Cisco, Quizlet, Discord and more.
netflix, dow jones, mapbox, pearson, rovio, youview, moviestar planet, asurion, payplug, hour of code
Hitachi, BNZ, Bitstamp, Moz, InnoGames, BTCChina, Wix, LivePerson, Zillow and more.
Find out what your peers are saying about AWS Shield vs. Imperva Application Security Platform and other solutions. Updated: June 2026.
900,644 professionals have used our research since 2012.