GoToMeeting vs Zoom comparison

GoTo and Zoom Video Communications are both solutions in the Virtual Meetings category. GoTo is ranked #8 with an average rating of 8.0, while Zoom Video Communications is ranked #1 with an average rating of 8.3. GoTo holds a 3.5% mindshare in VM, compared to Zoom Video Communications’s 11.1% mindshare. Additionally, 88% of GoTo users are willing to recommend the solution, compared to 94% of Zoom Video Communications users who would recommend it.

GoToMeeting

Read 26 GoToMeeting reviews

674 Views
338 Comparison Views

88% willing to recommend

Zoom

Read 210 Zoom reviews

5,977 Views
1,083 Comparison Views

94% willing to recommend

GoToMeeting

Zoom

Comparison Buyer's Guide

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Executive SummaryUpdated on Feb 3, 2025

GoToMeeting and Zoom are competitive products in the video conferencing market. Zoom seems to have the upper hand due to its superior feature sets and higher perceived value despite its cost.

Features: GoToMeeting includes robust scheduling tools, integration with email providers, and strong mobile app support. It prioritizes streamlined meeting management, collaboration, and minimal setup requirements. Zoom is noted for high-quality video conferencing, seamless webinar hosting, and intuitive cloud recording, offering more comprehensive conferencing capabilities with excellent video and audio quality.

Room for Improvement: GoToMeeting could improve its integration capabilities further, enhance its user interface for easier navigation, and expand its webinar functionality. Zoom would benefit from more consistent customer support response times, improved security features given past privacy criticisms, and reduction of resource usage to lower system strain during use.

Ease of Deployment and Customer Service: GoToMeeting offers a straightforward setup and efficient customer service, praised for quick issue resolution. It emphasizes ease of use and a user-friendly approach to deployment. Zoom provides rapid deployment with self-service resources, but its support responsiveness can vary, encouraging users to rely on available guides and resources for troubleshooting.

Pricing and ROI: GoToMeeting focuses on affordability for small to midsize enterprises, providing competitive pricing and consistent performance for desirable ROI. Zoom, while featuring a higher price, justifies this through its feature-rich offerings and scalability, promising higher long-term ROI for businesses that maximize its capabilities. GoToMeeting’s value-based pricing contrasts with Zoom's approach of justifying cost through extensive functionality.

To learn more, read our detailed GoToMeeting vs. Zoom Report (Updated: April 2025).

Buyer's Guide

GoToMeeting vs. Zoom

April 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

GoToMeeting

Ranking in Virtual Meetings

8th

Average Rating

8.0

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

No ranking in other categories

Zoom

Ranking in Virtual Meetings

1st

Average Rating

8.4

Reviews Sentiment

7.4

Number of Reviews

210

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of April 2025, in the Virtual Meetings category, the mindshare of GoToMeeting is 3.5%, down from 4.1% compared to the previous year. The mindshare of Zoom is 11.1%, down from 14.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Virtual Meetings

Featured Reviews

Jacky Hood

CEO at FieldDay Solutions, Inc.

A straightforward setup with good stability and decent pricing

The new version crashes my ISP. I don't like the new version. I hope they continue to support the Classic version. I didn't like the fact that LogMeIn tried to make their new version look like Zoom. The feature in the Classic version includes a little panel for GoToMeeting to be off to the side, and it doesn't interfere with your browser. It is much better. All these companies, including the new version of GoToMeeting, have a useless bunch of controls at the top that blocks the tabs of your browser. This makes it so that you can't jump around from tab to tab when you're showing your screen. Those controls are so tiny. Yesterday I was on a session on one of the products (not GTM), and it had shrunk it down to one inch by one inch. It was so small that I couldn't find the tab to make it bigger. That's a big issue. In this attempt to look like Zoom, GTM has gone to the extent where the controls are a little skinny line above your browser. That's not good. The controls need to be highly visible, and contrast so they are easy to read and find. It would be nice if they would have a whiteboard where everybody in the meeting can draw or write on it. We use Google Docs for that purpose, but Google Docs doesn't really allow you to draw. When I was running a different college system, the college system had a whiteboard. All the students and the teachers could all write on the whiteboard with their fingers, as I recall. It'd be nice if they would have something similar available in the future.

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Kallol Chaudhuri

Principal Consultant at Oracle

Helped us tremendously in collaborating with each other and getting our work done and offers the breakout rooms feature.

We are a team located across various locations. Not in the same geographic location. We are distributed. And it's not possible to physically travel and meet people. Sometimes it's simply not possible. But Zoom has helped us tremendously in collaborating with each other and getting our work done. Without Zoom, it would have been very, very difficult. The breakout rooms feature is also helpful. For example, I have a meeting attended by hundreds of people and want to create subgroups. I typically use it for different role-play scenarios during training if we are trying to conduct some training on presentation skills. So there's a large group, which is initially trained by an instructor. Then you get instructions that the room will be split into smaller breakout rooms. I'll give you a topic, and you'll practice in these smaller groups. That's one way I use it. So it's like a simulation of a real brainstorming session I'd have in a physical space.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"GoToMeeting's security is very good. I've never known anybody to crash a GoToMeeting."

"With GoToMeeting, I like that it works well for seminars and similar events. Finding a platform where multiple people can share their images, split the screen with content, and manage presentations smoothly is uncommon. It allows the presenter to handle questions, answers, and other opinions."

"We like that this solution allows us to assign separate numbers to people without having to have a physical telephone system in place."

"We can record meetings and share the screen with participants."

"It works, it's reliable."

"I think all the features are very useful, especially the rooms features and we present with screen sharing. Instead of organizing conferences, we are able to do that online. This has been saving us from spending on travel. From the beginning of this year, because of GoToMeeting, I have canceled I think three or four business trips."

"The key advantage of GoToMeeting is the ability to use it without installing anything."

"Even for somebody who does not have a lot of experience, they can easily use it."

More GoToMeeting pros

"Another advantage of Zoom is that it is easier to link a person that is not a Zoom user than it is with WebEx."

"The grid view option is great, as you get to see everyone who is in the video conference at the same time."

"I recommend Zoom for its ability to host webinars and collaborative tools."

"The sharing and recording, are the most valuable features of Zoom."

"The user interface is simple."

"The product is quite secure and you can use it remotely. I've never heard of there being any security issues."

"The most valuable features of Zoom are the audio and video quality and the ease of use when setting up meetings."

"Zoom is mobile-ready and easy to use."

More Zoom pros

Cons

"The solution must include archive options to save the recorded meetings for future reference. The recording functionality can benefit our team by improving how meetings are recorded and shared. Previously, only admins could record meetings, sometimes leading to issues if recordings were missed or not shared properly. The recent update now allows hosting GoToMeeting sessions with the ability to delegate recording rights to other team members."

"The newer user interface takes a bit longer to get used to."

"GoToMeeting breaks down a lot. We're not sure if it's breaking down, but we start getting very erratic community channels. I don't know if it's because of GoToMeeting or if we're not buying enough bandwidth. Maybe it is just the infrastructure that it's running on. I'm not quite sure."

"The tool needs to have a virtual room where users can pass through. It also needs to integrate a real-time translator."

"Sometimes we'll run into issues where firewall rules aren't set correctly and won't work."

"In the next release, I would for it to incorporate files more efficiently from one computer to another when we covert things and send them out. I'm not sure if it's capable of that."

"The sound quality is good but the video quality needs improvement."

"GoToMeeting is too slow, which is why we no longer use it."

More GoToMeeting cons

"One of the main concerns is the difficulty of using it on your mobile device."

"Extra security would be a good added feature."

"I'd like to have the recording functionality in the free version so that we don't need any licensing in order to access it."

"The video quality should be better. Sometimes when there are updates at the backend, Zoom won't respond properly during that time."

"The interface could be more user-friendly."

"How they have the gallery aligned when someone is sharing a screen isn't ideal right now. If there were more options on how to arrange it, would be ideal."

"Lacks an indicator on chat to show that a message has been read."

"Sound is not an issue, however, with video I've always had issues when using the free service."

More Zoom cons

Pricing and Cost Advice

"GoToMeeting is a little bit expensive compared to other products."

"Negotiate for discounts."

"It is a little expensive although now, with the competition from Zoom and other products, they have lowered their prices and it is better."

"There are paid and free personal accounts for Zoom."

"I use the tool's free version."

"There is a free version available with time limits."

"The personal version that I was using is available free of charge."

"I am not paying any licensing costs for the solution."

"There is a free version of Zoom which allows you a certain limited amount of time usage and there is a corporate version of the solution where you have to pay."

"The free version has a time limit, but paid subscriptions are available."

"It is an inexpensive product."

More Zoom pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

21%

Computer Software Company

18%

Real Estate/Law Firm

14%

Educational Organization

14%

Educational Organization

92%

University

Financial Services Firm

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about GoToMeeting?

Reduced the need for physically commuting between offices.

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What is your experience regarding pricing and costs for GoToMeeting?

This is not an expensive solution, we pay around $5,000AUD maximum per year. There are other fees for data carriage, PABX fees, and the like but they would apply to any similar product.

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What needs improvement with GoToMeeting?

The solution must include archive options to save the recorded meetings for future reference. The recording functionality can benefit our team by improving how meetings are recorded and shared. Pre...

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LucidChart vs LucidSpark for brainstorming sessions over Zoom

Hi @Krista Thompson - Yes, LucidSpark is a much more nimble and, in some ways, user-friendly tool than LucidChart. LucidSpark is designed to do a better job managing multiple users participating ...

See all answers

What do you like most about Zoom?

The product is scalable.

See all answers

What is your experience regarding pricing and costs for Zoom?

There is a concern about the free version's forty-five-minute limit. For education use, having more affordable access through institutions would be beneficial.

See all answers

Comparisons

Skype for Business vs GoToMeeting

Compared 60% of the time

More GoToMeeting Competitors

Webex vs Zoom

Compared 29% of the time

Skype for Business vs Zoom

Compared 27% of the time

TeamViewer vs Zoom

Compared 7% of the time

ON24 Platform vs Zoom

Compared 5% of the time

Cisco TelePresence vs Zoom

Compared 4% of the time

More Zoom Competitors

Product Reports

Buyer's Guide

GoToMeeting

April 2025

Download GoToMeeting product report

Buyer's Guide

Zoom

March 2025

Download Zoom product report

Overview

GoToMeeting web conferencing software makes it simple and cost-effective to collaborate online with colleagues and customers. Best of all, meeting participants can share their webcams in high definition, so you can enjoy more personal interactions _ without needing a complicated setup.

GoTo

Zoom helps businesses and organizations bring their teams together in a frictionless environment to get more done. Our easy, reliable cloud platform for video, phone, content sharing, and chat runs across mobile devices, desktops, telephones, and room systems. Message me to learn more about how Zoom can help your business or organization Visit zoom.com and follow @zoom_us.

Zoom Video Communications

Sample Customers

AAPT, ACD Groupe, Addison Fire, Avigilon Corporation, Basic Industries Ltd., Bitdefender, Branson School Online, Budd Van Lines, Business Fitness, Business Wire

Fortinet, Veeva, Proofpoint, Box, Ticketmaster, Trend Micro, Caesars Entertainment, Santa Clara University, Pandora, Stanford Continuing Studies

Buyer's Guide

GoToMeeting vs. Zoom

April 2025

Free Report: GoToMeeting vs. Zoom

Find out what your peers are saying about GoToMeeting vs. Zoom and other solutions. Updated: April 2025.

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We monitor all Virtual Meetings reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.