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AWS Shield vs Imperva Application Security Platform comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Dec 21, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare
Sponsored
Ranking in Distributed Denial-of-Service (DDoS) Protection
1st
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
78
Ranking in other categories
CDN (1st), WAN Optimization (4th), Managed DNS (1st), Domain Name System (DNS) Security (5th), Cloud Security Posture Management (CSPM) (10th)
AWS Shield
Ranking in Distributed Denial-of-Service (DDoS) Protection
5th
Average Rating
8.6
Reviews Sentiment
6.8
Number of Reviews
11
Ranking in other categories
No ranking in other categories
Imperva Application Securit...
Ranking in Distributed Denial-of-Service (DDoS) Protection
4th
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
134
Ranking in other categories
CDN (2nd), Web Application Firewall (WAF) (3rd), Bot Management (1st), API Security (2nd)
 

Mindshare comparison

As of February 2026, in the Distributed Denial-of-Service (DDoS) Protection category, the mindshare of Cloudflare is 16.6%, down from 18.0% compared to the previous year. The mindshare of AWS Shield is 4.4%, down from 6.7% compared to the previous year. The mindshare of Imperva Application Security Platform is 8.2%, up from 8.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Distributed Denial-of-Service (DDoS) Protection Market Share Distribution
ProductMarket Share (%)
Cloudflare16.6%
Imperva Application Security Platform8.2%
AWS Shield4.4%
Other70.8%
Distributed Denial-of-Service (DDoS) Protection
 

Featured Reviews

M.A. Faisal - PeerSpot reviewer
General Manager at bKash Limited
Advanced protection has secured critical web workloads and provides clear traffic visibility
From a security perspective, there remains a security loophole, as some browsers in the market can bypass the Turnstile solution, which requires approximately 40 seconds to do so. From a performance perspective, this is acceptable. We also tried Google reCAPTCHA, and that can also be bypassed. From a security perspective, I would say neither solution is completely secured. Regarding uptime, we have faced a couple of incidents due to Cloudflare in recent years, so I cannot say we receive 100% uptime for our region. We sometimes face challenges, including downtime and other issues. As a result, we are not receiving 100% uptime from Cloudflare's solution. Since most of our customers are in this region, we need alternatives. We need something more competitive than Cloudflare. Unfortunately, in Bangladesh, Cloudflare has three points of presence already, and we cannot find any other solution provider in Bangladesh as an alternative, which presents another challenge. Competitor solutions have more attack signatures, which ensure better security compared to Cloudflare's predefined configurations. Customers do not have options to modify any configuration parameters in Cloudflare, whereas other competitor solutions, such as F5 Distributed Cloud, allow customers to tune configurations according to their requirements. Cloudflare could improve in this area. Additionally, regarding visibility, Cloudflare has static visibility, but they could adopt dynamic graph features for their customers.
reviewer2767527 - PeerSpot reviewer
Lead Architect at a comms service provider with 1,001-5,000 employees
Has enabled multi-layered threat mitigation but still lacks deeper visibility for advanced application attacks
AWS Shield has limited coverage as it only protects against common and high-volume network and transport layer attacks, such as SYN floods. It does not provide inherent protection against more sophisticated layer 7 attacks such as HTTP floods. In such cases, integration with WAF is necessary, which results in additional costs for customers. To protect layer 7, layer 4, and layer 3, customers must implement both solutions. The service also has difficulties with static detection thresholds, which may not be sensitive enough to detect smaller application-specific attacks. While AWS Shield is a key security service, AWS should enhance their expert support with 24/7 response for complex attacks, which is currently limited.
reviewer1247523 - PeerSpot reviewer
Head of Sales Services Department at a comms service provider with 51-200 employees
Solution ensures website availability and proactive threat mitigation
Over the seven years, the most valuable features of Imperva DDoS that I have found are related to DDoS attacks, which are a group of attacks, and not all of them can be resolved on the endpoint level before the website. Using the web firewall before the website is a common use case to protect against malicious requests to the website. I have utilized Imperva's Intelligent Traffic Filtering feature. This feature helps me understand how the attack is progressing and what is happening inside the requests to our website. It allows me to granularly grant or deny access to certain parts of our website. This helps when we know our customers and the types of requests that can be sent from them, enabling us to block some malicious requests. Imperva DDoS has User Behavior Analytics and Threat Intelligence on its board, and this helps us to be protected proactively. Imperva DDoS connects to its database of threats, storing whole information about attacks all over the world in one simple engine. Everyone can use this feature, which can connect to this engine and get information about what is going on at the world level. That is the way to be protected at the company's level. The integration capabilities of Imperva DDoS are very easy and simple. We can run it in 2 hours.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It is a fast and secure DNS."
"Easier http to https redirect using page rules"
"The most valuable feature is its usability."
"The most valuable feature of the solution is external DNS. It is also very secure. They have their own main server and once you configure it, the product takes care of everything. There are no issues in resolving IPs and low latency is also present."
"The most valuable feature of Cloudflare is that it has a free version. They give us the free version with the anti-DDoS features and also the load balancing solution."
"The most valuable feature is its usability."
"Generally, I am satisfied with this product."
"When using services like Heroku, Cloudflare is very useful for CNAME flattening. I also use it for their end-to-end SSL with TLS authentication on nginx for securing servers."
"It is integrated with AWS. So, it gives you a good first step."
"We have integrated the tool with Active Directory. The most important feature is that it's transparent and doesn't degrade the performance of our solution. Additionally, it's easy to configure, which is crucial for us. It's easy to use and set up and stops attacks on our servers. We haven't encountered any attack problems because the solution stops them in real-time. AWS Shield specifically focuses on defending against denial-of-service attacks, making it a great solution for that type of threat."
"I recommend AWS Shield because it has proven helpful in tracking DDoS attacks within both my past and present environments, and without AWS Shield, a business could face potential losses, as this tool helps in identifying and mitigating fake traffic that disrupts applications, ultimately supporting business continuity."
"The product has a good mechanism to analyze trends and trigger events."
"I am impressed with the product's multiple features like security."
"AWS Shield offers numerous protection features that are crucial at the application layer, safeguarding users from distributed denial of service attacks, man-in-the-middle assaults, and hacker orchestrations."
"The product is easy to use."
"The solution operates smoothly at its baseline level, and we do not encounter any issues at that level."
"I am impressed with the product's scalability, availability, easy management, and security. We were able to integrate the product with Azure and Sentinel."
"We can prevent attacks or issues even before they happen."
"The solution can scale."
"The most valuable features for us are the DDoS and Bot."
"Gives us the ability to trace each connection, and to have logs to be able to differentiate between a positive and a false-positive intruder action."
"There are many features. There is ease of deployment. You can deploy the Imperva Web Application Firewall in two to three minutes. After that, you have to set the policies. For setting policies, you have toggle buttons. You can turn something on or off."
"There are quite a few useful Imperva Incapsula features. For example, one of them is the reports. The graphics are very good and it's easy to configure. The whole process is very fast and reliable too. They have good tech support as well."
"There are a number of features that are valuable such as the account takeover and various antivirus features."
 

Cons

"I think the APIs are a little bit hard for us to work with. The APIs could be more open so that we could integrate better with our SolarWinds or our monitoring solution."
"The pricing could be improved."
"The solution could work at being less expensive. It costs a lot to use it."
"Although I think it's quite good, it doesn't provide me with all the features I would expect to have if I were using Imperva."
"For large enterprises, the pricing is okay. However, the enterprise price for small projects is a bit high. A mid-tier pricing option would be beneficial."
"It should have easier documentation for the configuration. It's very technical and people who aren't technical should also be able to do the configuration."
"If they improve on the placement of their data centers, it would be better. I'm living in a remote area. I would like to connect to them without any kind of lag."
"Integration involving API with other products could be more user-friendly."
"The time taken to detect anomalies must be reduced."
"Perhaps the time required to detect anomalies can be reduced."
"The management of it is a bit hard. If you don't engineer it on the front side, it is hard to go back in and change it. It could be improved in terms of architecture requirements and then ongoing support requirements as a secondary component to it. People tend to set up things like this, and they just expect it to work without the care and feeding that needs to go back into it either from an application team or a network environment team."
"Perhaps the time required to detect anomalies can be reduced. Presently, it takes some time to determine whether a situation is normal or abnormal."
"We end up having to pay extra for features that AWS adds that we don't need."
"There is an area for improvement regarding health checks. AWS Shield does not come with its own health check functionality."
"The network has been experiencing frustrating performance issues today, which is not typical for Nigeria."
"The product is expensive."
"Imperva now offers add-ons to add functionality, but I would like to see these included in the product, even if it would cost more."
"I would like to have support for SSL management and secure DNS."
"Imperva Web Application Firewall is a good system, but we found that the visibility of the diverse-path server, e.g. where the traffic is coming from, the different IPs, etc., needs improvement."
"The solution should integrate with something that looks at continuous security management."
"The product could use a broader scope in the area of policies."
"I see some areas for improvement in Imperva Application Security Platform, especially regarding price."
"Sometimes, it takes a bit of time for the technical staff of the solution to get back to our company with a resolution for our problems."
"A limited tool if you're looking to customize."
 

Pricing and Cost Advice

"It's a premium model. You can start at zero and work your way up to the enterprise model, which has a very high pricing level."
"That is one of the great features. I was able to access the majority of the features and services for free."
"The solution has many features but there are ones that you need to pay for. Sometimes you have to find out which is available for free and which you have to pay for."
"We don't have any issues with the price."
"I give the price a five out of ten."
"We are using the free tier of the solution."
"Cloudflare's pricing is not much higher and is good for middle-level organizations."
"The product's pricing is cheap."
"The tool is cheap."
"The cost depends on traffic each month, so on average, it costs us between US$200 and US$300 per month."
"We pay $3000 per month for the solution."
"The tool's pricing is good."
"It depends on your subscription level and the volume that you're spending with AWS. So, it is very relative to the consumption alignment in your subscription level. It is a well-constructed, scalable pricing option, but it is relative to how much you're spending on AWS. Because the more you spend, typically, the more you get off on services like this. I find it to be comparable to other solutions."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a five out of ten."
"The tool is expensive."
"We are satisfied with the pricing."
"There is a license or subscription renewal that our customers pay."
"It is not expensive compared to the other similar solutions in this category."
"Varies depending on the needs of the customer."
"The data packages are higher than our needs so we end up paying for data that we don't use."
"Pricing could be more competitive."
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Comparison Review

it_user68487 - PeerSpot reviewer
Security Expert with 51-200 employees
Nov 6, 2013
CloudFlare vs Incapsula: Web Application Firewall
CloudFlare vs Incapsula: Round 2 Web Application Firewall Comparative Penetration Testing Analysis Report v1.0 Summary This document contains the results of a second comparative penetration test conducted by a team of security specialists at Zero Science Lab against two cloud-based Web…
 

Top Industries

By visitors reading reviews
Financial Services Firm
11%
Comms Service Provider
10%
Computer Software Company
9%
Manufacturing Company
8%
Comms Service Provider
12%
Computer Software Company
10%
Financial Services Firm
9%
Insurance Company
8%
Financial Services Firm
12%
Computer Software Company
9%
Manufacturing Company
9%
Comms Service Provider
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business46
Midsize Enterprise8
Large Enterprise26
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise1
Large Enterprise7
By reviewers
Company SizeCount
Small Business84
Midsize Enterprise25
Large Enterprise61
 

Questions from the Community

Which is the best DDoS protection solution for a big ISP for monitoring and mitigating?
Cloudflare. We are moving from Akamai prolexic to Cloudflare. Cloudflare anycast network outperforms Akamai static GR...
Which would you choose - Cloudflare DNS or Quad9?
Cloudflare DNS is a very fast, very reliable public DNS resolver. It is an enterprise-grade authoritative DNS service...
What do you like most about Cloudflare?
Cloudflare offers CDN and DDoS protection. We have the front end, API, and database in how you structure applications.
What do you like most about AWS Shield?
We have integrated the tool with Active Directory. The most important feature is that it's transparent and doesn't de...
What is your experience regarding pricing and costs for AWS Shield?
The pricing structure for AWS Shield is fair, yet it depends on the specific protections chosen. Enabling Shield Adva...
What needs improvement with AWS Shield?
Services always benefit from improvements, including AWS Shield. With respect to the Web Application Firewall, curren...
Which Web Application Firewall (WAF) would you recommend? R&S or Imperva?
Imperva is a strong choice, given their security focus and ongoing R&D into the product in areas such as bot mana...
What do you like most about Imperva Incapsula?
We use Imperva DDoS to stop DDoS attacks and reduce the amount of unwanted queries against web services or web scraping.
What is your experience regarding pricing and costs for Imperva DDoS?
The pricing, setup costs, and licensing of Imperva DDoS are reasonable for the amount of technical capabilities provi...
 

Also Known As

Cloudflare DNS
No data available
Imperva Bot Management, Imperva Web Application Firewall, Imperva API Security
 

Overview

 

Sample Customers

Trusted by over 9,000,000 Internet Applications and APIs, including Nasdaq, Zendesk, Crunchbase, Steve Madden, OkCupid, Cisco, Quizlet, Discord and more.
netflix, dow jones, mapbox, pearson, rovio, youview, moviestar planet, asurion, payplug, hour of code
Hitachi, BNZ, Bitstamp, Moz, InnoGames, BTCChina, Wix, LivePerson, Zillow and more.
Find out what your peers are saying about AWS Shield vs. Imperva Application Security Platform and other solutions. Updated: February 2026.
882,594 professionals have used our research since 2012.