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Hitachi Content Platform vs Nutanix Unified Storage (NUS) comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 4, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
231
Ranking in other categories
All-Flash Storage (3rd)
Hitachi Content Platform
Average Rating
8.4
Reviews Sentiment
6.0
Number of Reviews
15
Ranking in other categories
File and Object Storage (16th)
Nutanix Unified Storage (NUS)
Average Rating
8.8
Reviews Sentiment
7.2
Number of Reviews
119
Ranking in other categories
All-Flash Storage (7th), Software Defined Storage (SDS) (2nd), Public Cloud Storage Services (3rd), File and Object Storage (3rd), NVMe All-Flash Storage Arrays (4th)
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
EB
Storage Enginner at BNP Paribas
Archive data reliably for years and have trusted support simplifying complex deployments
An application that can do the monitoring and reporting interface for Hitachi Content Platform would be beneficial. Hitachi Content Platform monitor or intelligent monitoring is known, and deployment of this was attempted, but it appears that Hitachi abandoned this project, so it is not in use. The potential of that application was great, but it does not cover everything. When Hitachi was asked about it, they indicated there is no application in the project they will start to develop for this purpose, and they redirected to Prometheus. They shared some Prometheus metrics that can be integrated with Grafana to get some metrics on Hitachi Content Platform, but having a dedicated interface from Hitachi itself would be great, similar to what other vendors provide. The upgrade process for Hitachi Content Platform is too long. When upgrading for just two mandatory versions, it took weeks because all nodes had to be restarted. A hardware support tool is necessary every time upgrading to another version, and it is not practical for the production environment. A large downtime must be predicted and the application team must be asked to stop and suspend their technical batches, which takes a lot of time to do.
NISHANTPANCHAL - PeerSpot reviewer
Principle Technical Specialist at a comms service provider with 1,001-5,000 employees
Unified storage has simplified private cloud operations and delivers strong security and ROI
Regarding areas for improvement, I think Data Lens could be enhanced from Nutanix's side, but it has been a long time since I logged into that console, so I do not remember much. It is a SaaS-based offering on the Nutanix portal. It is not something you deploy on-premises; it is not on-prem access. You connect your cluster to the SaaS-based Nutanix and then access the Lens console. I need to check it since it has been almost two or three months since I logged in. Nutanix Enterprise AI actually needs to improve a lot if I compare it with any other product such as NVIDIA and other offerings in the market. Nutanix Enterprise AI still requires a lot of work. I did not check that in much detail technically, but whatever I thoroughly checked, it still lags behind in many features. When it comes to AI-related features, I think the ecosystem of Nutanix is not as big as NVIDIA because NVIDIA has its own inferencing system and model training platform such as NeMo, NeMoTron, and others. Nutanix does not have such things. It can be built using NVIDIA CUDA libraries, but what I saw when I was testing the product is that you can run NVIDIA NeMo and PyTorch and two other things, but as a software, Nutanix does not have an end-to-end platform. That is something Nutanix should focus on.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It comes with a large number of features out-of-the-box, which makes it easy for us to see problems and manage capacity."
"Pure Storage FlashArray says no to forklift upgrades; usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime—everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray."
"This was our first all-flash storage enclosure, so we saw huge boost in performance for all of our servers."
"The data reduction technology part of the scalability has been impressive, like its ability to host additional workloads, volumes of data, and databases."
"I can personally state that the Pure Storage Flash Systems are the best built and Pure has the utmost professional customer care."
"What I appreciate most about Everpure FlashArray is that it performs compression and deduplication fantastically."
"One valuable feature of the Pure Storage FlashArray is its Flash-based architecture, which provides a significant advantage."
"We experience fast demos and zero downtime; we do not experience any downtime with Pure Storage, thanks to resilience with Safe Mode, integration with backup software, and everything related to cyber resilience."
"The product provides the fastest technology."
"The most valuable features of the solution are the versioning and the ransomware protection."
"Companies can scale the solution."
"Other than that, everything is perfect."
"Integrating Hitachi Content Platform with existing systems is not challenging."
"In all my experience and feedback from customers, we are confident that this product is very good."
"Feature-wise, it has a lot of features. The most valuable features include de-duplication, encryption, version controlling, support, and tamper-proof data."
"We are using Content Platform for data migration, and it integrates with our HNS platform, which is good because we can integrate it with our existing HNS and SAP solutions, and the GUI is also user-friendly so it does not take much time to do anything if we know the architecture and the steps, as we can do what we need with a few clicks."
"The Nutanix block files are the most valuable feature."
"I rate Nutanix Unified Storage (NUS) a ten out of ten."
"Unified Storage's centralized management features enable us to accomplish whatever we want in terms of operations and migrations."
"My experience with using Nutanix Unified Storage (NUS) for data-intensive workloads is that we have many SQL Servers and they perform much better than they did when we used hybrid converged previously."
"I would rate Nutanix Unified Storage a ten out of ten."
"There are also different features such as simplified management, scalability, data protection, and security, and all of these are the best features of Nutanix Unified Storage (NUS)."
"From an analytics perspective, the best aspect of Unified Storage is its locality. When you read data, you want to know that you're only reading data from the particular local storage node. It's also critical to access the data as quickly as possible from that. From a business perspective, the most important thing is ease of use. Having a combination of compute and storage makes it much easier to manage."
"Some of the features that we use include replication and snapshot capabilities, especially from remote locations to our data centers. The main benefit our company sees from using Nutanix Unified Storage is simplification. In the past, we used three-tier solutions with a lot of complexity and operational overhead. Now, we want to focus on the layers above. I want to have storage available, but I don't want to have to think about it. I want it to work without any issues."
 

Cons

"I would love for them to have a hyper-converged solution."
"They could improve the price."
"The price should be lower."
"We would always like to see higher performance, and lower pricing is always better."
"For large storage needs, it is expensive."
"When it comes to Everpure FlashArray ports shown in the GUI, it would be better if, when one of the Pure array ports went down, there was a possibility to highlight that particular port which has gone down."
"Everything has been good, but we faced one issue last year while migrating volumes from one Pure Storage to another. The snapshots were not visible in the Veeam backup portal."
"Pure Storage takes a hit in the minds and opinions of some of the customers because they cannot customize things as much as compared to a legacy storage provider's appliance such as NetApp, Dell EMC, or even HPE."
"In terms of the customer support, I can say it's a mixed reaction depending on the country."
"The upgrade process for Hitachi Content Platform is too long. When upgrading for just two mandatory versions, it took weeks because all nodes had to be restarted."
"What is lacking in this solution is a simple process to migrate from existing systems."
"At present, it is complicated to use the CLI command."
"The only thing is that it should be more cost effective."
"The pricing of the solution could be better."
"Overall, it's costly."
"When you want to replace a disk, we need to start the maintenance from the S nodes. We have to automate maintenance so any onsite engineer can replace it after that, but we don't need to do this on VSP platforms. An engineer can come in and replace that specific disk. If also we could do that on Hitachi Content Platform, it would be great for us."
"For me, personally, it's a little bit slow because there's so much stuff in the underlying layers that even after talking with Nutanix support, I couldn't really grasp it."
"As you have to go through all of the steps of technical support, it takes longer to get to an escalated level."
"A more consistent flow of information would improve the solution, as I've noticed some inconsistencies, mostly stemming from the coordination between the hardware vendor and Nutanix."
"With all of the Nutanix equipment, the licensing is expensive. We operate in the enterprise space, but we're a midsized company. At times, the price tag is a little bit shocking for a company with only 35 employees."
"When considering the difference in cost benefits, if you consider it only as a storage solution, you may find it expensive."
"There are still some gaps in the solution's synchronization that could be improved."
"The feature request I have is for the consistent improvement of how user account permissions are assigned in Nutanix Unified Storage."
"I really want some AI or even basic AI to be included in the Nutanix Unified Storage (NUS) license."
 

Pricing and Cost Advice

"Our costs are around $100,000."
"When you are paying more than you were paying for the storage space, you'd like the cost to be less. If they could get into the spinning disk kind of cost, that would be it."
"The Evergreen Storage subscription is a really cool concept. As long as we maintain our subscription, we will get new controllers every three years and really never have a forklift upgrade like we currently are doing. Just that future-proofing is an ease off of my mind to know that I won't have to do what I'm dong right now again."
"It is a cheaper solution."
"We have a seen a reduction in TCO. It is definitely a cost-effective solution for us. We have seen ROI."
"I have had a couple of customers who have complained about the cost. It can be a little more expensive than some of the other platforms. After it has been installed, I have never had a customer say, "I wish we wouldn't have spent all that extra money." They have always been happy with the product after it has been installed. They might be on the fence about it because of the price, but everybody who I have ever seen install it, they are always happy with it."
"Pure Storage has not helped to reduce our HANA licensing costs."
"We have an Evergreen Storage subscription, which I think is a great feature."
"Overall, it's costly."
"I think the ROI for this solution is very good because the pricing for it is in between other solutions."
"The pricing could be better."
"Pricing is comparable to other solutions in the market."
"Hitachi is more expensive than StorageGRID."
"The product’s cost is average."
"The price of the Hitachi Content Platform is very high."
"The licensing currently works based on a software license. If we have files, volumes, and other licenses combined, that would be more valuable. I don't want to go for a separate license for files and a separate license for volumes. We have unified storage, so the licensing should also be unified. That would be helpful."
"The price of the license is expensive when comparing it to traditional storage."
"It's definitely a lot cheaper than buying a new EMC array. We bought a five-year commitment on all the hardware and software. I don't know what the cost was back then, but I do remember it was cheaper."
"I assume Nutanix Unified Storage (NUS) has helped reduce our total cost of ownership."
"We are Nutanix partners, so it is pretty good. With the free terabyte that comes with the Nutanix clusters, we have started to build proposals for the clients. The price adjustment with the new policy of Nutanix Unified Storages seems attractive. Let us see if it has results."
"In my opinion, the product is fairly priced."
"The pricing of Nutanix is generally higher compared to other vendors, which is a common observation, but it provides value through its support and features offered to customers."
"Compared to other solutions, NUS is cost-effective and efficient. It also has good performance."
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Financial Services Firm
11%
Construction Company
10%
Comms Service Provider
7%
Computer Software Company
16%
Financial Services Firm
15%
Comms Service Provider
10%
Outsourcing Company
7%
Manufacturing Company
12%
Computer Software Company
12%
Financial Services Firm
9%
Outsourcing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business71
Midsize Enterprise38
Large Enterprise159
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise6
Large Enterprise5
By reviewers
Company SizeCount
Small Business32
Midsize Enterprise31
Large Enterprise69
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
I find the pricing of Everpure FlashArray to be quite high compared to other storage solutions; however, the reliabil...
What needs improvement with Pure Storage FlashArray?
I believe we have covered the most important features; the architecture of Pure Storage is essential, and features su...
What needs improvement with Hitachi Content Platform?
An application that can do the monitoring and reporting interface for Hitachi Content Platform would be beneficial. H...
What is your primary use case for Hitachi Content Platform?
Hitachi Content Platform's metadata search feature is not used in any case. It was only used in one tenant designed f...
What advice do you have for others considering Hitachi Content Platform?
Multitenancy is not understood or the term is not known in English. The overall review rating for this product is an ...
What is your experience regarding pricing and costs for Nutanix Unified Storage?
The pricing for Nutanix Unified Storage (NUS) is subscription-based with capacity-based licensing and has moderate to...
What needs improvement with Nutanix Unified Storage?
One area for improvement I noticed while using Nutanix Unified Storage (NUS) is expanding advanced analytics and pred...
What advice do you have for others considering Nutanix Unified Storage?
My advice for others looking into using Nutanix Unified Storage (NUS) is to clearly understand your storage requireme...
 

Also Known As

Pure Storage FlashArray
HCP, Hitachi Vantara Content Platform, Hitachi Vantara HCP
Nutanix Files Storage, Nutanix Volumes Block Storage, Nutanix Objects Storage
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Rabobank, Xinhua News Agency, Kremsm'ller Industrieanlagenbau KG, KSC Commercial Internet, AIS Group, Shanghai Interactive Television Co. Ltd (SiTV), China Telecom, Spin Master
JetBlue, International Speedway Corporation, Volkswagen SAIC, Brighton and Hove City Council, Foresters Financial, Janus International Group, Cloud Comrade, Serco
Find out what your peers are saying about Hitachi Content Platform vs. Nutanix Unified Storage (NUS) and other solutions. Updated: August 2026.
909,679 professionals have used our research since 2012.