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Hitachi Content Platform vs Nutanix Unified Storage (NUS) comparison

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Executive SummaryUpdated on Nov 4, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
232
Ranking in other categories
All-Flash Storage (3rd)
Hitachi Content Platform
Average Rating
8.4
Reviews Sentiment
6.0
Number of Reviews
15
Ranking in other categories
File and Object Storage (16th)
Nutanix Unified Storage (NUS)
Average Rating
8.8
Reviews Sentiment
7.2
Number of Reviews
119
Ranking in other categories
All-Flash Storage (8th), Software Defined Storage (SDS) (2nd), Public Cloud Storage Services (3rd), File and Object Storage (3rd), NVMe All-Flash Storage Arrays (4th)
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
EB
Storage Enginner at BNP Paribas
Archive data reliably for years and have trusted support simplifying complex deployments
An application that can do the monitoring and reporting interface for Hitachi Content Platform would be beneficial. Hitachi Content Platform monitor or intelligent monitoring is known, and deployment of this was attempted, but it appears that Hitachi abandoned this project, so it is not in use. The potential of that application was great, but it does not cover everything. When Hitachi was asked about it, they indicated there is no application in the project they will start to develop for this purpose, and they redirected to Prometheus. They shared some Prometheus metrics that can be integrated with Grafana to get some metrics on Hitachi Content Platform, but having a dedicated interface from Hitachi itself would be great, similar to what other vendors provide. The upgrade process for Hitachi Content Platform is too long. When upgrading for just two mandatory versions, it took weeks because all nodes had to be restarted. A hardware support tool is necessary every time upgrading to another version, and it is not practical for the production environment. A large downtime must be predicted and the application team must be asked to stop and suspend their technical batches, which takes a lot of time to do.
NISHANTPANCHAL - PeerSpot reviewer
Principle Technical Specialist at a comms service provider with 1,001-5,000 employees
Unified storage has simplified private cloud operations and delivers strong security and ROI
Regarding areas for improvement, I think Data Lens could be enhanced from Nutanix's side, but it has been a long time since I logged into that console, so I do not remember much. It is a SaaS-based offering on the Nutanix portal. It is not something you deploy on-premises; it is not on-prem access. You connect your cluster to the SaaS-based Nutanix and then access the Lens console. I need to check it since it has been almost two or three months since I logged in. Nutanix Enterprise AI actually needs to improve a lot if I compare it with any other product such as NVIDIA and other offerings in the market. Nutanix Enterprise AI still requires a lot of work. I did not check that in much detail technically, but whatever I thoroughly checked, it still lags behind in many features. When it comes to AI-related features, I think the ecosystem of Nutanix is not as big as NVIDIA because NVIDIA has its own inferencing system and model training platform such as NeMo, NeMoTron, and others. Nutanix does not have such things. It can be built using NVIDIA CUDA libraries, but what I saw when I was testing the product is that you can run NVIDIA NeMo and PyTorch and two other things, but as a software, Nutanix does not have an end-to-end platform. That is something Nutanix should focus on.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The deduplication and compression rates are beyond impressive."
"We are finding the TCO of flash to be lower than SSD implementations."
"Has also helped simplify storage for us. The other person we put in there, took about a week to implement. And we had both arrays set up within around four hours with a thirty minute drive time between the two locations."
"Our storage phones home. It is smart and intelligent in that aspect, which has been huge for us. We don't have to be storage administrators."
"It benefits our IT organization in the way that it's easier for the administrators to manage."
"The speed of the Pure FlashArray is very, very fast and nothing in the market can compare to it."
"The most valuable feature is its data reduction."
"The Direct FlashArray stands out as one of the best features in the market. The Pure1 storage management lets us see the details about utilization and everything else for all 40 storage boxes in one place."
"One of the most hidden valuable features is ensuring that you don't have bit rot, so it will go and check every single object that's stored on the system, then ensure that if there's a problem, it'll be repaired from either a local copy or remote copy, depending upon your configuration."
"Other than that, everything is perfect."
"The platform helps in efficient data management with the ease of server provisioning."
"Companies can scale the solution."
"Integrating Hitachi Content Platform with existing systems is not challenging."
"The immutability of the solution is great, people like the interface and the integration capabilities, the stability is great, and companies can scale the solution."
"We are using Content Platform for data migration, and it integrates with our HNS platform, which is good because we can integrate it with our existing HNS and SAP solutions, and the GUI is also user-friendly so it does not take much time to do anything if we know the architecture and the steps, as we can do what we need with a few clicks."
"The features that I have found most valuable are their retention logs."
"We had three racks full of storage and now it is just half a rack."
"I have found Nutanix Volumes highly stable with good performance."
"Some of the features that we use include replication and snapshot capabilities, especially from remote locations to our data centers. The main benefit our company sees from using Nutanix Unified Storage is simplification. In the past, we used three-tier solutions with a lot of complexity and operational overhead. Now, we want to focus on the layers above. I want to have storage available, but I don't want to have to think about it. I want it to work without any issues."
"For customer service and technical support, I would rate them a nine out of ten."
"The reliability and availability are the most valuable features. Reliability is important because it can run my workloads. I need to be able to take advantage of the VMs that are executing on the storage. It has to be reliable. It's also important to have the storage available for scaling VMs on demand."
"The most valuable feature of Nutanix Unified Storage is redundancy."
"I strongly recommend Nutanix Unified Storage (NUS) to all users as a modern cloud computing system, offering significant cost savings for clients, customers, and vendors while providing excellent cloud infrastructure operations."
"The product's initial setup phase was simple."
 

Cons

"The technical support is okay, but could be improved."
"I recognize it's a difficult challenge, but I would like to see them make the pricing more reasonable."
"The price could be better."
"Most of our upgrades have not been as smooth as they should have been."
"I would like to have support available in Spanish."
"I like what they're doing, but some of my customers complain that they do not have all the bells and whistles and knobs to fine-tune workloads that some of the competitors have. In my opinion, that's good. All customers don't have dedicated storage gurus, and they can get themselves into trouble if they fine-tune too many of those high-performance knobs, but they do get knocked down. Pure Storage takes a hit in the minds and opinions of some of the customers because they cannot customize things as much as compared to a legacy storage provider's appliance such as NetApp, Dell EMC, or even HPE. I personally think 95% of my customers are better off letting the system fine-tune itself. That was something that you needed to do 12 or 15 years ago, but now with all-flash, the technology can handle what it needs to handle. Customers just end up shooting themselves in the foot if they are tweaking too many default settings."
"The only issue is the pricing. Because we have competition, our customers always take another brand and say they can save their investment."
"The main disadvantage of Pure Storage FlashArray is the price."
"When you want to replace a disk, we need to start the maintenance from the S nodes. We have to automate maintenance so any onsite engineer can replace it after that, but we don't need to do this on VSP platforms. An engineer can come in and replace that specific disk. If also we could do that on Hitachi Content Platform, it would be great for us."
"Although they claim to provide NFS, the actual implementation requires an additional gateway, which makes it a costly solution."
"At present, it is complicated to use the CLI command."
"The pricing of the solution could be better."
"They could improve compatibility and offer a more user-friendly GUI."
"Hitachi Content Platform is a complicated solution. You need to put several pieces of the hardware together in order to achieve the capacity or the performance needed."
"Two things that can be improved are pricing and configuration. Mostly the pricing is an issue. And if I were to add anything, I would say more integration with backup solutions such as Veeam Backup."
"The user interface isn't as user-friendly, and the management platform UI isn't as intuitive as others. So it can be more user-friendly."
"Customer service is more difficult to call and they do not responding as much as, for example, DataCore. It's not the same level of satisfaction compared to DataCore. Responses could be faster."
"Its features can be further enhanced from the DR and high availability points of view to match other vendors, such as NetApp. It has snapshot, replication, high availability, and other data and storage-level replication, but there are some limitations."
"We have some problems with Nutanix Unified Storage's support because they asked us to change our hardware."
"The initial setup is a little bit complex."
"The pricing could be improved."
"The GUI is easy to use, but it's complex to do tasks from the command line. That is one way they could simplify things for the engineers. People tend to use a graphical interface more than the command line interface. If anything goes wrong, we need to do troubleshooting from the CLI. It would be nice if there were more ways to fix issues within the GUI."
"The product needs to work a bit more on its ransomware detection capabilities."
"We would love to see the analytics and ransomware protection extended beyond just file servers to virtual machines, but they have a different product that covers that."
 

Pricing and Cost Advice

"We have seen a reduction in total cost of ownership (TCO)."
"No storage device is cheap, but Pure Storage is fairly priced and offers what you pay for. You get all the licenses in the future when you purchase a license."
"The cost of Pure Storage is subjective and determined by your environment. Pure Storage tends to be more expensive than NetApp, but it is cheaper than EMC. Performance varies with data workload, making cost considerations complex."
"When we bought the unit, we bought per capacity. So, the licensing is per capacity, and the only thing that we have to buy every year or every three years is maintenance. Included in that maintenance is the upgrade of the controllers every three years at no cost to us."
"Pure Storage FlashArray's pricing is very competitive."
"While it comes with a higher price tag, this investment often translates to significant improvements in performance."
"There are no licensing fees or other costs."
"There is an annual or perpetual license required for this solution."
"Overall, it's costly."
"The product’s cost is average."
"The price of the Hitachi Content Platform is very high."
"Hitachi is more expensive than StorageGRID."
"I think the ROI for this solution is very good because the pricing for it is in between other solutions."
"The pricing could be better."
"Pricing is comparable to other solutions in the market."
"The licensing model the tool has is cheaper than an HCI storage solution."
"With all of the Nutanix equipment, the licensing is expensive. We operate in the enterprise space, but we're a midsized company. At times, the price tag is a little bit shocking for a company with only 35 employees. We're not a Fortune 500 company, but we deal with Fortune 500 drug and energy companies. We have to play in that enterprise space if we're going to have enterprise customers. I'm very price-conscious, but I understand that if I want the best, I've got to pay the price."
"The product is pricey."
"I find Nutanix Files Storage competitively priced, even its feature set. Its price is seven out of ten."
"Nutanix Unified Storage was cheaper than other solutions we evaluated."
"The solution's pricing is fair."
"It's definitely a lot cheaper than buying a new EMC array. We bought a five-year commitment on all the hardware and software. I don't know what the cost was back then, but I do remember it was cheaper."
"Nutanix is very competitive."
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Financial Services Firm
10%
Comms Service Provider
10%
Outsourcing Company
8%
Financial Services Firm
14%
Computer Software Company
13%
Comms Service Provider
12%
Outsourcing Company
10%
Manufacturing Company
13%
Computer Software Company
9%
Financial Services Firm
9%
Outsourcing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business73
Midsize Enterprise38
Large Enterprise160
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise6
Large Enterprise5
By reviewers
Company SizeCount
Small Business32
Midsize Enterprise31
Large Enterprise69
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
When comparing cost, I find that the cost is either the same or slightly higher, but that is returned by the ease of ...
What needs improvement with Pure Storage FlashArray?
The only thing I think could be improved is price. The price is the main concern for our customers.
What needs improvement with Hitachi Content Platform?
An application that can do the monitoring and reporting interface for Hitachi Content Platform would be beneficial. H...
What is your primary use case for Hitachi Content Platform?
Hitachi Content Platform's metadata search feature is not used in any case. It was only used in one tenant designed f...
What advice do you have for others considering Hitachi Content Platform?
Multitenancy is not understood or the term is not known in English. The overall review rating for this product is an ...
What is your experience regarding pricing and costs for Nutanix Unified Storage?
The pricing for Nutanix Unified Storage (NUS) is subscription-based with capacity-based licensing and has moderate to...
What needs improvement with Nutanix Unified Storage?
One area for improvement I noticed while using Nutanix Unified Storage (NUS) is expanding advanced analytics and pred...
What advice do you have for others considering Nutanix Unified Storage?
My advice for others looking into using Nutanix Unified Storage (NUS) is to clearly understand your storage requireme...
 

Also Known As

Pure Storage FlashArray
HCP, Hitachi Vantara Content Platform, Hitachi Vantara HCP
Nutanix Files Storage, Nutanix Volumes Block Storage, Nutanix Objects Storage
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Rabobank, Xinhua News Agency, Kremsm'ller Industrieanlagenbau KG, KSC Commercial Internet, AIS Group, Shanghai Interactive Television Co. Ltd (SiTV), China Telecom, Spin Master
JetBlue, International Speedway Corporation, Volkswagen SAIC, Brighton and Hove City Council, Foresters Financial, Janus International Group, Cloud Comrade, Serco
Find out what your peers are saying about Hitachi Content Platform vs. Nutanix Unified Storage (NUS) and other solutions. Updated: September 2026.
918,957 professionals have used our research since 2012.