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GravityZone Business Security vs Trend Micro Smart Protection comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 9, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.6
GravityZone Business Security offers high protection rates, but some users experience slower management without increased costs or evident returns.
Sentiment score
8.5
Many users saw ROI with Trend Micro Smart Protection, notably long-term, despite one user not observing value yet.
The primary ROI is achieving high safety levels for our network.
 

Customer Service

Sentiment score
7.5
GravityZone Business Security's support is praised for rapid responses and effective solutions, despite occasional delays and misrouting.
Sentiment score
7.1
Trend Micro Smart Protection's customer service varies, with quick premium support and slower response times for standard and regional support.
Services like updates are handled professionally, ensuring stability and operational continuity.
 

Scalability Issues

Sentiment score
9.0
GravityZone Business Security is praised for high scalability and ease of integration, supporting diverse business sizes efficiently.
Sentiment score
7.9
Trend Micro Smart Protection is highly scalable, supporting diverse businesses and users with seamless expansion across various sectors.
GravityZone has scaled effortlessly as our organization has expanded, accommodating more devices and users without needing additional server purchases.
The effort of managing ten clients and the effort of managing ten thousand clients is insignificant.
 

Stability Issues

Sentiment score
8.7
GravityZone Business Security is praised for stability, reliability, threat protection, and ease of management, despite occasional update issues.
Sentiment score
8.4
Trend Micro Smart Protection is stable and reliable, with few performance issues, although Windows compatibility may vary.
Stability is crucial for us, given that the endpoint device is a main gate for attacks or malware.
 

Room For Improvement

GravityZone Business Security needs better configurations, improved ransomware performance, enhanced UI, and expanded features like RMM, MDM, and patch management.
Trend Micro Smart Protection needs improved insights, management, pricing, support, integration, resource usage, compatibility, compliance, and security features.
It's not designed with current standards; it's not HTML5 and doesn't work well for navigation.
More customization freedom to accommodate unique environment needs could enhance the solution's flexibility.
It is more than adequate, just needing to keep up with industry changes.
We've experienced compatibility issues with Windows endpoint protection.
 

Setup Cost

GravityZone Business Security provides cost-effective licensing with a three-year option, though some prefer competitors like Datto for pricing.
Trend Micro Smart Protection's cost, ranging from 50,000 to 6,000 Euros, is often justified by its features and discounts.
GravityZone is one of the cheapest solutions among its competitors.
Datto is offering a bundle for less than what we pay for Bitdefender.
The pricing is very reasonable.
However, their pricing is comparable to CrowdStrike.
 

Valuable Features

GravityZone Business Security offers excellent threat detection, easy management, effective updates, and superior technical support and reporting features.
Trend Micro Smart Protection offers robust security features, praised for integration, user-friendliness, scalability, and reliable threat prevention capabilities.
The threat detection capability is outstanding with no issues at all.
It allows us to dive deeper into malicious activities whether it's phishing or anything like that, and it has really been very helpful.
GravityZone is very light on PCs and offers excellent threat detection capabilities, notably through its anti-malware and anti-virus features.
The most effective features of Trend Micro Smart Protection are its antivirus and malware capabilities.
 

Categories and Ranking

GravityZone Business Security
Ranking in Endpoint Protection Platform (EPP)
34th
Average Rating
8.6
Reviews Sentiment
6.8
Number of Reviews
16
Ranking in other categories
No ranking in other categories
Trend Micro Smart Protection
Ranking in Endpoint Protection Platform (EPP)
32nd
Average Rating
8.0
Reviews Sentiment
7.7
Number of Reviews
43
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of April 2025, in the Endpoint Protection Platform (EPP) category, the mindshare of GravityZone Business Security is 1.6%, up from 0.6% compared to the previous year. The mindshare of Trend Micro Smart Protection is 0.6%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Endpoint Protection Platform (EPP)
 

Featured Reviews

Wesam Qashou - PeerSpot reviewer
Achieving nearly complete protection with reliable configuration management and effective technical support
The most valuable features of GravityZone Business Security are its anti-malware and anti-virus capabilities. The firewall policies are considered very powerful, and it prevents many malicious issues. The solution has its own definitions for viruses or malware, providing timely detection updates. Additionally, their technical support is very effective, with knowledgeable engineers handling cases efficiently.
Amey Darekar - PeerSpot reviewer
Offers centralized security management and flexibility
The improvements required in the product depend on how it is used, meaning it can be used for endpoint security or email and collaboration security. The web gateway is used along with anti-malware, advanced protection, URL filtering, application control, and data protection. I don't have any improvements to suggest in the tool as of now, and not at least for now, as per my security assessment. There are certain concerns with the product's stability, so it is an area where improvements are required.
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Top Industries

By visitors reading reviews
Computer Software Company
20%
Comms Service Provider
14%
Government
7%
Financial Services Firm
7%
Computer Software Company
15%
Manufacturing Company
12%
Government
8%
Financial Services Firm
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Bitdefender GravityZone Elite?
The product provides endpoint visibility and portal updates, which are very helpful.
What needs improvement with Bitdefender GravityZone Elite?
The main issue with Bitdefender is the UI and console. It's not designed with current standards; it's not HTML5 and doesn't work well for navigation, making it a little clunky.
What is your primary use case for Bitdefender GravityZone Elite?
GravityZone Business Security is an important part of our security stack. It allows us to dive deeper into malicious activities whether it's phishing or anything like that.
What do you like most about Trend Micro Smart Protection?
The tool offers centralized security management. The tool's deployment is flexible.
What is your experience regarding pricing and costs for Trend Micro Smart Protection?
I'm not involved in licensing, so I have no idea of the cost. However, their pricing is comparable to CrowdStrike. None of these solutions are cheap.
What needs improvement with Trend Micro Smart Protection?
The dashboard could be easier to manage. We've experienced compatibility issues with Windows endpoint protection. More support for malware and botnets would be beneficial.
 

Also Known As

GravityZone Elite
Trend Micro Smart Protection Complete
 

Overview

 

Sample Customers

Archdiocese, Northstar, SeSa, W&W Informatik, Yamaha Motor Europe
Atma Jaya Catholic University of Indonesia, Blekinge County Council, Bulgarian American Credit Bank, Cancer Research UK, Delacour, Evalueserve, Gulftainer, Hiroshima Red Cross Hospital & Atomic-bomb Survivors Hospital, Mazda Motor Logistics Europe, MEDHOST, Nikigolf, Ochsner Health System, SIAX Computing Solutions, Tegen
Find out what your peers are saying about GravityZone Business Security vs. Trend Micro Smart Protection and other solutions. Updated: April 2025.
847,646 professionals have used our research since 2012.