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Azure Monitor vs WhatsUp Gold comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jul 24, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure Monitor
Ranking in Application Performance Monitoring (APM) and Observability
15th
Ranking in Cloud Monitoring Software
9th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
56
Ranking in other categories
No ranking in other categories
WhatsUp Gold
Ranking in Application Performance Monitoring (APM) and Observability
37th
Ranking in Cloud Monitoring Software
26th
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Network Monitoring Software (25th), Server Monitoring (14th), IT Infrastructure Monitoring (20th), Configuration Management (21st), Log Management (41st), Network Traffic Analysis (NTA) (13th)
 

Mindshare comparison

As of September 2026, in the Application Performance Monitoring (APM) and Observability category, the mindshare of Azure Monitor is 1.9%, down from 5.1% compared to the previous year. The mindshare of WhatsUp Gold is 1.3%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Application Performance Monitoring (APM) and Observability Mindshare Distribution
ProductMindshare (%)
Azure Monitor1.9%
WhatsUp Gold1.3%
Other96.8%
Application Performance Monitoring (APM) and Observability
 

Featured Reviews

Andy Rabern - PeerSpot reviewer
Consultant at a outsourcing company with 201-500 employees
Telemetry insights have improved how I track user behavior and application performance daily
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it does well. My perspective is more based on an Application Insights agent running on a service or an app service and sending the telemetry via the agent, and also doing the filtering of telemetry at the agent level so you are not having a ton of telemetry. I believe Azure Monitor does pretty much the same thing. I have also used tools such as New Relic, and New Relic is a much more robust tool, but that is a different product and you are going to pay for that. It is a different offering altogether. The subscription that we had at the time allowed for a couple gigabytes of telemetry during the month, and I believe that telemetry only lives for about two months. You have to experiment with it to see how much you want to pay. I was not really involved in the pricing. It was more along the lines of we were running up against our limits in terms of the amount of free telemetry or telemetry that we get with our subscription, and so we either needed to scale back or turn specific telemetry types off or do some more sampling. It is nice that those capabilities are there so that you can reduce the amount of telemetry. I cannot really speak to pricing but I do believe that it is somewhat reasonable for Azure Monitor. New Relic is pretty expensive, I believe.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"In any case, I would definitely recommend the product for Azure users because it is seamlessly integrated into the platform."
"It allows you to set thresholds on the metrics and receive alerts."
"In the last company where I worked about a year ago, it looked very simple."
"I find the query language in this tool very beneficial, as it allows me to customize some dashboards and create alerts according to my thresholds and metrics."
"The ease of access in Azure is significant since it's native to the platform and easy to integrate."
"The solution very easily integrates with Azure services and in one click you can monitor your resource."
"The solution integrates well with the Microsoft platform."
"It is a move-in powerful feature compared to other market-leading tools."
"The visual map and email alerts are very useful to have in real time so we always know the state of our network."
"The most valuable feature is the monitoring of resources."
"It is very good at monitoring the network and keeps us up to date on the status of internal devices."
"The most valuable feature of WhatsUp Gold is NetFlow and the virtualized maps."
"In terms of pricing, I'd say that the pricing is nice and the product is good."
"I use it on premises to monitor my network database. We monitor the link up/down and use the SNMP traps as well."
"Our local support team provides excellent service."
"We've been using it for many years and we use it typically for early warning, as it notifies customers of problems prior to failure."
 

Cons

"I believe Azure Monitor is already a top-notch solution with excellent functionality and there is not much I would suggest for improvement. However, there is one limitation that certain features require payment, even for testing purposes, which can be a challenge."
"Azure Monitor could improve network performance monitoring and make it more advanced."
"have used multiple products like Webex and PRTG. Some features could be added. Azure Monitor should add SMS and APIs. We have very limited access to Azure Monitor. I usually get alerts on my phone when they are integrated with Slack. I am not always available, but my team is. Sometimes, I am traveling and don't have access to my email, but I have Slack and other third-party projects that send me instant messages if a sensor goes down."
"They should include advanced logging on the database level in the Azure pool."
"The solution needs better monitoring. It requires better log controls."
"The initial setup for Azure Monitor is quite complex."
"Using Azure Monitor and Azure Arc separately to monitor different environments can be complicated."
"Azure Monitor is not user-friendly, and the interface is not exciting. Switching between the dashboards is not easy."
"Honestly, I do not particularly like WhatsUp Gold. I think we should get rid of it."
"There are some subscription charges that are quite heavy. I need to pay for support every year and these charges can be quite expensive."
"The licensing model could be improved. Right now, the levels are too far apart. This causes the solution to be more expensive than it needs to be."
"One of the biggest things that made us start to look at another product is we're not able to have an end to end monitoring from a user perspective throughout the system and back to the user. All the monitoring is from inside out, we need something that also can give us from outside in."
"Setting up WhatsUp Gold is complicated and not easy because it requires managing SNMP and many complex settings in the devices it's monitoring, and fine-tuning it to fit our needs is also not very easy."
"The technical support does not bother to respond."
"The pricing for this solution has gone up quite recently, which has led some of our customers to buy an alternative product."
"There is a very big gap in the support."
 

Pricing and Cost Advice

"I would rate Azure Monitor a two out of five for affordability."
"Azure Monitor is a low-priced solution, which is why it would work best on small-scale projects."
"Azure Monitor is cheaper compared to other third-party monitoring tools."
"The product offers a pay-as-you-go model to users. The charges are to be paid according to the usage of the product."
"There is a monthly fee for the alerts triggered and the data stored."
"It's a costly solution"
"The solution’s pricing depends on how much logs it collects."
"The solution is a pay-as-you-go consumption service and is the least expensive in the market."
"I'm not sure, but it's expensive. We don't pay any additional fees."
"The price of WhatsUp Gold is good."
"The most valuable feature is the cost compared to other solutions."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
"The choice of version depends on the number of points, or devices, that you want to monitor, and this makes the product expensive."
"The pricing can be on the expensive side when considering competing products."
"This is a well priced solution."
"There are some subscription charges that are quite heavy. I need to pay for support every year and these charges can be quite expensive. Aside from the initial cost for the tool, you need to pay additionally for support."
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Manufacturing Company
8%
Computer Software Company
8%
Comms Service Provider
6%
Financial Services Firm
12%
Manufacturing Company
9%
Comms Service Provider
8%
Construction Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise7
Large Enterprise29
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

How does Splunk compare with Azure Monitor?
Splunk handles a high amount of data very well. We use Splunk to capture information and as an aggregator for monitoring information from different sources. Splunk is very good at alerting us if we...
What needs improvement with Azure Monitor?
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it...
What is your primary use case for Azure Monitor?
I am a developer who uses Azure Monitor for telemetry of the applications that I work on. Application Insights is one of those tools, and I have also used other non-Azure products before. Currently...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
What is your primary use case for WhatsUp Gold?
My use case for WhatsUp Gold includes all device availability checks, bandwidth usage, CPU, and memory usage, as well as alarm notifications.
 

Comparisons

 

Overview

 

Sample Customers

Rackspace, First Gas, Allscripts, ABB Group
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Azure Monitor vs. WhatsUp Gold and other solutions. Updated: August 2026.
911,994 professionals have used our research since 2012.