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Azure Monitor vs WhatsUp Gold comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 24, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure Monitor
Ranking in Application Performance Monitoring (APM) and Observability
8th
Ranking in Cloud Monitoring Software
5th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
56
Ranking in other categories
No ranking in other categories
WhatsUp Gold
Ranking in Application Performance Monitoring (APM) and Observability
30th
Ranking in Cloud Monitoring Software
22nd
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Network Monitoring Software (23rd), Server Monitoring (15th), IT Infrastructure Monitoring (18th), Configuration Management (21st), Log Management (41st), Network Traffic Analysis (NTA) (10th)
 

Mindshare comparison

As of May 2026, in the Application Performance Monitoring (APM) and Observability category, the mindshare of Azure Monitor is 2.4%, down from 7.2% compared to the previous year. The mindshare of WhatsUp Gold is 1.3%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Application Performance Monitoring (APM) and Observability Mindshare Distribution
ProductMindshare (%)
Azure Monitor2.4%
WhatsUp Gold1.3%
Other96.3%
Application Performance Monitoring (APM) and Observability
 

Featured Reviews

Andy Rabern - PeerSpot reviewer
Consultant at a outsourcing company with 201-500 employees
Telemetry insights have improved how I track user behavior and application performance daily
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it does well. My perspective is more based on an Application Insights agent running on a service or an app service and sending the telemetry via the agent, and also doing the filtering of telemetry at the agent level so you are not having a ton of telemetry. I believe Azure Monitor does pretty much the same thing. I have also used tools such as New Relic, and New Relic is a much more robust tool, but that is a different product and you are going to pay for that. It is a different offering altogether. The subscription that we had at the time allowed for a couple gigabytes of telemetry during the month, and I believe that telemetry only lives for about two months. You have to experiment with it to see how much you want to pay. I was not really involved in the pricing. It was more along the lines of we were running up against our limits in terms of the amount of free telemetry or telemetry that we get with our subscription, and so we either needed to scale back or turn specific telemetry types off or do some more sampling. It is nice that those capabilities are there so that you can reduce the amount of telemetry. I cannot really speak to pricing but I do believe that it is somewhat reasonable for Azure Monitor. New Relic is pretty expensive, I believe.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The tool's most valuable feature is the alert system, which can be set according to our metrics. The integration is smooth."
"One of the most useful aspects of this solution is the out-of-the-box functionality on all areas, especially on Application Insights, zero instrumentation, and artificial intelligence for event correlation."
"The overall product rating is nine out of ten."
"I use the solution to monitor the infrastructure and applications."
"The solution very easily integrates with Azure services and in one click you can monitor your resource."
"The upside to the solution is if you are working in a Microsoft or Azure environment, it makes things easier."
"The most valuable functions of Azure Monitor for our clients are its ability to monitor CPU usage and detect any potential issues before they escalate into actual problems. This helps in proactively addressing issues and preventing disruptions in our services. Additionally, Azure Monitor's integration with Azure for implementation has been quite straightforward and easy to manage."
"We are an operation center so we use this solution mainly to monitor all of our clients' environments and to help them with technical issues."
"The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless."
"The threshold alerting is the most valuable feature."
"The user interface is good enough."
"The most valuable feature is the monitoring of resources."
"NetFlow monitoring, real-time monitoring, and surveys have been the most valuable features for our business."
"The installation and configuration process are easy."
"This is a good, stable network monitoring solution for devices."
"The visual map and email alerts are very useful to have in real time so we always know the state of our network."
 

Cons

"They need to work on a more hybrid deployment that will allow us to monitor local on-premise deployments and connect to different systems. I would like to see more integration."
"Integration with third-party tools from other vendors than Azure is more time-consuming"
"I'd like the solution to do more around vulnerability assessment. It's lacking in the product right now."
"The price could be lower but it is not a must."
"The pricing model could be more flexible."
"They can simplify the overall complexity since you have multiple data sources in the cloud for monitoring. It's quite simple, but there are so many portals. It takes time to work with it. If they could simplify the user configuration, that would be good."
"They can simplify the overall complexity since you have multiple data sources in the cloud for monitoring. It's quite simple, but there are so many portals. It takes time to work with it."
"Azure Monitor could improve by adding capabilities for data observability and integrating more tightly with their data platform components."
"I haven't had any issue with stability, except during the upgrade to 2017 when we encountered slow responses."
"Users want SMS available via Whatsapp Gold. They don't want to go through third party SMS servers."
"I might like to see a better interface in the future."
"You have to invest a few days to become an expert in this solution."
"Setting up WhatsUp Gold is complicated and not easy because it requires managing SNMP and many complex settings in the devices it's monitoring, and fine-tuning it to fit our needs is also not very easy."
"The technical support does not bother to respond."
"The point system is not clear and clarity around this would improve our understanding of the system."
"Importing the maps and being able to customize them could be easier."
 

Pricing and Cost Advice

"The licensing is a monthly fee."
"Azure Monitor's price is minimal to the point of being almost negligible."
"There is a monthly fee for the alerts triggered and the data stored."
"It is a pay-as-you-go model. I find it very cost-effective."
"The solution is expensive, but it is worth the price."
"The Azure Insight is a little bit expensive."
"The tool's pricing is very good. I could say that Microsoft offers different cost models, which are listed on the product's website."
"My company is okay with the current pricing of the solution."
"Pricing is reasonable compared to other products."
"The pricing can be on the expensive side when considering competing products."
"There is a license needed to use WhatsUp Gold."
"The tool's price is reasonable. WhatsUp Gold is cheaper than SolarWinds."
"I'm not sure, but it's expensive. We don't pay any additional fees."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
"The most valuable feature is the cost compared to other solutions."
"This is a well priced solution."
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Top Industries

By visitors reading reviews
Financial Services Firm
13%
Computer Software Company
10%
Manufacturing Company
8%
Government
6%
Financial Services Firm
12%
Manufacturing Company
11%
Government
9%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise7
Large Enterprise29
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

How does Splunk compare with Azure Monitor?
Splunk handles a high amount of data very well. We use Splunk to capture information and as an aggregator for monitoring information from different sources. Splunk is very good at alerting us if we...
What needs improvement with Azure Monitor?
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it...
What is your primary use case for Azure Monitor?
I am a developer who uses Azure Monitor for telemetry of the applications that I work on. Application Insights is one of those tools, and I have also used other non-Azure products before. Currently...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
What is your primary use case for WhatsUp Gold?
My use case for WhatsUp Gold includes all device availability checks, bandwidth usage, CPU, and memory usage, as well as alarm notifications.
 

Comparisons

 

Overview

 

Sample Customers

Rackspace, First Gas, Allscripts, ABB Group
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Azure Monitor vs. WhatsUp Gold and other solutions. Updated: April 2026.
893,915 professionals have used our research since 2012.