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Hitachi Content Platform vs Nutanix Unified Storage (NUS) comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 4, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure Storage FlashBlade
Sponsored
Ranking in File and Object Storage
8th
Average Rating
8.8
Reviews Sentiment
7.5
Number of Reviews
39
Ranking in other categories
All-Flash Storage (13th), Software Defined Storage (SDS) (9th)
Hitachi Content Platform
Ranking in File and Object Storage
16th
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
14
Ranking in other categories
No ranking in other categories
Nutanix Unified Storage (NUS)
Ranking in File and Object Storage
3rd
Average Rating
8.8
Reviews Sentiment
7.2
Number of Reviews
116
Ranking in other categories
All-Flash Storage (7th), Software Defined Storage (SDS) (2nd), Public Cloud Storage Services (4th), NVMe All-Flash Storage Arrays (4th)
 

Mindshare comparison

As of March 2026, in the File and Object Storage category, the mindshare of Pure Storage FlashBlade is 5.6%, down from 5.8% compared to the previous year. The mindshare of Hitachi Content Platform is 1.5%, down from 1.6% compared to the previous year. The mindshare of Nutanix Unified Storage (NUS) is 2.9%, up from 2.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
File and Object Storage Market Share Distribution
ProductMarket Share (%)
Nutanix Unified Storage (NUS)2.9%
Pure Storage FlashBlade5.6%
Hitachi Content Platform1.5%
Other90.0%
File and Object Storage
 

Featured Reviews

MikaelHellström - PeerSpot reviewer
IT Manager at Regin Dalarna
Has handled backup storage needs reliably and supports seamless upgrades
In environments requiring high throughput and low latency, Pure Storage FlashBlade provides high throughput and normal latency, but we do not have any application that requires low latency right now, so the latency of three to five milliseconds is considered kind of high. Pure Storage FlashBlade's ability to integrate with enterprise applications is not important for us, as we only want to present an S3 bucket for our backup, which we have done, and it works very fast. We use the Purity software's data reduction techniques; we have a backup software that compresses everything before sending it to the S3 bucket, achieving a data reduction of 1.1 to one. I would recommend Pure Storage FlashBlade to other companies because it's a very fast and scalable solution for anyone who needs it. On a scale of 1-10, I rate this solution an 8.
Mir Gulzar Ahmed - PeerSpot reviewer
IT Manager at Synergy Computers
Integrates well with existing systems but technical support for the platform needs improvement
While deployment is simple, it's not as simple as StorageGRID. The architecture is entirely different, even though the end product uses the same protocols. The user interface isn't as user-friendly, and the management platform UI isn't as intuitive as others. Deployment isn't as centralized either. Although I've deployed Hitachi Content myself in our production head office for the VM team, even though it's simple, it wasn't completely straightforward. They still required my help with the initial configuration environment setup. So, it's not just simple; there are some tricky aspects. The environment is tricky, but if you understand it, configuration can be done quickly.
Amarnath Charugundla - PeerSpot reviewer
System Engineer at Tata Consultancy
Unified management and cost-effectiveness lead to positive experiences and future savings
Improvement is necessary wherein the memory or storage should not breach 90%, because if breached, it becomes unmanageable. We have to set alerts or CPU triggering for 95% for the first warning. Other activities on nodes or file systems should be properly maintained. We must monitor the dashboard for P1, P2 alerts in the Nutanix Unified Storage (NUS) file share system including SMB, NFS, objects, and blocks. Attention should be maintained for any alerts such as CPU, memory, and RAM alerts, as exceeding these creates issues within teams. If triggered to 95% and forgotten, it crosses the SLA breach, causing disturbances to application, web, and platform teams. Continuous monitoring on the Nutanix dashboard is essential. Even a highly experienced person in Nutanix Unified Storage (NUS) cannot provide a 10 rating out of 10 because it is a vast system. I would rate it eight from my perspective.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It performs well and it is also very fast."
"The ease of deployment and management has helped us simplify our storage. We also do not have to worry about capacity management as much. A lot of these things are native to Pure Storage."
"It uses the same platform for connectivity so integration is seamless."
"I would rate this solution an eight plus. It has has good flexibility and stability, it's easy to manage and the response time is good."
"We can capacity plan at a greater level than we used to."
"It has also helped to simplify storage for us in the way that it's easy to manage. Their automatic monitoring really helps when things break or are about to break. They see a problem coming and alert us even before our own system does."
"It helps simplify our storage, because the user interface is very simple and the installation is easy."
"The most valuable features of this solution are the rewrite speed and the nonstop services."
"The platform helps in efficient data management with the ease of server provisioning."
"We are using Content Platform for data migration, and it integrates with our HNS platform. This is good because we can integrate it with our existing HNS and SAP solutions. The GUI is also user-friendly. It doesn't take much time to do anything. If we know the architecture and the steps, we can do what we need with a few clicks."
"Feature-wise, it has a lot of features. The most valuable features include de-duplication, encryption, version controlling, support, and tamper-proof data."
"One of the most hidden valuable features is ensuring that you don't have bit rot, so it will go and check every single object that's stored on the system, then ensure that if there's a problem, it'll be repaired from either a local copy or remote copy, depending upon your configuration."
"Hitachi is a big company, so it's a very strong product."
"The main selling point is its compatibility with different environments. It functions like an on-prem Google Drive or Dropbox built on top of the object storage."
"The product provides the fastest technology."
"The most valuable features of the solution are the versioning and the ransomware protection."
"The product is good, easy to upgrade, easy to use, and user-friendly."
"We had three racks full of storage and now it is just half a rack."
"Nutanix Volumes is a perfectly stable product."
"For customer service and technical support, I would rate them a nine out of ten."
"The most valuable feature is the easy interface."
"The performance of Nutanix Unified Storage (NUS) increased almost 50%."
"The most valuable features of Nutanix Unified Storage are the unified dashboard and the ease of administration."
"The initial setup is pretty straightforward. With a few clicks, you can stand up your storage. It reduces the overall life cycle of deployment within the ecosystem."
 

Cons

"They need better integration with public clouds along with a better hybrid solution."
"The Pure Storage Orchestrator is our biggest pain point at the moment. If we can have more say in future developments of feature sets that we will need to support for our use case, that would be pretty beneficial to us."
"An area for improvement in Pure Storage FlashBlade is its price. It could be reduced. The technical support for Pure Storage FlashBlade also needs improvement. It used to be good, with more experienced engineers. Nowadays, it isn't, and it takes longer for support to solve problems."
"The feature that we're waiting on is better integration with the cell services."
"To improve FlashBlade, some analysts suggest enhancing its handling of relational database management systems and SQL queries."
"On our dedupe during our initial buy, we were expecting a number a little higher like 4x. However, we are getting about 3.6. While it is close enough, it doesn't quite hit the numbers. So, this has been a challenge."
"I want efficiency. FlashBlade doesn't have efficiency now."
"File storage needs a lot of improvement. Mainframe connectivity also needs improvement because it requires additional components to be integrated with Pure Storage FlashBlade. If you want to keep your backup data, then this becomes an even more expensive solution because Pure Storage FlashBlade will not be able to meet your backup needs."
"The user interface isn't as user-friendly, and the management platform UI isn't as intuitive as others. So it can be more user-friendly."
"Hitachi Content Platform is a complicated solution. You need to put several pieces of the hardware together in order to achieve the capacity or the performance needed."
"They should improve the user interface. It's a little bit complex. It does not have a self-learning method. You need to know how to use it before you touch the system. The user interface is not self-explanatory."
"At present, it is complicated to use the CLI command."
"Two things that can be improved are pricing and configuration. Mostly the pricing is an issue. And if I were to add anything, I would say more integration with backup solutions such as Veeam Backup."
"The solution could use more integration with clouds."
"In terms of the customer support, I can say it's a mixed reaction depending on the country."
"There is room for improvement in the capacity for integration with other platforms."
"According to the keynotes announced by Nutanix the previous day or this morning, the data storage for Kubernetes requires improvement as it has a few shortcomings in the area of operations."
"Pricing can always be better."
"I hope Nutanix Unified Storage (NUS) will improve the clarity of the licensing uses and enhance the reporting and analytics, which are not sufficient."
"While Unified Storage has evolved a lot over time, its database handling needs to improve a little. There could be an improvement in terms of costs. It's a little expensive for Brazil but still delivers a lot of performance."
"Areas for improvement in Nutanix Unified Storage (NUS) include more redundancy to ensure no data loss, and balancing the workloads is very important to maintain managed workloads throughout the year."
"Managing other storage infrastructure on Nutanix Files Storage is an area for improvement. In particular, I want to add other forms of storage from different vendors not currently in Nutanix Files Storage, to the file server, for better management."
"Allowing the use of the Gflag compromises the integrity of the Nutanix system and its established standards."
"There is a feature in the product called Data Lens, and I can elaborate on its maturity. I believe this Data Lens feature could be enhanced from Nutanix's side."
 

Pricing and Cost Advice

"The pricing is relatively expensive due to the FlashBlade technology. However, for companies needing quick and reliable data access, the cost is justified."
"Pure Storage FlashBlade is a hardware appliance, and it's very expensive if you compare its price with other solutions. You can get the same features and benefits from its competitor, VAST Data, but for half the price of Pure Storage FlashBlade."
"We used a reseller for the purchase."
"I have seen ROI. It has allowed me to increase the density of my VMs without having to purchase anything additional."
"The pricing for FlashBlade is between cheap and moderate."
"It's a costly solution, but Pure Storage FlashBlade doesn't require additional licenses. All of the software is combined into one bundle."
"I rate the tool's pricing a seven to eight out of ten."
"Support is a separate line item. Support is a different cost, but whatever your support is now, that's what you're going to pay forever. If your support's $100 today, six years from now it's $100. It doesn't fluctuate unless you upgrade it, or change it, etc."
"The product’s cost is average."
"The pricing could be better."
"Pricing is comparable to other solutions in the market."
"I think the ROI for this solution is very good because the pricing for it is in between other solutions."
"The price of the Hitachi Content Platform is very high."
"Overall, it's costly."
"Hitachi is more expensive than StorageGRID."
"I hope that it will stay the way it is. We have seen the changes in VMware and what happened to them. I have heard that Nutanix will raise the prices, but I hope that they will not do that."
"It is not too high for what we are using."
"The solution’s pricing could be cheaper."
"Nutanix offers different pricing options, including Ultimate and Ultimate Pro."
"It's competitive and attractive for moving things to it and then prioritizing those newly freed up resources for something else."
"The pricing of Nutanix is generally higher compared to other vendors, which is a common observation, but it provides value through its support and features offered to customers."
"The price of the license is expensive when comparing it to traditional storage."
"Nutanix is priced a bit higher than some of its competitors. A lot of Chinese companies like Huawei are entering the Saudi Arabian market trying to provide similar solutions for a lower price. It offers a good value, especially the support. Nutanix has a highly competent team. The after-sales support is excellent."
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Manufacturing Company
10%
Computer Software Company
9%
Government
7%
Computer Software Company
21%
Financial Services Firm
19%
Government
9%
Comms Service Provider
9%
Computer Software Company
18%
Manufacturing Company
12%
Financial Services Firm
6%
Comms Service Provider
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise11
Large Enterprise21
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise6
Large Enterprise4
By reviewers
Company SizeCount
Small Business27
Midsize Enterprise30
Large Enterprise66
 

Questions from the Community

What do you like most about Pure Storage FlashBlade?
The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power out...
What is your experience regarding pricing and costs for Pure Storage FlashBlade?
Regarding pricing, it is okay; we needed exactly this in size, and the price was a lot lower than competitors, making...
What needs improvement with Pure Storage FlashBlade?
In my opinion, one way Pure Storage FlashBlade can be improved is by having more compatibility between the FlashArray...
What do you like most about Hitachi Content Platform?
Integrating Hitachi Content Platform with existing systems is not challenging.
What needs improvement with Hitachi Content Platform?
In comparison to competitors like Huawei, which can use all storage protocols in the same platform, Hitachi Content P...
What is your primary use case for Hitachi Content Platform?
Mainly, from my project, Hitachi Content Platform is used for archiving. The customer is in banking, so they need to ...
What do you like most about Nutanix Unified Storage?
Nutanix has excellent product documentation available on their portals, written in simple, easy-to-understand language.
What is your experience regarding pricing and costs for Nutanix Unified Storage?
Nutanix Unified Storage (NUS) helps to reduce the total cost of ownership in general. However, I am getting complaint...
What needs improvement with Nutanix Unified Storage?
Regarding areas for improvement, I think Data Lens could be enhanced from Nutanix's side, but it has been a long time...
 

Also Known As

No data available
HCP, Hitachi Vantara Content Platform, Hitachi Vantara HCP
Nutanix Files Storage, Nutanix Volumes Block Storage, Nutanix Objects Storage
 

Overview

 

Sample Customers

ServiceNow, Mercedes-AMG Petronas Motorsport, Dominos, Man AHL
Rabobank, Xinhua News Agency, Kremsm'ller Industrieanlagenbau KG, KSC Commercial Internet, AIS Group, Shanghai Interactive Television Co. Ltd (SiTV), China Telecom, Spin Master
JetBlue, International Speedway Corporation, Volkswagen SAIC, Brighton and Hove City Council, Foresters Financial, Janus International Group, Cloud Comrade, Serco
Find out what your peers are saying about Hitachi Content Platform vs. Nutanix Unified Storage (NUS) and other solutions. Updated: February 2026.
883,044 professionals have used our research since 2012.