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Azure Monitor vs WhatsUp Gold comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 24, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure Monitor
Ranking in Application Performance Monitoring (APM) and Observability
12th
Ranking in Cloud Monitoring Software
8th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
56
Ranking in other categories
No ranking in other categories
WhatsUp Gold
Ranking in Application Performance Monitoring (APM) and Observability
31st
Ranking in Cloud Monitoring Software
24th
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Network Monitoring Software (23rd), Server Monitoring (14th), IT Infrastructure Monitoring (17th), Configuration Management (20th), Log Management (39th), Network Traffic Analysis (NTA) (11th)
 

Mindshare comparison

As of July 2026, in the Application Performance Monitoring (APM) and Observability category, the mindshare of Azure Monitor is 2.1%, down from 6.4% compared to the previous year. The mindshare of WhatsUp Gold is 1.3%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Application Performance Monitoring (APM) and Observability Mindshare Distribution
ProductMindshare (%)
Azure Monitor2.1%
WhatsUp Gold1.3%
Other96.6%
Application Performance Monitoring (APM) and Observability
 

Featured Reviews

Andy Rabern - PeerSpot reviewer
Consultant at a outsourcing company with 201-500 employees
Telemetry insights have improved how I track user behavior and application performance daily
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it does well. My perspective is more based on an Application Insights agent running on a service or an app service and sending the telemetry via the agent, and also doing the filtering of telemetry at the agent level so you are not having a ton of telemetry. I believe Azure Monitor does pretty much the same thing. I have also used tools such as New Relic, and New Relic is a much more robust tool, but that is a different product and you are going to pay for that. It is a different offering altogether. The subscription that we had at the time allowed for a couple gigabytes of telemetry during the month, and I believe that telemetry only lives for about two months. You have to experiment with it to see how much you want to pay. I was not really involved in the pricing. It was more along the lines of we were running up against our limits in terms of the amount of free telemetry or telemetry that we get with our subscription, and so we either needed to scale back or turn specific telemetry types off or do some more sampling. It is nice that those capabilities are there so that you can reduce the amount of telemetry. I cannot really speak to pricing but I do believe that it is somewhat reasonable for Azure Monitor. New Relic is pretty expensive, I believe.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable features of Azure Monitor are the login analytics workspace and we can write any kind of custom queries in order to receive the data that is inserted into the login analytics workspace, diagnostic settings, et cetera."
"The solution's most valuable features are its ease of use and support for multiple environments"
"From a business standpoint, I think the ability to see where your users are is valuable."
"The solution works well overall. It's easy to implement and simple to use."
"Technical support is good and helpful...The initial setup is easy."
"The most valuable functions of Azure Monitor for our clients are its ability to monitor CPU usage and detect any potential issues before they escalate into actual problems. This helps in proactively addressing issues and preventing disruptions in our services. Additionally, Azure Monitor's integration with Azure for implementation has been quite straightforward and easy to manage."
"It has improved the quality of application and through this we are able to analyze application performance, it gives alerts and insights of the application which helps us so much"
"The tool's most valuable feature is the alert system, which can be set according to our metrics. The integration is smooth."
"The user interface is good enough."
"Auto scanning is most valuable. It looks for rogue devices on your network."
"The documentation is very good."
"The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one link. You can go into a particular part of the topology map, scroll in, and see exactly which module it is."
"NetFlow monitoring, real-time monitoring, and surveys have been the most valuable features for our business."
"It is stable."
"The most important features of WhatsUp Gold are the server health and uptime it provides. Additionally, WhatsUp Gold is a Windows-based solution which is a benefit."
"Overall, we have been satisfied with the functionality of the product."
 

Cons

"I will rate Azure Monitor a seven out of ten, because this solution has two things that we don't like, e.g. it doesn't tell you what and how it happened."
"They should include advanced logging on the database level in the Azure pool."
"If Azure Monitor wants to compete with other APM products in the industry, it has to stitch together the information and user flow."
"Although it's not always the case, the price can sometimes get expensive. This depends on a number of factors, such as how many services you are trying to integrate with Azure Monitor and how much storage they're consuming each month (for example, how large are the log files?)."
"Automation related to gathering metrics from more applications could be improved."
"The scalability could be improved as there are some limitations."
"There is room for improvement in stability."
"The troubleshooting logs need improvement. There should be some improvement there. I have a hard time finding the right logs at the right times whenever there is an issue occurring."
"The product is old and not updated."
"The tool should focus on increasing its market share, as it is the only area of concern where improvements are needed."
"The interface needs some work."
"My understanding is that there are better products out there that do a better job."
"Setting up WhatsUp Gold is complicated and not easy because it requires managing SNMP and many complex settings in the devices it's monitoring, and fine-tuning it to fit our needs is also not very easy."
"We can never achieve or get a good picture of the network topology."
"The point system is not clear and clarity around this would improve our understanding of the system."
"The licensing model could be improved. Right now, the levels are too far apart. This causes the solution to be more expensive than it needs to be."
 

Pricing and Cost Advice

"It is a pay-as-you-go model. I find it very cost-effective."
"The solution is a pay-as-you-go consumption service and is the least expensive in the market."
"It's a costly solution"
"My company is okay with the current pricing of the solution."
"The licensing is a monthly fee."
"The solution is expensive, but it is worth the price."
"The Azure Insight is a little bit expensive."
"Azure Monitor is cheaper compared to other third-party monitoring tools."
"The price of WhatsUp Gold is good."
"Pricing is reasonable compared to other products."
"The tool's price is reasonable. WhatsUp Gold is cheaper than SolarWinds."
"The most valuable feature is the cost compared to other solutions."
"This is a well priced solution."
"The pricing can be on the expensive side when considering competing products."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
"There is a license needed to use WhatsUp Gold."
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Computer Software Company
9%
Manufacturing Company
8%
Government
6%
Financial Services Firm
13%
Manufacturing Company
10%
Government
8%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise7
Large Enterprise29
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

How does Splunk compare with Azure Monitor?
Splunk handles a high amount of data very well. We use Splunk to capture information and as an aggregator for monitoring information from different sources. Splunk is very good at alerting us if we...
What needs improvement with Azure Monitor?
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it...
What is your primary use case for Azure Monitor?
I am a developer who uses Azure Monitor for telemetry of the applications that I work on. Application Insights is one of those tools, and I have also used other non-Azure products before. Currently...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
What is your primary use case for WhatsUp Gold?
My use case for WhatsUp Gold includes all device availability checks, bandwidth usage, CPU, and memory usage, as well as alarm notifications.
 

Comparisons

 

Overview

 

Sample Customers

Rackspace, First Gas, Allscripts, ABB Group
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Azure Monitor vs. WhatsUp Gold and other solutions. Updated: June 2026.
903,067 professionals have used our research since 2012.