Find out what your peers are saying about Channeltivity, Impartner Software, IBM and others in Partner Relationship Management (PRM). Updated: October 2024.
What is partner relationship management? PRM is a set of software and strategies that businesses employ to facilitate relationships with those who sell their products and with whom they collaborate on marketing initiatives.
The most valuable features are the all-in-one package solution and it was relatively straightforward to connect to Salesforce, our CRM solution.
This solution is very easy to use and does not take more than five minutes of playing around before you get a good understanding of how it works.