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Azure Monitor vs WhatsUp Gold comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 24, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure Monitor
Ranking in Application Performance Monitoring (APM) and Observability
8th
Ranking in Cloud Monitoring Software
5th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
56
Ranking in other categories
No ranking in other categories
WhatsUp Gold
Ranking in Application Performance Monitoring (APM) and Observability
29th
Ranking in Cloud Monitoring Software
22nd
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Network Monitoring Software (21st), Server Monitoring (15th), IT Infrastructure Monitoring (18th), Configuration Management (20th), Log Management (35th), Network Traffic Analysis (NTA) (10th)
 

Mindshare comparison

As of April 2026, in the Application Performance Monitoring (APM) and Observability category, the mindshare of Azure Monitor is 2.6%, down from 7.5% compared to the previous year. The mindshare of WhatsUp Gold is 1.3%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Application Performance Monitoring (APM) and Observability Mindshare Distribution
ProductMindshare (%)
Azure Monitor2.6%
WhatsUp Gold1.3%
Other96.1%
Application Performance Monitoring (APM) and Observability
 

Featured Reviews

Andy Rabern - PeerSpot reviewer
Consultant at a outsourcing company with 201-500 employees
Telemetry insights have improved how I track user behavior and application performance daily
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it does well. My perspective is more based on an Application Insights agent running on a service or an app service and sending the telemetry via the agent, and also doing the filtering of telemetry at the agent level so you are not having a ton of telemetry. I believe Azure Monitor does pretty much the same thing. I have also used tools such as New Relic, and New Relic is a much more robust tool, but that is a different product and you are going to pay for that. It is a different offering altogether. The subscription that we had at the time allowed for a couple gigabytes of telemetry during the month, and I believe that telemetry only lives for about two months. You have to experiment with it to see how much you want to pay. I was not really involved in the pricing. It was more along the lines of we were running up against our limits in terms of the amount of free telemetry or telemetry that we get with our subscription, and so we either needed to scale back or turn specific telemetry types off or do some more sampling. It is nice that those capabilities are there so that you can reduce the amount of telemetry. I cannot really speak to pricing but I do believe that it is somewhat reasonable for Azure Monitor. New Relic is pretty expensive, I believe.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Azure Monitor has helped our organization to have insights into issues and informs us before an issue becomes a very critical stage."
"Azure Monitor is useful because of the useful application insights and telemetry, such as metrics and logs."
"Azure Monitor is really just a source for Dynatrace; it's just collecting data and monitoring the environment and the infrastructure, and it is fairly good at that."
"Technical support is good and helpful...The initial setup is easy."
"The product is stable."
"I am monitoring all of my Azure Monitor and getting good reports. I can customize the reports to get the information I need. I am also getting emails about which AAS instances are down and everything in the system related to my services. It is easy to use, scalable, and user-friendly. Microsoft has Many guides and videos to help you understand how to create and use Azure Monitor."
"The solution's most valuable features are its ease of use and support for multiple environments"
"From a business standpoint, I think the ability to see where your users are is valuable."
"The most valuable aspects of the solution are the application monitors that allow for discreet roaming on network devices."
"The most valuable feature is the monitoring of resources."
"It handles the basics of monitoring."
"The most valuable feature is the monitoring of resources."
"Overall, we have been satisfied with the functionality of the product."
"We've been using it for many years and we use it typically for early warning, as it notifies customers of problems prior to failure."
"The most valuable feature of WhatsUp Gold is NetFlow and the virtualized maps."
"It is easy to access and discover devices, as well as monitor them automatically. The topology discover is also a useful feature."
 

Cons

"Azure Monitor could improve network performance monitoring and make it more advanced."
"They need to work on a more hybrid deployment that will allow us to monitor local on-premise deployments and connect to different systems. I would like to see more integration."
"The monitoring of Kubernetes clusters needs improvement to be on par with competitors."
"They can simplify the overall complexity since you have multiple data sources in the cloud for monitoring. It's quite simple, but there are so many portals. It takes time to work with it."
"Azure Monitor's integration with applications could be improved."
"They need to work with other cloud providers - not just Azure."
"This solution could be improved with more out-of-the-box functionalities and artificial intelligence to complete event correlation."
"They did have an alerts feature before and it was quite well automated, but since they've gone to a dynamic model and did a few updates, it broke a few things."
"I might like to see a better interface in the future."
"The point system is not clear and clarity around this would improve our understanding of the system."
"Integrations with other devices. I want to have a product that has full integration with my active directory so I can track user activity. I want to track my complete user activity, so I'm looking for a product to implement in the near future, which will have full integration with my network and active directory users. It became very difficult to track user activity."
"The technical support does not bother to respond."
"The new release cadence needs to be improved. It takes a while for them to add new features and functionality. There should be a quicker turnaround with new versions."
"My understanding is that there are better products out there that do a better job."
"Users want SMS available via Whatsapp Gold. They don't want to go through third party SMS servers. The solution should work to make this possible."
"You have to invest a few days to become an expert in this solution."
 

Pricing and Cost Advice

"Azure Monitor's price is minimal to the point of being almost negligible."
"The solution is a pay-as-you-go consumption service and is the least expensive in the market."
"My company is okay with the current pricing of the solution."
"The price of the solution is reasonable."
"The licensing is a monthly fee."
"Its cost depends on the ingestion of the logs. It could go anywhere. For an out-of-the-box platform such as FrameFlow, you pay pretty much a fixed price and you get what you get, whereas, with something like Azure Monitor, you pay by the ingestion charge, so you can have one client who pays hardly anything for the same alerts, and another client pays loads and loads."
"Besides standard licensing fees the customer needs to additionally pay based on the ingested data size"
"The solution is very costly because you have to pay for various things such as adding to logs and internet alerts."
"The tool's price is reasonable. WhatsUp Gold is cheaper than SolarWinds."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
"I'm not sure, but it's expensive. We don't pay any additional fees."
"The pricing can be on the expensive side when considering competing products."
"The price of WhatsUp Gold is good."
"This is a well priced solution."
"Pricing is reasonable compared to other products."
"The most valuable feature is the cost compared to other solutions."
report
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886,426 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Financial Services Firm
13%
Computer Software Company
11%
Manufacturing Company
8%
Government
6%
Financial Services Firm
12%
Manufacturing Company
11%
Government
9%
Computer Software Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise7
Large Enterprise29
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

How does Splunk compare with Azure Monitor?
Splunk handles a high amount of data very well. We use Splunk to capture information and as an aggregator for monitoring information from different sources. Splunk is very good at alerting us if we...
What needs improvement with Azure Monitor?
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it...
What is your primary use case for Azure Monitor?
I am a developer who uses Azure Monitor for telemetry of the applications that I work on. Application Insights is one of those tools, and I have also used other non-Azure products before. Currently...
What do you like most about WhatsUp Gold?
The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one l...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
 

Overview

 

Sample Customers

Rackspace, First Gas, Allscripts, ABB Group
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Azure Monitor vs. WhatsUp Gold and other solutions. Updated: April 2026.
886,426 professionals have used our research since 2012.