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Hitachi Content Platform vs Nutanix Unified Storage (NUS) comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 4, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
232
Ranking in other categories
All-Flash Storage (3rd)
Hitachi Content Platform
Average Rating
8.4
Reviews Sentiment
6.0
Number of Reviews
15
Ranking in other categories
File and Object Storage (16th)
Nutanix Unified Storage (NUS)
Average Rating
8.8
Reviews Sentiment
7.2
Number of Reviews
119
Ranking in other categories
All-Flash Storage (8th), Software Defined Storage (SDS) (2nd), Public Cloud Storage Services (3rd), File and Object Storage (3rd), NVMe All-Flash Storage Arrays (4th)
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
EB
Storage Enginner at BNP Paribas
Archive data reliably for years and have trusted support simplifying complex deployments
An application that can do the monitoring and reporting interface for Hitachi Content Platform would be beneficial. Hitachi Content Platform monitor or intelligent monitoring is known, and deployment of this was attempted, but it appears that Hitachi abandoned this project, so it is not in use. The potential of that application was great, but it does not cover everything. When Hitachi was asked about it, they indicated there is no application in the project they will start to develop for this purpose, and they redirected to Prometheus. They shared some Prometheus metrics that can be integrated with Grafana to get some metrics on Hitachi Content Platform, but having a dedicated interface from Hitachi itself would be great, similar to what other vendors provide. The upgrade process for Hitachi Content Platform is too long. When upgrading for just two mandatory versions, it took weeks because all nodes had to be restarted. A hardware support tool is necessary every time upgrading to another version, and it is not practical for the production environment. A large downtime must be predicted and the application team must be asked to stop and suspend their technical batches, which takes a lot of time to do.
NISHANTPANCHAL - PeerSpot reviewer
Principle Technical Specialist at a comms service provider with 1,001-5,000 employees
Unified storage has simplified private cloud operations and delivers strong security and ROI
Regarding areas for improvement, I think Data Lens could be enhanced from Nutanix's side, but it has been a long time since I logged into that console, so I do not remember much. It is a SaaS-based offering on the Nutanix portal. It is not something you deploy on-premises; it is not on-prem access. You connect your cluster to the SaaS-based Nutanix and then access the Lens console. I need to check it since it has been almost two or three months since I logged in. Nutanix Enterprise AI actually needs to improve a lot if I compare it with any other product such as NVIDIA and other offerings in the market. Nutanix Enterprise AI still requires a lot of work. I did not check that in much detail technically, but whatever I thoroughly checked, it still lags behind in many features. When it comes to AI-related features, I think the ecosystem of Nutanix is not as big as NVIDIA because NVIDIA has its own inferencing system and model training platform such as NeMo, NeMoTron, and others. Nutanix does not have such things. It can be built using NVIDIA CUDA libraries, but what I saw when I was testing the product is that you can run NVIDIA NeMo and PyTorch and two other things, but as a software, Nutanix does not have an end-to-end platform. That is something Nutanix should focus on.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It is simple, powerful, and a beautiful solution."
"Because we were able to afford to go all flash, we don't manage the tiers, we're not moving data up, and we're not waiting for overnight cycles."
"Go with Pure (or a flasher rate which is similar) because of the ease of management and performance."
"Overall, the best returns on investment have been operational simplicity, reliability, and reduced management overhead."
"With Pure Storage, we don't see any latency or IOPS. It has been a very seamless integration."
"Non-disruptive upgrades: You can upgrade at anytime without worry."
"Like I tell everybody else that I deal with, if you want to focus your time on doing more valuable things for your company, and you deal with storage on a day-to-day basis like I do, the best thing you can do is put Pure in your environment."
"Cost, racial per terabyte, and speed is why we chose PureStorage. It was no brainer."
"In all my experience and feedback from customers, we are confident that this product is very good."
"The most valuable features of the solution are the versioning and the ransomware protection."
"The platform helps in efficient data management with the ease of server provisioning."
"The most valuable feature is the retention log, and the way that they handle the DR is very good because when there is a failover, it is seamless to the users."
"Feature-wise, it has a lot of features. The most valuable features include de-duplication, encryption, version controlling, support, and tamper-proof data."
"The product provides the fastest technology."
"The features that I have found most valuable are their retention logs. The other thing I have found most valuable is the way they handle the BHEA. Basically the DNS and everything is managed by itself. It is seamless to the users."
"We are using Content Platform for data migration, and it integrates with our HNS platform, which is good because we can integrate it with our existing HNS and SAP solutions, and the GUI is also user-friendly so it does not take much time to do anything if we know the architecture and the steps, as we can do what we need with a few clicks."
"The access to that file storage shared folder is very good compared to other storage, and the storage access speed is very fast for Nutanix Unified Storage (NUS)."
"From an analytics perspective, the best aspect of Unified Storage is its locality. When you read data, you want to know that you're only reading data from the particular local storage node. It's also critical to access the data as quickly as possible from that. From a business perspective, the most important thing is ease of use. Having a combination of compute and storage makes it much easier to manage."
"The reliability and stability of Nutanix Unified Storage (NUS) are very good, and after almost four or five years of usage, we haven't encountered significant issues."
"My experience with using Nutanix Unified Storage (NUS) for data-intensive workloads is that we have many SQL Servers and they perform much better than they did when we used hybrid converged previously."
"Nutanix Unified Storage (NUS) has definitely helped reduce our total cost of ownership, as centralizing that storage allowed us to eliminate all the other players we had on our premises and NASes, bringing everything under one roof."
"The inclusion of it in the Nutanix Objects Storage platform simplifies my process as I am no longer required to acquire a separate platform. Instead, I can simply purchase additional licenses as needed. All management can be performed from a single unified interface, making it a convenient and streamlined experience."
"Nutanix Volumes is a perfectly stable product."
"My company has benefitted from Nutanix Unified Storage because we have everything in a centralized place. With Prism Central, we can go to the console files and do what we have to do."
 

Cons

"Improved reporting on the deduplication and compression functionality would be beneficial."
"It can go down from time to time, but it's been pretty solid so far."
"Pure Storage FlashArray could improve by being more secure."
"In the next version of this program, I would like to see increased security, higher encryption, and faster throughput."
"Storage. There could be better storage."
"I would like to see more detailed reporting on the data. However, it would be nice to know what are the exact VMs usage after deduplication and/or what that VMs actual latency and bandwidth is, outside of VMware."
"There is not a great need for improvement, but better pricing could be beneficial."
"In terms of the future, I have been excited by some of the copy data management stuff that they're talking about building into the environment. There are feature sets where I've done a lot of automation work. So, I am always looking forward to extensions of their API. They're also talking about a phone home centralized analytics database being used as a centralized management console with a list of new cloud features, but this doesn't seem finalized."
"In terms of the customer support, I can say it's a mixed reaction depending on the country."
"There is room for improvement in the capacity for integration with other platforms."
"What is lacking in this solution is a simple process to migrate from existing systems."
"The pricing of the solution could be better."
"The solution could use more integration with clouds."
"I would advise anyone using this solution to get proper glue. For that process, when you have to have the right glue and you come up with a complete solution - Hitachi can be a bit painful."
"Overall, it's costly."
"At present, it is complicated to use the CLI command."
"Improving quota policies would be advantageous, particularly by offering the option to implement blocking instead of just issuing warnings."
"There are some techniques that need to be improved because sometimes, during processes, it gets stuck on the console, requiring command line interventions, indicating gaps between the GUI and command lines."
"The product does not offer one console."
"Improvement is needed regarding clarification to customers about storage capacity. While 100% storage is allocated, customers can only access 70 to 80% when examining deeply."
"Customer service is more difficult to call and they do not responding as much as, for example, DataCore. It's not the same level of satisfaction compared to DataCore. Responses could be faster."
"The GUI is easy to use, but it's complex to do tasks from the command line. That is one way they could simplify things for the engineers. People tend to use a graphical interface more than the command line interface. If anything goes wrong, we need to do troubleshooting from the CLI. It would be nice if there were more ways to fix issues within the GUI."
"One area for improvement I noticed while using Nutanix Unified Storage (NUS) is expanding advanced analytics and predictive capacity planning capabilities to help administrators make even better long-term storage decisions."
"The initial setup is a little bit complex."
 

Pricing and Cost Advice

"There is always room for negotiation."
"The guaranty that Pure Storage provides when you purchase it doesn't meet the overall capacity needs to provide extra storage, if needed. Thus, it is not meeting our expectations."
"We implemented Pure Storage FlashArray nine years ago when it was new to the market and obtained it at a preferential price."
"No storage device is cheap, but Pure Storage is fairly priced and offers what you pay for. You get all the licenses in the future when you purchase a license."
"Price is about the only thing that's wrong with it. A little bit better pricing would be great."
"The Evergreen Storage subscription is a really cool concept. As long as we maintain our subscription, we will get new controllers every three years and really never have a forklift upgrade like we currently are doing. Just that future-proofing is an ease off of my mind to know that I won't have to do what I'm dong right now again."
"They have a standardized fee; it's been the same price for 10 years straight. I am happy with the price — I think it's good."
"There are no licensing fees aside from the support."
"The pricing could be better."
"The product’s cost is average."
"Hitachi is more expensive than StorageGRID."
"The price of the Hitachi Content Platform is very high."
"I think the ROI for this solution is very good because the pricing for it is in between other solutions."
"Pricing is comparable to other solutions in the market."
"Overall, it's costly."
"The cost of Nutanix Unified Storage can be prohibitive for some small and medium-sized businesses, making it challenging for them to adopt the product."
"It's definitely a lot cheaper than buying a new EMC array. We bought a five-year commitment on all the hardware and software. I don't know what the cost was back then, but I do remember it was cheaper."
"The solution's pricing is fair."
"Nutanix Unified Storage isn't expensive."
"If we compare the cost of Nutanix Objects Storage to other solutions such as VMware licenses, our current choice is Nutanix Objects Storage. This solution is more cost-effective. However, adding VMware to Nutanix would not be a cost-efficient decision, which is why we do not use it anymore."
"From what I hear from the management, Nutanix Unified Storage has comparatively decent pricing."
"It is competitive with other vendors, but you get more for your dollars. It is fairly priced, but not cheap."
"Nutanix Unified Storage was cheaper than other solutions we evaluated."
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Financial Services Firm
10%
Comms Service Provider
10%
Outsourcing Company
8%
Financial Services Firm
14%
Computer Software Company
12%
Comms Service Provider
11%
Outsourcing Company
10%
Manufacturing Company
13%
Financial Services Firm
9%
Computer Software Company
9%
Outsourcing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business73
Midsize Enterprise38
Large Enterprise160
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise6
Large Enterprise5
By reviewers
Company SizeCount
Small Business32
Midsize Enterprise31
Large Enterprise69
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
When comparing cost, I find that the cost is either the same or slightly higher, but that is returned by the ease of ...
What needs improvement with Pure Storage FlashArray?
The only thing I think could be improved is price. The price is the main concern for our customers.
What needs improvement with Hitachi Content Platform?
An application that can do the monitoring and reporting interface for Hitachi Content Platform would be beneficial. H...
What is your primary use case for Hitachi Content Platform?
Hitachi Content Platform's metadata search feature is not used in any case. It was only used in one tenant designed f...
What advice do you have for others considering Hitachi Content Platform?
Multitenancy is not understood or the term is not known in English. The overall review rating for this product is an ...
What is your experience regarding pricing and costs for Nutanix Unified Storage?
The pricing for Nutanix Unified Storage (NUS) is subscription-based with capacity-based licensing and has moderate to...
What needs improvement with Nutanix Unified Storage?
One area for improvement I noticed while using Nutanix Unified Storage (NUS) is expanding advanced analytics and pred...
What advice do you have for others considering Nutanix Unified Storage?
My advice for others looking into using Nutanix Unified Storage (NUS) is to clearly understand your storage requireme...
 

Also Known As

Pure Storage FlashArray
HCP, Hitachi Vantara Content Platform, Hitachi Vantara HCP
Nutanix Files Storage, Nutanix Volumes Block Storage, Nutanix Objects Storage
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Rabobank, Xinhua News Agency, Kremsm'ller Industrieanlagenbau KG, KSC Commercial Internet, AIS Group, Shanghai Interactive Television Co. Ltd (SiTV), China Telecom, Spin Master
JetBlue, International Speedway Corporation, Volkswagen SAIC, Brighton and Hove City Council, Foresters Financial, Janus International Group, Cloud Comrade, Serco
Find out what your peers are saying about Hitachi Content Platform vs. Nutanix Unified Storage (NUS) and other solutions. Updated: September 2026.
919,586 professionals have used our research since 2012.