Try our new research platform with insights from 80,000+ expert users

Informatica Intelligent Data Management Cloud (IDMC) vs Stibo STEP MDM comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 11, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Informatica Intelligent Dat...
Ranking in Cloud Master Data Management (MDM)
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
214
Ranking in other categories
Data Integration (2nd), Data Quality (1st), Business Process Management (BPM) (7th), Business-to-Business Middleware (3rd), API Management (6th), Cloud Data Integration (3rd), Data Governance (3rd), Test Data Management (3rd), Data Management Platforms (DMP) (2nd), Data Masking (1st), Metadata Management (1st), Integration Platform as a Service (iPaaS) (3rd), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (1st), AI Data Analysis (1st)
Stibo STEP MDM
Ranking in Cloud Master Data Management (MDM)
6th
Average Rating
8.0
Reviews Sentiment
7.2
Number of Reviews
5
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2026, in the Cloud Master Data Management (MDM) category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 21.6%, down from 32.8% compared to the previous year. The mindshare of Stibo STEP MDM is 6.4%, down from 7.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Master Data Management (MDM) Market Share Distribution
ProductMarket Share (%)
Informatica Intelligent Data Management Cloud (IDMC)21.6%
Stibo STEP MDM6.4%
Other72.0%
Cloud Master Data Management (MDM)
 

Featured Reviews

Divya-Raj - PeerSpot reviewer
Sr. Consultant cum Assistant Manager & Offshore Lead at Deloitte
Handles large data volumes effectively and offers competitive pricing
There is a lot of improvement required, as we still face some cache issues most of the time, which is a challenge that we expect to see resolved in the future. Additionally, there is some limitation when we are working with a tool, especially regarding In and Out parameters, and I feel that this aspect should be improved going ahead. We face issues with the API side, as Cloud Application Integration cannot handle large volumes; according to the API page, there is a limitation of 500 records or 500 MB. The AI integrated into the Informatica Intelligent Cloud Services solution is called Application Integration, where we still face challenges when dealing with huge volumes, as previously explained.
RahulSoni - PeerSpot reviewer
Senior Delivery Architect at Capgemini
Modular design, product-based MDM and easy to setup
Stibo is a great product if you want to utilize it in product-based MDM. Customer-base, they are still growing, but product-base is fine because every single time you have to create hierarchies in the product and not care about all the other stuff. But the major thing is the hierarchy, at which particular type that product is and what that product does, how it looks, what is the catalog, what are the relationships with other stuff. So, from that note, Stibo is great. Around 20 to 25 people were there when I was on a particular project. I knew around 20 to 25 people who knew Stibo MDM and were part of it.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The OAuth feature is the most valuable feature for authentication."
"The reusability factors are nice. The Cloud Data Quality is much better. A major flaw in the previous version was integration with the catalog, which is now seamless."
"I know that there are two good features, APN and ServiceNow but we haven't explored all of its features yet."
"The tool does give a good ROI."
"The Provisioning tool is something that is really handy for everyone. It is my pick as the best feature."
"Informatica Cloud Data Quality was most valuable for our real-time data quality monitoring needs."
"The Mapping Configuration and PowerCenter wizards are valuable. We use them to run our business logic."
"This solution allows you to easily access and make use of information that you have in your on-premises environment."
"It's powerful and it's stable."
"Data profiling allows us to recognize values from our upstream applications. It helps us place limits on the creation of new data domains to organize the ecosystem. The golden record, crucial for downstream applications, ensures data integrity and consistency."
"It's very user friendly, and we can do everything in one place."
"The match engine is very good and the BPM solution is very good as well."
"The second feature I love is its modular design, where you can create a certain number of entities and create hierarchical entities."
 

Cons

"There are some limitations with Informatica Axon when one tries to connect or integrate it with Jira."
"I think they should work really hard on UI."
"The main issue preventing Brazilian companies from migrating to Informatica Cloud Data Integration from on-prem is the price."
"There is room for improvement in the Data Marketplace aspect."
"Pre-sales technical support is much better than post-sales technical support."
"Its pricing model can be improved. The response time from technical support can also be improved."
"The product could be improved in the area of architecture and technology. All the parts are old."
"The stability and the integration of the solution have room for improvement."
"There is scope for improvement with regard to the UI."
"The analytics module can be improved. It is a self-service solution for creating new reports and submitting visions to bring more data to the CEO table."
"The initial setup is complex."
"The customer service and support were a little adamant about giving workarounds rather than accepting that something was not working correctly."
"The search feature for searching internal records could be improved."
 

Pricing and Cost Advice

"The price is neither too high nor too low."
"I rate the product's price a seven on a scale of one to ten, where one is the cheapest and ten is the most expensive. The product is a bit expensive."
"We are quite happy with the licensing model."
"The price is very high and has become a big concern for our customers who require the solution in order for their business to function smoothly."
"Informatica MDM's price could be lower."
"Informatica MDM's pricetag should come down. They have to cut some costs."
"We got a 50% discount."
"The pricing structure is good, but having to pay for extra drivers to be used in an ICS environment makes me a little nervous."
Information not available
report
Use our free recommendation engine to learn which Cloud Master Data Management (MDM) solutions are best for your needs.
879,899 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Financial Services Firm
15%
Manufacturing Company
10%
Computer Software Company
9%
Retailer
7%
Manufacturing Company
17%
Retailer
12%
Computer Software Company
11%
Financial Services Firm
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business51
Midsize Enterprise27
Large Enterprise153
No data available
 

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
What needs improvement with Stibo STEP MDM?
Stibo needs to make it way much more efficient in the integration of the data. When you insert data, if you're not utilizing StepXML, the data load will take a lot of time. They can utilize direct ...
What is your primary use case for Stibo STEP MDM?
Our use case is based on the master data profile for customers and certain regulatory instances specific to Brazil. We used Stibo STEP MDM to create and manage the records for these datasets.
 

Also Known As

ActiveVOS, Active Endpoints, Address Verification, Persistent Data Masking
No data available
 

Overview

 

Sample Customers

The Travel Company, Carbonite
Sears Canada, Best Buy, Oriental Trading
Find out what your peers are saying about Informatica Intelligent Data Management Cloud (IDMC) vs. Stibo STEP MDM and other solutions. Updated: December 2025.
879,899 professionals have used our research since 2012.