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Hitachi Content Platform vs Nutanix Unified Storage (NUS) comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 4, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
231
Ranking in other categories
All-Flash Storage (3rd)
Hitachi Content Platform
Average Rating
8.4
Reviews Sentiment
6.0
Number of Reviews
15
Ranking in other categories
File and Object Storage (16th)
Nutanix Unified Storage (NUS)
Average Rating
8.8
Reviews Sentiment
7.2
Number of Reviews
119
Ranking in other categories
All-Flash Storage (7th), Software Defined Storage (SDS) (2nd), Public Cloud Storage Services (3rd), File and Object Storage (3rd), NVMe All-Flash Storage Arrays (4th)
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
EB
Storage Enginner at BNP Paribas
Archive data reliably for years and have trusted support simplifying complex deployments
An application that can do the monitoring and reporting interface for Hitachi Content Platform would be beneficial. Hitachi Content Platform monitor or intelligent monitoring is known, and deployment of this was attempted, but it appears that Hitachi abandoned this project, so it is not in use. The potential of that application was great, but it does not cover everything. When Hitachi was asked about it, they indicated there is no application in the project they will start to develop for this purpose, and they redirected to Prometheus. They shared some Prometheus metrics that can be integrated with Grafana to get some metrics on Hitachi Content Platform, but having a dedicated interface from Hitachi itself would be great, similar to what other vendors provide. The upgrade process for Hitachi Content Platform is too long. When upgrading for just two mandatory versions, it took weeks because all nodes had to be restarted. A hardware support tool is necessary every time upgrading to another version, and it is not practical for the production environment. A large downtime must be predicted and the application team must be asked to stop and suspend their technical batches, which takes a lot of time to do.
NISHANTPANCHAL - PeerSpot reviewer
Principle Technical Specialist at a comms service provider with 1,001-5,000 employees
Unified storage has simplified private cloud operations and delivers strong security and ROI
Regarding areas for improvement, I think Data Lens could be enhanced from Nutanix's side, but it has been a long time since I logged into that console, so I do not remember much. It is a SaaS-based offering on the Nutanix portal. It is not something you deploy on-premises; it is not on-prem access. You connect your cluster to the SaaS-based Nutanix and then access the Lens console. I need to check it since it has been almost two or three months since I logged in. Nutanix Enterprise AI actually needs to improve a lot if I compare it with any other product such as NVIDIA and other offerings in the market. Nutanix Enterprise AI still requires a lot of work. I did not check that in much detail technically, but whatever I thoroughly checked, it still lags behind in many features. When it comes to AI-related features, I think the ecosystem of Nutanix is not as big as NVIDIA because NVIDIA has its own inferencing system and model training platform such as NeMo, NeMoTron, and others. Nutanix does not have such things. It can be built using NVIDIA CUDA libraries, but what I saw when I was testing the product is that you can run NVIDIA NeMo and PyTorch and two other things, but as a software, Nutanix does not have an end-to-end platform. That is something Nutanix should focus on.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Everpure FlashArray is probably not cheap storage, but it provides great performance, scalability, and everything a customer needs."
"FlashArray's data reduction and NAS features are incredible. Its performance is the best I've worked with."
"We actually originally went with a competitor's product, and after about eight months, a lot of wrangling, had them buy it back from us, and then we bought a similar Pure Storage product, and it's just been great."
"Pure Storage FlashArray's overall speed is its most valuable feature."
"The security operating system is its most valuable feature because it's very simple, easy to use, and operate. You don't have to do very serious training to operate this equipment. It's user-friendly and pretty straightforward."
"Technical support has been amazing."
"Cost, racial per terabyte, and speed is why we chose PureStorage. It was no brainer."
"At this point, I don't know anything that they could provide in a better way."
"We are using Content Platform for data migration, and it integrates with our HNS platform, which is good because we can integrate it with our existing HNS and SAP solutions, and the GUI is also user-friendly so it does not take much time to do anything if we know the architecture and the steps, as we can do what we need with a few clicks."
"One of the most hidden valuable features is ensuring that you don't have bit rot, so it will go and check every single object that's stored on the system, then ensure that if there's a problem, it'll be repaired from either a local copy or remote copy, depending upon your configuration."
"Other than that, everything is perfect."
"The stability of the solution is very good."
"Feature-wise, it has a lot of features. The most valuable features include de-duplication, encryption, version controlling, support, and tamper-proof data."
"Companies can scale the solution."
"Integrating Hitachi Content Platform with existing systems is not challenging."
"The features that I have found most valuable are their retention logs. The other thing I have found most valuable is the way they handle the BHEA. Basically the DNS and everything is managed by itself. It is seamless to the users."
"I find that Nutanix’s resilience is the most valuable because it is a feature that is not found in other technologies."
"My experience with pricing, setup costs, and licensing of Nutanix Unified Storage (NUS) is that compared to other vendors, Nutanix is very reasonable."
"Unified Storage's centralized management features enable us to accomplish whatever we want in terms of operations and migrations."
"What I found most valuable in Nutanix Files Storage is its high availability and ability to scale out with many VMs."
"The solution is very easy to manage."
"In the beginning, when they sold us Nutanix Unified Storage (NUS), they told us the performance would be 30%. Then we came to them and said, 'You are a liar. It's not 30%, it's 800% increase.'"
"The solution is easy to use, share, and manage."
"The scalability, ease of use, and technical support are the most valuable features of Nutanix Unified Storage."
 

Cons

"Some services could be inserted directly into the SAN, so Pure Storage could complete with the HyperFlex."
"The one major gripe I have is that there is no snapshotting enabled by default on the SAN."
"It was a little costly."
"We need to add more storage in Pure Storage FlashArray with the cluster mode activated for us to have better performance."
"Pure Storage takes a hit in the minds and opinions of some of the customers because they cannot customize things as much as compared to a legacy storage provider's appliance such as NetApp, Dell EMC, or even HPE."
"The price of the Pure Storage Flash Array is too high and there needs to be more contract clarity."
"Everything has been good, but we faced one issue last year while migrating volumes from one Pure Storage to another. The snapshots were not visible in the Veeam backup portal."
"The system has dual controllers but does not have a high level of resiliency built-in."
"They should improve the user interface. It is a little bit complex, and it does not have a self-learning method; you need to know how to use it before you touch the system, and the user interface is not self-explanatory."
"Hitachi Content Platform is a complicated solution. You need to put several pieces of the hardware together in order to achieve the capacity or the performance needed."
"The user interface isn't as user-friendly, and the management platform UI isn't as intuitive as others. So it can be more user-friendly."
"The only thing is that it should be more cost effective."
"Although they claim to provide NFS, the actual implementation requires an additional gateway, which makes it a costly solution."
"At present, it is complicated to use the CLI command."
"The solution could use more integration with clouds."
"In terms of the customer support, I can say it's a mixed reaction depending on the country."
"The graphical user interface could provide more detail. It would be nice if we could click on the service and get some expanded definitions of them. When hiring new people, it's difficult to teach them how everything works, but if they can access everything, they can teach themselves."
"Nutanix should improve the one-click upgrade. There are a lot of dependencies on third-party licenses and HP hardware we use internally, and the one-click upgrade fails sometimes."
"Nutanix Unified Storage (NUS) sits in a good place for us. The biggest improvement would be to make it more cost-effective from a storage node and storage perspective, so that the solution isn't such a question when it comes to cost-prohibitiveness versus potentially other vendors."
"The dashboard could be more customizable"
"Nutanix needs to improve their cybersecurity options at the storage level."
"The analytics part of Nutanix Unified Storage is too big and should be made smaller and less resource-hungry."
"For improvement, the memory or storage should not exceed 90% capacity, as it becomes difficult to manage beyond this threshold."
"There is no tagging concept in Nutanix Unified Storage where you can tag the servers."
 

Pricing and Cost Advice

"When I last looked, the prices were reasonable, and we could get an excellent array for about $60,000."
"Pure Storage FlashArray is expensive."
"The pricing of Pure Storage FlashArray is reasonable."
"The price, in general, is around $100,000, however, I know it costs more."
"Our licensing is on a yearly basis. So, every year, we renew. We could do a three-year contract, but right now, we only do a one-year."
"The price was more favorable than Dell EMC."
"Cost-wise, I imagine that the product's price would probably give you a nosebleed if you were a younger company."
"We purchased a license to use this solution and we pay for the storage ourselves."
"The price of the Hitachi Content Platform is very high."
"The product’s cost is average."
"Hitachi is more expensive than StorageGRID."
"I think the ROI for this solution is very good because the pricing for it is in between other solutions."
"Overall, it's costly."
"The pricing could be better."
"Pricing is comparable to other solutions in the market."
"Nutanix offers different pricing options, including Ultimate and Ultimate Pro."
"While the price may not be the most affordable, I believe it offers good value for the benefits it provides."
"The solution’s pricing could be cheaper."
"Nutanix Unified Storage is competitively priced. There aren't any competitors that can do much better for the same price."
"The licensing currently works based on a software license. If we have files, volumes, and other licenses combined, that would be more valuable. I don't want to go for a separate license for files and a separate license for volumes. We have unified storage, so the licensing should also be unified. That would be helpful."
"The cost of Nutanix Unified Storage can be prohibitive for some small and medium-sized businesses, making it challenging for them to adopt the product."
"The pricing of Nutanix is generally higher compared to other vendors, which is a common observation, but it provides value through its support and features offered to customers."
"Nutanix Unified Storage pricing is reasonable."
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Financial Services Firm
11%
Construction Company
10%
Outsourcing Company
6%
Computer Software Company
16%
Financial Services Firm
16%
Comms Service Provider
11%
Outsourcing Company
7%
Computer Software Company
12%
Manufacturing Company
12%
Financial Services Firm
9%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business71
Midsize Enterprise38
Large Enterprise159
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise6
Large Enterprise5
By reviewers
Company SizeCount
Small Business32
Midsize Enterprise31
Large Enterprise69
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
I find the pricing of Everpure FlashArray to be quite high compared to other storage solutions; however, the reliabil...
What needs improvement with Pure Storage FlashArray?
I believe we have covered the most important features; the architecture of Pure Storage is essential, and features su...
What needs improvement with Hitachi Content Platform?
An application that can do the monitoring and reporting interface for Hitachi Content Platform would be beneficial. H...
What is your primary use case for Hitachi Content Platform?
Hitachi Content Platform's metadata search feature is not used in any case. It was only used in one tenant designed f...
What advice do you have for others considering Hitachi Content Platform?
Multitenancy is not understood or the term is not known in English. The overall review rating for this product is an ...
What is your experience regarding pricing and costs for Nutanix Unified Storage?
The pricing for Nutanix Unified Storage (NUS) is subscription-based with capacity-based licensing and has moderate to...
What needs improvement with Nutanix Unified Storage?
One area for improvement I noticed while using Nutanix Unified Storage (NUS) is expanding advanced analytics and pred...
What advice do you have for others considering Nutanix Unified Storage?
My advice for others looking into using Nutanix Unified Storage (NUS) is to clearly understand your storage requireme...
 

Also Known As

Pure Storage FlashArray
HCP, Hitachi Vantara Content Platform, Hitachi Vantara HCP
Nutanix Files Storage, Nutanix Volumes Block Storage, Nutanix Objects Storage
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Rabobank, Xinhua News Agency, Kremsm'ller Industrieanlagenbau KG, KSC Commercial Internet, AIS Group, Shanghai Interactive Television Co. Ltd (SiTV), China Telecom, Spin Master
JetBlue, International Speedway Corporation, Volkswagen SAIC, Brighton and Hove City Council, Foresters Financial, Janus International Group, Cloud Comrade, Serco
Find out what your peers are saying about Hitachi Content Platform vs. Nutanix Unified Storage (NUS) and other solutions. Updated: June 2026.
908,344 professionals have used our research since 2012.