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AWS Shield vs Imperva Application Security Platform comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 21, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

AWS Shield
Ranking in Distributed Denial-of-Service (DDoS) Protection
5th
Average Rating
8.6
Reviews Sentiment
6.8
Number of Reviews
11
Ranking in other categories
No ranking in other categories
Imperva Application Securit...
Ranking in Distributed Denial-of-Service (DDoS) Protection
4th
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
133
Ranking in other categories
CDN (2nd), Web Application Firewall (WAF) (3rd), Bot Management (1st), API Security (2nd)
 

Mindshare comparison

As of February 2026, in the Distributed Denial-of-Service (DDoS) Protection category, the mindshare of AWS Shield is 4.4%, down from 6.7% compared to the previous year. The mindshare of Imperva Application Security Platform is 8.2%, up from 8.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Distributed Denial-of-Service (DDoS) Protection Market Share Distribution
ProductMarket Share (%)
Imperva Application Security Platform8.2%
AWS Shield4.4%
Other87.4%
Distributed Denial-of-Service (DDoS) Protection
 

Featured Reviews

PT
Lead Architect at a comms service provider with 1,001-5,000 employees
Has enabled multi-layered threat mitigation but still lacks deeper visibility for advanced application attacks
AWS Shield has limited coverage as it only protects against common and high-volume network and transport layer attacks, such as SYN floods. It does not provide inherent protection against more sophisticated layer 7 attacks such as HTTP floods. In such cases, integration with WAF is necessary, which results in additional costs for customers. To protect layer 7, layer 4, and layer 3, customers must implement both solutions. The service also has difficulties with static detection thresholds, which may not be sensitive enough to detect smaller application-specific attacks. While AWS Shield is a key security service, AWS should enhance their expert support with 24/7 response for complex attacks, which is currently limited.
reviewer1247523 - PeerSpot reviewer
Head of Sales Services Department at a comms service provider with 51-200 employees
Solution ensures website availability and proactive threat mitigation
Over the seven years, the most valuable features of Imperva DDoS that I have found are related to DDoS attacks, which are a group of attacks, and not all of them can be resolved on the endpoint level before the website. Using the web firewall before the website is a common use case to protect against malicious requests to the website. I have utilized Imperva's Intelligent Traffic Filtering feature. This feature helps me understand how the attack is progressing and what is happening inside the requests to our website. It allows me to granularly grant or deny access to certain parts of our website. This helps when we know our customers and the types of requests that can be sent from them, enabling us to block some malicious requests. Imperva DDoS has User Behavior Analytics and Threat Intelligence on its board, and this helps us to be protected proactively. Imperva DDoS connects to its database of threats, storing whole information about attacks all over the world in one simple engine. Everyone can use this feature, which can connect to this engine and get information about what is going on at the world level. That is the way to be protected at the company's level. The integration capabilities of Imperva DDoS are very easy and simple. We can run it in 2 hours.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The product is easy to use."
"AWS Shield is aligned with the web application firewall (WAF), and they work seamlessly together, primarily working with Elastic Load Balancer, CloudFront, and Route 53 for CDN and DNS services protection."
"The solution operates smoothly at its baseline level, and we do not encounter any issues at that level."
"The solution's ease of use is the most valuable feature."
"The automatic detection and mitigation of DDoS attacks in the product operates in real-time and provides satisfactory results."
"I am impressed with the product's multiple features like security."
"AWS Shield offers numerous protection features that are crucial at the application layer, safeguarding users from distributed denial of service attacks, man-in-the-middle assaults, and hacker orchestrations."
"I recommend AWS Shield because it has proven helpful in tracking DDoS attacks within both my past and present environments, and without AWS Shield, a business could face potential losses, as this tool helps in identifying and mitigating fake traffic that disrupts applications, ultimately supporting business continuity."
"It blocks all types of attacks."
"The solution can scale."
"The valuable features of Imperva WAF include its effective security breach prevention through automatically updating rules."
"Simplifies putting everything in code."
"Imperva is easy to use and deploy. The UI is excellent."
"The stability of the product is good since I haven't had any problems with the solution."
"The features I have found most valuable with Imperva Web Application Firewall are account takeover protection, advanced bot protection, and API security."
"I have had a positive experience with Imperva Web Application Firewall's tech support so far. They are knowledgeable and respond on time."
 

Cons

"Perhaps the time required to detect anomalies can be reduced. Presently, it takes some time to determine whether a situation is normal or abnormal."
"AWS Shield has limited coverage as it only protects against common and high-volume network and transport layer attacks, such as SYN floods."
"The management of it is a bit hard. If you don't engineer it on the front side, it is hard to go back in and change it. It could be improved in terms of architecture requirements and then ongoing support requirements as a secondary component to it. People tend to set up things like this, and they just expect it to work without the care and feeding that needs to go back into it either from an application team or a network environment team."
"The product should give users more flexibility to customize their security policies according to their requirements."
"The product needs to improve its logs and reports to make it read better."
"Perhaps the time required to detect anomalies can be reduced."
"There is an area for improvement regarding health checks. AWS Shield does not come with its own health check functionality."
"The time taken to detect anomalies must be reduced."
"We had an issue when securing the web applications for DDoS protection."
"Imperva DDoS does not provide version control."
"Imperva now offers add-ons to add functionality, but I would like to see these included in the product, even if it would cost more."
"The user interface could be better."
"Some of the features should be included in the next release is a file integrating monitoring tool. This feature should be improved."
"We faced issues regarding compliance with client procedures. The client had strict compliance rules, and Imperva needed to be on a VM, while the client required containerization, causing a conflict. They went with Imperva for the on-premise version but shelved the cloud project due to too many blockers."
"It needs to be improved every time there are new attacks."
"Sometimes our web application firewall will slow down."
 

Pricing and Cost Advice

"We pay $3000 per month for the solution."
"It depends on your subscription level and the volume that you're spending with AWS. So, it is very relative to the consumption alignment in your subscription level. It is a well-constructed, scalable pricing option, but it is relative to how much you're spending on AWS. Because the more you spend, typically, the more you get off on services like this. I find it to be comparable to other solutions."
"The cost depends on traffic each month, so on average, it costs us between US$200 and US$300 per month."
"The tool is cheap."
"The tool's pricing is good."
"The license is on a yearly basis."
"Varies depending on the needs of the customer."
"Pricing could be more competitive."
"The cost is on par with other solutions such as Cloudflare and Akamai."
"The cost is somewhere around $10,000 a site. For every site, you pay individually. For every DNS entry, you have you pay."
"The price of Imperva Web Application Firewalls is expensive compared to others."
"Imperva Web Application Firewall's pricing is expensive."
"It is expensive."
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Comparison Review

it_user68487 - PeerSpot reviewer
Security Expert with 51-200 employees
Nov 6, 2013
CloudFlare vs Incapsula: Web Application Firewall
CloudFlare vs Incapsula: Round 2 Web Application Firewall Comparative Penetration Testing Analysis Report v1.0 Summary This document contains the results of a second comparative penetration test conducted by a team of security specialists at Zero Science Lab against two cloud-based Web…
 

Top Industries

By visitors reading reviews
Comms Service Provider
12%
Computer Software Company
11%
Financial Services Firm
8%
Insurance Company
8%
Financial Services Firm
12%
Computer Software Company
9%
Manufacturing Company
9%
Insurance Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise1
Large Enterprise7
By reviewers
Company SizeCount
Small Business83
Midsize Enterprise25
Large Enterprise61
 

Questions from the Community

What do you like most about AWS Shield?
We have integrated the tool with Active Directory. The most important feature is that it's transparent and doesn't degrade the performance of our solution. Additionally, it's easy to configure, whi...
What is your experience regarding pricing and costs for AWS Shield?
The pricing structure for AWS Shield is fair, yet it depends on the specific protections chosen. Enabling Shield Advanced on multiple services such as CloudFront, network load balancer, or Route 53...
What needs improvement with AWS Shield?
Services always benefit from improvements, including AWS Shield. With respect to the Web Application Firewall, current rule-based setups may not be adequately defined or classified. Enhancement of ...
Which Web Application Firewall (WAF) would you recommend? R&S or Imperva?
Imperva is a strong choice, given their security focus and ongoing R&D into the product in areas such as bot management.
What do you like most about Imperva Incapsula?
We use Imperva DDoS to stop DDoS attacks and reduce the amount of unwanted queries against web services or web scraping.
What is your experience regarding pricing and costs for Imperva DDoS?
The pricing, setup costs, and licensing of Imperva DDoS are reasonable for the amount of technical capabilities provided. I would rate the pricing of Imperva DDoS as five, where one is very cheap a...
 

Also Known As

No data available
Imperva Bot Management, Imperva Web Application Firewall, Imperva API Security
 

Overview

 

Sample Customers

netflix, dow jones, mapbox, pearson, rovio, youview, moviestar planet, asurion, payplug, hour of code
Hitachi, BNZ, Bitstamp, Moz, InnoGames, BTCChina, Wix, LivePerson, Zillow and more.
Find out what your peers are saying about AWS Shield vs. Imperva Application Security Platform and other solutions. Updated: December 2025.
881,515 professionals have used our research since 2012.