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AWS Shield vs Imperva Application Security Platform comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Mar 22, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare
Sponsored
Ranking in Distributed Denial-of-Service (DDoS) Protection
2nd
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
79
Ranking in other categories
CDN (1st), WAN Optimization (4th), Managed DNS (1st), Domain Name System (DNS) Security (5th), Cloud Security Posture Management (CSPM) (17th)
AWS Shield
Ranking in Distributed Denial-of-Service (DDoS) Protection
5th
Average Rating
8.6
Reviews Sentiment
6.8
Number of Reviews
11
Ranking in other categories
No ranking in other categories
Imperva Application Securit...
Ranking in Distributed Denial-of-Service (DDoS) Protection
4th
Average Rating
8.6
Reviews Sentiment
6.9
Number of Reviews
147
Ranking in other categories
CDN (2nd), Web Application Firewall (WAF) (1st), Bot Management (1st), API Security (1st)
 

Mindshare comparison

As of June 2026, in the Distributed Denial-of-Service (DDoS) Protection category, the mindshare of Cloudflare is 13.2%, down from 19.1% compared to the previous year. The mindshare of AWS Shield is 3.0%, down from 6.5% compared to the previous year. The mindshare of Imperva Application Security Platform is 8.1%, up from 7.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Distributed Denial-of-Service (DDoS) Protection Mindshare Distribution
ProductMindshare (%)
Cloudflare13.2%
Imperva Application Security Platform8.1%
AWS Shield3.0%
Other75.7%
Distributed Denial-of-Service (DDoS) Protection
 

Featured Reviews

M.A. Faisal - PeerSpot reviewer
General Manager at bKash Limited
Advanced protection has secured critical web workloads and provides clear traffic visibility
From a security perspective, there remains a security loophole, as some browsers in the market can bypass the Turnstile solution, which requires approximately 40 seconds to do so. From a performance perspective, this is acceptable. We also tried Google reCAPTCHA, and that can also be bypassed. From a security perspective, I would say neither solution is completely secured. Regarding uptime, we have faced a couple of incidents due to Cloudflare in recent years, so I cannot say we receive 100% uptime for our region. We sometimes face challenges, including downtime and other issues. As a result, we are not receiving 100% uptime from Cloudflare's solution. Since most of our customers are in this region, we need alternatives. We need something more competitive than Cloudflare. Unfortunately, in Bangladesh, Cloudflare has three points of presence already, and we cannot find any other solution provider in Bangladesh as an alternative, which presents another challenge. Competitor solutions have more attack signatures, which ensure better security compared to Cloudflare's predefined configurations. Customers do not have options to modify any configuration parameters in Cloudflare, whereas other competitor solutions, such as F5 Distributed Cloud, allow customers to tune configurations according to their requirements. Cloudflare could improve in this area. Additionally, regarding visibility, Cloudflare has static visibility, but they could adopt dynamic graph features for their customers.
Pranav Telang - PeerSpot reviewer
DGM at Airtel Digital
Has enabled multi-layered threat mitigation but still lacks deeper visibility for advanced application attacks
AWS Shield has limited coverage as it only protects against common and high-volume network and transport layer attacks, such as SYN floods. It does not provide inherent protection against more sophisticated layer 7 attacks such as HTTP floods. In such cases, integration with WAF is necessary, which results in additional costs for customers. To protect layer 7, layer 4, and layer 3, customers must implement both solutions. The service also has difficulties with static detection thresholds, which may not be sensitive enough to detect smaller application-specific attacks. While AWS Shield is a key security service, AWS should enhance their expert support with 24/7 response for complex attacks, which is currently limited.
reviewer2818155 - PeerSpot reviewer
Senior Associate at a tech vendor with 10,001+ employees
Application protection has improved and reporting and dashboards still need refinement
I believe Imperva Application Security Platform should have a more interactive wizard. While the dashboard is good, it could be more eye-catching. Based on my perspective, I recommend modifying the dashboards, especially the main dashboard where I can see the traffic hit count, alerts, and other latest information. In terms of reporting, I find it challenging to create reports; in my earlier days, it was difficult. Over time, I have learned how to create reports, but it should be easier to do so. I have used other tools such as firewalls or SolarWinds, where creating a report is straightforward and does not take much time, unlike in Imperva, where I have to add many elements. Modifications in the integration aspects would also be beneficial.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The tool is user-friendly."
"Using the CDN of Cloudflare improved the speed significantly, reducing the page loading times to appropriate levels."
"Cloudflare is easier to manage than the solutions provided by these vendors, and the user experience is much more straightforward and appeals to a lot of developers."
"The most valuable feature of Cloudflare is the GUI. You are able to control the solution very well through the interface. There is a lot of functionality that is embedded in the service."
"DDoS protection is this product’s most valuable feature."
"Cloudflare makes it easier for me to handle and set up DNS for multiple users and multiple clients, and basically go in and access their account, make the changes they need, and it's a one-stop shop."
"CloudFlare provides an answer to a variety of issues, so it gives you very high value for your money."
"The most valuable feature of Cloudflare DNS is security."
"The solution operates smoothly at its baseline level, and we do not encounter any issues at that level."
"It is integrated with AWS. So, it gives you a good first step."
"AWS Shield is aligned with the web application firewall (WAF), and they work seamlessly together, primarily working with Elastic Load Balancer, CloudFront, and Route 53 for CDN and DNS services protection."
"I recommend AWS Shield because it has proven helpful in tracking DDoS attacks within both my past and present environments, and without AWS Shield, a business could face potential losses, as this tool helps in identifying and mitigating fake traffic that disrupts applications, ultimately supporting business continuity."
"The product has a good mechanism to analyze trends and trigger events."
"The solution's ease of use is the most valuable feature."
"The product is easy to use."
"If most of your internet presence from your application side is in AWS, AWS Shield is a great option."
"Overall, I am really happy with this solution."
"Automatic failover between primary and secondary sites enables high availability and accelerates disaster recovery."
"Imperva Incapsula has many valuable features. One, it protects the top 10 OWAS vulnerability, the open web application software platform, this is standard. Secondly, it protects against broken authentication. As well, it has remote execution of code."
"It is the best tool for detection and mitigation of current web-related attacks."
"Compared to other web application firewalls in the market, Imperva does things in the most accurate way."
"I would say compare it to other solutions in the marketplace feature by feature and see how Incapsula reporting and analytics dashboards compare and bot control compares – their solution for bot control is pretty good – and check those features with other enterprise level solutions, you get a lot for your money."
"Imperva WAF's strongest features are the detection of web application threats and vulnerabilities in the source code."
"I see valuable benefits from advanced detection and traffic profiling during DDoS attacks, and I track some metrics related to DDoS protection performance."
 

Cons

"I think the APIs are a little bit hard for us to work with. The APIs could be more open so that we could integrate better with our SolarWinds or our monitoring solution."
"Cloudflare does not have an on-premise solution. If they had different approaches they could be better suited to accommodate more customers, such as on-premise and hybrid deployments. For example, hybrid deployments would be useful where you could move the traffic from the enterprise to the cloud."
"The pricing could be improved."
"At the end, it is worth than giving your house keys to the NSA."
"I think they have failed with their technical support."
"They lack a good way to manage DNS as a company, since everything is relegated to single account logins until you get to the higher levels. They have come out with a paid feature to remedy this, but I have not had a chance to fully review it yet to know if it fixes the access problem."
"I rate technical support quite badly."
"The product needs to improve its automation."
"The network has been experiencing frustrating performance issues today, which is not typical for Nigeria."
"The time taken to detect anomalies must be reduced."
"The management of it is a bit hard. If you don't engineer it on the front side, it is hard to go back in and change it."
"The product needs to improve its logs and reports to make it read better."
"AWS Shield has limited coverage as it only protects against common and high-volume network and transport layer attacks, such as SYN floods."
"There is an area for improvement regarding health checks. AWS Shield does not come with its own health check functionality."
"The management of it is a bit hard. If you don't engineer it on the front side, it is hard to go back in and change it. It could be improved in terms of architecture requirements and then ongoing support requirements as a secondary component to it. People tend to set up things like this, and they just expect it to work without the care and feeding that needs to go back into it either from an application team or a network environment team."
"AWS Shield Standard requires improvement, particularly regarding its dashboard since it currently provides limited coverage against comprehensive DDoS attacks."
"Because of all these services, you need to look at the company's services budget."
"The salespeople tend to exaggerate its capabilities, which can cost you money if you don't verify the information."
"The initial setup could be simplified. Every time you have to install the solution you have to get in touch with support or somebody that can to do that for you."
"If they can bring in generative AI features, that would be useful."
"The hardware being more expensive compared to other vendors poses a challenge, along with a need for improvement in the cloud WAF offerings."
"I think that better bot protection is needed in this solution."
"The API is lackluster but especially for customers."
"An improvement for Imperva WAF would be to reduce the number of false positives and create more strong use cases based on AI/ML or behavioral analytics."
 

Pricing and Cost Advice

"The price is reasonable."
"That is one of the great features. I was able to access the majority of the features and services for free."
"The solution has many features but there are ones that you need to pay for. Sometimes you have to find out which is available for free and which you have to pay for."
"The cost primarily depends on the size of the organization."
"The price of the solution is expensive."
"I give the price a five out of ten."
"A free version of the solution is available."
"We are using the free tier of the solution."
"The cost depends on traffic each month, so on average, it costs us between US$200 and US$300 per month."
"It depends on your subscription level and the volume that you're spending with AWS. So, it is very relative to the consumption alignment in your subscription level. It is a well-constructed, scalable pricing option, but it is relative to how much you're spending on AWS. Because the more you spend, typically, the more you get off on services like this. I find it to be comparable to other solutions."
"The tool is cheap."
"We pay $3000 per month for the solution."
"The tool's pricing is good."
"The cost is on par with other solutions such as Cloudflare and Akamai."
"The cost is somewhere around $10,000 a site. For every site, you pay individually. For every DNS entry, you have you pay."
"Make sure you understand the way that Imperva charges. It's very affordable. However, I would like to see a package with the Virtual Patching included. You get to do patching separately."
"We sell three-year licenses for Imperva Web Application Firewall to our customers. The price is a little expensive."
"Imperva charges us based on bandwidth, which is better than other vendors that charge us according to data transfer."
"We have an issue with Imperva Incapsula in the Iraqi market because of the high price."
"The solution's price is high for small companies."
"Imperva Web Application Firewall is expensive."
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Comms Service Provider
10%
Computer Software Company
8%
Manufacturing Company
8%
Comms Service Provider
16%
Computer Software Company
9%
Financial Services Firm
8%
Manufacturing Company
7%
Financial Services Firm
12%
Manufacturing Company
9%
Computer Software Company
7%
Construction Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business46
Midsize Enterprise11
Large Enterprise26
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise1
Large Enterprise7
By reviewers
Company SizeCount
Small Business88
Midsize Enterprise25
Large Enterprise70
 

Questions from the Community

Which is the best DDoS protection solution for a big ISP for monitoring and mitigating?
Cloudflare. We are moving from Akamai prolexic to Cloudflare. Cloudflare anycast network outperforms Akamai static GR...
Which would you choose - Cloudflare DNS or Quad9?
Cloudflare DNS is a very fast, very reliable public DNS resolver. It is an enterprise-grade authoritative DNS service...
What is your experience regarding pricing and costs for Cloudflare DNS?
The pricing, setup cost, and licensing for Cloudflare are a bit on the higher side overall.
What is your experience regarding pricing and costs for AWS Shield?
The pricing structure for AWS Shield is fair, yet it depends on the specific protections chosen. Enabling Shield Adva...
What needs improvement with AWS Shield?
Services always benefit from improvements, including AWS Shield. With respect to the Web Application Firewall, curren...
What is your primary use case for AWS Shield?
What do you use it for? How do you use it?
Which Web Application Firewall (WAF) would you recommend? R&S or Imperva?
Imperva is a strong choice, given their security focus and ongoing R&D into the product in areas such as bot mana...
What is your experience regarding pricing and costs for Imperva DDoS?
The pricing, setup costs, and licensing of Imperva DDoS are reasonable for the amount of technical capabilities provi...
What needs improvement with Imperva DDoS?
I would like to see improvements in the pooling of threats and attacks, possibly to enlarge the scale of indicators o...
 

Also Known As

Cloudflare DNS
No data available
Imperva Bot Management, Imperva Web Application Firewall, Imperva API Security
 

Overview

 

Sample Customers

Trusted by over 9,000,000 Internet Applications and APIs, including Nasdaq, Zendesk, Crunchbase, Steve Madden, OkCupid, Cisco, Quizlet, Discord and more.
netflix, dow jones, mapbox, pearson, rovio, youview, moviestar planet, asurion, payplug, hour of code
Hitachi, BNZ, Bitstamp, Moz, InnoGames, BTCChina, Wix, LivePerson, Zillow and more.
Find out what your peers are saying about AWS Shield vs. Imperva Application Security Platform and other solutions. Updated: June 2026.
902,270 professionals have used our research since 2012.