SugarCRM Platform vs Zoho CRM comparison

SugarCRM and Zoho are both solutions in the CRM category. SugarCRM is ranked #25 with an average rating of 8.5, while Zoho is ranked #5 with an average rating of 8.3. SugarCRM holds a 0.4% mindshare in CRM, compared to Zoho’s 3.1% mindshare. Additionally, 50% of SugarCRM users are willing to recommend the solution, compared to 88% of Zoho users who would recommend it.

SugarCRM Platform

Read 12 SugarCRM Platform reviews

336 Views
163 Comparison Views

50% willing to recommend

Zoho CRM

Read 52 Zoho CRM reviews

2,821 Views
1,215 Comparison Views

88% willing to recommend

SugarCRM Platform

Zoho CRM

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Executive SummaryUpdated on Jan 12, 2025

SugarCRM Platform and Zoho CRM are competing products in the CRM market, both offering distinct advantages. Zoho CRM often emerges as a preferred choice due to its extensive features, while SugarCRM excels in pricing and support satisfaction.

Features: SugarCRM offers highly customizable workflows, robust reporting tools, and default reports that are easy to customize. Zoho CRM features comprehensive integration capabilities, AI-driven insights, and highly configurable workflows with extensive integration options within its ecosystem.

Room for Improvement: SugarCRM could improve its integration flexibility and more intuitive user interface while expanding the online resource support. Zoho CRM might enhance its pricing structure to be more competitive, improve ease of use for complex operations, and provide more direct customer support options.

Ease of Deployment and Customer Service: SugarCRM provides flexible deployment options, including on-premise and cloud solutions with strong customer support. Zoho CRM offers a straightforward cloud-based deployment, complemented by extensive online resources for self-service support.

Pricing and ROI: SugarCRM offers competitive pricing with a potentially lower initial setup cost. Zoho CRM may involve a higher upfront investment but provides a ROI through its comprehensive features, justifying the cost in the long term.

To learn more, read our detailed SugarCRM Platform vs. Zoho CRM Report (Updated: February 2025).

Buyer's Guide

SugarCRM Platform vs. Zoho CRM

February 2025

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Helped 842,296 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

SugarCRM Platform

Ranking in CRM

25th

Ranking in Sales Force Automation

9th

Average Rating

7.0

Reviews Sentiment

6.5

Number of Reviews

Ranking in other categories

CRM Customer Engagement Centers (8th), Marketing Automation (8th)

Zoho CRM

Ranking in CRM

5th

Ranking in Sales Force Automation

3rd

Average Rating

8.0

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

Opportunity Management (3rd)

Mindshare comparison

As of March 2025, in the CRM category, the mindshare of SugarCRM Platform is 0.4%, down from 0.6% compared to the previous year. The mindshare of Zoho CRM is 3.1%, down from 4.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM

Featured Reviews

Styliana Araouzou

Senior Operations Analyst at Etoro

Customizable, easy to configure, and reliable

My company is considered a customer and an end-user. I'm not sure which version of the solution we're using right now. It's a company that offers lots of user manuals and you can find most of your stuff there before starting development. I'd advise potential new users to go through everything. I would rate the solution an eight out of ten. By default, it comes with a really good model where you can start working with it without having a lot of developers in your team. It's a system that includes everything related to the client and you can see everything under one screen without having a different product or system. It's been great, for the most part.

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AmerKhan

Senior Director - Head of Solution Engineering at Osol tech (Private) Limited

Diverse integrations assist in seamlessly aligning marketing efforts with sales tracking

Zoho CRM is flexible due to its integrations, like with Zoho Campaign, helping integrate marketing efforts with CRM processes. It offers a no-cost entry with the ability for three users to use it at no charge, which is beneficial for startups to explore the platform without financial strain. This enables me to start using the platform, handle opportunities, and get a feel before committing financially.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most valuable features of the SugarCRM platform include its flexibility in customizing fields, layouts, and dashboards."

"The most valuable features of Sugar Enterprise are the exports of graphics, statuses, complaints, and tasks."

"The most valuable aspect of this solution is its low cost."

"It works well with Jira. You can customize it to fit your needs."

"It has sales email campaigns, plus integration with Active Directory."

"The most valuable feature is relation capability, which allows us to relay customers with invoice orders."

"The dashboards and visualizations help us see how different markets perform. I find the dashboard feature most valuable because it's easy to visualize data. I've been trying to use the built-in quotations feature, which could reduce turnaround time. We're not using many automation features for record management and opportunity tracking. I'm trying to integrate Zoho CRM with Zoho Flow for quotation submission workflow."

"The most valuable feature of Zoho CRM is its ease of use."

"There's no installation required."

"For the most part, the solution is stable."

"The most valuable features include the dashboards, deal tracking, email tracking, notes, managing notes and the ability to manage databases in one place."

"Its initial setup process for the cloud-based version is straightforward."

"What I like best about Zoho CRM is the web form feature. I find Zoho CRM forms excellent."

"Zoho CRM's best feature is its reporting."

More Zoho CRM pros

Cons

"I would appreciate it if SugarCRM could support us in on-premise implementation."

"I would like to see more integration on a mobile platform in the next release."

"You cannot include all your entities under one instance at the moment."

"In the next release, I would like to see personalization of information about customers or specific businesses or opportunities."

"While it is already user-friendly, a slight enhancement in UI design, especially in terms of color combinations, could make the platform more visually appealing and comfortable to use."

"It lacks customization, and this is the main reason that we are switching to a different solution."

"Sugar Enterprise could improve by removing bugs and glitches. For example, a comment was made but in the comment section, it was never displayed. However, the problems we faced might not be the fault of the solution."

"The integration should be more user-friendly."

"Zoho CRM has a rule engine or a place where you can set certain rules. That's not evolved very much. They could improve this within the platform."

"The process of creating reports is not very user-friendly - it takes time, and it's confusing."

"This solution needs a more user-friendly interface."

"Zoho could be more user friendly by improving the UI of the interface."

"The mobile application is a little complicated and could be simplified."

"It would be useful to have some way of mapping organizations that could add more value. If I have X company's database and am trying to create multiple contexts for different entities of the same company, I should be able to map it in such a way that I can see the organization chart."

"There are at least two big pieces. One is just the ability to reorganize the data and clean it up to eliminate duplicates and things like that. It is very manual at the moment. It only gives us certain fields that we can check on. Because of our particular database, it creates a problem. We deal with hospitals, and there are 50 hospitals. It is tough to figure out which one is which. Is it this one or the other one? So, trying to clean things up is very difficult. I'd like to have more ability to share data fields. The data is structured into different buckets, and I frequently have to create the same field in two different buckets. It would be nice if I could just do a view-only field in another bucket. In my contact bucket, I would like to be able to have just a view-only of the account information so that I don't need to enter it again, which is what I have to do currently."

More Zoho CRM cons

Pricing and Cost Advice

"Licensing fees are paid on a yearly basis."

"There is an annual license."

"The basic plan has changed from $15 to $25 or $30."

"Compared to other CRMs, it is very cheap."

"The product costs $35 per user per year."

"If you compare the pricing with SAP, it is well priced and you are able to pay as you go."

"There is a license required for this solution."

"This solution is less expensive than Salesforce."

"We have an annual license fee that costs $12,000."

More Zoho CRM pricing and cost advice

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Top Industries

By visitors reading reviews

Educational Organization

34%

Engineering Company

15%

Computer Software Company

13%

Real Estate/Law Firm

Educational Organization

81%

Computer Software Company

Financial Services Firm

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Sugar Enterprise?

The most valuable features of the SugarCRM platform include its flexibility in customizing fields, layouts, and dashboards.

See all answers

What is your experience regarding pricing and costs for Sugar Enterprise?

All are almost the same pricing. Maybe the cheapest is Salesforce, I believe.

See all answers

What needs improvement with Sugar Enterprise?

The only challenge was that we implemented it in our on-premise data center instead of using it in the cloud. That was a little bit of a challenge. But it was overcome with the help of SugarCRM com...

See all answers

What do you like most about Zoho CRM?

Zoho CRM integrates easily with customer service workflows.

See all answers

What is your experience regarding pricing and costs for Zoho CRM?

Currently, I am using Zoho CRM at no charge, sticking with the free tier. I have not had to pay for licenses or setup costs.

See all answers

What needs improvement with Zoho CRM?

Zoho CRM could benefit from predictive analysis based on historical trends to forecast future performance over the next two to three years, particularly from a sales pipeline perspective. This feat...

See all answers

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Product Reports

Buyer's Guide

SugarCRM Platform

March 2025

Download SugarCRM Platform product report

Buyer's Guide

Zoho CRM

March 2025

Download Zoho CRM product report

Overview

SugarCRM is a versatile CRM solution that facilitates communication and organization within a company. Its primary use case includes call and comment logging, account relation, customer detail storage, verification handling, transaction tracking, marketing material management, and payment transaction handling. The most valuable functionalities include customizable exports of graphics, statuses, complaints, and tasks, as well as its scalability, stability, and low cost. It integrates well with Jira and can be easily configured. The platform improves efficiency, productivity, collaboration, communication, and coordination within organizations, while also providing valuable insights and data analytics for informed decision-making.

SugarCRM

Zoho CRM empowers organizations with a complete customer relationship lifecycle management solution for managing organization-wide Sales, Marketing, Customer Support & Service and Inventory Management.

Zoho

Sample Customers

Redglaze Group, TengoInternet, Hilco, Bancvue, Vet Adivsor

JetHub, Anderson Sales Advantage, ActionCoach, Milagro Advisory Group, TECO Pneumatic, Proteomics Consult

Buyer's Guide

SugarCRM Platform vs. Zoho CRM

February 2025

Free Report: SugarCRM Platform vs. Zoho CRM

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