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Amazon AWS vs Google Firebase vs Microsoft Azure comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
7.9
Amazon AWS is praised for cost-efficiency, scalability, quick deployment, and positive ROI, especially during critical periods like COVID-19.
Sentiment score
7.5
Google Firebase is cost-effective, offers automation features, supports SMS, and is a valuable investment with positive ROI for many users.
Sentiment score
7.2
Organizations experience up to 70% savings, improved performance, flexibility, and high productivity using Microsoft Azure, despite data cost concerns.
 

Customer Service

Sentiment score
6.8
Amazon AWS provides reliable customer service with skilled support staff, enhancing user satisfaction through responsive and knowledgeable assistance.
Sentiment score
6.9
Google Firebase offers excellent documentation and community support, with responsive service reducing the need for direct contact.
Sentiment score
6.5
Microsoft Azure's support is responsive and knowledgeable, but response times and efficiency vary based on support tiers and contracts.
Amazon AWS has good technical engineers available, making their customer service reliable.
If the community doesn't have the answers, then I contact the Google Firebase team directly.
I do not currently find any other competitors that match its offering.
 

Scalability Issues

Sentiment score
7.8
Amazon AWS is highly valued for its scalability and flexibility, effectively supporting diverse user needs and business applications.
Sentiment score
6.8
Google Firebase is scalable with ease of use, but high costs and performance issues occur at larger scales.
Sentiment score
7.8
Microsoft Azure offers efficient scalability with adaptable resources, though some users experience cost and resource limit challenges.
Amazon AWS provides strong scalability features, but the scaling process could be made more straightforward.
It can handle all tiers of the market effectively.
I would rate the scalability of Google Firebase as eight because I miss some features from MS SQL, particularly the SQL functions.
Scalability with Microsoft Azure is amazing, which is a primary reason for using cloud solutions.
 

Stability Issues

Sentiment score
8.1
Amazon AWS is highly reliable and stable, with minimal downtime, though architecture design impacts performance, making it a preferred choice.
Sentiment score
8.1
Users highly rate Google Firebase for its stability, reliability, and security, despite minor issues with integration and downtime.
Sentiment score
7.8
Microsoft Azure is highly regarded for its stability and reliability, despite occasional minor issues, making it a preferred choice.
Microsoft Azure is quite stable, but recent outages and security issues have slightly decreased my confidence.
 

Room For Improvement

Amazon AWS needs better cost transparency, user interface, integration, documentation, security, support, and training to enhance user experience.
Google Firebase needs improvements in cloud function controls, pricing, SQL queries, real-time features, support, integrations, and user-friendliness.
Microsoft Azure users face challenges with pricing, compatibility, documentation, user interface, integration, security, scaling, support, and localization.
Amazon AWS could improve its user interface to make it more user-friendly, especially for people who are not highly technical.
Since Google Firebase is a NoSQL platform, areas for improvement include enhancing query functionalities to be more equivalent to SQL, like MS SQL.
Automation testing with mobile devices could be improved, especially in regression testing to ensure that new feature launches do not affect other features.
Recent outages and security issues are also a concern, causing a decrease in confidence, especially when partnering with third-party companies.
 

Setup Cost

AWS pricing is scalable and competitive but complex, with tools available to manage potential unexpected costs for enterprises.
Google Firebase offers competitive pricing with a free tier, essential understanding needed as costs scale with data and users.
Microsoft Azure's pricing models offer cost-effectiveness and flexibility, though complexity and unpredictability remain challenges for some users.
Currently, Amazon AWS is known to be on the higher price range because popular and in-demand services often come at a premium.
Google Firebase offers a reasonable pricing structure.
Microsoft solutions might be cheaper than some services like AWS, but some solutions may be more expensive depending on the services compared.
 

Valuable Features

Amazon AWS leads in cloud hosting with scalable services, pay-as-you-go model, robust infrastructure, and global reach.
Google Firebase provides real-time database, authentication, cloud functions, and app enhancement features, making it ideal for mobile development.
Microsoft Azure offers flexibility, scalability, ease of use, high availability, security, and efficient deployment with its pay-as-you-go model.
Their infrastructure is robust, allowing for increased capacity as user volume grows.
It allows for pre-launch testing without publishing it on Google Play right away.
What I appreciate most about Google Firebase is the speed, accuracy, and security it offers.
Power BI, another feature of Azure, is extremely elegant and has robust features that support forecasting using R and Python.
 

Mindshare comparison

As of April 2025, in the Infrastructure as a Service Clouds (IaaS) category, the mindshare of Amazon AWS is 13.6%, down from 22.9% compared to the previous year. The mindshare of Google Firebase is 6.3%, down from 6.7% compared to the previous year. The mindshare of Microsoft Azure is 19.1%, up from 18.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Infrastructure as a Service Clouds (IaaS)
 

Q&A Highlights

NC
Nov 21, 2021
 

Featured Reviews

Arun Srivastav - PeerSpot reviewer
Allows for automatic scaling of resources and provides built-in firewalls and security features, eliminating the need for external security solutions
One thing that's a bit different is that we're still accustomed to speaking to someone directly. AWS doesn't offer that kind of support. It's only through bots. You're speaking to chatbots, and that can sometimes be frustrating because there's no person on the other side. AI is not a substitute for a person. AWS marketplace is very strong, but somehow AWS doesn't promote it much. They have a huge customer base across the globe, and if products were launched in their marketplace, they could sell like hotcakes. They should improve their marketplace and promote the same product across the globe. They can take a cut, but they should promote it. That's something they don't do very much. So, AWS should promote its marketplace software. The company should promote it aggressively. Currently, they keep it very subtle. If you ask for it, they'll help you out. But they don't seem to advertise, "You're building a product on our platform? Why don't you sell it in our marketplace?" Improvement in AI: AWS is a little behind Microsoft Azure in terms of AI. AWS is still getting there, but the kind of examples and help files available in Azure for AI are much better. So AWS still needs to work on its AI functionality.
Shravan Revanna - PeerSpot reviewer
Simple to get started with and offers integration features in multiple programming languages
The product provides integration features in multiple languages, such as Python, JavaScript, Golang, and all other languages. Google Firebase has documentation, which might seem a bit confusing, but one with decent knowledge can easily explore and get started with Firebase quickly. Before jumping into any cloud infrastructure, the tool should analyze how much it would cost to run the database. Google Firebase provides a certain number of reads and writes per day, which is approximately 40,000 reads and writes. If there are more than 200 to 300 active users per day, there will be plenty of reads and writes to the database. In such a case, one can't use Google Firebase and has to upgrade to Spark, which is where it is based on usage. The tool is fairly simple to get started with. Utilize all the features can get very complicated. One must be a pretty good developer who has a lot of experience to be able to utilize the best features. It gets really complicated over time. The basic functionality and basic usage are easy to use and easy to get started. There are plenty of deprecated versions, and frequently upgrading them causes inconvenience. I rate the tool a nine out of ten.
Nicolas Chabrier - PeerSpot reviewer
Promotes clear, logical structures preventing impractical configurations and offers seamless integration
The only thing is regarding the management of multi-cloud environments. That's not really possible. So basically, it's wonderful if you manage Microsoft clearly and if you manage Microsoft Azure, but if you need to consume external services and have a global overview of all your consumption, it's not the case. Google, for instance, has tools that help you manage multiple environments, which makes sense because Google is really the cloud provider. So that's why they need to be compliant with the others. But for sure, Microsoft's approach is different, and it's wonderful when you're one hundred percent on Azure. But if you'd like to have something more of a multi-cloud strategy, that's a bit of a gap where they could improve.
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Comparison Review

it_user8586 - PeerSpot reviewer
Aug 14, 2013
Amazon vs Rackspace vs Microsoft vs Google: Cloud Hosting Services Comparison
Amazon Web Services, Rackspace OpenStack, Microsoft Windows Azure and Google are the major cloud hosting and storage service providers. Athough Amazon is top of them and is oldest in cloud market, Rackspace, Microsoft and Google are giving tough competition to each other and to Amazon also for…
 

Top Industries

By visitors reading reviews
Educational Organization
17%
Financial Services Firm
14%
Computer Software Company
12%
Manufacturing Company
8%
Computer Software Company
12%
Financial Services Firm
10%
University
10%
Educational Organization
9%
Educational Organization
45%
Financial Services Firm
9%
Computer Software Company
7%
Manufacturing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

How does OpenShift compare with Amazon AWS?
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How is SAP Cloud Platform different than Amazon AWS?
How is SAP Cloud Platform different than Amazon AWS? Amazon AWS offers options both in terms of upgrading and expand...
Looking to compare Google Firebase, Amazon AWS, and Microsoft Azure
We like Google Firebase hosting and authentication and also the excellent cloud functionality. Our team found the fle...
How does Microsoft Azure compare to Google Firebase?
I would recommend Google Firebase instead of Microsoft Azure, simply for the array of features that it has to offer. ...
What do you like most about Google Firebase?
Google Analytics for Firebase is the best feature of the solution.
What is your experience regarding pricing and costs for Google Firebase?
Google Cloud is the cheapest among the solutions I have used. Their free tier is very generous, allowing me to run si...
Which is preferable - IBM Public Cloud or Microsoft Azure?
IBM Public Cloud is IBM’s Platform-as-a-Service. It aims to provide organizations with a secure cloud environment to ...
Which is better - SAP Cloud Platform or Microsoft Azure?
One of the best features of SAP Cloud Platform is that it is web-based and you can log in from anywhere in the world....
How does Salesforce Platform compare with Azure?
Microsoft’s Windows Azure platform is not easy or intuitive to deploy. The difficulty will be impacted by the type of...
 

Also Known As

Amazon Web Services, AWS
No data available
Windows Azure, Azure, MS Azure
 

Overview

 

Sample Customers

Pinterest, General Electric, Pfizer, Netflix, and Nasdaq.
Fabulous, Pic Collage, Shazam, SkyScanner
BMW, Toyota, easyJet, NBC Sports, HarperCollins, Aviva, TalkTalk Business, Avanade, and Telenor.
Find out what your peers are saying about Microsoft, Amazon Web Services (AWS), Oracle and others in Infrastructure as a Service Clouds (IaaS). Updated: March 2025.
849,335 professionals have used our research since 2012.