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Azure Monitor vs WhatsUp Gold comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 24, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure Monitor
Ranking in Application Performance Monitoring (APM) and Observability
8th
Ranking in Cloud Monitoring Software
5th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
56
Ranking in other categories
No ranking in other categories
WhatsUp Gold
Ranking in Application Performance Monitoring (APM) and Observability
29th
Ranking in Cloud Monitoring Software
22nd
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Network Monitoring Software (21st), Server Monitoring (15th), IT Infrastructure Monitoring (18th), Configuration Management (20th), Log Management (35th), Network Traffic Analysis (NTA) (10th)
 

Mindshare comparison

As of April 2026, in the Application Performance Monitoring (APM) and Observability category, the mindshare of Azure Monitor is 2.6%, down from 7.5% compared to the previous year. The mindshare of WhatsUp Gold is 1.3%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Application Performance Monitoring (APM) and Observability Mindshare Distribution
ProductMindshare (%)
Azure Monitor2.6%
WhatsUp Gold1.3%
Other96.1%
Application Performance Monitoring (APM) and Observability
 

Featured Reviews

Andy Rabern - PeerSpot reviewer
Consultant at a outsourcing company with 201-500 employees
Telemetry insights have improved how I track user behavior and application performance daily
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it does well. My perspective is more based on an Application Insights agent running on a service or an app service and sending the telemetry via the agent, and also doing the filtering of telemetry at the agent level so you are not having a ton of telemetry. I believe Azure Monitor does pretty much the same thing. I have also used tools such as New Relic, and New Relic is a much more robust tool, but that is a different product and you are going to pay for that. It is a different offering altogether. The subscription that we had at the time allowed for a couple gigabytes of telemetry during the month, and I believe that telemetry only lives for about two months. You have to experiment with it to see how much you want to pay. I was not really involved in the pricing. It was more along the lines of we were running up against our limits in terms of the amount of free telemetry or telemetry that we get with our subscription, and so we either needed to scale back or turn specific telemetry types off or do some more sampling. It is nice that those capabilities are there so that you can reduce the amount of telemetry. I cannot really speak to pricing but I do believe that it is somewhat reasonable for Azure Monitor. New Relic is pretty expensive, I believe.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It has improved the quality of application and through this we are able to analyze application performance, it gives alerts and insights of the application which helps us so much"
"The security and support are good."
"We are an operation center so we use this solution mainly to monitor all of our clients' environments and to help them with technical issues."
"I find the query language in this tool very beneficial, as it allows me to customize some dashboards and create alerts according to my thresholds and metrics."
"In any case, I would definitely recommend the product for Azure users because it is seamlessly integrated into the platform."
"Technical support is helpful."
"Data exporting is easy, and this tool works seamlessly with other solutions."
"The most valuable features of Azure Monitor are the login analytics workspace and we can write any kind of custom queries in order to receive the data that is inserted into the login analytics workspace, diagnostic settings, et cetera."
"The user interface is good enough."
"It's a good product, and if one has the expertise to use it, it will be a good investment and it will help IT to save and plan for the future."
"You have to invest a few days to become an expert in this solution, but after that, it's possible to do almost anything with it."
"NetFlow monitoring, real-time monitoring, and surveys have been the most valuable features for our business."
"Auto scanning is most valuable. It looks for rogue devices on your network."
"In terms of pricing, I'd say that the pricing is nice and the product is good."
"The most valuable aspects of the solution are the application monitors that allow for discreet roaming on network devices."
"The installation and configuration process are easy."
 

Cons

"The troubleshooting logs need improvement. There should be some improvement there. I have a hard time finding the right logs at the right times whenever there is an issue occurring."
"Although it's not always the case, the price can sometimes get expensive. This depends on a number of factors, such as how many services you are trying to integrate with Azure Monitor and how much storage they're consuming each month (for example, how large are the log files?)."
"In my opinion, they should improve the overall user experience, especially when it comes to indexing and searching collective logs."
"Integration with third-party tools from other vendors than Azure is more time-consuming"
"This solution could be improved with more out-of-the-box functionalities and artificial intelligence to complete event correlation."
"There are a lot of things that take more time to do, such as charting, alerting, and correlation of data, and things like that. Azure Monitor doesn't tell you why something happened. It just tells you that it happened. It should also have some type of AI. Environments and applications are becoming more and more complex every day with hundreds or thousands of microservices. Therefore, having to do a lot of the stuff manually takes a lot of time, and on top of that, troubleshooting issues takes a lot of time. The traditional method of troubleshooting doesn't really work for or apply to this environment we're in. So, having an AI-based system and the ability to automate deployments of your monitoring and configurations makes it much easier."
"The solution's monitoring feature has limitations for analyzing multiple metrics."
"The pricing model could be more flexible."
"The new release cadence needs to be improved. It takes a while for them to add new features and functionality. There should be a quicker turnaround with new versions."
"One of the biggest things that made us start to look at another product is we're not able to have an end to end monitoring from a user perspective throughout the system and back to the user."
"The tool should focus on increasing its market share, as it is the only area of concern where improvements are needed."
"Integrations with other devices. I want to have a product that has full integration with my active directory so I can track user activity. I want to track my complete user activity, so I'm looking for a product to implement in the near future, which will have full integration with my network and active directory users. It became very difficult to track user activity."
"The technical support does not bother to respond."
"Honestly, I do not particularly like WhatsUp Gold. I think we should get rid of it."
"Adding on services increases the cost and on the version we have there is no option for ATM monitoring."
"My understanding is that there are better products out there that do a better job."
 

Pricing and Cost Advice

"The tool's pricing is very good. I could say that Microsoft offers different cost models, which are listed on the product's website."
"There is a monthly fee for the alerts triggered and the data stored."
"Azure Monitor is a competitively priced solution."
"Azure Monitor's price is minimal to the point of being almost negligible."
"I would rate Azure Monitor a two out of five for affordability."
"The tool is expensive."
"The price of the solution is reasonable."
"It's a costly solution"
"I'm not sure, but it's expensive. We don't pay any additional fees."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
"There is a license needed to use WhatsUp Gold."
"The choice of version depends on the number of points, or devices, that you want to monitor, and this makes the product expensive."
"The pricing can be on the expensive side when considering competing products."
"This is a well priced solution."
"The price of WhatsUp Gold is good."
"There are some subscription charges that are quite heavy. I need to pay for support every year and these charges can be quite expensive. Aside from the initial cost for the tool, you need to pay additionally for support."
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886,858 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Financial Services Firm
13%
Computer Software Company
11%
Manufacturing Company
8%
Government
6%
Financial Services Firm
12%
Manufacturing Company
11%
Government
9%
Computer Software Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise7
Large Enterprise29
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

How does Splunk compare with Azure Monitor?
Splunk handles a high amount of data very well. We use Splunk to capture information and as an aggregator for monitoring information from different sources. Splunk is very good at alerting us if we...
What needs improvement with Azure Monitor?
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it...
What is your primary use case for Azure Monitor?
I am a developer who uses Azure Monitor for telemetry of the applications that I work on. Application Insights is one of those tools, and I have also used other non-Azure products before. Currently...
What do you like most about WhatsUp Gold?
The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one l...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
 

Comparisons

 

Overview

 

Sample Customers

Rackspace, First Gas, Allscripts, ABB Group
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Azure Monitor vs. WhatsUp Gold and other solutions. Updated: April 2026.
886,858 professionals have used our research since 2012.