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Azure Monitor vs WhatsUp Gold comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 24, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure Monitor
Ranking in Application Performance Monitoring (APM) and Observability
6th
Ranking in Cloud Monitoring Software
3rd
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
56
Ranking in other categories
No ranking in other categories
WhatsUp Gold
Ranking in Application Performance Monitoring (APM) and Observability
29th
Ranking in Cloud Monitoring Software
23rd
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Network Monitoring Software (26th), Server Monitoring (16th), IT Infrastructure Monitoring (24th), Configuration Management (19th), Log Management (32nd), Network Traffic Analysis (NTA) (10th)
 

Mindshare comparison

As of February 2026, in the Application Performance Monitoring (APM) and Observability category, the mindshare of Azure Monitor is 3.1%, down from 7.9% compared to the previous year. The mindshare of WhatsUp Gold is 1.1%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Application Performance Monitoring (APM) and Observability Market Share Distribution
ProductMarket Share (%)
Azure Monitor3.1%
WhatsUp Gold1.1%
Other95.8%
Application Performance Monitoring (APM) and Observability
 

Featured Reviews

Andy Rabern - PeerSpot reviewer
Consultant at a outsourcing company with 201-500 employees
Telemetry insights have improved how I track user behavior and application performance daily
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it does well. My perspective is more based on an Application Insights agent running on a service or an app service and sending the telemetry via the agent, and also doing the filtering of telemetry at the agent level so you are not having a ton of telemetry. I believe Azure Monitor does pretty much the same thing. I have also used tools such as New Relic, and New Relic is a much more robust tool, but that is a different product and you are going to pay for that. It is a different offering altogether. The subscription that we had at the time allowed for a couple gigabytes of telemetry during the month, and I believe that telemetry only lives for about two months. You have to experiment with it to see how much you want to pay. I was not really involved in the pricing. It was more along the lines of we were running up against our limits in terms of the amount of free telemetry or telemetry that we get with our subscription, and so we either needed to scale back or turn specific telemetry types off or do some more sampling. It is nice that those capabilities are there so that you can reduce the amount of telemetry. I cannot really speak to pricing but I do believe that it is somewhat reasonable for Azure Monitor. New Relic is pretty expensive, I believe.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"What I like about Azure Monitor is that it performs well."
"A product that is well-integrated for monitoring Microsoft Azure."
"The solution is quite stable."
"We like this searchability and availability of the data."
"The solution's most valuable features are its ability to focus on delivery and maximizing the performance of applications and services."
"It's a Microsoft native tool, so it works well with other Microsoft technologies, which is predominantly what our customer end-user base is."
"Azure Monitor gives us the observability to check everything that we have in the cloud."
"The upside to the solution is if you are working in a Microsoft or Azure environment, it makes things easier."
"WhatsUp Gold is very easy to deploy."
"This is a good, stable network monitoring solution for devices."
"The most important features of WhatsUp Gold are the server health and uptime it provides. Additionally, WhatsUp Gold is a Windows-based solution which is a benefit."
"The user interface is good enough."
"We no longer have to manually search for problems because we are alerted when something in the network goes down."
"It handles the basics of monitoring."
"The solution effectively monitors network devices and servers."
"NetFlow monitoring, real-time monitoring, and surveys have been the most valuable features for our business."
 

Cons

"If it is configured incorrectly, you can end up with a huge bill."
"It's really complex to retrieve or query the logs in Azure Monitor."
"In terms of pricing, Azure Monitor's billing based on data size can sometimes lead to increased costs, especially when developers need to purge data frequently. While there are mechanisms in place to track and manage this, there is room for improvement in terms of optimizing data pausing and related processes. Enhancements in this area could help mitigate potential billing concerns and provide a more seamless experience for users."
"Azure Monitor could improve the visualization aspect and integrate better with other third-party services."
"The process of implementation needs to be easier."
"In my opinion, they should improve the overall user experience, especially when it comes to indexing and searching collective logs."
"They should include advanced logging on the database level in the Azure pool."
"Integration with third-party tools from other vendors than Azure is more time-consuming"
"Regional product team support is not very good."
"You have to invest a few days to become an expert in this solution."
"The pricing for this solution has gone up quite recently, which has led some of our customers to buy an alternative product."
"WhatsUp Gold should work on real-time monitoring and configuration management. If they succeed in doing this, the solution will cover all the network troubleshooting aspects and will be a benefit."
"The technical support does not bother to respond."
"Setting up WhatsUp Gold is complicated and not easy because it requires managing SNMP and many complex settings in the devices it's monitoring, and fine-tuning it to fit our needs is also not very easy."
"Importing the maps and being able to customize them could be easier."
"I might like to see a better interface in the future."
 

Pricing and Cost Advice

"The Azure Insight is a little bit expensive."
"The price of the solution is reasonable."
"The solution is a pay-as-you-go consumption service and is the least expensive in the market."
"Customers of Azure Monitor must pay an amount that depends largely on how many services they need to integrate and the storage space required in terms of logs, etc. If they only have a few small services to monitor, the price won't be too high, but on the opposite side of the spectrum, it can certainly get pricey."
"Regarding pricing, Azure Monitor is free with Azure license, so there are no additional costs for using it."
"The cost of Azure Monitor application performance should be less expensive."
"Besides standard licensing fees the customer needs to additionally pay based on the ingested data size"
"The tool is expensive."
"There are some subscription charges that are quite heavy. I need to pay for support every year and these charges can be quite expensive. Aside from the initial cost for the tool, you need to pay additionally for support."
"The tool's price is reasonable. WhatsUp Gold is cheaper than SolarWinds."
"The pricing can be on the expensive side when considering competing products."
"The choice of version depends on the number of points, or devices, that you want to monitor, and this makes the product expensive."
"The most valuable feature is the cost compared to other solutions."
"I'm not sure, but it's expensive. We don't pay any additional fees."
"Pricing is reasonable compared to other products."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
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Top Industries

By visitors reading reviews
Computer Software Company
12%
Financial Services Firm
12%
Manufacturing Company
8%
Government
6%
Financial Services Firm
12%
Manufacturing Company
12%
Government
10%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise7
Large Enterprise29
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

How does Splunk compare with Azure Monitor?
Splunk handles a high amount of data very well. We use Splunk to capture information and as an aggregator for monitoring information from different sources. Splunk is very good at alerting us if we...
What do you like most about Azure Monitor?
Azure Monitor is a very easy-to-use product in the cloud environment.
What needs improvement with Azure Monitor?
I feel Azure Monitor does a fair job. I do feel it is not a streaming service in my opinion. There are advantages to having stream messaging and logging on that level. But for what it is, I feel it...
What do you like most about WhatsUp Gold?
The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one l...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
 

Comparisons

 

Overview

 

Sample Customers

Rackspace, First Gas, Allscripts, ABB Group
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Azure Monitor vs. WhatsUp Gold and other solutions. Updated: January 2026.
882,032 professionals have used our research since 2012.