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Cloudflare Web Application Firewall vs F5 Advanced WAF comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare
Sponsored
Average Rating
8.4
Reviews Sentiment
7.1
Number of Reviews
72
Ranking in other categories
CDN (1st), Distributed Denial-of-Service (DDoS) Protection (1st), Managed DNS (1st), Cloud Security Posture Management (CSPM) (14th)
Cloudflare Web Application ...
Average Rating
8.4
Reviews Sentiment
7.5
Number of Reviews
23
Ranking in other categories
Web Application Firewall (WAF) (7th)
F5 Advanced WAF
Average Rating
8.4
Reviews Sentiment
7.2
Number of Reviews
67
Ranking in other categories
Web Application Firewall (WAF) (2nd)
 

Featured Reviews

Spencer Malmad - PeerSpot reviewer
It's easy to set up because you point the DNS to it, and it's working in under 15 minutes
Cloudflare is highly scalable. Cloudflare is a system with a web portal that the end users like me see. It's a console where we can adjust the DNS, caching, and security features all in that console. Cloudflare owns thousands of servers across the world that cache the data. It's a powerful solution. When clients sign up for Cloudflare, they're getting this monster content delivery network, security, and a web application firewall in one. It's all rolled into one, and it's massive. Unless you have your website hosted on a massive hosting provider, there's no way that you can deliver the amount of data that Cloudflare can provide to the end users. If you have static content, there's no way that you can ever match what Cloudflare can do. Obviously, there are competitors to Cloudflare that do the same, but I'm saying other types of solutions. Let's say you go with F5. Great, that's on-prem. That's in your colo. You can't deliver as much data to the internet as you can with a CDN. You don't have to spend $20,000 on a net scaler, F5, or whatever Cisco's selling now. You don't have to buy that. You pay them $50 a month or $150 a month. It's totally worth it because even in five years, you'll never get the performance value, not just the actual ROI. You have to consider how much throughput you can get with Cloudflare.
SachidDoshi - PeerSpot reviewer
Offers a huge signature repository and is superiorly effective in mitigating DDoS attacks
The solution's learning curve can still be further reduced, which presently stands at two or three months. The product has a custom rule set that users can modify and manifest as needed. The vendor can probably shorten the learning curve using cutting-edge technologies like AI. The solution provider can also work around the web applications and identify the toolset that needs to be implemented to deploy the solution in less time. The vendor has launched a SASE product that can function with Cloudflare Web Application Firewall, but many improvements are needed in terms of features, such as the web filtering feature, and CASB has not yet been added.
Richard Polyak - PeerSpot reviewer
Easy event identification, highly stable, and customizable
Generally, F5 Advanced WAF initial setup is straightforward. However, our environment was more complex and it took us a little more time to customize the solution to where we needed it to be. Additionally, the customization didn't rectify everything. We had to do customization to a certain event to prevent attacks that it wasn't catching, but that might not necessarily be the solutions' fault. It could be more of our setup than the solution's fault and not being able to run the latest version or the newer version could be more of a limitation on our ability to put it in the right place. The whole implementation to have the solution run at the level we wanted it to take approximately five months. Our company's environment is one that we can't put a canned solution in front of. Our environment, cannot have a canned solution that might fit everybody else because of how customized this environment is. It does need a lot of tuning to meet our environment's requirements. I rate the initial setup of F5 Advanced WAF a three out of five.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It is easier to configure and develop documentation to see how we have configured firewalls."
"It is a stable solution. I rate the stability a ten out of ten...I rate the scalability a ten out of ten."
"The web application firewall brought us good security and a view of the accesses/blocks of the entire domain and subdomain that were accessed both by region (country) and IPs."
"I get a lot of value from Cloudflare's API because it enables you to build a separate environment inside the solution. You can create a domain for performing test requests before you move to the production environment and connect various domains."
"The solution is stable, and the DNS servers are simple to use."
"Its most significant benefit to date is the speed with which it refreshes DNS records on the internet once you change it. If you are changing a website or registering a new record, it is very quick."
"The attacker won't have details since my public IP is anonymous. It offers us good privacy."
"The most valuable feature is the web application firewall."
"Caching is the most valuable feature of Cloudflare Web Application Firewall."
"There is a huge signature repository"
"The rate limiting features and customizations in terms of URL match and applying policies are valuable to me."
"We extensively use the solution every day. The solution is very stable; we haven’t seen any glitches."
"The Cloudflare Web Application Firewall's most valuable feature is its ease of configuration."
"Does a good job preventing web application attacks."
"The product has a valuable security control functionality."
"The initial setup process is simple."
"This solution is an enterprise-class firewall that provides both load-balancing and security."
"Good technology for mitigating different application attacks, e.g. DDoS, DNS, and layer seven attacks."
"The most valuable feature is artificial intelligence and to get extra internal access."
"It is easy to obtain dashboard compliance because security policy views are included."
"It also has antivirus and DDoS mitigation capabilities. We have enabled these features."
"It's a fairly easy-to-use and user-friendly tool. My administrators and team also like its ability to customize the rules per the requirements."
"F5's user-friendly interface and seamless integration stand out as the most valuable features for us."
"The most valuable features of this solution are the WAF protection, Data Safe, and the seven-layer DDoS."
 

Cons

"I believe they currently have this feature, but there will most likely be integration with APIs so we can control some features through API."
"They lack a good way to manage DNS as a company, since everything is relegated to single account logins until you get to the higher levels. They have come out with a paid feature to remedy this, but I have not had a chance to fully review it yet to know if it fixes the access problem."
"Cloudflare doesn't have a reverse lookup. We can only do a DNS lookup to get the IP address from the hostname. It doesn't work if you want to look up the hostname from an IPA address."
"The product support needs to be accessible from more places, a wider area of coverage."
"Cloudflare should add more documentation and pricing to the cloud version."
"There might be helpful if there was some web application firewall feature."
"It would be beneficial for us if Cloudflare could offer a scrubbing solution. This would involve taking a snapshot of my website and keeping it live during a DDoS attack, ensuring uninterrupted service for our users. DDoS attacks are typically short in duration, and having Cloudflare maintain the site's availability from its secure network would enhance the overall user experience. I would appreciate it if Cloudflare could consider implementing this feature. Many organizations already utilize similar capabilities in their CDN platforms, where a static snapshot of the web page is displayed during DDoS attacks. In terms of features, Cloudflare needs to enhance its resilience and stay more focused on adopting new technologies. For instance, solutions like F5 XC Box, Access Solution, and Distributed Cloud Solution have impressive features, and Cloudflare should strive to match and exceed those capabilities. There's a need for improvement in areas like AI-based DDoS attacks and Layer 7 WAF features. Cloudflare should prioritize enhancements in areas such as behavioral DDoS and protection against SQL injection attacks, considering the prevalent trend of public exposure to the internet for business reasons. Overall, Cloudflare needs to invest more in advancing its feature set."
"Technical support is lacking."
"They have some limitations with third-party integrations."
"The notification part could be improved. It's very much connected to Web Application Firewall, rate-limiting, and DDoS protection."
"The platform's control features related to real-time authentication and response time need improvement."
"The dashboard could be more user-friendly."
"I have experienced some difficulties with Cloudflare's support as a customer based in India."
"The solution's learning curve can still be further reduced"
"Cloudflare Web Application Firewall should include port forwarding features."
"A key challenge arises when dealing with numerous integrations with HVAC systems. Depending on the specifics, there might be some configuration mismatches, which necessitate specific support."
"Compatibility with multiple cloud environments needs improvement. Both stability and scalability need to be improved."
"The contextual-based component needs a lot of help to catch up with the next-gen products."
"The delay times on firmware patches and software updates could be better and improved."
"Its price should be better. It is expensive."
"We usually use a third-party tool for logging and reporting. It would be nice if we could do that right on this solution. They have one, but it's not very stable. Logging and reporting effectively would be a big enhancement."
"The solution is tedious. It takes a lot of discrete settings so one needs to get detailed and granular when they use the solution. It takes you a whole lot of energy and concentration to configure. It needs to be much more straight-forward, like other web solutions."
"The reporting portion of F5 Advance WAF is not great. They need to work out something better, as it is very basic. You only see the top IPs, I think there is more they can offer."
"We get false positives sometimes."
 

Pricing and Cost Advice

"The tool is a premium product, so it is very expensive."
"A free version of the solution is available."
"The product's pricing is minimal compared to other products."
"So far I use free tier and happy with it. You can subscribe to business package if needed."
"The pricing for the service is reasonable, neither excessively cheap nor prohibitively expensive. It aligns well with the value of their solution."
"I believe their performance has improved, but I'd like to refrain from discussing the pricing aspect related to the cloud. The pricing, in my opinion, could be simplified, and I think they should consider reevaluating the pricing for support, as it can be quite high. At times, this cost can make it challenging to choose CARFAGuard or opt for the support."
"The price of the solution is expensive."
"The solution is expensive when compared to other products but offers unlimited bandwidth."
"Cloudflare Web Application Firewall is more affordable than other solutions."
"It starts at $20 and can easily go up to $200 monthly"
"The annual licensing fee is $10,000 USD."
"What's my experience with pricing, setup cost, and licensing? I believe the pricing is not the best, but it's reasonable and acceptable. We also use the McAfee system in parallel. In terms of pricing, its okay - not great, but not bad either. It falls in the middle, which is acceptable. In terms of support licensing, last time, we were searching for a solution, and we considered products from resellers rather than directly from the cloud provider. However, the pricing we encountered was exceptionally high. As a result, we are inclined to select support from the reseller."
"Cloudflare offers different types of subscriptions for businesses, enterprises, and personal users, and the pricing is negotiable."
"The pricing model is very straightforward compared to the competition. You just pay per month for the product and usage."
"The solution's pricing option needs to be more transparent for enterprise clients."
"We pay $210 per month for CloudFlare WAF."
"There are different licenses available to use F5 Advanced WAF, such as BT, ASM, and LPM."
"F5 bundles up services and the bundle is what you pay for rather than individual components."
"There is a perpetual license that comes with your hardware. There is also an additional fee for support."
"I think the price is very high."
"The cost is slightly above average."
"Pricing for this solution is higher than average."
"After buying the program, you just pay for the support every year."
"The price of the solution is reasonable when compared with other products, such as FortiWeb. I am very satisfied with the price."
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Top Industries

By visitors reading reviews
Educational Organization
24%
Computer Software Company
13%
Comms Service Provider
8%
Financial Services Firm
8%
Educational Organization
28%
Computer Software Company
13%
Financial Services Firm
7%
Comms Service Provider
5%
Financial Services Firm
15%
Computer Software Company
14%
Government
8%
Manufacturing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Which is the best DDoS protection solution for a big ISP for monitoring and mitigating?
Cloudflare. We are moving from Akamai prolexic to Cloudflare. Cloudflare anycast network outperforms Akamai static GR...
Which would you choose - Cloudflare DNS or Quad9?
Cloudflare DNS is a very fast, very reliable public DNS resolver. It is an enterprise-grade authoritative DNS service...
What do you like most about Cloudflare?
Cloudflare offers CDN and DDoS protection. We have the front end, API, and database in how you structure applications.
What do you like most about Cloudflare Web Application Firewall?
The product has a valuable security control functionality.
What is your experience regarding pricing and costs for Cloudflare Web Application Firewall?
Cloudflare is cheaper compared to Azure WAF, which I have considered before.
What needs improvement with Cloudflare Web Application Firewall?
The product can improve by having more multitenancy capability, which is currently not available. This improvement wo...
What do you like most about F5 Advanced WAF?
It's a fairly easy-to-use and user-friendly tool. My administrators and team also like its ability to customize the r...
What is your experience regarding pricing and costs for F5 Advanced WAF?
The setup cost is normal, yet not the best in terms of the commercial aspect. Other competitors like Fortinet are che...
What needs improvement with F5 Advanced WAF?
One improvement for AOF could be focusing on enhancing its AI engine to make it more mature.
 

Also Known As

Cloudflare DNS
Cloudflare WAF
No data available
 

Overview

 

Sample Customers

Trusted by over 9,000,000 Internet Applications and APIs, including Nasdaq, Zendesk, Crunchbase, Steve Madden, OkCupid, Cisco, Quizlet, Discord and more.
crunchbase, udacity, marketo, okcupid, zendesk
MAXIMUS, Vivo, American Systems, Bangladesh Post Office, City Bank
Find out what your peers are saying about Cloudflare Web Application Firewall vs. F5 Advanced WAF and other solutions. Updated: January 2025.
838,713 professionals have used our research since 2012.