Dell PowerMax NVMe vs IBM FlashSystem comparison

Dell Technologies and IBM are both solutions in the All-Flash Storage category. Dell Technologies is ranked #8 with an average rating of 8.5, while IBM is ranked #13 with an average rating of 8.5. Dell Technologies holds a 4.0% mindshare in AFS, compared to IBM’s 6.7% mindshare. Additionally, 97% of Dell Technologies users are willing to recommend the solution, compared to 91% of IBM users who would recommend it.

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Executive SummaryUpdated on Sep 18, 2024

IBM FlashSystem and Dell PowerMax NVMe are high-performance storage solutions. Dell PowerMax NVMe holds the upper hand due to its advanced features, justifying the higher cost.

Features: IBM FlashSystem’s valuable features include efficient data compression, ease of management, and competitive pricing. Dell PowerMax NVMe features robust data services, high performance, and advanced data replication.

Room for Improvement: IBM FlashSystem needs better scalability, improved integration capabilities, and enhanced user documentation. Dell PowerMax NVMe can improve its initial setup process, simplify user interface, and offer better user documentation.

Ease of Deployment and Customer Service: IBM FlashSystem is known for straightforward deployment and responsive customer support. Dell PowerMax NVMe has a complex setup but offers comprehensive support once deployment is complete.

Pricing and ROI: IBM FlashSystem offers a cost-effective solution with faster ROI. Dell PowerMax NVMe, despite higher initial costs, provides justified investment through its advanced capabilities and performance gains.

To learn more, read our detailed Dell PowerMax NVMe vs. IBM FlashSystem Report (Updated: March 2025).

Buyer's Guide

Dell PowerMax NVMe vs. IBM FlashSystem

March 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of April 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, down from 0.9% compared to the previous year. The mindshare of Dell PowerMax NVMe is 4.0%, down from 4.2% compared to the previous year. The mindshare of IBM FlashSystem is 6.7%, down from 6.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage

Featured Reviews

Eugene Hemphill

Sales Manager at Multicomputos PR

Helps to save money and resources with the data compression feature

One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.

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Haseeb Khalid Sheikh

Senior Manager Enterprise Solutions at a comms service provider with 10,001+ employees

End-to-end NVMe capabilities helps improve availability, performance, and capacity

The solution's most valuable feature is the data reduction ratio. You can store a 5:1 ratio of your data in Dell PowerMax NVMe. For example, if you have 200 terabytes of usable capacity, you can save up to five times of data on that capacity. That means you can save one petabyte of data on just 200 terabytes of usable capacity. The solution's end-to-end NVMe capabilities have improved our operations. Everything is fast, and you don't have to map your storage to old hybrid storage technologies. Our organization has experienced positive change, and the solution has improved our uptime, availability, performance, and capacity.

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Raanan Sitton

Vice President Sales at BELOCAL LTD

Offers cost-effective storage for small companies with budget constraints

IBM FlashSystem 5300 is offered at a very low cost in Israel, which is advantageous for small companies. However, other features like deduplication and compression do not perform effectively. The price sensitivity makes it a viable option for clients with budgetary constraints, as it allows us to secure deals based on the cost rather than advanced performance.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution uses newer technology for deduplication and compression."

"What I really like about this program, is that it is easy to use and easy to configurate."

"We are satisfied with the performance as it is significantly faster compared to traditional storage options."

"It has good, reliable, fast storage."

"On a scale of one to ten, I rate Pure FlashArray as ten."

"Offers excellent features like efficient data reduction, a reliable SafeMode, and a great support model for continuous assistance and updates."

"The standout features for us in Pure FlashArray X NVMe are its robust DDoS protection, seamless transparent failover, and failback capabilities ensuring high availability."

"Overall stability is very good. It is a very stable solution."

More Pure FlashArray X NVMe pros

"It is a scalable solution. Scalability-wise, I rate the solution a ten out of ten."

"It significantly simplifies storage."

"We find the service level option to provision storage very valuable. The ability to define different service levels for storage groups helps us in prioritizing our workload at the infrastructure level."

"There is no management overhead involved in optimizing performance. It does it so well on its own. We don't have to manage much at all. It really is like a set it and forget it solution. My storage engineers love the system. It is a lot less work than our previous systems, which weren't bad by any means. There is not nearly as much management as before. So, we are saving dozens of hours per month for our storage team, and that is a real cost in our business."

"The SRDF replication piece is probably the best feature. It's useful for maintaining recoverability in the event of a disaster."

"The optimization of the cache memory of each engine and the use of persistent memory."

"The upgradability and extendibility for the size of the storage unit are noteworthy."

"Technical support has been excellent."

More Dell PowerMax NVMe pros

"Installing FlashSystem is very easy. It takes less than half an hour, and I can handle it all myself."

"The speed and the ease of installation are the most valuable features."

"Data deduplication is one of the most valuable features of this solution."

"The most valuable features are deduplication and compression, which together, enable you to have more space."

"Flash disk with Easy Tier option"

"The installation is nice and easy."

"The power systems are very reliable if you are running 24/7 operations. For ongoing mission-critical applications, it's the best solution."

"One of the most valuable features is that it's very easy to use and configure. It used to be more difficult, but now it's almost flawless."

More IBM FlashSystem pros

Cons

"Every time I think of something that needs to improve, they're one step ahead, which I love. The only area I wish to see improve, I believe is coming, is in the FlashBlade product. Blade implementation fell short on a few of the services."

"We would like to see more visibility into garbage collection and CPU performance in the GUI."

"In the future, I would like to see integration with enterprise backup systems."

"In the next release, I would like to see real-time analytics for further insight into consumption models."

"The tool's portfolio is minimal. It is expensive."

"There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class features."

"Adding some functions to the product would be beneficial."

"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."

More Pure FlashArray X NVMe cons

"The initial setup was a little bit complicated."

"The main feature that I personally want to see is the possibility to upgrade to the next generation without changing all the components and just change the engine, relying on the compatibility matrices between two different generations. Meaning that we could just keep the enclosure and upgrade the engine, integrating the enclosure to the existing pool, then adding automation tools for orchestration."

"We have issues that we don't know about, which Dell EMC fixes."

"We are very interested in NVMe over Fibre Channel, which I understand is on the horizon. We would like to see that come to fruition."

"Dell PowerMax needs more connectivity options for projects that require separate web access."

"The one area for improvement in Dell PowerMax NVMe would be to align the features of the on-premises version with those available in the cloud, as this would provide added value and flexibility."

"They should work with the storage engineers to better tweak the management tools to give them improved visibility into their data."

"The tool needs to improve its performance. Today's applications are demanding a response rate of one millisecond or below. The product should also look into AI integration."

More Dell PowerMax NVMe cons

"Additional licenses might be added for the fundamental licenses, such as those for copying and flash copies."

"The solution is not easy to implement. It takes a lot of time to study the product and it's a little complicated in general."

"GUI interface should be enhanced more as there is some issues in copy services."

"The ease of installation should be improved. We had issues with the configuration model."

"Replication features need improvement. Currently, they are there in the product, but I'm not sure as to how it works exactly."

"Include an option to upload the support package to the IBM ECuRep when opening an IBM PMR."

"Events/log analysis tools."

"Customization features must be improved."

More IBM FlashSystem cons

Pricing and Cost Advice

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."

"Given its price, Pure is not the first option."

"With VMware, we pay $300,000 annually."

"The licensing is on a yearly basis."

"As far as the licensing costs, everything is included in the license."

"The support cost per array is about $20,000 a year for 24/7 support."

"We pay approximately $50,000 USD per year in licensing fees."

More Pure FlashArray X NVMe pricing and cost advice

"The price is starting from $500,000."

"The cost is expensive. While VMAX now has good pricing, PowerMax is a little expensive."

"The cost has room for improvement."

"Dell PowerMax NVMe's price is expensive."

"Our costs are on a yearly basis."

"From a general capital investment, it's one of the higher price points in the market. It depends on the size and software features that you would include in a system. So, the cost varies dramatically."

"Dell is expensive compared to other products and I would rate its pricing a four out of ten."

"From reclaiming data center space which is so tightly constrained these days, it will pay for itself in a short amount of time, which is fantastic. Anything we can do to get more out of our current physical data center space helps us a ton, and PowerMax has helped enable that."

More Dell PowerMax NVMe pricing and cost advice

"The solution requires a license and could be less expensive."

"The cost is pretty high in terms of licensing. We pay at least $100,000 USD in licensing fees for the storage."

"There are no licensing fees, it is a one-time purchase of the IBM FlashSystem."

"This is an expensive product and if the price were reduced it would be better."

"The tool is cost-efficient."

"It pays to go back and get the best price you can from your supplier. The first offer is not always at the best discount."

"This solution is expensive compared to other solutions."

"Regarding licensing make sure you add at least three years software maintenance from IBM at the beginning, because you will not be able to download firmware updates or any fixes/patches without this."

More IBM FlashSystem pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

15%

Financial Services Firm

11%

Manufacturing Company

11%

Government

Financial Services Firm

16%

Computer Software Company

14%

Manufacturing Company

10%

Government

Computer Software Company

14%

Financial Services Firm

11%

Manufacturing Company

10%

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

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What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

I am an engineer and am not aware of the setup cost.

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What needs improvement with Pure FlashArray X NVMe?

Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...

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What's the difference between DELL EMC Powerstore and Powermax NVMe?

Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...

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What do you like most about Dell EMC PowerMax NVMe?

First, it's an enterprise storage solution. This is very important for us. Another important feature is replication.

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What is your experience regarding pricing and costs for Dell EMC PowerMax NVMe?

The price is starting from $500,000. It's expensive.

See all answers

What do you like most about IBM FlashSystem?

It is simple to make an update.

See all answers

What is your experience regarding pricing and costs for IBM FlashSystem?

Many factors affect purchasing directly from IBM, often involving a multi-step process. Customers, especially in bank...

See all answers

What needs improvement with IBM FlashSystem?

The GUI needs some improvement. An additional function that could be helpful is reducing the time it takes to delete ...

See all answers

Comparisons

Dell PowerStore vs Pure FlashArray X NVMe

Compared 32% of the time

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 16% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 14% of the time

Dell Unity XT vs Pure FlashArray X NVMe

Compared 8% of the time

HPE Alletra Storage vs Pure FlashArray X NVMe

Compared 6% of the time

More Pure FlashArray X NVMe Competitors

Dell PowerStore vs Dell PowerMax NVMe

Compared 27% of the time

HPE Alletra Storage vs Dell PowerMax NVMe

Compared 14% of the time

Dell VMAX All Flash vs Dell PowerMax NVMe

Compared 8% of the time

Dell Unity XT vs Dell PowerMax NVMe

Compared 5% of the time

Huawei OceanStor Dorado vs Dell PowerMax NVMe

Compared 4% of the time

More Dell PowerMax NVMe Competitors

Dell PowerStore vs IBM FlashSystem

Compared 24% of the time

Huawei OceanStor Dorado vs IBM FlashSystem

Compared 8% of the time

Pure Storage FlashArray vs IBM FlashSystem

Compared 8% of the time

HPE Alletra Storage vs IBM FlashSystem

Compared 8% of the time

Lenovo ThinkSystem DE Series vs IBM FlashSystem

Compared 4% of the time

More IBM FlashSystem Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

March 2025

Download Pure FlashArray X NVMe product report

Buyer's Guide

Dell PowerMax NVMe

March 2025

Download Dell PowerMax NVMe product report

Buyer's Guide

IBM FlashSystem

March 2025

Download IBM FlashSystem product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

Dell EMC PowerMax, PowerMax

IBM Storwize

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

Dell PowerMax is the industry’s most secure mission-critical storage platform. With NVMe Dynamic Fabric technology, PowerMax breaks from traditional storage limitations, enabling seamless integration with cloud-native and legacy applications. Designed with a powerful scale-up and scale-out architecture, PowerMax supports mission-critical applications at scale with zero downtime and ultra-low latency. The latest PowerMaxOS 10 release harnesses AI-driven efficiencies for trusted performance, capacity, and security. By choosing PowerMax, you can trust in a secure, intelligent, and always modern storage solution that unlocks the full potential of your data to drive business success.

Dell Technologies

IBM FlashSystem products are enterprise computer data storage systems that store data on flash memory chips. Unlike storage systems that use standard solid-state drives, IBM FlashSystem products incorporate custom hardware based on technology from the 2012 acquisition of Texas Memory Systems. This hardware provides performance, reliability, and efficiency benefits versus competitive offerings.

IBM

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Rackspace, Open Line

Celero, Friedhelm Loh Group, Clarks, Mingkang Natregro Health Food Group, Sofia, Etisalat Fights Fraud, UF Health Shands Hospital, Generali, Elecon Engineering Company Limited, Ventiv , Technology, CPFL Energia, Royal Caribbean Cruises Ltd., SciQuest, Coca-Cola Bottling Co. Consolidated, Paddy Power, Kelsey-Seybold Clinic, Interconnect Services, Severstal IP-Only AB, PVU Group GmbH

Buyer's Guide

Dell PowerMax NVMe vs. IBM FlashSystem

March 2025

Free Report: Dell PowerMax NVMe vs. IBM FlashSystem

Find out what your peers are saying about Dell PowerMax NVMe vs. IBM FlashSystem and other solutions. Updated: March 2025.

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