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Azure Monitor vs WhatsUp Gold comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jul 24, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure Monitor
Ranking in Application Performance Monitoring (APM) and Observability
15th
Ranking in Cloud Monitoring Software
9th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
56
Ranking in other categories
No ranking in other categories
WhatsUp Gold
Ranking in Application Performance Monitoring (APM) and Observability
37th
Ranking in Cloud Monitoring Software
26th
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Network Monitoring Software (25th), Server Monitoring (14th), IT Infrastructure Monitoring (20th), Configuration Management (21st), Log Management (41st), Network Traffic Analysis (NTA) (13th)
 

Mindshare comparison

As of September 2026, in the Application Performance Monitoring (APM) and Observability category, the mindshare of Azure Monitor is 1.9%, down from 5.1% compared to the previous year. The mindshare of WhatsUp Gold is 1.3%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Application Performance Monitoring (APM) and Observability Mindshare Distribution
ProductMindshare (%)
Azure Monitor1.9%
WhatsUp Gold1.3%
Other96.8%
Application Performance Monitoring (APM) and Observability
 

Featured Reviews

Andy Rabern - PeerSpot reviewer
Consultant at a outsourcing company with 201-500 employees
Telemetry insights have improved how I track user behavior and application performance daily
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it does well. My perspective is more based on an Application Insights agent running on a service or an app service and sending the telemetry via the agent, and also doing the filtering of telemetry at the agent level so you are not having a ton of telemetry. I believe Azure Monitor does pretty much the same thing. I have also used tools such as New Relic, and New Relic is a much more robust tool, but that is a different product and you are going to pay for that. It is a different offering altogether. The subscription that we had at the time allowed for a couple gigabytes of telemetry during the month, and I believe that telemetry only lives for about two months. You have to experiment with it to see how much you want to pay. I was not really involved in the pricing. It was more along the lines of we were running up against our limits in terms of the amount of free telemetry or telemetry that we get with our subscription, and so we either needed to scale back or turn specific telemetry types off or do some more sampling. It is nice that those capabilities are there so that you can reduce the amount of telemetry. I cannot really speak to pricing but I do believe that it is somewhat reasonable for Azure Monitor. New Relic is pretty expensive, I believe.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I can conclude reports for the monthly, weekly, and peak time of the resources."
"For me, the best feature is the log analysis with Azure Monitor's Log Analytics. Without being able to analyze the logs of all the activities that affect the performance of a machine, your monitoring effectiveness will be severely limited."
"The features that are most valuable are the alerting function and also the logging functionality to analyze certain issues using log analytics"
"The product is stable."
"A product that is well-integrated for monitoring Microsoft Azure."
"One of the advantages of Azure Monitor is that it is easier for us to use because we're mainly a Microsoft shop."
"It allows you to set thresholds on the metrics and receive alerts."
"Technical support is good and helpful...The initial setup is easy."
"The most valuable aspects of the solution are the application monitors that allow for discreet roaming on network devices."
"It is stable."
"The tool's most valuable feature is the visibility it offers of everything in the network and infrastructure."
"NetFlow monitoring, real-time monitoring, and surveys have been the most valuable features for our business."
"The most valuable feature of WhatsUp Gold is NetFlow and the virtualized maps."
"The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless."
"It's a good product, and if one has the expertise to use it, it will be a good investment and it will help IT to save and plan for the future."
"This product has aided us in procurement and is overall a well-priced solution."
 

Cons

"If Azure Monitor wants to compete with other APM products in the industry, it has to stitch together the information and user flow."
"We cannot use AI services with the solution."
"The process of implementation needs to be easier."
"They need to work with other cloud providers - not just Azure."
"The solution's monitoring feature has limitations for analyzing multiple metrics."
"There are a lot of things that take more time to do, such as charting, alerting, and correlation of data, and things like that."
"They need to work on a more hybrid deployment that will allow us to monitor local on-premise deployments and connect to different systems. I would like to see more integration."
"The scalability could be improved as there are some limitations."
"The point system is not clear and clarity around this would improve our understanding of the system."
"There is a very big gap in the support."
"Honestly, I do not particularly like WhatsUp Gold. I think we should get rid of it."
"The product is old and not updated."
"The tool should focus on increasing its market share, as it is the only area of concern where improvements are needed."
"I think there are a few bugs now. Although they give some resolution for this, we cannot share the network remotely because of our company policy."
"Integrations with other devices. I want to have a product that has full integration with my active directory so I can track user activity. I want to track my complete user activity, so I'm looking for a product to implement in the near future, which will have full integration with my network and active directory users. It became very difficult to track user activity."
"The price could be improved. When we first started using this product, the company was new. The prices were very low then, in comparison with HP OpenView or IBM, but now the policy is too high, relative to the number of devices we have."
 

Pricing and Cost Advice

"The product offers a pay-as-you-go model to users. The charges are to be paid according to the usage of the product."
"The cost of Azure Monitor application performance should be less expensive."
"The licensing is a monthly fee."
"Azure Monitor is a low-priced solution, which is why it would work best on small-scale projects."
"Azure Monitor is cheaper compared to other third-party monitoring tools."
"Regarding pricing, Azure Monitor is free with Azure license, so there are no additional costs for using it."
"My company is okay with the current pricing of the solution."
"The tool is expensive."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
"The price of WhatsUp Gold is good."
"The most valuable feature is the cost compared to other solutions."
"The choice of version depends on the number of points, or devices, that you want to monitor, and this makes the product expensive."
"There is a license needed to use WhatsUp Gold."
"The tool's price is reasonable. WhatsUp Gold is cheaper than SolarWinds."
"This is a well priced solution."
"The pricing can be on the expensive side when considering competing products."
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Manufacturing Company
8%
Computer Software Company
7%
Comms Service Provider
6%
Financial Services Firm
12%
Manufacturing Company
9%
Outsourcing Company
8%
Comms Service Provider
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise7
Large Enterprise29
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

How does Splunk compare with Azure Monitor?
Splunk handles a high amount of data very well. We use Splunk to capture information and as an aggregator for monitoring information from different sources. Splunk is very good at alerting us if we...
What needs improvement with Azure Monitor?
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it...
What is your primary use case for Azure Monitor?
I am a developer who uses Azure Monitor for telemetry of the applications that I work on. Application Insights is one of those tools, and I have also used other non-Azure products before. Currently...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
What is your primary use case for WhatsUp Gold?
My use case for WhatsUp Gold includes all device availability checks, bandwidth usage, CPU, and memory usage, as well as alarm notifications.
 

Comparisons

 

Overview

 

Sample Customers

Rackspace, First Gas, Allscripts, ABB Group
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Azure Monitor vs. WhatsUp Gold and other solutions. Updated: September 2026.
914,109 professionals have used our research since 2012.