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Azure Monitor vs WhatsUp Gold comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 24, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure Monitor
Ranking in Application Performance Monitoring (APM) and Observability
6th
Ranking in Cloud Monitoring Software
3rd
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
56
Ranking in other categories
No ranking in other categories
WhatsUp Gold
Ranking in Application Performance Monitoring (APM) and Observability
29th
Ranking in Cloud Monitoring Software
23rd
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Network Monitoring Software (26th), Server Monitoring (16th), IT Infrastructure Monitoring (24th), Configuration Management (19th), Log Management (32nd), Network Traffic Analysis (NTA) (10th)
 

Mindshare comparison

As of February 2026, in the Application Performance Monitoring (APM) and Observability category, the mindshare of Azure Monitor is 3.1%, down from 7.9% compared to the previous year. The mindshare of WhatsUp Gold is 1.1%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Application Performance Monitoring (APM) and Observability Market Share Distribution
ProductMarket Share (%)
Azure Monitor3.1%
WhatsUp Gold1.1%
Other95.8%
Application Performance Monitoring (APM) and Observability
 

Featured Reviews

Andy Rabern - PeerSpot reviewer
Consultant at a outsourcing company with 201-500 employees
Telemetry insights have improved how I track user behavior and application performance daily
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it does well. My perspective is more based on an Application Insights agent running on a service or an app service and sending the telemetry via the agent, and also doing the filtering of telemetry at the agent level so you are not having a ton of telemetry. I believe Azure Monitor does pretty much the same thing. I have also used tools such as New Relic, and New Relic is a much more robust tool, but that is a different product and you are going to pay for that. It is a different offering altogether. The subscription that we had at the time allowed for a couple gigabytes of telemetry during the month, and I believe that telemetry only lives for about two months. You have to experiment with it to see how much you want to pay. I was not really involved in the pricing. It was more along the lines of we were running up against our limits in terms of the amount of free telemetry or telemetry that we get with our subscription, and so we either needed to scale back or turn specific telemetry types off or do some more sampling. It is nice that those capabilities are there so that you can reduce the amount of telemetry. I cannot really speak to pricing but I do believe that it is somewhat reasonable for Azure Monitor. New Relic is pretty expensive, I believe.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature is that it's stable. It hasn't crossed any thresholds."
"The security and support are good."
"What I like about Azure Monitor is that it performs well."
"It is a robust, stable product."
"Technical support is good and helpful...The initial setup is easy."
"I am monitoring all of my Azure Monitor and getting good reports. I can customize the reports to get the information I need. I am also getting emails about which AAS instances are down and everything in the system related to my services. It is easy to use, scalable, and user-friendly. Microsoft has Many guides and videos to help you understand how to create and use Azure Monitor."
"Azure Monitor is very stable."
"The tools for logs and metrics are pretty good and easy to use."
"WhatsUp Gold is very easy to deploy."
"The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one link. You can go into a particular part of the topology map, scroll in, and see exactly which module it is."
"The solution effectively monitors network devices and servers."
"I use it on premises to monitor my network database. We monitor the link up/down and use the SNMP traps as well."
"The most valuable feature of WhatsUp Gold is NetFlow and the virtualized maps."
"The tool's most valuable feature is the visibility it offers of everything in the network and infrastructure."
"The most valuable feature is the auto-discovery function."
"The threshold alerting is the most valuable feature."
 

Cons

"They can simplify the overall complexity since you have multiple data sources in the cloud for monitoring. It's quite simple, but there are so many portals. It takes time to work with it. If they could simplify the user configuration, that would be good."
"When something goes down, we want the option to have automation in place to get it back up again as quickly as possible."
"No improvements are needed from my perspective."
"We encounter some difficulties in monitoring the operating system on its own."
"They need to work with other cloud providers - not just Azure."
"Azure Monitor's integration with applications could be improved."
"The monitoring of Kubernetes clusters needs improvement to be on par with competitors."
"The solution should have cross-connection or cross-communication between tech partners."
"One of the biggest things that made us start to look at another product is we're not able to have an end to end monitoring from a user perspective throughout the system and back to the user. All the monitoring is from inside out, we need something that also can give us from outside in."
"You have to invest a few days to become an expert in this solution."
"The interface needs some work."
"I would like to see them do an enhancement to the application monitoring. A lot of other products do better application monitoring so they should do some improvements to the application monitoring."
"I would like to see better integration with switches so that you can see what is connected to each port, what the traffic is, and have a network map automatically generated."
"The tool should focus on increasing its market share, as it is the only area of concern where improvements are needed."
"The pricing for this solution has gone up quite recently, which has led some of our customers to buy an alternative product."
"Users want SMS available via Whatsapp Gold. They don't want to go through third party SMS servers. The solution should work to make this possible."
 

Pricing and Cost Advice

"The product offers a pay-as-you-go model to users. The charges are to be paid according to the usage of the product."
"The solution’s pricing depends on how much logs it collects."
"Azure Monitor is one of the more cost effective solutions on the market."
"The solution is very costly because you have to pay for various things such as adding to logs and internet alerts."
"Azure Monitor is cheaper compared to other third-party monitoring tools."
"The cost of Azure Monitor application performance should be less expensive."
"Regarding pricing, Azure Monitor is free with Azure license, so there are no additional costs for using it."
"The licensing is a monthly fee."
"The price of WhatsUp Gold is good."
"I'm not sure, but it's expensive. We don't pay any additional fees."
"There are some subscription charges that are quite heavy. I need to pay for support every year and these charges can be quite expensive. Aside from the initial cost for the tool, you need to pay additionally for support."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
"Pricing is reasonable compared to other products."
"The most valuable feature is the cost compared to other solutions."
"This is a well priced solution."
"The tool's price is reasonable. WhatsUp Gold is cheaper than SolarWinds."
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Top Industries

By visitors reading reviews
Computer Software Company
13%
Financial Services Firm
12%
Manufacturing Company
8%
Government
6%
Financial Services Firm
12%
Manufacturing Company
12%
Government
10%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise7
Large Enterprise29
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

How does Splunk compare with Azure Monitor?
Splunk handles a high amount of data very well. We use Splunk to capture information and as an aggregator for monitoring information from different sources. Splunk is very good at alerting us if we...
What do you like most about Azure Monitor?
Azure Monitor is a very easy-to-use product in the cloud environment.
What needs improvement with Azure Monitor?
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it...
What do you like most about WhatsUp Gold?
The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one l...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
 

Comparisons

 

Overview

 

Sample Customers

Rackspace, First Gas, Allscripts, ABB Group
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Azure Monitor vs. WhatsUp Gold and other solutions. Updated: January 2026.
881,360 professionals have used our research since 2012.