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Qlik Sense vs Salesforce Einstein Analytics vs Tableau comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.4
Qlik Sense provides quick ROI through enhanced data access, improved decision-making, cost-effectiveness, and reduced manual efforts.
Sentiment score
5.8
Salesforce Einstein Analytics provides varied ROI experiences, with smaller companies and implementation stages influencing overall satisfaction and value.
Sentiment score
7.1
Tableau improves decision-making and efficiency, offering quick adoption and high ROI, especially when replacing outdated systems.
In my organization, we moved from OBI to Qlik Sense due to limitations with OBI, resulting in very high ROI.
This saves a significant amount of time, particularly for reports that would have needed around fifty people.
The ROI of using Tableau extends to its seamless integration across various platforms, as it's from Salesforce and thus not limited to any specific cloud provider.
 

Customer Service

Sentiment score
6.6
Qlik Sense customer service is excellent, but technical support receives mixed reviews; users often rely on the community for help.
Sentiment score
7.1
Salesforce Einstein Analytics' customer service is praised for effective support, professionalism, and satisfactory response time despite occasional delays.
Sentiment score
7.1
Tableau's customer and sales support is praised for responsiveness, with technical assistance valued but needing improvement in some areas.
While tech support is comprehensive, the stability of Qlik Sense means I generally do not need it.
Technical support requires improvement.
In Turkey, the consultant firms are very professional, and they support you.
Tech support for Salesforce Einstein Analytics is generally good.
They provide quick email and phone responses and have Thai-speaking personnel.
The technical support for Tableau is quite good.
I find Tableau's technical support to be good with elite support, but it struggles with usual, general support.
 

Scalability Issues

Sentiment score
7.8
Qlik Sense excels in scalability, handling large data effortlessly, though licensing and integration issues may arise for some.
Sentiment score
7.7
Salesforce Einstein Analytics is highly scalable, integrating well and accommodating large user bases efficiently, despite licensing cost challenges.
Sentiment score
6.7
Tableau's scalability is influenced by server setup, workbook design, and is improved with new releases, despite pricing concerns.
It performs well in terms of performance and load compared to others.
I believe it is easily scalable.
Tableau is easy to use across various dimensions, whether on-premises or on the cloud.
The solution is fully scalable and performs well even with large datasets, provided there is proper supporting hardware.
Tableau is easy to scale.
 

Stability Issues

Sentiment score
7.8
Qlik Sense is reliable, with minimal issues and strong support, efficiently handling large data volumes and earning high ratings.
Sentiment score
8.2
Salesforce Einstein Analytics is praised for stability and reliability, with minor issues resolved quickly and rated highly by users.
Sentiment score
7.3
Tableau is generally stable, with improvements in newer versions, but issues may occur with heavy loads or poor infrastructure.
The stability is very good.
The application hangs after continuous use due to the buildup of cache.
I rate the stability a five or six because Tableau updates very often with new versions or patches.
 

Room For Improvement

Users seek enhancements in Qlik Sense's integration, customization, analytics, and performance, alongside better interfaces, training, and collaboration features.
Salesforce Einstein Analytics needs improved usability, affordability, and integration, with enhanced reporting, customization, and transparency features.
Tableau needs enhanced data integration, advanced analytics, cost-effective licensing, and improved enterprise features for user experience and performance.
Power BI has better visualizations and interactions with updates in 2023 that provide ease of use.
Providing an API feature to access data from the dashboard or QEDs could be beneficial.
Maybe more AI or real-time analytics could be incorporated.
There is a learning curve associated with Salesforce Einstein Analytics, particularly since users need to learn a new language.
We cannot send the entire Excel file reports via email within Tableau.
The product owner should enhance its benefits or clarify its role.
It sometimes requires extensive investigation to determine why the data does not appear correctly.
 

Setup Cost

Enterprise users find Qlik Sense pricing competitive yet high, with flexible licensing models requiring careful negotiation for cost efficiency.
Salesforce Einstein Analytics is subscription-based, perceived as costly, but value can be found in bundled pricing agreements.
Enterprise buyers should consider Tableau's varied licensing, higher costs, and flexible options compared to alternatives like Power BI.
Compared to Power BI, it is definitely costly.
Among the BI tools and data analytics tools, Qlik is the most expensive.
For small or large organizations needing many or few licenses, pricing varies.
A benefit is that the pricing is available online, ensuring there are no hidden costs.
Power BI as a much cheaper alternative.
A license for 150 users costs around $17,000 USD per year.
The cost for viewer rights is around $60, but it can vary based on the business and is usually for a year.
 

Valuable Features

Qlik Sense provides intuitive data visualization, rapid development, scalability, and customization with powerful analytics and seamless data integration.
Salesforce Einstein Analytics provides intuitive data handling, AI-powered insights, seamless integration, and scalable solutions for efficient decision-making and workflow management.
Tableau offers a user-friendly interface, dynamic visualizations, and integrates diverse data sources for effective, real-time data analysis.
From an end-user perspective, it's convenient and performance-oriented, providing something meaningful from all the organization's data.
It is a single product that I can use as an ETL database, BI, and more.
It has an interactive interface with Qlik graphs, pivot, and interactivity, which makes it easier to use than other tools.
It allows for a personalized customer experience by providing insights.
A significant feature for me is the real-time connection to data sources because it effectively manages large data sets.
Tableau serves as a stable dashboarding tool for higher management, aiding in quick decision-making.
Building hyper extracts and visualization capabilities make Tableau a robust tool for data analysis.
 

Mindshare comparison

Data Visualization
BI (Business Intelligence) Tools
BI (Business Intelligence) Tools
 

Featured Reviews

Vishal_Goyal - PeerSpot reviewer
In-memory data storage boosts performance
The advantages compared to other BI tools show architectural differences. The main feature is that it keeps all the data in memory. It doesn't retrieve the data from data sources when I need it on the dashboard; instead, it quickly provides the desired data, making it very fast compared to other BI tools. The ROI is very high using Qlik Sense. It offers many benefits of BI. It is flexible from a developer's point of view, allowing me to accomplish many tasks compared to other BI tools. From an end-user perspective, it's convenient and performance-oriented, providing something meaningful from all the organization's data.
Parker Goodson - PeerSpot reviewer
Helpful consistent measurements, high availability, and scales well
When it comes to generating reports, it appears that many users rely on experts to handle technical aspects. For instance, if you require a weekly report displaying accounts transitioning in and out of your modules, it seems challenging to accomplish without consulting experts for assistance. Such tasks should be user-friendly and easily achievable without external assistance. It would be beneficial to have visibility into any changes made to your account by individuals other than yourself or your team. It is also important to clearly track the history of these modifications and identify the responsible parties.
Nattawat Choosuwan - PeerSpot reviewer
Real-time data connection enhances workflow and decision-making process
An area for improvement in Tableau is the Explorer license type. It is not as useful, and the product owner should enhance its benefits or clarify its role. Additionally, the frequent updates with many versions available for download can be confusing and could affect stability. They should avoid providing access to older versions on their website.
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Comparison Review

it_user6330 - PeerSpot reviewer
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Educational Organization
60%
Financial Services Firm
8%
Computer Software Company
5%
Manufacturing Company
4%
Computer Software Company
18%
Financial Services Firm
13%
Manufacturing Company
8%
Healthcare Company
6%
Educational Organization
44%
Financial Services Firm
10%
Computer Software Company
6%
Manufacturing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I wou...
What do you like most about Qlik Sense?
The most valuable features of Qlik Sense are its speed and seamless development of web technologies.
What do you like most about Salesforce Einstein Analytics?
The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to...
What needs improvement with Salesforce Einstein Analytics?
Salesforce is working very rigorously on improvements with each release.
What is your primary use case for Salesforce Einstein Analytics?
I am a Salesforce CPQ developer. I have also worked on Einstein Analytics for reporting purposes.
Tableau vs. Business Objects - Which is a better solution for visualization and analysis?
Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have be...
Which would you choose - Tableau or SAP Analytics Cloud?
Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use....
What do you like most about Tableau?
Tableau is a fantastic tool that provides impressive dashboards and customized reports.
 

Also Known As

QlikSense
Einstein Analytics, Salesforce Wave Analytics
Tableau Desktop, Tableau Server, Tableau Online
 

Overview

 

Sample Customers

Abbvie, Airbus, Barclays, BT Openreach, BMW, Daimler AG, HSBC, IKEA, Nationwide Building Society, Royal Mail Group, Sanofi, Siemens, Wendy'', Vodafone, Volvo
ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority
Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
Find out what your peers are saying about Salesforce, Qlik, Splunk and others in Data Visualization. Updated: April 2025.
849,335 professionals have used our research since 2012.