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Avanan vs Barracuda Email Protection comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 19, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare One
Sponsored
Ranking in Email Security
20th
Average Rating
8.6
Reviews Sentiment
6.5
Number of Reviews
23
Ranking in other categories
Secure Web Gateways (SWG) (13th), Data Loss Prevention (DLP) (20th), Cloud Access Security Brokers (CASB) (12th), Distributed Denial-of-Service (DDoS) Protection (7th), Software Defined WAN (SD-WAN) Solutions (12th), Access Management (11th), Bot Management (3rd), ZTNA as a Service (9th), ZTNA (4th), Secure Access Service Edge (SASE) (10th), Remote Browser Isolation (RBI) (3rd)
Avanan
Ranking in Email Security
21st
Average Rating
9.2
Reviews Sentiment
7.8
Number of Reviews
18
Ranking in other categories
Data Loss Prevention (DLP) (41st)
Barracuda Email Protection
Ranking in Email Security
10th
Average Rating
8.6
Reviews Sentiment
6.7
Number of Reviews
25
Ranking in other categories
Email Archiving (3rd), Security Incident Response (10th), Office 365 Protection (4th)
 

Mindshare comparison

As of May 2026, in the Email Security category, the mindshare of Cloudflare One is 1.7%, up from 1.6% compared to the previous year. The mindshare of Avanan is 2.3%, down from 3.9% compared to the previous year. The mindshare of Barracuda Email Protection is 3.1%, up from 2.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Email Security Mindshare Distribution
ProductMindshare (%)
Barracuda Email Protection3.1%
Cloudflare One1.7%
Avanan2.3%
Other92.9%
Email Security
 

Featured Reviews

CV
Network Architect at IP Dimension
Cloud security has improved remote access and has reduced costs for smaller client sites
I have used Cloudflare One's Identity-Aware Proxy, and it is quite straightforward from what I have seen so far. The app registration on the Azure side integrates fully into Cloudflare, and I am very satisfied with that part because it is easy to set up. The integration of Cloudflare One's Secure Web Gateway and Zero Trust Network Access works without any issues. That part is pretty automatic, and if you complete the rest of the setup, it comes together by itself with no issues from my side. What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection. The hops get shorter and you get better latency. We have done testing to see if it is better. One thing that we did notice with our proof of concept with our current client is that they have people connecting from the UK. When they used their previous VPN solution, uploading CAD drawings and other files to the server took a long time. They mentioned that it is much quicker on Cloudflare One's solution. I definitely believe that is part of the improved performance, and I am satisfied with that as well. What is nice about Cloudflare One is that it makes the setup easier and also easier to train technicians to maintain it. Compared to legacy systems, we do not need to get fancy firewalls in place that are costly. That is definitely also a cost-saver with Cloudflare One.
Robert Melendez - PeerSpot reviewer
Vice President Information Technology at Makeready
Enhances email security and has a very simple and easy-to-use UI
Spam protection is the most valuable feature. We have implemented the tool to enhance our email security. It helps prevent phishing attacks. The anomaly detection capabilities are baked into the security platform. The product integrates wonderfully with Microsoft 365. It's built right on a cloud platform and works almost natively. The solution has a very simple and easy-to-use UI. The tool appears extremely powerful and has a good solid feature set. It catches things that are bad for my environment. The user interface is good the way it is. If the solution continues down that path, I see no problems with the way it is going. It feels like a mature product.
Xavie Simons - PeerSpot reviewer
Business Development Manager at Procter & Gamble
Improved email security has reduced spam, simplified encrypted mail, and strengthened user trust
The best features Barracuda Email Protection offers include good spam filtering and very good sandboxing of all links, as well as good encryption. It also has integrated logging for user management of their own spam. It has better filtering technology, so few are false positives as well, with excellent anti-spam engines and logging. It is extremely easy to install, configure, and set up, and there is excellent message tracking for folks that say they have not received an email they were expecting. Integrated logging and user management make my daily work easier because it is very easy to log in and to manage this tool, hence making it a very good tool for email protection. It also has excellent, easy-to-add designated users as site administrators, and it is competitively priced. It has a user-friendly portal, strong cloud-based features, and no additional maintenance cost, along with responsive support. Barracuda Email Protection has positively impacted my organization by handling encryption better than any other tool I have used before, which has increased our email protection significantly. Our security has also increased from forty percent to sixty-five percent, especially when dealing with all the threats that come through emails. It has been a great tool because we can handle email delays and delays on file scanning. When our partners are happy, we are very happy, and it has helped us have less time chasing bad emails. The fast implementation of encrypted mail keeps employees working with less interruption since they are happy, satisfied, and secure.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Cloudflare Zero Trust Platform removes the risk of exposing the applications to the public."
"The best feature is rate limiting. If I'm expecting 500 visits per hour, Cloudflare will limit the requests if I suddenly get 50,000."
"Cloudflare is by far the most effective solution that I have come across."
"Cloudflare DDoS mitigates DDoS attacks."
"It's a perfect solution from my perspective; it's easy to understand and easy to configure."
"It is a stable solution."
"Cloudflare is simple to use."
"Cloudflare, in my opinion, was easy to implement."
"In the overall experience, I have come to conclude that Avanan has the best email management tools that can prevent cyber attacks."
"Easy to use for non-technical users."
"The most valuable feature of Avanan is its effectiveness. When scanning incoming emails for threats it can in an automated fashion, quarantine suspicious attachments."
"We have highly benefited from this platform since we deployed it, as it has provided reliable security to our email infrastructure and developed a secure working environment."
"We are grateful for the solution and its great advances in connecting teams under a secure environment that cybercriminals cannot compromise."
"The ease of installation and the AI capacity of the product are valuable."
"Avanan has been an everlasting security solution for our email and messaging applications."
"The program has reduced the dangers related to phishing, malware, ransomware, and other vulnerabilities."
"The investment in Barracuda Email Protection is quite good for us because we see the value of money on it, as we are saving a lot with Barracuda Email Protection, going from paying close to 300,000 to now sitting at 100,000."
"We now have a secondary backup of Office 365 that's much easier to retrieve compared to Microsoft. If someone deletes something in Office 365, we can get it back within Office 365, but it's difficult. Barracuda is much easier. There is a lot less management needed using Barracuda. The management becomes much easier for Office 365 and it's no longer on-prem, so there are fewer hours managing on-prem devices, servers, and things of that nature. We don't have network appliances anymore for the backup of our information."
"The most valuable features are security and ease of use."
"Barracuda email protection is stable. I would give it a nine because of its strong cybersecurity features."
"At the moment, I am working with Sophos Cloud, Sophos Intercept X; when they introduced the XDR, we used it, and then when they introduced the Optix, we used it, and then we upgraded our subscription with them to MDR, so we are now utilizing Sophos Cloud Central MDR."
"We now have a secondary backup of Office 365 that's much easier to retrieve compared to Microsoft."
"I'm quite satisfied with the graphical user interface for Barracuda products."
"We check the reports sometimes to see that frequent attacks and malicious emails are being blocked by the solution."
 

Cons

"Our customers no longer use Cloudflare because its service is subpar."
"Lacks a VPN feature to provide a secure connection to the data center."
"The response time for support must be reduced."
"The pricing is an area that can be improved. Pricing, as far as I recall, was the source of our problems."
"Our subscription plan for the solution has a limitation of bot signatures."
"The onboarding process can be improved a little bit."
"There are premium tier live service and lower tier live service, so we opted for the lower tier. But there is no medium tier where we pay a little extra and get a bit more service. So if that can be improved."
"Feedback could be enhanced. While I work efficiently with Clover as a partner in Mexico City, sometimes the information and requests are easier to manage with more concrete solutions."
"There are some things that they can't remediate. The honest thing is nobody can right now because of the nature of how some of the secure email platforms work."
"They need a little bit of improvement in AI logic, as sometimes, it quarantines frequent mailers as spam or suspects."
"The cost is higher for SMEs, however, the pricing and billing criteria can be lessened to accommodate more willing customers."
"Frequent updates should be made on time to keep the system running effectively."
"The customer service team could come up with clear tutorials on how to use this platform to help new teams."
"It should also offer a quick backup in case any email is wrongly quarantined or deleted to ensure no data loss."
"In Avanan, the email channel is one of the channels where data leakage happens, and they need to consider it from a DLP perspective."
"Integration with various SaaS offerings, who are leading in the SaaS market. Examples include: SNOW (ServiceNow), Salesforce.com"
"There is room for improvement, particularly in reaching out to technical support during deployment."
"Two to three months back, we got fraudulent emails in which someone in the organization was being blamed."
"Sometimes, in some cases, this might end up with their teams being unfocused or a bit thin and stretched and super busy."
"Customers chose a different product after experiencing a problem when they upgraded the firmware, which caused the system to restart multiple times during working hours."
"The solution's graphical user interface (GUI) could be improved visually."
"The technology works on a supervised engine, but it would be better if it ran on an unsupervised engine."
"They can still improve."
"Barracuda Email Protection can be improved by enhancing the reporting feature."
 

Pricing and Cost Advice

"The solution's pricing lacks transparency."
"The pricing is somewhere in the middle. I would rate the pricing a seven out of ten."
"Cloudflare Zero Trust Platform's pricing is good."
"My company has to make yearly payments towards the licensing costs attached to the solution. There are no hidden charges apart from the licensing costs of the solution."
"The pricing of the solution is cheap. The licensing cost is also very low. I rate the cost and pricing a three out of ten."
"The solution is not that expensive."
"The prices are slightly expensive."
"The price tag is no longer $200,000, but rather $300,000 to $400,000. It's twice."
"Avanan’s price is comparable to Barracuda."
"The pricing of Avanan is reasonable."
"The product is not the cheapest in the market."
"Good pricing arrangement as an SaaS offering."
"Having the flexibility and modeling to do the pricing that best fits the needs of the organization is incredibly ideal. That is what Avanan does. They know exactly how many users are using it, etc. We can tune the invoicing associated with how we are using the product so we can charge it back to the shows appropriately."
"Price-wise, this product is middle-of-the-road."
"We pay annually. They never charged us for anything else. And they were quite a bit under that $20,000 mark. It was $19,074. And they've been pretty good about not skyrocketing the price or anything like that. It has gone up. It's gone up to $24,000 in 2020."
"The product is expensive."
"On a scale from one to ten, where one is cheap, and ten is expensive, I rate the solution's pricing a seven out of ten."
"We didn't have to pay a lot for the solution because we got it from a good vendor with a good user volume."
"The solution's pricing is moderate, where it is neither cheap nor expensive."
"Despite a list price possibly around $40 per user, their market price allows customers to easily buy the solution."
"Barracuda licensing model is good."
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Top Industries

By visitors reading reviews
Construction Company
20%
Comms Service Provider
11%
Financial Services Firm
8%
Manufacturing Company
6%
Computer Software Company
11%
Financial Services Firm
10%
Construction Company
9%
Comms Service Provider
8%
Computer Software Company
11%
Manufacturing Company
10%
Financial Services Firm
8%
Outsourcing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business10
Midsize Enterprise2
Large Enterprise11
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise8
Large Enterprise6
By reviewers
Company SizeCount
Small Business16
Midsize Enterprise7
Large Enterprise13
 

Questions from the Community

What needs improvement with Cloudflare Access?
Cloudflare Access has strong integration with Microsoft, among other platforms. However, when it comes to Kaspersky, ...
What is your primary use case for Cloudflare Access?
Cloudflare Access provides secure access to internal applications for employees, external members of the organization...
What advice do you have for others considering Cloudflare Access?
Cloudflare Access is one of the best integrations available. While about two hundred vendors offer similar services, ...
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What do you like most about Barracuda Email Protection?
Barracuda Email Protection is easy to deploy and maintain. It doesn't require a specialized resource to manage this t...
What is your experience regarding pricing and costs for Barracuda Email Protection?
Regarding pricing, setup cost, and licensing, I have not seen any higher costs. I find that Barracuda Email Protectio...
What needs improvement with Barracuda Email Protection?
Considering it integrates with Azure, I would like to be able to effectively set up policies where people are by defa...
 

Also Known As

Cloudflare Area 1 Email Security, Cloudflare Bot Management, Cloudflare Gateway, Cloudflare Zero Trust Platform, Cloudflare DDoS, Cloudflare SASE & SSE Platform
No data available
Barracuda Essentials, Barracuda Forensics and Incident Response
 

Overview

 

Sample Customers

23andMe
Bethel School District, ServiceSource, Capital Caring
ACT Government, Acumen Group, AGIP, Delta Dental Plans Association, Desai/Nasr Consulting Engineers, Inc., Equinox Information Systems
Find out what your peers are saying about Avanan vs. Barracuda Email Protection and other solutions. Updated: April 2026.
893,244 professionals have used our research since 2012.