GoToMeeting vs Zoom comparison

GoTo and Zoom Video Communications are both solutions in the Virtual Meetings category. GoTo is ranked #9 with an average rating of 8.0, while Zoom Video Communications is ranked #1 with an average rating of 8.3. GoTo holds a 3.5% mindshare in VM, compared to Zoom Video Communications’s 11.5% mindshare. Additionally, 88% of GoTo users are willing to recommend the solution, compared to 94% of Zoom Video Communications users who would recommend it.

GoToMeeting

Read 26 GoToMeeting reviews

727 Views
361 Comparison Views

88% willing to recommend

Zoom

Read 207 Zoom reviews

6,665 Views
1,237 Comparison Views

94% willing to recommend

GoToMeeting

Zoom

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Executive SummaryUpdated on Feb 3, 2025

GoToMeeting and Zoom are competitive products in the video conferencing market. Zoom seems to have the upper hand due to its superior feature sets and higher perceived value despite its cost.

Features: GoToMeeting includes robust scheduling tools, integration with email providers, and strong mobile app support. It prioritizes streamlined meeting management, collaboration, and minimal setup requirements. Zoom is noted for high-quality video conferencing, seamless webinar hosting, and intuitive cloud recording, offering more comprehensive conferencing capabilities with excellent video and audio quality.

Room for Improvement: GoToMeeting could improve its integration capabilities further, enhance its user interface for easier navigation, and expand its webinar functionality. Zoom would benefit from more consistent customer support response times, improved security features given past privacy criticisms, and reduction of resource usage to lower system strain during use.

Ease of Deployment and Customer Service: GoToMeeting offers a straightforward setup and efficient customer service, praised for quick issue resolution. It emphasizes ease of use and a user-friendly approach to deployment. Zoom provides rapid deployment with self-service resources, but its support responsiveness can vary, encouraging users to rely on available guides and resources for troubleshooting.

Pricing and ROI: GoToMeeting focuses on affordability for small to midsize enterprises, providing competitive pricing and consistent performance for desirable ROI. Zoom, while featuring a higher price, justifies this through its feature-rich offerings and scalability, promising higher long-term ROI for businesses that maximize its capabilities. GoToMeeting’s value-based pricing contrasts with Zoom's approach of justifying cost through extensive functionality.

To learn more, read our detailed GoToMeeting vs. Zoom Report (Updated: January 2025).

Buyer's Guide

GoToMeeting vs. Zoom

January 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

GoToMeeting

Ranking in Virtual Meetings

9th

Average Rating

8.0

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

No ranking in other categories

Zoom

Ranking in Virtual Meetings

1st

Average Rating

8.4

Reviews Sentiment

7.4

Number of Reviews

207

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of February 2025, in the Virtual Meetings category, the mindshare of GoToMeeting is 3.5%, down from 4.1% compared to the previous year. The mindshare of Zoom is 11.5%, down from 14.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Virtual Meetings

Featured Reviews

Jacky Hood

CEO at FieldDay Solutions, Inc.

A straightforward setup with good stability and decent pricing

The new version crashes my ISP. I don't like the new version. I hope they continue to support the Classic version. I didn't like the fact that LogMeIn tried to make their new version look like Zoom. The feature in the Classic version includes a little panel for GoToMeeting to be off to the side, and it doesn't interfere with your browser. It is much better. All these companies, including the new version of GoToMeeting, have a useless bunch of controls at the top that blocks the tabs of your browser. This makes it so that you can't jump around from tab to tab when you're showing your screen. Those controls are so tiny. Yesterday I was on a session on one of the products (not GTM), and it had shrunk it down to one inch by one inch. It was so small that I couldn't find the tab to make it bigger. That's a big issue. In this attempt to look like Zoom, GTM has gone to the extent where the controls are a little skinny line above your browser. That's not good. The controls need to be highly visible, and contrast so they are easy to read and find. It would be nice if they would have a whiteboard where everybody in the meeting can draw or write on it. We use Google Docs for that purpose, but Google Docs doesn't really allow you to draw. When I was running a different college system, the college system had a whiteboard. All the students and the teachers could all write on the whiteboard with their fingers, as I recall. It'd be nice if they would have something similar available in the future.

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Kallol Chaudhuri

Principal Consultant at Oracle

Helped us tremendously in collaborating with each other and getting our work done and offers the breakout rooms feature.

We are a team located across various locations. Not in the same geographic location. We are distributed. And it's not possible to physically travel and meet people. Sometimes it's simply not possible. But Zoom has helped us tremendously in collaborating with each other and getting our work done. Without Zoom, it would have been very, very difficult. The breakout rooms feature is also helpful. For example, I have a meeting attended by hundreds of people and want to create subgroups. I typically use it for different role-play scenarios during training if we are trying to conduct some training on presentation skills. So there's a large group, which is initially trained by an instructor. Then you get instructions that the room will be split into smaller breakout rooms. I'll give you a topic, and you'll practice in these smaller groups. That's one way I use it. So it's like a simulation of a real brainstorming session I'd have in a physical space.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"It was just chosen because somebody at the company said, "We need a meeting thing. Hey, go find a meeting thing." It wasn't me, but somebody else in the organization was like, "Alright, let's use GoToMeeting. It's free.""

"GoToMeeting is very handy. It's good software. I would definitely recommend it."

"I like GoToMeeting because it is lighter than other solutions, such as Webex."

"We can record meetings and share the screen with participants."

"Pricing is reasonable. It's not expensive. The pricing is one of the great selling points for the product."

"It's easy to set up."

"Reduced the need for physically commuting between offices."

"It's cost-effective."

More GoToMeeting pros

"There are no restrictions on the number of participants in a single meeting, That is the beauty of Zoom, and it is also very fast compared to others."

"The initial setup is straightforward as this is a cloud application. It only takes a few seconds."

"The interface makes it simple to use."

"The solution is stable."

"The most valuable feature is that it's free."

"The solution is stable and reliable."

"The sharing and recording, are the most valuable features of Zoom."

"Whiteboard is a good feature for having a meeting in which everyone can join to type or draw, and write. If we have a brainstorming-type meeting, we can share our own ideas with the whiteboard."

More Zoom pros

Cons

"I don't know whether it is an issue or not but my boss was asking me if person one is in one room, and another person wanted to use another room at the same time, I don't know whether it is possible."

"Lacks ease of connectivity, calendar integrations, and third-party app integrations."

"The solution could scale a bit easier if you need to add more people to meetings."

"The interface is a little outdated and could be better."

"Using GoToMeeting in a meeting-sized conference room is kind of a letdown. The camera is supposed to track the speaker and focus on that person so that they can be on the screen. That feature rarely worked. We tested it thoroughly, so maybe it was an issue with the size of the conference room. It may not be suitable for large conference rooms."

"In the next release, I would for it to incorporate files more efficiently from one computer to another when we covert things and send them out. I'm not sure if it's capable of that."

"The tool needs to have a virtual room where users can pass through. It also needs to integrate a real-time translator."

"The enrolment for a non-IT user should be easier. It should be simplified for non-IT users."

More GoToMeeting cons

"The recording capabilities may not be as good as WebEx, however, I can't be sure about that just yet."

"The solution can improve by having the option to be able to lock the primary speaker on high definition the entire time. Additionally, it would be a benefit to have easy Zoom room-like features for individuals using lightboards. There should be quick invitations and integration with Slack and Outlook."

"The solution’s stability could be improved."

"I can't speak to any missing features."

"Recently, most of the people in my organization have not been able to dial in using the telephone number and have been required to join meetings using their devices."

"The stability has been good but it could still improve. However, I have not found a better solution."

"When you are connected to one device and you're going to log into another one, Zoom should ask you to transfer without having to disconnect you."

"In the future, I would like to see remote access control for other computers."

More Zoom cons

Pricing and Cost Advice

"Negotiate for discounts."

"GoToMeeting is a little bit expensive compared to other products."

"It is a little expensive although now, with the competition from Zoom and other products, they have lowered their prices and it is better."

"Zoom can be used for free."

"I have been using the free version of Zoom."

"Zoom is a very cheaply priced video conferencing solution, and using this product has saved our business a lot of expense."

"There are no licensing fees required."

"I rate the product's pricing a seven out of ten. It is not affordable for small businesses."

"We use the free version of the product. We utilize it only three to four times a month."

"There is a subscription to use the solution."

"Zoom is free."

More Zoom pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

20%

Financial Services Firm

17%

Educational Organization

15%

Real Estate/Law Firm

11%

Educational Organization

92%

University

Financial Services Firm

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about GoToMeeting?

Reduced the need for physically commuting between offices.

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What is your experience regarding pricing and costs for GoToMeeting?

This is not an expensive solution, we pay around $5,000AUD maximum per year. There are other fees for data carriage, PABX fees, and the like but they would apply to any similar product.

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What needs improvement with GoToMeeting?

The solution must include archive options to save the recorded meetings for future reference. The recording functionality can benefit our team by improving how meetings are recorded and shared. Pre...

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LucidChart vs LucidSpark for brainstorming sessions over Zoom

Hi @Krista Thompson - Yes, LucidSpark is a much more nimble and, in some ways, user-friendly tool than LucidChart. LucidSpark is designed to do a better job managing multiple users participating ...

See all answers

What do you like most about Zoom?

The product is scalable.

See all answers

What is your experience regarding pricing and costs for Zoom?

I use the free version of Zoom and have not encountered significant issues in its use. I also use the free version of Google Meet.

See all answers

Comparisons

Skype for Business vs GoToMeeting

Compared 58% of the time

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Webex vs Zoom

Compared 28% of the time

Skype for Business vs Zoom

Compared 25% of the time

TeamViewer vs Zoom

Compared 10% of the time

Cisco TelePresence vs Zoom

Compared 6% of the time

ON24 Platform vs Zoom

Compared 6% of the time

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Product Reports

Buyer's Guide

GoToMeeting

February 2025

Download GoToMeeting product report

Buyer's Guide

Zoom

January 2025

Download Zoom product report

Overview

GoToMeeting web conferencing software makes it simple and cost-effective to collaborate online with colleagues and customers. Best of all, meeting participants can share their webcams in high definition, so you can enjoy more personal interactions _ without needing a complicated setup.

GoTo

Zoom helps businesses and organizations bring their teams together in a frictionless environment to get more done. Our easy, reliable cloud platform for video, phone, content sharing, and chat runs across mobile devices, desktops, telephones, and room systems. Message me to learn more about how Zoom can help your business or organization Visit zoom.com and follow @zoom_us.

Zoom Video Communications

Sample Customers

AAPT, ACD Groupe, Addison Fire, Avigilon Corporation, Basic Industries Ltd., Bitdefender, Branson School Online, Budd Van Lines, Business Fitness, Business Wire

Fortinet, Veeva, Proofpoint, Box, Ticketmaster, Trend Micro, Caesars Entertainment, Santa Clara University, Pandora, Stanford Continuing Studies

Buyer's Guide

GoToMeeting vs. Zoom

January 2025

Free Report: GoToMeeting vs. Zoom

Find out what your peers are saying about GoToMeeting vs. Zoom and other solutions. Updated: January 2025.

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