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Azure Monitor vs WhatsUp Gold comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jul 24, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure Monitor
Ranking in Application Performance Monitoring (APM) and Observability
19th
Ranking in Cloud Monitoring Software
10th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
56
Ranking in other categories
No ranking in other categories
WhatsUp Gold
Ranking in Application Performance Monitoring (APM) and Observability
39th
Ranking in Cloud Monitoring Software
26th
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Network Monitoring Software (25th), Server Monitoring (14th), IT Infrastructure Monitoring (20th), Configuration Management (21st), Log Management (41st), Network Traffic Analysis (NTA) (13th)
 

Mindshare comparison

As of October 2026, in the Application Performance Monitoring (APM) and Observability category, the mindshare of Azure Monitor is 1.9%, down from 4.9% compared to the previous year. The mindshare of WhatsUp Gold is 1.3%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Application Performance Monitoring (APM) and Observability Mindshare Distribution
ProductMindshare (%)
Azure Monitor1.9%
WhatsUp Gold1.3%
Other96.8%
Application Performance Monitoring (APM) and Observability
 

Featured Reviews

Andy Rabern - PeerSpot reviewer
Consultant at a outsourcing company with 201-500 employees
Telemetry insights have improved how I track user behavior and application performance daily
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it does well. My perspective is more based on an Application Insights agent running on a service or an app service and sending the telemetry via the agent, and also doing the filtering of telemetry at the agent level so you are not having a ton of telemetry. I believe Azure Monitor does pretty much the same thing. I have also used tools such as New Relic, and New Relic is a much more robust tool, but that is a different product and you are going to pay for that. It is a different offering altogether. The subscription that we had at the time allowed for a couple gigabytes of telemetry during the month, and I believe that telemetry only lives for about two months. You have to experiment with it to see how much you want to pay. I was not really involved in the pricing. It was more along the lines of we were running up against our limits in terms of the amount of free telemetry or telemetry that we get with our subscription, and so we either needed to scale back or turn specific telemetry types off or do some more sampling. It is nice that those capabilities are there so that you can reduce the amount of telemetry. I cannot really speak to pricing but I do believe that it is somewhat reasonable for Azure Monitor. New Relic is pretty expensive, I believe.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We like the monitoring, we can look for the downtimes and look at the log to see whenever there is a crash and all the information around it."
"The solution works well overall. It's easy to implement and simple to use."
"One of the most useful aspects of this solution is the out-of-the-box functionality on all areas, especially on Application Insights, zero instrumentation, and artificial intelligence for event correlation."
"Azure Monitor is a very easy-to-use product in the cloud environment."
"I find the query language in this tool very beneficial, as it allows me to customize some dashboards and create alerts according to my thresholds and metrics."
"Azure Monitor is really just a source for Dynatrace; it's just collecting data and monitoring the environment and the infrastructure, and it is fairly good at that."
"Azure Monitor does a better job of integrating with Microsoft, which is one of its main selling points."
"Azure Monitor is a monitoring solution that you should not miss out on the second you move workflows, solutions, infrastructure, and much more onto the cloud."
"The product is reasonably priced."
"It's a good product, and if one has the expertise to use it, it will be a good investment and it will help IT to save and plan for the future."
"The most valuable aspects of the solution are the application monitors that allow for discreet roaming on network devices."
"The documentation is very good."
"Their tech support is very good."
"You have to invest a few days to become an expert in this solution, but after that, it's possible to do almost anything with it."
"The user interface is good enough."
"We no longer have to manually search for problems because we are alerted when something in the network goes down."
 

Cons

"The monitoring of Kubernetes clusters needs improvement to be on par with competitors."
"Azure Monitor can improve by adding some kind of storage for logs."
"The cost skyrockets once you start using it, and there are complaints that the actual cost of the Kubernetes cluster was less than the cost they were incurring for Azure Monitor."
"It's really complex to retrieve or query the logs in Azure Monitor."
"Azure Monitor could improve network performance monitoring and make it more advanced."
"The process of implementation needs to be easier."
"They did have an alerts feature before and it was quite well automated, but since they've gone to a dynamic model and did a few updates, it broke a few things."
"The default interface should be improved."
"I think there are a few bugs now. Although they give some resolution for this, we cannot share the network remotely because of our company policy."
"The interface needs some work."
"We can never achieve or get a good picture of the network topology."
"Improvements are needed in integration, especially for WhatsApp call and messages. Our region heavily uses WhatsApp Messenger for communication, and integration with this platform would be beneficial."
"There are some subscription charges that are quite heavy. I need to pay for support every year and these charges can be quite expensive."
"This product should add other options for monitoring. It does not currently meet the broader needs of the banking industry in the version we have deployed."
"There is a very big gap in the support."
"The new release cadence needs to be improved. It takes a while for them to add new features and functionality. There should be a quicker turnaround with new versions."
 

Pricing and Cost Advice

"The product offers a pay-as-you-go model to users. The charges are to be paid according to the usage of the product."
"Azure Monitor is a competitively priced solution."
"The tool's pricing is very good. I could say that Microsoft offers different cost models, which are listed on the product's website."
"The solution’s pricing depends on how much logs it collects."
"The licensing is a monthly fee."
"The tool is expensive."
"The Azure Insight is a little bit expensive."
"Besides standard licensing fees the customer needs to additionally pay based on the ingested data size"
"There is a license needed to use WhatsUp Gold."
"The choice of version depends on the number of points, or devices, that you want to monitor, and this makes the product expensive."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
"The price of WhatsUp Gold is good."
"Pricing is reasonable compared to other products."
"The most valuable feature is the cost compared to other solutions."
"The pricing can be on the expensive side when considering competing products."
"I'm not sure, but it's expensive. We don't pay any additional fees."
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Manufacturing Company
9%
Computer Software Company
7%
Comms Service Provider
6%
Financial Services Firm
11%
Manufacturing Company
10%
Outsourcing Company
8%
Comms Service Provider
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise7
Large Enterprise29
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

How does Splunk compare with Azure Monitor?
Splunk handles a high amount of data very well. We use Splunk to capture information and as an aggregator for monitoring information from different sources. Splunk is very good at alerting us if we...
What needs improvement with Azure Monitor?
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it...
What is your primary use case for Azure Monitor?
I am a developer who uses Azure Monitor for telemetry of the applications that I work on. Application Insights is one of those tools, and I have also used other non-Azure products before. Currently...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
What is your primary use case for WhatsUp Gold?
My use case for WhatsUp Gold includes all device availability checks, bandwidth usage, CPU, and memory usage, as well as alarm notifications.
 

Comparisons

 

Overview

 

Sample Customers

Rackspace, First Gas, Allscripts, ABB Group
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Azure Monitor vs. WhatsUp Gold and other solutions. Updated: September 2026.
915,325 professionals have used our research since 2012.