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Azure Monitor vs WhatsUp Gold comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 24, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure Monitor
Ranking in Application Performance Monitoring (APM) and Observability
7th
Ranking in Cloud Monitoring Software
4th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
56
Ranking in other categories
No ranking in other categories
WhatsUp Gold
Ranking in Application Performance Monitoring (APM) and Observability
26th
Ranking in Cloud Monitoring Software
21st
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Network Monitoring Software (24th), Server Monitoring (15th), IT Infrastructure Monitoring (19th), Configuration Management (20th), Log Management (35th), Network Traffic Analysis (NTA) (10th)
 

Mindshare comparison

As of March 2026, in the Application Performance Monitoring (APM) and Observability category, the mindshare of Azure Monitor is 2.9%, down from 7.7% compared to the previous year. The mindshare of WhatsUp Gold is 1.2%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Application Performance Monitoring (APM) and Observability Mindshare Distribution
ProductMindshare (%)
Azure Monitor2.9%
WhatsUp Gold1.2%
Other95.9%
Application Performance Monitoring (APM) and Observability
 

Featured Reviews

Andy Rabern - PeerSpot reviewer
Consultant at a outsourcing company with 201-500 employees
Telemetry insights have improved how I track user behavior and application performance daily
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it does well. My perspective is more based on an Application Insights agent running on a service or an app service and sending the telemetry via the agent, and also doing the filtering of telemetry at the agent level so you are not having a ton of telemetry. I believe Azure Monitor does pretty much the same thing. I have also used tools such as New Relic, and New Relic is a much more robust tool, but that is a different product and you are going to pay for that. It is a different offering altogether. The subscription that we had at the time allowed for a couple gigabytes of telemetry during the month, and I believe that telemetry only lives for about two months. You have to experiment with it to see how much you want to pay. I was not really involved in the pricing. It was more along the lines of we were running up against our limits in terms of the amount of free telemetry or telemetry that we get with our subscription, and so we either needed to scale back or turn specific telemetry types off or do some more sampling. It is nice that those capabilities are there so that you can reduce the amount of telemetry. I cannot really speak to pricing but I do believe that it is somewhat reasonable for Azure Monitor. New Relic is pretty expensive, I believe.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable functions of Azure Monitor for our clients are its ability to monitor CPU usage and detect any potential issues before they escalate into actual problems. This helps in proactively addressing issues and preventing disruptions in our services. Additionally, Azure Monitor's integration with Azure for implementation has been quite straightforward and easy to manage."
"What I like about Azure Monitor is that it performs well."
"The solution has tons of valuable features."
"Data exporting is easy, and this tool works seamlessly with other solutions. It's a stable and low-priced solution."
"Azure Monitor gives us the observability to check everything that we have in the cloud."
"I find the query language in this tool very beneficial, as it allows me to customize some dashboards and create alerts according to my thresholds and metrics."
"The most valuable features of Azure Monitor are the login analytics workspace and we can write any kind of custom queries in order to receive the data that is inserted into the login analytics workspace, diagnostic settings, et cetera."
"Some good integration capabilities are present in the tool."
"The documentation is very good."
"The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless."
"It is easy to access and discover devices, as well as monitor them automatically. The topology discover is also a useful feature."
"NetFlow monitoring, real-time monitoring, and surveys have been the most valuable features for our business."
"Auto scanning is most valuable. It looks for rogue devices on your network."
"I use it on premises to monitor my network database. We monitor the link up/down and use the SNMP traps as well."
"This is a good, stable network monitoring solution for devices."
"The most valuable feature of WhatsUp Gold is NetFlow and the virtualized maps."
 

Cons

"If I contact the First Line Support, they seem disconnected and lack technical information."
"When something goes down, we want the option to have automation in place to get it back up again as quickly as possible."
"This solution could be improved with more out-of-the-box functionalities and artificial intelligence to complete event correlation."
"It's really complex to retrieve or query the logs in Azure Monitor."
"The price could be lower but it is not a must."
"There is room for improvement in stability."
"Currently, it seems it's complicated to get the correct information in terms of what to do and how things work."
"The cost skyrockets once you start using it, and there are complaints that the actual cost of the Kubernetes cluster was less than the cost they were incurring for Azure Monitor."
"One of the biggest things that made us start to look at another product is we're not able to have an end to end monitoring from a user perspective throughout the system and back to the user. All the monitoring is from inside out, we need something that also can give us from outside in."
"We can never achieve or get a good picture of the network topology."
"Regional product team support is not very good."
"I might like to see a better interface in the future."
"The pricing for this solution has gone up quite recently, which has led some of our customers to buy an alternative product."
"WhatsUp Gold should work on real-time monitoring and configuration management. If they succeed in doing this, the solution will cover all the network troubleshooting aspects and will be a benefit."
"Improvements are needed in integration, especially for WhatsApp call and messages."
"Integrations with other devices. I want to have a product that has full integration with my active directory so I can track user activity. I want to track my complete user activity, so I'm looking for a product to implement in the near future, which will have full integration with my network and active directory users. It became very difficult to track user activity."
 

Pricing and Cost Advice

"Azure Monitor is one of the more cost effective solutions on the market."
"The solution is very costly because you have to pay for various things such as adding to logs and internet alerts."
"Besides standard licensing fees the customer needs to additionally pay based on the ingested data size"
"Regarding pricing, Azure Monitor is free with Azure license, so there are no additional costs for using it."
"The cost of Azure Monitor application performance should be less expensive."
"It is a pay-as-you-go model. I find it very cost-effective."
"The solution is expensive, but it is worth the price."
"The tool's pricing is very good. I could say that Microsoft offers different cost models, which are listed on the product's website."
"The price of WhatsUp Gold is good."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
"The tool's price is reasonable. WhatsUp Gold is cheaper than SolarWinds."
"There are some subscription charges that are quite heavy. I need to pay for support every year and these charges can be quite expensive. Aside from the initial cost for the tool, you need to pay additionally for support."
"The pricing can be on the expensive side when considering competing products."
"Pricing is reasonable compared to other products."
"There is a license needed to use WhatsUp Gold."
"This is a well priced solution."
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Computer Software Company
12%
Manufacturing Company
8%
Government
6%
Financial Services Firm
12%
Manufacturing Company
12%
Government
10%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise7
Large Enterprise29
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

How does Splunk compare with Azure Monitor?
Splunk handles a high amount of data very well. We use Splunk to capture information and as an aggregator for monitoring information from different sources. Splunk is very good at alerting us if we...
What do you like most about Azure Monitor?
Azure Monitor is a very easy-to-use product in the cloud environment.
What needs improvement with Azure Monitor?
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it...
What do you like most about WhatsUp Gold?
The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one l...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
 

Overview

 

Sample Customers

Rackspace, First Gas, Allscripts, ABB Group
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Azure Monitor vs. WhatsUp Gold and other solutions. Updated: March 2026.
883,712 professionals have used our research since 2012.