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IBM InfoSphere Optim Test Data Management (TDM) vs Informatica Intelligent Data Management Cloud (IDMC) comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 11, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM InfoSphere Optim Test D...
Ranking in Test Data Management
5th
Average Rating
8.0
Reviews Sentiment
6.9
Number of Reviews
15
Ranking in other categories
No ranking in other categories
Informatica Intelligent Dat...
Ranking in Test Data Management
3rd
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
214
Ranking in other categories
Data Integration (2nd), Data Quality (1st), Business Process Management (BPM) (6th), Business-to-Business Middleware (2nd), API Management (6th), Cloud Data Integration (3rd), Data Governance (3rd), Cloud Master Data Management (MDM) (1st), Data Management Platforms (DMP) (2nd), Data Masking (2nd), Metadata Management (2nd), Integration Platform as a Service (iPaaS) (3rd), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd), AI Data Analysis (1st)
 

Mindshare comparison

As of February 2026, in the Test Data Management category, the mindshare of IBM InfoSphere Optim Test Data Management (TDM) is 6.6%, down from 8.6% compared to the previous year. The mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 6.0%, up from 5.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Test Data Management Market Share Distribution
ProductMarket Share (%)
Informatica Intelligent Data Management Cloud (IDMC)6.0%
IBM InfoSphere Optim Test Data Management (TDM)6.6%
Other87.4%
Test Data Management
 

Featured Reviews

SD
Sr. HR Execuitve - Employee Relations at HGS - Hinduja Global Solutions
User-friendly platform with valuable data management features
The initial setup could be complicated for a new user. However, the process is straightforward for our team. We installed the product on our system and later received assistance from the support team. We initially faced challenges following the instructions outlined in the provided Excel sheet, specifically related to the configuration steps. Despite adhering to the documented test-type instructions, we encountered difficulties, resulting in a delay. Subsequently, we overcame these issues with the tech support team's assistance, ultimately completing the installation within an hour.
Divya-Raj - PeerSpot reviewer
Sr. Consultant cum Assistant Manager & Offshore Lead at Deloitte
Handles large data volumes effectively and offers competitive pricing
There is a lot of improvement required, as we still face some cache issues most of the time, which is a challenge that we expect to see resolved in the future. Additionally, there is some limitation when we are working with a tool, especially regarding In and Out parameters, and I feel that this aspect should be improved going ahead. We face issues with the API side, as Cloud Application Integration cannot handle large volumes; according to the API page, there is a limitation of 500 records or 500 MB. The AI integrated into the Informatica Intelligent Cloud Services solution is called Application Integration, where we still face challenges when dealing with huge volumes, as previously explained.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Data masking features are the most valuable, as non-production environments are used by diverse parties and data privacy has to be guaranteed."
"The platform's ability to generate metrics is the most valuable feature for data management. It is a user-friendly and easy-to-use tool."
"I like the features compared to other tools. This tool is more flexible to use than other tools like an Oracle product or SAP product. I think IBM tools are more flexible, and this tool is also a good product."
"The solution can be used on both legacy and non-legacy systems."
"MDM is very stable - it can handle millions of hits daily and still run 24/7."
"Replication allows us to fully replicate all objects from Shop Floor Data Collection (SFDC) to in-house/on-premises database in one job."
"I definitely would recommend the Informatica solution to other people."
"The solution's technical support is pretty good, especially since the turnaround time is good."
"The solution has the best feature for parameterization."
"The most valuable feature of Informatica Cloud Data Integration is Pushback. You are able to push the data to the solution itself, and it can handle the queries. It helps us a lot. With other tools, the burden is kept on the server."
"It's helpful in integration, and it can be moved around in SharePoint. So, from the SharePoint View, data integration and reporting, it help a lot in that way."
"The data quality component is very good."
 

Cons

"TDM's efficiency in terms of generating reports needs improvement. It could work faster."
"I think it could be more secure. I don't have experience with the security aspects concerning PII data, but I think it can still be streamlined a little more. It could also have some more features, and the initial setup could be more straightforward."
"I would like to be able to combine different masking functions on the same column map, making more complex masking without the need of writing an Lua procedure."
"If I compare it with other MDM solutions in the market, one thing that can definitely be improved is automation to help with the configuration. Currently, when we are creating any staging of base object tables, all the columns have to be configured manually in the Informatica Hub Console. A lot of tables and different kinds of business columns have to be configured manually. There should be an automated process for this, especially in the Dev environment. When people are creating tables and columns from scratch, if there is a backend automated process for that, it would be really helpful. In Stibo, a similar feature is there wherein you can tag attributes to certain objects. It would be helpful if Informatica also provides a similar option. It would reduce the manual effort. It could be that such a feature is already there, but I am not aware of it."
"Informatica Axon needs more integration connectors so that it can connect to systems and different kinds of datasets."
"The integration with other data management tools can be enhanced. For instance, there is no integration with tools like Collibra or Hubview."
"The cloud version of the Informatica, it's a very substandard product. They might say it's enterprise-ready but it's not at all ready. They need to add more features, such as improved data replication features. If you look at other tools, such as Matillion they are now cloud-native and flexible. Additionally, Informatica Cloud Data Integration should have a good migration strategy from Informatica PowerCenter to Informatica Cloud Data Integration."
"The configuration process is pretty lengthy and challenging and could be made easier to understand."
"Data integration should be improved."
"The product interface could be improved to be more intuitive."
"It needs to be a little more intuitive but it’s really not bad."
 

Pricing and Cost Advice

"We purchase TDM's yearly license."
"You have to pay yearly for the license, which comes at a reduced cost. The monthly payment option for a shorter project duration is also good."
"The solution is very expensive."
"The product is not very pocket-friendly for small and medium-sized businesses, and it is understandable because of the kind of features the tool gives."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing nine and a half out of ten."
"The platform has a premium cost. I rate the pricing as seven out of ten."
"Informatica MDM recently changed its pricing model. It's usage-based but I don't have much insight into the current pricing."
"I rate the product's pricing a seven on a scale of one to ten, where one is the lowest price and ten is the highest price."
"So, there are plans for licensing. There are subscription-based and usage-based licenses. Also, there are licenses for exceptional analytics, etc. In short, there are different models of licensing for every enterprise."
"The pricing structure is good, but having to pay for extra drivers to be used in an ICS environment makes me a little nervous."
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Top Industries

By visitors reading reviews
Financial Services Firm
16%
Computer Software Company
15%
Insurance Company
11%
Manufacturing Company
8%
Financial Services Firm
14%
Manufacturing Company
10%
Computer Software Company
8%
Retailer
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business1
Midsize Enterprise1
Large Enterprise14
By reviewers
Company SizeCount
Small Business51
Midsize Enterprise27
Large Enterprise153
 

Questions from the Community

What do you like most about IBM InfoSphere Optim Test Data Management (TDM)?
The platform's ability to generate metrics is the most valuable feature for data management. It is a user-friendly and easy-to-use tool.
What needs improvement with IBM InfoSphere Optim Test Data Management (TDM)?
TDM's efficiency in terms of generating reports needs improvement. It could work faster.
How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
 

Also Known As

IBM Optim Test Data Management, Optim Test Data Management, IBM InfoSphere Optim Test Data Management
ActiveVOS, Active Endpoints, Address Verification, Persistent Data Masking
 

Overview

 

Sample Customers

Dignity Health
The Travel Company, Carbonite
Find out what your peers are saying about IBM InfoSphere Optim Test Data Management (TDM) vs. Informatica Intelligent Data Management Cloud (IDMC) and other solutions. Updated: December 2025.
881,565 professionals have used our research since 2012.