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IBM InfoSphere Optim Test Data Management (TDM) vs Informatica Intelligent Data Management Cloud (IDMC) comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM InfoSphere Optim Test D...
Ranking in Test Data Management
5th
Average Rating
8.0
Reviews Sentiment
6.9
Number of Reviews
15
Ranking in other categories
No ranking in other categories
Informatica Intelligent Dat...
Ranking in Test Data Management
3rd
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
186
Ranking in other categories
Data Integration (4th), Data Quality (1st), Business Process Management (BPM) (10th), Business-to-Business Middleware (6th), API Management (7th), Cloud Data Integration (3rd), Data Governance (2nd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (2nd), Data Masking (1st), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)
 

Mindshare comparison

As of September 2025, in the Test Data Management category, the mindshare of IBM InfoSphere Optim Test Data Management (TDM) is 8.0%, down from 9.2% compared to the previous year. The mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 4.9%, up from 4.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Test Data Management Market Share Distribution
ProductMarket Share (%)
Informatica Intelligent Data Management Cloud (IDMC)4.9%
IBM InfoSphere Optim Test Data Management (TDM)8.0%
Other87.1%
Test Data Management
 

Featured Reviews

Ajai Lal - PeerSpot reviewer
Supports both legacy and non-legacy systems
The solution's initial setup is neither complex nor too easy. Around six or seven people, including database administrators, were involved in the solution's deployment. On a scale from one to ten, where one is difficult and ten is easy, I rate the solution's initial setup a four to five out of ten.
SaurabhGaonshindhe - PeerSpot reviewer
Modular structure and AI features stream new reporting processes
One of my clients has a requirement; they want to integrate metadata into the process, which means, for example, if I just want to implement a new field into my database, that field needs to be reflected throughout, let's say, 200 mappings. This highlights the need for a data-driven approach. My experience with technical support from Informatica is quite interesting; I would rate it as nine out of ten for Informatica PowerCenter kind of products or the Informatica integration products, because my team can do some hands-on using their free licenses or one-month kind of products. However, for products Master Data Management or related to MDM or Data Governance, there is no way by which we can directly practice, and my team struggles at that point.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The platform's ability to generate metrics is the most valuable feature for data management. It is a user-friendly and easy-to-use tool."
"Data masking features are the most valuable, as non-production environments are used by diverse parties and data privacy has to be guaranteed."
"The solution can be used on both legacy and non-legacy systems."
"I like the features compared to other tools. This tool is more flexible to use than other tools like an Oracle product or SAP product. I think IBM tools are more flexible, and this tool is also a good product."
"Informatica Data Quality is a product that is worth the money."
"The most valuable features are data quality, data integrate transformations, match-merge, and a few MDM solutions we build into data quality transformation."
"The valuable feature is metadata management. If you want to trace sensitive data, you can auto-classify them. You can search for sensitive information through EDC. Using Discovery, you can identify if there is any type of data set."
"Multifeatured and easily scalable data catalog, with good data domain discovery and data profiling features."
"The user interface is flexible and the visibility of the data flow is amazing."
"We've used the solution for quite some time, so in our organization, the product is pretty mature."
"The application integration will give you more flexibility when dealing with APIs."
"The product seems stable enough."
 

Cons

"I would like to be able to combine different masking functions on the same column map, making more complex masking without the need of writing an Lua procedure."
"TDM's efficiency in terms of generating reports needs improvement. It could work faster."
"I think it could be more secure. I don't have experience with the security aspects concerning PII data, but I think it can still be streamlined a little more. It could also have some more features, and the initial setup could be more straightforward."
"Its look and feel needs improvement. It has a lousy look and feel. Informatica PIM is designed specifically for the retail industry. They need to make sure that it is also applicable to all the other industries and verticals."
"I need to have some insight into the tool's cloud capabilities."
"Though EDC has maximum coverage, a few things were not available to scan, but I think EDC is evolving to address this issue."
"There may be some types of limitations with the performance."
"Informatica MDM could be improved by adding drag and drop options, business data insights, and visualization reporting."
"The tool should provide a unified user interface to manage the data objects."
"The tool's performance is an area that should be given further consideration."
"The product isn't mature enough to provide suitable connectors to various data engines."
 

Pricing and Cost Advice

"We purchase TDM's yearly license."
"You have to pay yearly for the license, which comes at a reduced cost. The monthly payment option for a shorter project duration is also good."
"It is cost effective and an easily accessible tool."
"Informatica MDM's price could be lower."
"The price of Informatica Cloud Data Integration could be reduced."
"There is no doubt that it is very expensive, but the brand value comes at a cost. Other MDM solutions in the market that haven't proven themselves like Informatica are also pretty expensive. We need to understand that MDM itself is very expensive to implement. So, Informatica is also pretty expensive. I would rate it a two out of five for being pretty expensive."
"I rate the product's price a seven on a scale of one to ten, where one is the cheapest and ten is the most expensive. The product is a bit expensive."
"We got a 50% discount."
"I'm not sure about the most recent pricing trends, but I don't believe it's significantly different from PowerCenter. I believe it is nearly the same."
"Pricing is determined by the number of licensed users as well as the number of Core CPUs."
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Top Industries

By visitors reading reviews
Financial Services Firm
20%
Insurance Company
16%
Educational Organization
10%
Computer Software Company
10%
Financial Services Firm
16%
Computer Software Company
10%
Manufacturing Company
10%
Insurance Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business1
Midsize Enterprise1
Large Enterprise14
By reviewers
Company SizeCount
Small Business42
Midsize Enterprise24
Large Enterprise134
 

Questions from the Community

What do you like most about IBM InfoSphere Optim Test Data Management (TDM)?
The platform's ability to generate metrics is the most valuable feature for data management. It is a user-friendly and easy-to-use tool.
What needs improvement with IBM InfoSphere Optim Test Data Management (TDM)?
TDM's efficiency in terms of generating reports needs improvement. It could work faster.
How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
 

Also Known As

IBM Optim Test Data Management, Optim Test Data Management, IBM InfoSphere Optim Test Data Management
ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
 

Overview

 

Sample Customers

Dignity Health
The Travel Company, Carbonite
Find out what your peers are saying about IBM InfoSphere Optim Test Data Management (TDM) vs. Informatica Intelligent Data Management Cloud (IDMC) and other solutions. Updated: July 2025.
867,676 professionals have used our research since 2012.