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Azure Monitor vs WhatsUp Gold comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 24, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure Monitor
Ranking in Application Performance Monitoring (APM) and Observability
8th
Ranking in Cloud Monitoring Software
5th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
56
Ranking in other categories
No ranking in other categories
WhatsUp Gold
Ranking in Application Performance Monitoring (APM) and Observability
29th
Ranking in Cloud Monitoring Software
22nd
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Network Monitoring Software (21st), Server Monitoring (15th), IT Infrastructure Monitoring (18th), Configuration Management (20th), Log Management (35th), Network Traffic Analysis (NTA) (10th)
 

Mindshare comparison

As of April 2026, in the Application Performance Monitoring (APM) and Observability category, the mindshare of Azure Monitor is 2.6%, down from 7.5% compared to the previous year. The mindshare of WhatsUp Gold is 1.3%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Application Performance Monitoring (APM) and Observability Mindshare Distribution
ProductMindshare (%)
Azure Monitor2.6%
WhatsUp Gold1.3%
Other96.1%
Application Performance Monitoring (APM) and Observability
 

Featured Reviews

Andy Rabern - PeerSpot reviewer
Consultant at a outsourcing company with 201-500 employees
Telemetry insights have improved how I track user behavior and application performance daily
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it does well. My perspective is more based on an Application Insights agent running on a service or an app service and sending the telemetry via the agent, and also doing the filtering of telemetry at the agent level so you are not having a ton of telemetry. I believe Azure Monitor does pretty much the same thing. I have also used tools such as New Relic, and New Relic is a much more robust tool, but that is a different product and you are going to pay for that. It is a different offering altogether. The subscription that we had at the time allowed for a couple gigabytes of telemetry during the month, and I believe that telemetry only lives for about two months. You have to experiment with it to see how much you want to pay. I was not really involved in the pricing. It was more along the lines of we were running up against our limits in terms of the amount of free telemetry or telemetry that we get with our subscription, and so we either needed to scale back or turn specific telemetry types off or do some more sampling. It is nice that those capabilities are there so that you can reduce the amount of telemetry. I cannot really speak to pricing but I do believe that it is somewhat reasonable for Azure Monitor. New Relic is pretty expensive, I believe.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution integrates well with the Microsoft platform."
"It's a Microsoft native tool, so it works well with other Microsoft technologies, which is predominantly what our customer end-user base is."
"I am monitoring all of my Azure Monitor and getting good reports. I can customize the reports to get the information I need. I am also getting emails about which AAS instances are down and everything in the system related to my services. It is easy to use, scalable, and user-friendly. Microsoft has Many guides and videos to help you understand how to create and use Azure Monitor."
"It is a move-in powerful feature compared to other market-leading tools."
"The solution is quite stable."
"The solution's most valuable features are its ease of use and support for multiple environments"
"One of the advantages of Azure Monitor is that it is easier for us to use because we're mainly a Microsoft shop."
"I use the solution to monitor the infrastructure and applications."
"The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one link. You can go into a particular part of the topology map, scroll in, and see exactly which module it is."
"The threshold alerting is the most valuable feature."
"It is easy to access and discover devices, as well as monitor them automatically. The topology discover is also a useful feature."
"WhatsUp Gold is very easy to deploy."
"The product is reasonably priced."
"The most valuable feature is the auto-discovery function."
"The most valuable feature is the monitoring of resources."
"The most valuable aspects of the solution are the application monitors that allow for discreet roaming on network devices."
 

Cons

"Although it's not always the case, the price can sometimes get expensive. This depends on a number of factors, such as how many services you are trying to integrate with Azure Monitor and how much storage they're consuming each month (for example, how large are the log files?)."
"The price could be lower but it is not a must."
"No improvements are needed from my perspective."
"The cost skyrockets once you start using it, and there are complaints that the actual cost of the Kubernetes cluster was less than the cost they were incurring for Azure Monitor."
"The query builder could be better. In comparison to other monitoring tools, in order to use Azure Monitor, your engineers need to have KQL experience. If they don't, it's not intuitive as a system."
"Azure Monitor is not user-friendly, and the interface is not exciting. Switching between the dashboards is not easy."
"In terms of pricing, Azure Monitor's billing based on data size can sometimes lead to increased costs, especially when developers need to purge data frequently. While there are mechanisms in place to track and manage this, there is room for improvement in terms of optimizing data pausing and related processes. Enhancements in this area could help mitigate potential billing concerns and provide a more seamless experience for users."
"Integration with third-party tools from other vendors than Azure is more time-consuming"
"This product should add other options for monitoring. It does not currently meet the broader needs of the banking industry in the version we have deployed."
"I would like to see better integration with switches so that you can see what is connected to each port, what the traffic is, and have a network map automatically generated."
"One of the biggest things that made us start to look at another product is we're not able to have an end to end monitoring from a user perspective throughout the system and back to the user."
"The pricing for this solution has gone up quite recently, which has led some of our customers to buy an alternative product."
"The point system is not clear and clarity around this would improve our understanding of the system."
"The technical support does not bother to respond."
"I think there are a few bugs now. Although they give some resolution for this, we cannot share the network remotely because of our company policy."
"Sometimes it's a little bit slow."
 

Pricing and Cost Advice

"Customers of Azure Monitor must pay an amount that depends largely on how many services they need to integrate and the storage space required in terms of logs, etc. If they only have a few small services to monitor, the price won't be too high, but on the opposite side of the spectrum, it can certainly get pricey."
"The cost of Azure Monitor application performance should be less expensive."
"Besides standard licensing fees the customer needs to additionally pay based on the ingested data size"
"It is a pay-as-you-go model. I find it very cost-effective."
"Azure Monitor is cheaper compared to other third-party monitoring tools."
"The tool's pricing is very good. I could say that Microsoft offers different cost models, which are listed on the product's website."
"The licensing is a monthly fee."
"There is a monthly fee for the alerts triggered and the data stored."
"The pricing can be on the expensive side when considering competing products."
"The choice of version depends on the number of points, or devices, that you want to monitor, and this makes the product expensive."
"The price of WhatsUp Gold is good."
"The most valuable feature is the cost compared to other solutions."
"There are some subscription charges that are quite heavy. I need to pay for support every year and these charges can be quite expensive. Aside from the initial cost for the tool, you need to pay additionally for support."
"I'm not sure, but it's expensive. We don't pay any additional fees."
"Pricing is reasonable compared to other products."
"This is a well priced solution."
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Top Industries

By visitors reading reviews
Financial Services Firm
13%
Computer Software Company
11%
Manufacturing Company
8%
Government
6%
Financial Services Firm
12%
Manufacturing Company
11%
Government
9%
Computer Software Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise7
Large Enterprise29
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

How does Splunk compare with Azure Monitor?
Splunk handles a high amount of data very well. We use Splunk to capture information and as an aggregator for monitoring information from different sources. Splunk is very good at alerting us if we...
What needs improvement with Azure Monitor?
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it...
What is your primary use case for Azure Monitor?
I am a developer who uses Azure Monitor for telemetry of the applications that I work on. Application Insights is one of those tools, and I have also used other non-Azure products before. Currently...
What do you like most about WhatsUp Gold?
The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one l...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
 

Comparisons

 

Overview

 

Sample Customers

Rackspace, First Gas, Allscripts, ABB Group
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Azure Monitor vs. WhatsUp Gold and other solutions. Updated: April 2026.
890,027 professionals have used our research since 2012.