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Azure Monitor vs WhatsUp Gold comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 24, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure Monitor
Ranking in Application Performance Monitoring (APM) and Observability
8th
Ranking in Cloud Monitoring Software
5th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
56
Ranking in other categories
No ranking in other categories
WhatsUp Gold
Ranking in Application Performance Monitoring (APM) and Observability
30th
Ranking in Cloud Monitoring Software
22nd
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Network Monitoring Software (23rd), Server Monitoring (15th), IT Infrastructure Monitoring (18th), Configuration Management (21st), Log Management (41st), Network Traffic Analysis (NTA) (10th)
 

Mindshare comparison

As of May 2026, in the Application Performance Monitoring (APM) and Observability category, the mindshare of Azure Monitor is 2.4%, down from 7.2% compared to the previous year. The mindshare of WhatsUp Gold is 1.3%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Application Performance Monitoring (APM) and Observability Mindshare Distribution
ProductMindshare (%)
Azure Monitor2.4%
WhatsUp Gold1.3%
Other96.3%
Application Performance Monitoring (APM) and Observability
 

Featured Reviews

Andy Rabern - PeerSpot reviewer
Consultant at a outsourcing company with 201-500 employees
Telemetry insights have improved how I track user behavior and application performance daily
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it does well. My perspective is more based on an Application Insights agent running on a service or an app service and sending the telemetry via the agent, and also doing the filtering of telemetry at the agent level so you are not having a ton of telemetry. I believe Azure Monitor does pretty much the same thing. I have also used tools such as New Relic, and New Relic is a much more robust tool, but that is a different product and you are going to pay for that. It is a different offering altogether. The subscription that we had at the time allowed for a couple gigabytes of telemetry during the month, and I believe that telemetry only lives for about two months. You have to experiment with it to see how much you want to pay. I was not really involved in the pricing. It was more along the lines of we were running up against our limits in terms of the amount of free telemetry or telemetry that we get with our subscription, and so we either needed to scale back or turn specific telemetry types off or do some more sampling. It is nice that those capabilities are there so that you can reduce the amount of telemetry. I cannot really speak to pricing but I do believe that it is somewhat reasonable for Azure Monitor. New Relic is pretty expensive, I believe.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The scalability of the solution is pretty good."
"The most valuable feature is the universality of their functionalities in all Azure services, including software solutions."
"We get good results from Microsoft Azure, so that's why we stick with Microsoft Azure."
"The solution works well overall. It's easy to implement and simple to use."
"One of the advantages of Azure Monitor is that it is easier for us to use because we're mainly a Microsoft shop."
"One of the most useful aspects of this solution is the out-of-the-box functionality on all areas, especially on Application Insights, zero instrumentation, and artificial intelligence for event correlation."
"The most valuable features of Azure Monitor are the login analytics workspace and we can write any kind of custom queries in order to receive the data that is inserted into the login analytics workspace, diagnostic settings, et cetera."
"The tools for logs and metrics are pretty good and easy to use."
"There is a flow monitor option, so we can trace the source IP, the destination IP, and top talker feature in this."
"The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless."
"The most valuable feature is the auto-discovery function."
"The most important features of WhatsUp Gold are the server health and uptime it provides."
"It's a good product, and if one has the expertise to use it, it will be a good investment and it will help IT to save and plan for the future."
"It is stable."
"We primarily use the solution to check the state of the network, monitoring thousands of devices and all of the internal network, and it is the first tool we use to see the state of the network for real-time monitoring."
"The most valuable feature is the monitoring of resources."
 

Cons

"The troubleshooting logs need improvement; I have a hard time finding the right logs at the right times whenever there is an issue occurring."
"They need to work with other cloud providers - not just Azure."
"The solution should have cross-connection or cross-communication between tech partners."
"Integration with third-party tools from other vendors than Azure is more time-consuming"
"Lacks information including details related to where problems lie."
"This is a good product but it is not very user-friendly at this stage."
"It's really complex to retrieve or query the logs in Azure Monitor."
"There are a lot of things that take more time to do, such as charting, alerting, and correlation of data, and things like that."
"Setting up WhatsUp Gold is complicated and not easy because it requires managing SNMP and many complex settings in the devices it's monitoring, and fine-tuning it to fit our needs is also not very easy."
"The initial setup of WhatsUp Gold is a medium range of difficulty levels. However, if it is your first time it could be difficult."
"The licensing model could be improved. Right now, the levels are too far apart. This causes the solution to be more expensive than it needs to be."
"I might like to see a better interface in the future."
"Users want SMS available via Whatsapp Gold. They don't want to go through third party SMS servers. The solution should work to make this possible."
"Pricing is too high relative to how many devices we use. The price list is not linear to number of devices."
"The product is old and not updated."
"The pricing for this solution has gone up quite recently, which has led some of our customers to buy an alternative product."
 

Pricing and Cost Advice

"The tool's pricing is very good. I could say that Microsoft offers different cost models, which are listed on the product's website."
"It is a pay-as-you-go model. I find it very cost-effective."
"Regarding pricing, Azure Monitor is free with Azure license, so there are no additional costs for using it."
"The licensing is a monthly fee."
"Azure Monitor is one of the more cost effective solutions on the market."
"Besides standard licensing fees the customer needs to additionally pay based on the ingested data size"
"The product offers a pay-as-you-go model to users. The charges are to be paid according to the usage of the product."
"The solution is a pay-as-you-go consumption service and is the least expensive in the market."
"There is a license needed to use WhatsUp Gold."
"The choice of version depends on the number of points, or devices, that you want to monitor, and this makes the product expensive."
"The most valuable feature is the cost compared to other solutions."
"I'm not sure, but it's expensive. We don't pay any additional fees."
"The price of WhatsUp Gold is good."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
"There are some subscription charges that are quite heavy. I need to pay for support every year and these charges can be quite expensive. Aside from the initial cost for the tool, you need to pay additionally for support."
"This is a well priced solution."
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Top Industries

By visitors reading reviews
Financial Services Firm
13%
Computer Software Company
11%
Manufacturing Company
8%
Government
6%
Financial Services Firm
12%
Manufacturing Company
11%
Government
9%
Construction Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise7
Large Enterprise29
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

How does Splunk compare with Azure Monitor?
Splunk handles a high amount of data very well. We use Splunk to capture information and as an aggregator for monitoring information from different sources. Splunk is very good at alerting us if we...
What needs improvement with Azure Monitor?
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it...
What is your primary use case for Azure Monitor?
I am a developer who uses Azure Monitor for telemetry of the applications that I work on. Application Insights is one of those tools, and I have also used other non-Azure products before. Currently...
What do you like most about WhatsUp Gold?
The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one l...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
 

Overview

 

Sample Customers

Rackspace, First Gas, Allscripts, ABB Group
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Azure Monitor vs. WhatsUp Gold and other solutions. Updated: April 2026.
892,487 professionals have used our research since 2012.