Tableau vs Tungsten Insight comparison

Salesforce and Tungsten Automation are both solutions in the BI (Business Intelligence) Tools category. Salesforce is ranked #2 with an average rating of 8.7, while Tungsten Automation is ranked #28 with an average rating of 9.0. Salesforce holds a 19.8% mindshare in BIT, compared to Tungsten Automation’s 0.1% mindshare. Additionally, 89% of Salesforce users are willing to recommend the solution, compared to 75% of Tungsten Automation users who would recommend it.

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Executive Summary

We performed a comparison between Tableau and Tungsten Insight based on real PeerSpot user reviews.

Find out in this report how the two BI (Business Intelligence) Tools solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Tableau vs. Tungsten Insight Report (Updated: December 2024).

Buyer's Guide

Tableau vs. Tungsten Insight

December 2024

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Categories and Ranking

IBM Cognos

Mindshare comparison

As of December 2024, in the BI (Business Intelligence) Tools category, the mindshare of IBM Cognos is 3.8%, down from 4.3% compared to the previous year. The mindshare of Tableau is 19.8%, up from 18.5% compared to the previous year. The mindshare of Tungsten Insight is 0.1%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools

Featured Reviews

Carlos Larrad Salgado

Deputy Director Operations Management Control at Mapfre

Improved the quality of our KPIs, while reducing calls to the IT department

I don't like that when we use Colab packages, we get less functionality. For example, you can make groups of data with Excel or with the data sets from the packages, but when you use the Colab packages directly, you can only group the data when you analyze it with Analysis Studio. I think Cognos needs to improve more on this functionality. The user experience is also very important. Cognos is not very easy to understand sometimes, especially when they change the layout but keep the functionality the same. The help is not very graphic and they have no examples. Cognos has to make a big effort to help with understanding the functionality by improving the documentation. There is a lot of documentation, but the examples are hard to find and they should make their help section easier to understand for non-technical users.

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ROMIL SHAH

Deputy General Manger - Information Technology at Nayara Energy

Provides fast data access with in-memory extracts, makes it easy to create visualizations, and saves time

When it comes to visualizations, Tableau has a limitation as compared to Power BI. It has a limited set of visualizations. Power BI has the entire marketplace, so you can connect and import many visualizations and use them, whereas Tableau has only 10 or 15 visualizations. There should be more visualizations, and there should also be data integration with more cloud providers. Tableau has recently launched a paid version for the documentation. So, documentation has become a little bit challenging when it comes to Tableau development because we do not have any tool to export the data out of it. It is a license-based feature that you need to purchase to prepare documentation. So, on the documentation front, for preparing clear documentation for any dashboard, it would help if we get an embedded option, rather than buying a license for each user for the documentation. To document anything, if I have to connect to each workbook and see what has been written as a formula and then document in the Word document, it is pretty time-consuming. We have the Microsoft stack, and we are currently evaluating Power BI because Tableau has a limitation of 50 columns for a drill-down report. If we want more than 50 columns, we have found a hack, but there is no ready-made option for doing it. So, we have to use another tool in case we need a drilled report with more than 50 columns. There are many instances where users need 80 or 90 columns for their analysis, and switching between two technologies becomes a challenge. It is not a cost-effective approach for us. Their support should be improved. We are not happy with their support. Whenever we raised queries, we were pointed to a few blogs, and we didn't get a proper solution from them. Their licensing should also be improved. They want us to purchase a Tableau Creator license for business users, whereas Power BI Desktop is free for business users. They should come up with a basic license with one or two connectors that our business users can use for preparing their visualizations. Tableau also charges us per user for users who want the data only through email.

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reviewer2005506

Major Account Manager at a computer software company with 51-200 employees

Great reporting and customizations with good reliability

A lot of the improvement is not so much the product as it is how it's deployed; it's about mapping against what you need to improve your processes, whether it's the Kofax kind of shows in the IDP. You've got process orchestration, extraction and robotic process automation, process orchestration, and then mobile. Tracking what you need out of those, either all five together or one of those separated out, is usually what's more critical. They do add capabilities to the tool. However, from our perspective as a consulting organization, the real key is whether you are getting the data you need to improve your process or if your reporting is not providing you with the desired information you need to improve your processes. If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools."

"Dashboarding, reporting, and ad hoc reporting are the valuable features of IBM Cognos."

"The product is a very good reporting tool and is very flexible. It allows for the users to get a scheduled report."

"The correlation analysis is excellent. It's one of the best that I have used to date."

"The most valuable features are Report Development (Functionality) and Information Distribution (Flexibility)."

"The solution's initial setup process is easy."

"The basic platform comes with several meta-modelling tools."

"Security administration tools are powerful and flexible."

More IBM Cognos pros

"The ease of presenting findings is very helpful."

"The initial setup is quick and easy and you don't need special outside assistance to set everything up."

"The platform's most important feature is predictive analysis."

"Show Me is a feature to help with knowing which chart is an appropriate one for the selected variables, and it makes helps in creating appropriate visuals."

"Tableau's most valuable features are user-friendliness and have a connection between multiple source systems. You can publish a report by using Tableau Public and there you can make your data online, not only batches of data, you can use it as an online analytical tool."

"Easy for beginners to use"

"The geospatial maps representation and the visualizations are nice."

"It's very user-friendly. It's not like Power BI, Tableau is very user-friendly. Anybody can use Tableau. It's very easy to adopt things. I can visualize the stats."

More Tableau pros

"The initial setup is straightforward."

"You can easily customize reporting to pull the fields that interest you."

"It provides the ability to design applications directly."

Cons

"The data uploads that we do, such as Excel files, have a lot of restrictions. If we can make it a bit more user-friendly, allowing us to have more flexibility it would be a great help."

"Data modeling needs to be improved. We use the ETL process, and when we get errors, we then need to identify which structural change is required. The error messaging should be better. They should be descriptive rather than semantic."

"The charts and graphics are weak."

"Tableau and Power BI are faster than Cognos."

"Need improvement towards Visualization."

"It would be better if it is was easier to implement without extensive training for it."

"We need more predictive analytical functions, not only diagnostic or decryptic analytics."

"There are a lot of limitations with the out-of-the-box tool."

More IBM Cognos cons

"The pricing is a bit expensive."

"The charting is overly complex in comparison with Power BI's"

"We would like a report model, because currently there is no schema that we can create in the tool."

"The customization requires a lot of effort and should be simplified. The performance could be better."

"There's no mature ETL tool in Tableau, which is quite a negative for them."

"The performance could be better."

"There could be improvements on the mobile application, it is lacking features."

"I am a BI consultant. I have worked on different reporting tools, such as Power BI and MicroStrategy. As compared to other tools, Tableau lags behind in handling huge enterprise-level data in terms of robust security and the single integrated metadata concept. When we connect to large or very big databases, then performance-wise, I sometimes found Tableau a little bit slow. It can have the single metadata concept like other tools for the reusability of the objects in multiple reports."

More Tableau cons

"It would be ideal if there were some standard forms that could be customized."

"The initial setup is complex and would be difficult to carry out without any training."

"If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing."

Pricing and Cost Advice

"The solution is affordable."

"IBM Cognos offers competitive pricing similar to other BI vendors in the market."

"The pricing of this product is meant for medium to large-scale enterprises."

"It is averagely priced."

"I rate the product price as four or five on a scale from one to ten, where one is a low price, and ten is a high price."

"There is need to assess the purchase license accordingly so as to avoid audit penalties."

"It is pretty expensive."

"It is quite pricy. I think Microsoft BI is cheaper. Tableau might also be cheaper, but it also depends on the usage. If you have very many users, Cognos can be a problem. It could be cheaper than Tableau but not for so many users. If you have a few thousand users, Tableau, which is generally quite expensive, can be cheaper than Cognos."

More IBM Cognos pricing and cost advice

"We are paying an annual licensing fee."

"The license is very expensive."

"Its licensing cost should be improved."

"The pricing is $70 per month. You have to pay about $800 or something in that ballpark annually for one license."

"There is a license for this solution and we pay on an annual basis."

"In general, if someone is new and wants to learn Tableau, it's around $70 per month."

"I like the payment model. For the people who need to create, they buy their licenses. Everyone else can use the free Tableau Viewer. This is much better than some of the competitor products, which require full licences for everything."

"It is a bit difficult for some people when they hear $70.00 per month, as some solutions are available for less than $10.00 or for free."

More Tableau pricing and cost advice

Information not available

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Comparison Review

it_user6330

Product Manager at a retailer with 10,001+ employees

May 2, 2013

MicroStrategy vs. Tableau

After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…

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Top Industries

By visitors reading reviews

Educational Organization

55%

Financial Services Firm

Computer Software Company

Manufacturing Company

Educational Organization

42%

Financial Services Firm

11%

Computer Software Company

Manufacturing Company

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

Seeking lightweight open source BI software

It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...

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What do you like most about IBM Cognos?

The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.

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What needs improvement with IBM Cognos?

I need improvements, particularly with the Framework Manager, which has an outdated user interface from older version...

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Tableau vs. Business Objects - Which is a better solution for visualization and analysis?

Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have be...

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Which would you choose - Tableau or SAP Analytics Cloud?

Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use....

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What do you like most about Tableau?

Tableau is a fantastic tool that provides impressive dashboards and customized reports.

See all answers

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Comparisons

Microsoft Power BI vs IBM Cognos

Compared 13% of the time

Oracle Hyperion vs IBM Cognos

Compared 10% of the time

Amazon QuickSight vs IBM Cognos

Compared 8% of the time

SAP BusinessObjects Business Intelligence Platform vs IBM Cognos

Compared 7% of the time

SAP Analytics Cloud vs IBM Cognos

Compared 5% of the time

More IBM Cognos Competitors

Microsoft Power BI vs Tableau

Compared 19% of the time

Domo vs Tableau

Compared 12% of the time

Amazon QuickSight vs Tableau

Compared 8% of the time

Databricks vs Tableau

Compared 5% of the time

Oracle Hyperion vs Tableau

Compared 2% of the time

More Tableau Competitors

Microsoft Power BI vs Tungsten Insight

Compared 100% of the time

More Tungsten Insight Competitors

Product Reports

Buyer's Guide

IBM Cognos

December 2024

Download IBM Cognos product report

Buyer's Guide

Tableau

November 2024

Download Tableau product report

Buyer's Guide

BI (Business Intelligence) Tools

December 2024

Download Tungsten Insight product report

Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics

Tableau Desktop, Tableau Server, Tableau Online

Kofax Insight

Learn More

IBM

Salesforce

Tungsten Automation

Overview

IBM Cognos Business Intelligence provides a wide range of tools to help you analyze your organization's data. IBM Cognos BI allows businesses to monitor events and metrics, create and view business reports, and analyze data to help them make effective business decisions.

IBM Cognos applies techniques to describe, summarize, and compare data, and draw conclusions. This allows users to see trends and discover anomalies or variances that may not be evident by simply reading data. Data sources that contain information from different areas of a business can be stored in separate packages. Users can see only information that they have been granted access to, based on their group or role.

IBM Cognos BI consolidates the following business intelligence functions into a single web-based solution:

IBM Cognos Insight: Create personal and managed workspaces for data analysis. Using these interactive workspaces, you can share insight results with managers. Cognos Insight supports write-back, and you can also use these workspaces to capture and integrate management goals, commitments, and forecasts.
IBM Cognos Workspace: With IBM Cognos Workspace, you can create rich, interactive workspaces using IBM Cognos content as well as data from external sources. You can view and open your favorite workspaces and reports, edit content in your workspaces, and share your workspaces via email.
IBM Cognos Analytics: IBM Cognos Analytics utilizes built-in AI and intuitive searches which helps users to quickly create the visualizations and a wide range of reports. Cognos Analytics provides cognitive and managed self-service, enabling you to gain insights from controlled and trusted data.
IBM Cognos Report Studio and IBM Cognos Query Studio: Easily create structured and query reports. IBM Cognos allows users to create application and report templates. In addition, report authors can reuse report objects to apply filters, fields, and styles to reports. Users can set the language of the user interface and report content according to the user's native language.
IBM Cognos Event Studio: Receive notifications of events that occur within your organization in real time. Event Studio enables the creation of agents that detect the occurrence of business events, failures, or anomalies, based on the change of specific events or data conditions. Notification can be sent via email, publication in the portal, or by triggering reports.
IBM Cognos Connection: This is the Web portal for IBM Cognos BI and is the central area for accessing all the IBM Cognos functions. In the web portal, users can schedule and distribute reports, create tasks, administer the server and the access permissions, and more.

Reviews from Real Users

IBM Cognos stands out among its competitors for a number of reasons. Two major ones are its powerful analysis tool and its reporting capabilities.

Prasad B., a senior software engineer at a financial services firm, notes, “The product is a very good reporting tool and is very flexible. It allows for the users to get a scheduled report. We can receive automated reports as well. They are easy to schedule on a weekly or monthly basis. It is very fast. I mean in means of report output, it's very fast compared to the actual clients involved.”

Tableau is a tool for data visualization and business intelligence that allows businesses to report insights through easy-to-use, customizable visualizations and dashboards. Tableau makes it exceedingly simple for its customers to organize, manage, visualize, and comprehend data. It enables users to dig deep into the data so that they can see patterns and gain meaningful insights.

Make data-driven decisions with confidence thanks to Tableau’s assistance in providing faster answers to queries, solving harder problems more easily, and offering new insights more frequently. Tableau integrates directly to hundreds of data sources, both in the cloud and on premises, making it simpler to begin research. People of various skill levels can quickly find actionable information using Tableau’s natural language queries, interactive dashboards, and drag-and-drop capabilities. By quickly creating strong calculations, adding trend lines to examine statistical summaries, or clustering data to identify relationships, users can ask more in-depth inquiries.

Tableau has many valuable key features:

Tableau dashboards provide a complete view of your data through visualizations, visual objects, text, and more.
Tableau provides convenient, real-time options to collaborate with other users and instantly share data in the form of visualizations, sheets, and dashboards.
Tableau ensures connectivity to both live data sources and data extraction from external data sources as in-memory data. This gives users the flexibility to use data from more than one source without any restrictions.
Tableau gives many data source option, ranging from spreadsheets, big data, on-premise files, relational databases, non-relational databases, data warehouses, and big data, to on-cloud data.
Tableau has a lot of pre-installed information on maps, such as cities, postal codes, and administrative boundaries.
Tableau has a foolproof security system based on authentication and permission systems for data connections and user access. Tableau also gives you the freedom to integrate with other security protocols.

Tableau stands out among its competitors for a number of reasons. Some of these include its fast data access, easy creation of visualizations, and its stability. PeerSpot users take note of the advantages of these features in their reviews:

Romil S., Deputy General Manager of IT at Nayara Energy, notes, "Its visualizations are good, and its features make the development process a little less time-consuming. It has an in-memory extract feature that allows us to extract data and keep it on the server, and then our users can use it quickly.

Ariful M., Consulting Practice Partner of Data, Analytics & AI at FH, writes, “Tableau is very flexible and easy to learn. It has drag-and-drop function analytics, and its design is very good.”

Unlock the full potential of your data with Tungsten Insight, a comprehensive solution that combines process monitoring, analysis, and rich visualizations for end-to-end visibility of operational performance and compliance. With unmatched business process awareness, anyone in your organization can analyze and optimize business operations, eliminating the need for IT intervention. Unique visibility enables fast, fact-based decisions before process issues affect customers, while benefits like anytime access to information, limitless scalability, quick implementation, actionable analytics, and optimized data discovery ensure efficient and effective decision-making processes. Tungsten Insight stands as the ultimate choice for organizations seeking to harness the power of their data for improved business outcomes.

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.

Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.

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Buyer's Guide

Tableau vs. Tungsten Insight

December 2024

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