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HPE Alletra Storage vs Pure Storage FlashBlade comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
15th
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
35
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
HPE Alletra Storage
Ranking in All-Flash Storage
5th
Average Rating
9.2
Reviews Sentiment
7.5
Number of Reviews
50
Ranking in other categories
No ranking in other categories
Pure Storage FlashBlade
Ranking in All-Flash Storage
17th
Average Rating
8.8
Reviews Sentiment
7.9
Number of Reviews
37
Ranking in other categories
File and Object Storage (6th)
 

Mindshare comparison

As of April 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, down from 0.9% compared to the previous year. The mindshare of HPE Alletra Storage is 8.8%, up from 0.3% compared to the previous year. The mindshare of Pure Storage FlashBlade is 1.8%, down from 2.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage
 

Featured Reviews

Eugene Hemphill - PeerSpot reviewer
Helps to save money and resources with the data compression feature
One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.
Lisa Whalen - PeerSpot reviewer
Provides a cloud-like operation model on-prem for managing data infrastructure
I've always said I love that it's easy to use. At one point in time, we had a 3PAR. And with 3PAR, I always thought it was a little more difficult. There was so much more to maintaining it, setting it up, and everything. With the [HPE] Alletra [Storage], it's just easy. It's easy to provision space to use and to set up. InfoSight is invaluable to me. With it, I can just quickly go out there and see what is going on. Alletra provides a cloud-like operation model on-prem for managing data infrastructure. [HPE] Alletra [Storage] is very good for predicting problems and preventing them before they occur. InfoSight has really helped with that. I honestly don't have to look at it much. However, there's the alerting and everything that will tell us what's going on. That said, I check InfoSight every once in a while. [HPE Alletra Storage] reduced the time spent on storage provision. It's so much easier than the 3PAR. It's just so much easier. I don't spend time in there at all. The product improved our storage performance experience in terms of IOPS. Our end users that use the SAP environment were a little concerned at first. We said we were going to switch over from the 3PAR to the Alletra since they've always been more familiar with the 3PAR. However, when we moved them over, they noticed a performance increase.
Eric Black - PeerSpot reviewer
The ability to leverage multi-tenancy along with immutability is a huge benefit for us
The only thing I feel FlashBlade is missing is the SOS API. If it had SOS API, that would put it well over the top. Veeam Backup specifically has started to streamline their API, and they are doing that with SOS API. They have optimized it. Any of the S3 devices out there that support this SOS API can have far more API calls at once. On our side, that translates to better restoration. With SOS API, it can leverage far more restorations at a single given time or read from the device in simple terms. That results in maximizing the output and throughput from the device itself.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The database workloads are pretty fast because I frequently move data from here to there."
"Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use."
"The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use."
"Pure FlashArray X NVMe will quickly overcome all the hurdles you face, including network and latency issues."
"I use the tool for Oracle databases, Oracle virtual machines, and Oracle Linux databases. I'm on the storage side, not a database administrator."
"Overall stability is very good. It is a very stable solution."
"The solution is scalable."
"The Pure1 component is most valuable at this point in time when comparing it with EMC. Pure1 is where you can have your diagnostics in the cloud, so you can look at things from your mobile phone."
"The GUI for onboarding is straightforward."
"We now have much more storage and the uptime is very good."
"HPE Alletra Storage is 100% stable and is the best in the market, although slightly expensive."
"The stability of the solution is rock-solid."
"Technical support is excellent."
"The most value aspect is the data reduction and compression."
"It's easy to use."
"Alletra has helped reduce the time spent resolving storage-related support tickets by about 40%."
"The initial setup was straightforward. If you know how to plug in power and network you're pretty much qualified. They were on site to configure the network, the box to fit into our network architecture. Other than that, we self-managed from there."
"The onboarding and integrated monitoring tools are pretty good."
"The performance of FlashBlade is excellent. It does not necessarily leverage the SOS API that some of the newer products leverage, but I found its speed pretty much on par and comparable. It is fast, and it does what it is supposed to do."
"What I like best about Pure Storage FlashBlade is its object storage functionality, plus it has fast underlying hardware. Pure Storage FlashBlade is also very stable. I find its stability one of its valuable features."
"The initial setup is pretty easy and simple."
"We can capacity plan at a greater level than we used to."
"The solution is able to handle workloads and is easy to use. It allows us to actually manage the boxes in less time."
"The solution provides many controllers."
 

Cons

"In the next release, I would like to see real-time analytics for further insight into consumption models."
"Managing data isn't difficult for me. The performance is usually perfect, but we sometimes have capacity problems."
"Maybe the price can be reduced since the solution is very expensive."
"We would like to see more visibility into garbage collection and CPU performance in the GUI."
"Right now, the box itself is just strictly working as a backend storage system. It would be fantastic if we could access it directly like a NAS device through network access or SIS drives. I think they have an interface, but I am not sure how good it is. If we could address a box directly on the network without having to go through a server, it would be great. The replication schemas could be improved. We are not using replication on the storage level right now. We use a different type of replication. If their replication would be as good as the one that we have, I would probably run the replication schema because it might be faster, but I don't know that for a fact. So, I cannot say that they have good replication. All I can say is that they need to inform us better."
"We've seen that when we create a POD in synchronous mode, it increases the latency."
"There are some challenges with data encryption and reduction."
"If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure."
"I need the protocol expected. I want them to include NVMe protocol in VMware compatibilities."
"Due to their acquisition of Nimble, there are multiple portals. I'm hoping that that gets cleaned up."
"It would be better if there were an option to incorporate the NVMe feature alongside other storage tiers. Currently, the system operates on Autotier but can manually peer and mix different types of drives, such as SAS and SATA drives."
"I would say that maybe the user interface and experience could be improved."
"In the perfect world, it would be cheaper."
"Previously, the [HPE] 3PAR [storage array] gave us the ability to build on SSC or spindles. The Alletra doesn't allow for this."
"I'd like to see larger cluster sizes beyond four nodes."
"One problem we had during the installation of HPE Alletra Storage was the connection to the cloud. Our company does not like cloud connections for storage, but it was necessary. It would be a good thing to start without the GreenLake cloud."
"We haven't been able to use much of the cloud area of Pure Storage. We have a storage server and it would be better if it could integrate with other cloud features of this solution."
"The Pure Storage Orchestrator is our biggest pain point at the moment. If we can have more say in future developments of feature sets that we will need to support for our use case, that would be pretty beneficial to us."
"Its configuration should be easier."
"I would like to see more monitoring capability included in the next release of this solution."
"We initially encountered challenges with the assembly process due to issues with the documentation required during setup, an area where Pure Storage needs improvement."
"It's on the expensive side, as expected for a niche product."
"The solution is expensive."
"I would like to see more VM-Aware features in the next release of this solution."
 

Pricing and Cost Advice

"As far as the licensing costs, everything is included in the license."
"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"The licensing is on a yearly basis."
"The product is expensive."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"Pure FlashArray X NVMe’s pricing is cheaper than other products."
"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."
"Our licensing fees are $500,000+ USD."
"Its licensing is good. Pricing-wise, there can be a little bit more flexibility. It would help to have different sizes. However, it fits into the budget that we have, so we are happy."
"HPE was a clear winner on price per terabyte. It was very smooth."
"The solution is expensive and can cost around five lakhs."
"Overall, it was good. It had a good price per gigabyte."
"Its pricing is very competitive."
"It is reasonably priced."
"There is a license. HPE Alletra uses a cloud-based model."
"For us, its price is good."
"I have seen ROI. It has allowed me to increase the density of my VMs without having to purchase anything additional."
"I understand that it is competitively priced compared to other brands."
"In my opinion, we have paid the right price for the product. I don't think that it is too much or too little."
"Licensing fees are paid yearly."
"It's a costly solution, but Pure Storage FlashBlade doesn't require additional licenses. All of the software is combined into one bundle."
"Our customers have seen a reduction in TCO."
"I feel that the price could always be lowered."
"The price could be cheaper."
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Top Industries

By visitors reading reviews
Computer Software Company
15%
Financial Services Firm
11%
Manufacturing Company
11%
Government
6%
Computer Software Company
19%
Manufacturing Company
10%
Financial Services Firm
8%
Government
7%
Educational Organization
37%
Computer Software Company
11%
Financial Services Firm
8%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What needs improvement with Pure FlashArray X NVMe?
Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...
What do you like most about HPE Alletra?
It offers rich features and high speed for transferring data.
What is your experience regarding pricing and costs for HPE Alletra?
Scheduling a Proof of Concept to demonstrate ROI - Will be a well documented way to portray Alletra's performance, ju...
What needs improvement with HPE Alletra?
I would say that maybe the user interface and experience could be improved. There are a few areas where enhancements ...
What do you like most about Pure Storage FlashBlade?
The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power out...
What is your experience regarding pricing and costs for Pure Storage FlashBlade?
The pricing for FlashBlade is between cheap and moderate. FlashBlade is worth the money due to the experience and per...
What needs improvement with Pure Storage FlashBlade?
Its configuration should be easier. There should be easier language for the configuration.
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
No data available
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Accenture, Aetna, AIG, Airbus, Allianz, American Express, ATT, Bank of America, Barclays, BASF, Bayer, Berkshire Hathaway, Boeing, BNP Paribas, Citigroup, Coca Cola, Comcast, Credit Suisse, Dell, Deutsche Bank, ExxonMobil, Ford Motor Company, General Electric, Google, HSBC, IBM, Intel, JPMorgan Chase, Kroger, L'Oreal, Merck
ServiceNow, Mercedes-AMG Petronas Motorsport, Dominos, Man AHL
Find out what your peers are saying about HPE Alletra Storage vs. Pure Storage FlashBlade and other solutions. Updated: March 2025.
844,944 professionals have used our research since 2012.