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Google Cloud Identity vs Microsoft Entra ID Governance comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 2, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Google Cloud Identity
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
4th
Average Rating
7.6
Reviews Sentiment
7.1
Number of Reviews
23
Ranking in other categories
Enterprise Mobility Management (EMM) (8th)
Microsoft Entra ID Governance
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
15th
Average Rating
7.4
Reviews Sentiment
7.0
Number of Reviews
8
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of April 2025, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Google Cloud Identity is 10.9%, down from 14.4% compared to the previous year. The mindshare of Microsoft Entra ID Governance is 1.3%, up from 0.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity and Access Management as a Service (IDaaS) (IAMaaS)
 

Featured Reviews

EkoNugroho - PeerSpot reviewer
Enhanced security and simplicity in deployment for a holistic protection
The most valuable feature of Google Cloud Identity is its simplicity in deployment. You only need to purchase and assign licenses to users, and there's no need for extensive setup. Another valuable feature is its integration with Google Workspace, which enhances security through context-aware access and allows for geographic and IP-specific restrictions. This ensures secure access to applications and data.
William Kox - PeerSpot reviewer
Great policies and timelines for streamlined compliance
There are some areas where improvements are necessary. Even though we have almost the full package, there are some bugs. I cannot directly perform some tasks from the portal. First, I have to go to the policy, change it, and then return to the package to add it. I cannot do it directly from the package. Workarounds are needed, so that can be improved. At the moment, that is the only issue we are facing that needs enhancement.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution is primarily used for single control and single sign which helps with the security and authentication of multiple devices."
"The most valuable feature is that you can manage users from one central location."
"Google is always on its own. Google Cloud Identity is pretty good on every point."
"It's easy to set up."
"Cloud Identity is scalable enough for our needs. It's serving more than 3,000 users in our organization."
"Although we have not looked at the whole product and explored it completely, we find that all the authentication features that we are using now are valuable."
"The most valuable feature of Google Cloud Identity is group access. You are able to assign policies to groups instead of users individually."
"I have not experienced any serious problem with stability."
"The most valuable feature of Microsoft Entra ID Governance for identity management is multi-factor authentication."
"The platform's most valuable feature is the single sign-on service."
"The product's most valuable features are the robust audit trail capabilities."
"The most valuable features are multifactor authentication and account creation for the Exchange environment in Office 365."
"The solution gives me the capability to automatically move guest accounts from the tenant without any manual intervention."
"Access reviews are an essential feature of Entra Governance. Additionally, privileged identity management is one of its most valuable features. Just-in-time access, or Jet GIT, is integral to this system. Moreover, user behavior analytics stands out as one of its top features."
"The most valuable feature of Microsoft Entra ID Governance is access reviews."
"It is compliant with our RVRT and CSV guidelines."
 

Cons

"The integration should be made easier."
"Overall, I would give a zero out of 10 for Google's support. There is no easy way to navigate issues without paid consultation, making it quite frustrating."
"The one place it could be improved is the password vaulting. The password vaulting does not prevent the admins from reading users' passwords, and that's a debate."
"Google Cloud Identity should improve its compatibility with other products without any impact, such as Jamf Cloud."
"The solution's storage capacity could be increased."
"The interface could be improved by simplifying it further."
"Google Cloud Identity the UI could improve."
"To improve the product, the integration with third-party products could always be smoother."
"The solution lacks the feature to work well with third-party applications."
"Microsoft Entra ID Governance should improve its capability to manage identities and access from a single console."
"Even though we have almost the full package, there are some bugs."
"The platform's configuration process needs improvement."
"One area for improvement in Microsoft Entra ID Governance could be providing more granular control over security policies."
"There are some areas where improvements are necessary. Even though we have almost the full package, there are some bugs."
"Bridging between on-premises and cloud services has the potential for improvement. For instance, it would be beneficial to be able to synchronize traditional directory schemas with Azure. I need to maintain an on-premises Active Directory server for certain required services."
"The product's workflow approval process needs improvement."
 

Pricing and Cost Advice

"The fees are paid monthly and there are no additional costs other than the licensing fees."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"The pricing is a bit expensive."
"The solution is not expensive."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"Licensing fees are on a yearly basis."
"The solution's pricing is not low but reasonable."
"In the education sector where I work, the annual cost for my Google and Microsoft environments is approximately $35,000. This covers the needs of 3,400 students and 800 faculty and staff members."
"There are no additional costs besides the standard licensing fees."
"While other products give the pricing for their application, Microsoft Entra ID Governance has a per-user-based license model."
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846,617 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Computer Software Company
16%
Manufacturing Company
10%
Financial Services Firm
8%
Comms Service Provider
8%
Computer Software Company
21%
Manufacturing Company
11%
Financial Services Firm
9%
Retailer
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also access to both Microsoft’s user community as well as around-the-clock customer s...
What do you like most about Google Cloud Identity?
The most valuable feature of Google Cloud Identity is its stability.
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was supposed to be free credit.
What do you like most about Microsoft Entra ID Governance?
The most valuable feature of Microsoft Entra ID Governance is access reviews.
What needs improvement with Microsoft Entra ID Governance?
There are some areas where improvements are necessary. Even though we have almost the full package, there are some bugs. I cannot directly perform some tasks from the portal. First, I have to go to...
What is your primary use case for Microsoft Entra ID Governance?
We use it throughout the company. My colleagues and I are utilizing it, and we are creating access packages and so forth. We are using it for the entire company to manage access.
 

Also Known As

Cloud Identity, Cloud Identity Premium
No data available
 

Overview

 

Sample Customers

ExtraHop Networks, HealthChannels
Information Not Available
Find out what your peers are saying about Google Cloud Identity vs. Microsoft Entra ID Governance and other solutions. Updated: March 2025.
846,617 professionals have used our research since 2012.