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Hitachi Content Platform vs Nutanix Unified Storage (NUS) comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 4, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure Storage FlashBlade
Sponsored
Ranking in File and Object Storage
8th
Average Rating
8.8
Reviews Sentiment
7.5
Number of Reviews
39
Ranking in other categories
All-Flash Storage (12th), Software Defined Storage (SDS) (9th)
Hitachi Content Platform
Ranking in File and Object Storage
16th
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
14
Ranking in other categories
No ranking in other categories
Nutanix Unified Storage (NUS)
Ranking in File and Object Storage
3rd
Average Rating
8.8
Reviews Sentiment
7.2
Number of Reviews
115
Ranking in other categories
All-Flash Storage (7th), Software Defined Storage (SDS) (2nd), Public Cloud Storage Services (4th), NVMe All-Flash Storage Arrays (4th)
 

Mindshare comparison

As of February 2026, in the File and Object Storage category, the mindshare of Pure Storage FlashBlade is 5.5%, down from 5.9% compared to the previous year. The mindshare of Hitachi Content Platform is 1.5%, down from 1.7% compared to the previous year. The mindshare of Nutanix Unified Storage (NUS) is 2.7%, down from 2.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
File and Object Storage Market Share Distribution
ProductMarket Share (%)
Nutanix Unified Storage (NUS)2.7%
Pure Storage FlashBlade5.5%
Hitachi Content Platform1.5%
Other90.3%
File and Object Storage
 

Featured Reviews

MikaelHellström - PeerSpot reviewer
IT Manager at Regin Dalarna
Has handled backup storage needs reliably and supports seamless upgrades
In environments requiring high throughput and low latency, Pure Storage FlashBlade provides high throughput and normal latency, but we do not have any application that requires low latency right now, so the latency of three to five milliseconds is considered kind of high. Pure Storage FlashBlade's ability to integrate with enterprise applications is not important for us, as we only want to present an S3 bucket for our backup, which we have done, and it works very fast. We use the Purity software's data reduction techniques; we have a backup software that compresses everything before sending it to the S3 bucket, achieving a data reduction of 1.1 to one. I would recommend Pure Storage FlashBlade to other companies because it's a very fast and scalable solution for anyone who needs it. On a scale of 1-10, I rate this solution an 8.
Mir Gulzar Ahmed - PeerSpot reviewer
IT Manager at Synergy Computers
Integrates well with existing systems but technical support for the platform needs improvement
While deployment is simple, it's not as simple as StorageGRID. The architecture is entirely different, even though the end product uses the same protocols. The user interface isn't as user-friendly, and the management platform UI isn't as intuitive as others. Deployment isn't as centralized either. Although I've deployed Hitachi Content myself in our production head office for the VM team, even though it's simple, it wasn't completely straightforward. They still required my help with the initial configuration environment setup. So, it's not just simple; there are some tricky aspects. The environment is tricky, but if you understand it, configuration can be done quickly.
Amarnath Charugundla - PeerSpot reviewer
System Engineer at Tata Consultancy
Unified management and cost-effectiveness lead to positive experiences and future savings
Improvement is necessary wherein the memory or storage should not breach 90%, because if breached, it becomes unmanageable. We have to set alerts or CPU triggering for 95% for the first warning. Other activities on nodes or file systems should be properly maintained. We must monitor the dashboard for P1, P2 alerts in the Nutanix Unified Storage (NUS) file share system including SMB, NFS, objects, and blocks. Attention should be maintained for any alerts such as CPU, memory, and RAM alerts, as exceeding these creates issues within teams. If triggered to 95% and forgotten, it crosses the SLA breach, causing disturbances to application, web, and platform teams. Continuous monitoring on the Nutanix dashboard is essential. Even a highly experienced person in Nutanix Unified Storage (NUS) cannot provide a 10 rating out of 10 because it is a vast system. I would rate it eight from my perspective.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable features include the ease of implementation, ease of use and the speed that you can do backup and recovery on."
"The initial setup is pretty quick."
"The onboarding and integrated monitoring tools are pretty good."
"The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power outages when we need to quickly move data between different data centers. It ensures efficient replication and helps maintain our data centers' uptime."
"What I like best about Pure Storage FlashBlade is its object storage functionality, plus it has fast underlying hardware. Pure Storage FlashBlade is also very stable. I find its stability one of its valuable features."
"The main feature I have found to be product replication."
"It helps simplify our storage, because the user interface is very simple and the installation is easy."
"I like its size. It is smaller than the other competitors. We can plug in many blades, and we can have data up to one terabyte."
"We are using Content Platform for data migration, and it integrates with our HNS platform. This is good because we can integrate it with our existing HNS and SAP solutions. The GUI is also user-friendly. It doesn't take much time to do anything. If we know the architecture and the steps, we can do what we need with a few clicks."
"Hitachi is a big company, so it's a very strong product."
"As an architect, I like the management features that come with Hitachi Content Platform because it makes things easy."
"Companies can scale the solution."
"Feature-wise, it has a lot of features. The most valuable features include de-duplication, encryption, version controlling, support, and tamper-proof data."
"The product provides the fastest technology."
"The platform helps in efficient data management with the ease of server provisioning."
"The main selling point is its compatibility with different environments. It functions like an on-prem Google Drive or Dropbox built on top of the object storage."
"The feature I like most about Nutanix Unified Storage (NUS) is the ability to optimize storage spaces."
"The life cycle managers of the PCMs are very impressive, and I like them. They make our lives easy when managing patches and security updates when they come in. A life cycle manager helps to consolidate different vendors."
"The most valuable feature of Nutanix Unified Storage is the ease of setting up file shares. As a global company with data centers around the world, our files clusters are accessible globally. Managing and setting up shares for our over 12,000 employees is straightforward."
"My experience with pricing, setup costs, and licensing of Nutanix Unified Storage (NUS) is that compared to other vendors, Nutanix is very reasonable."
"The reliability and stability of Nutanix Unified Storage (NUS) is good, and the disaster recovery component is something impressive for this product."
"It scales well. I started with two or three servers, and I have added almost 20."
"We have been able to save local disk space by using Data Lens. We upload 18 GB to the cloud and are able to save 20% to 25%."
"One of the best features of the Nutanix Unified Storage (NUS) is that I find everything, all the solutions, in one single box; if you look into Nutanix, the HCI plus whatever storage is required as part of the requirements, such as if applications are hosted on Kubernetes or container platforms requiring S3, NFS, or any other protocol, we can access everything from a single system, eliminating the need to manage multiple systems and different storage in the data center, as one system from one OEM provides everything."
 

Cons

"There is some room for new features related to authentication and integration with Kubernetes, and other solution using S3 Bucket."
"We initially encountered challenges with the assembly process due to issues with the documentation required during setup, an area where Pure Storage needs improvement."
"I would like to see the licensing fees improved as well as the price per terabytes."
"I have not seen ROI."
"The technical support needs to improve. When we open a case, it is auto assigned to a support tech person. Nine out of ten times, we get an email right back saying that person is off until tomorrow. I cannot handle that. They just did this over the weekend to us, too. I had to call our rep and have them do something about it."
"In terms of scalability, it doesn't expand out quite as robustly as some of the others, but it covers 90% of the market in what it does."
"There could be improvements in public cloud integration."
"Pure Storage FlashBlade should improve on more cloud integration."
"At present, it is complicated to use the CLI command."
"The user interface isn't as user-friendly, and the management platform UI isn't as intuitive as others. So it can be more user-friendly."
"When you want to replace a disk, we need to start the maintenance from the S nodes. We have to automate maintenance so any onsite engineer can replace it after that, but we don't need to do this on VSP platforms. An engineer can come in and replace that specific disk. If also we could do that on Hitachi Content Platform, it would be great for us."
"There is room for improvement in the capacity for integration with other platforms."
"They could improve compatibility and offer a more user-friendly GUI."
"They should improve the user interface. It's a little bit complex. It does not have a self-learning method. You need to know how to use it before you touch the system. The user interface is not self-explanatory."
"In terms of the customer support, I can say it's a mixed reaction depending on the country."
"What is lacking in this solution is a simple process to migrate from existing systems."
"One thing I'd appreciate is having a desktop application similar to what VMware offered."
"The CVM consumes more memory and CPU, as it will be allocated a minimum of 32 GB. For a large data store, they are unnecessarily consuming extra resources through the built-in CVM."
"Historically, it has been a hyper-converged infrastructure, so when you are looking to grow the solution, you need to scale the compute and storage. Having the ability to scale the storage independently would be a good improvement."
"The integration feature with Nutanix Unified Storage (NUS) could be improved, maybe into a more stabilized version."
"A more consistent flow of information would improve the solution, as I've noticed some inconsistencies, mostly stemming from the coordination between the hardware vendor and Nutanix."
"There should be more automation. Going deeper, I would appreciate seeing out-of-the-box automation for storage provisioning and maybe some more customer-facing, web portal-type or API functionality to Jira or ServiceNow."
"The escalation process with technical support could do with some improvement."
"A more consistent flow of information would improve the solution, as I've noticed some inconsistencies, mostly stemming from the coordination between the hardware vendor and Nutanix."
 

Pricing and Cost Advice

"Support is a separate line item. Support is a different cost, but whatever your support is now, that's what you're going to pay forever. If your support's $100 today, six years from now it's $100. It doesn't fluctuate unless you upgrade it, or change it, etc."
"It's a costly solution, but Pure Storage FlashBlade doesn't require additional licenses. All of the software is combined into one bundle."
"We used a reseller for the purchase."
"In my opinion, we have paid the right price for the product. I don't think that it is too much or too little."
"It is within reason for what you get. From what we have found comparing it to other vendors, it is in the same range as others. Given the choice, we would definitely redeploy it based on the cost."
"The product is very expensive."
"Licensing fees are paid yearly."
"The pricing is relatively expensive due to the FlashBlade technology. However, for companies needing quick and reliable data access, the cost is justified."
"Overall, it's costly."
"The price of the Hitachi Content Platform is very high."
"The product’s cost is average."
"The pricing could be better."
"Pricing is comparable to other solutions in the market."
"I think the ROI for this solution is very good because the pricing for it is in between other solutions."
"Hitachi is more expensive than StorageGRID."
"It's not the cheapest solution. It's in line with other solutions, but it offers features that the competitors don't have at any price point, especially with regard to analytics and ransomware prevention. No one else has any sort of object-based storage available. Nutanix Unified Storage is a lot more feature-rich. This is a situation where you get what you pay for."
"Nutanix's pricing is definitely much better when compared to other storage providers. That was one of the main reasons we switched to this platform."
"For clients running Nutanix, the licensing cost for Files is a small add-on cost."
"It's definitely a lot cheaper than buying a new EMC array. We bought a five-year commitment on all the hardware and software. I don't know what the cost was back then, but I do remember it was cheaper."
"The solution’s pricing could be cheaper."
"I am not the one who makes the calls, but it seems to me that it was very competitive. Other solutions would have required dedicated hardware, so an additional CapEx has to be put in place. In that sense, it was definitely a more competitive option to go with Nutanix Files."
"The pricing is fair."
"It is very good. It is much more competitive than a dedicated storage platform."
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Manufacturing Company
10%
Computer Software Company
9%
Government
7%
Computer Software Company
21%
Financial Services Firm
19%
Government
9%
Comms Service Provider
8%
Computer Software Company
19%
Manufacturing Company
12%
Financial Services Firm
5%
University
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise11
Large Enterprise21
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise6
Large Enterprise4
By reviewers
Company SizeCount
Small Business27
Midsize Enterprise30
Large Enterprise66
 

Questions from the Community

What do you like most about Pure Storage FlashBlade?
The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power out...
What is your experience regarding pricing and costs for Pure Storage FlashBlade?
Regarding pricing, it is okay; we needed exactly this in size, and the price was a lot lower than competitors, making...
What needs improvement with Pure Storage FlashBlade?
In my opinion, one way Pure Storage FlashBlade can be improved is by having more compatibility between the FlashArray...
What do you like most about Hitachi Content Platform?
Integrating Hitachi Content Platform with existing systems is not challenging.
What needs improvement with Hitachi Content Platform?
In comparison to competitors like Huawei, which can use all storage protocols in the same platform, Hitachi Content P...
What is your primary use case for Hitachi Content Platform?
Mainly, from my project, Hitachi Content Platform is used for archiving. The customer is in banking, so they need to ...
What do you like most about Nutanix Unified Storage?
Nutanix has excellent product documentation available on their portals, written in simple, easy-to-understand language.
What is your experience regarding pricing and costs for Nutanix Unified Storage?
It is very cost-effective compared to the traditional environment. With new hardware, it's a long-term investment but...
What needs improvement with Nutanix Unified Storage?
To improve Nutanix Unified Storage (NUS), cost is always an issue for every company, especially when we talk about la...
 

Also Known As

No data available
HCP, Hitachi Vantara Content Platform, Hitachi Vantara HCP
Nutanix Files Storage, Nutanix Volumes Block Storage, Nutanix Objects Storage
 

Overview

 

Sample Customers

ServiceNow, Mercedes-AMG Petronas Motorsport, Dominos, Man AHL
Rabobank, Xinhua News Agency, Kremsm'ller Industrieanlagenbau KG, KSC Commercial Internet, AIS Group, Shanghai Interactive Television Co. Ltd (SiTV), China Telecom, Spin Master
JetBlue, International Speedway Corporation, Volkswagen SAIC, Brighton and Hove City Council, Foresters Financial, Janus International Group, Cloud Comrade, Serco
Find out what your peers are saying about Hitachi Content Platform vs. Nutanix Unified Storage (NUS) and other solutions. Updated: February 2026.
882,606 professionals have used our research since 2012.