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IBM MaaS360 vs IBM MobileFirst comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
338
Ranking in other categories
Configuration Management (2nd), Remote Access (2nd), Enterprise Mobility Management (EMM) (1st), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
IBM MaaS360
Average Rating
7.8
Reviews Sentiment
7.2
Number of Reviews
36
Ranking in other categories
Enterprise Mobility Management (EMM) (12th), Unified Endpoint Management (UEM) (6th)
IBM MobileFirst
Average Rating
8.4
Reviews Sentiment
7.4
Number of Reviews
3
Ranking in other categories
Mobile App Platforms (5th), Mobile Development Platforms (14th)
 

Mindshare comparison

Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
IBM MaaS3606.5%
Microsoft Intune25.5%
Workspace ONE UEM11.0%
Other57.0%
Enterprise Mobility Management (EMM)
Mobile App Platforms Mindshare Distribution
ProductMindshare (%)
IBM MobileFirst6.9%
Android SDK8.1%
Temenos Quantum7.9%
Other77.1%
Mobile App Platforms
 

Featured Reviews

AkashKamble - PeerSpot reviewer
Sr MacOS specialist engineer at Cyber24
Enables management of multiple operating systems with a single license
The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.
reviewer2173776 - PeerSpot reviewer
President at a wholesaler/distributor with 11-50 employees
Bulk phone setup has become more efficient while content distribution remains manageable
The main benefit of IBM MaaS360 is phone control and rollout. I acquired it because I was onboarding 15 new people, and it was more efficient to manage 15 phones from a computer than to handle each phone individually. I was able to manage what apps people were downloading with IBM MaaS360, ensuring they had what they needed. I could monitor their downloads and remove applications if necessary.
MT
Senior Solutions Architect at a tech services company with 201-500 employees
Streamlines development of hybrid applications, and has ability to integrate device-native code
It was a cakewalk for us to develop mobile apps for three different platforms using IBM MobileFirst. Since it was a consumer application built for large-scale events, it was very crucial for us to manage application compatibility with all sort of devices. With MobielFirst, we could actually achieve this with very little trouble. With help of this product, we have been able to develop mobile applications without having complete knowledge of each mobile OS's native programming. App development, delivery, and code management have been very efficient using this product.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We have not experienced any bugs or glitches with this solution."
"I am easily able to manage devices and assets, especially laptops and desktops."
"From my perspective, I appreciate the scalability in Microsoft Intune and the portal management, which is extremely intuitive and very simple to use."
"Microsoft Intune's autopilot has been nice to have."
"The interface is user-friendly, and the reporting tool works in real-time."
"As an IT administrator, I appreciate Intune's ability to implement granular device-level policies for our organization's employees."
"We already use a lot of Microsoft products in our company, and therefore, it made sense to also use this product."
"Fortunately, now everything is streamlined into a single, unified platform."
"MaaS can force people to lock their phones. Not everyone likes having a PIN and other security features on their phones, but this sets a requirement that you can't get your emails unless you have a PIN on your phone. That was a good feature, and we were able to easily increase the PIN from four digits to six digits. Overall, it was pretty user-friendly."
"The most important aspect of the solution is the fact that the platform is unified, and that it covers all the mobility services - that includes not only the MDM components or services."
"Mobile Device Management, Secure Productivity Suite, and document management are valuable features."
"Mobile Device Configuration with policy applying: This significantly reduces time of device configuration."
"The most valuable features of IBM MaaS360 are encryption and mobile design."
"MaaS360 is a pretty robust product that is available for use in the enterprise world, and from the stability point of view, we have not faced any challenges."
"The most valuable feature is the fact that we can find a lost device or shut the device down and wipe it is good for HIPAA."
"Maas360 uses distribution groups to deploy apps, which makes it a bit easier than, for example, Intune."
"With help of this product, we have been able to develop mobile applications without having complete knowledge of each mobile OS's native programming technology. App development, delivery, and code management have been very efficient using this product."
"One of the most valuable features is that we are using the IBM MobileFirst, which is actually providing a gateway to all the mobile resources either for the employees or for the consumers."
"With help of this product, we have been able to develop mobile applications without having complete knowledge of each mobile OS's native programming technology, and app development, delivery, and code management have been very efficient using this product."
"I like Its capability for developing hybrid applications, with an ability to integrate device-native code as well"
"We use it as a secure proxy server for a mobile app using public internet as well as for its mobile app support features."
"IBM MobileFirst has one of the most feature-rich admin panels."
 

Cons

"I find the price for Microsoft Intune too high, which represents an area for improvement in Microsoft's pricing model."
"There can be more logs. I do not have any other requirements."
"The configuration could be better by consolidating options and making it simpler."
"It's only good for a Microsoft environment."
"Intune could be improved by expanding its third-party patching capabilities for a more comprehensive solution."
"Microsoft Intune lacks live location tracking capabilities."
"It needs incorporation of Knox, ZeroTouch, etc."
"Microsoft Intune is currently overpriced."
"MaaS360 definitely caters to a few of the requirements, but when someone is going for a solution, all the features are not available in MaaS360."
"Sometimes IBM MaaS360 seems buggy...The solution's technical support team is sometimes slow to respond and not competent enough."
"However, if it is purely through IBM, the service is definitely lacking."
"Sometimes I would like to have local support because a company that provides 24/7 support means that the technical support staff are not always fluent English speakers."
"When we have MaaS360 installed on smartphones, it consumes the battery of the device at a much faster pace. This is one of the areas of improvement that I would like to highlight. We have also observed that in the contact list, a lot of duplication is happening. A single contact is duplicated three or four times, which also consumes more memory resources. If they can work on improving it for these aspects, it will have a more positive impact not only on the way the application is being consumed by the user but also on user satisfaction. A lot of new features are being deployed or rolled out by companies that are competitors of IBM MaaS360. IBM will have to ensure that all those features are on board so that we have a complete suite of features in the platform, rather than deploying multiple diverse solutions to cater to the requirements of our customers."
"It's difficult for someone like me to set up a phone that doesn't require a SIM card, like Apple's new phones."
"The product needs to improve tech support."
"IBM MaaS360 needs to have stronger points when it comes to the area of BYOD."
"There are issues with push notifications, especially for Windows mobile apps. JSONStore also crashes abruptly at times."
"There are issues with push notifications, especially for Windows mobile apps. JSONStore also crashes abruptly at times."
"I would like to see improved support for native device functions."
 

Pricing and Cost Advice

"It's monthly for us, but it's built into the license cost that we pay our IT each month. It's maybe 129 Kroner per head, which translates to £10. There are some additional costs. Our IT had to set up and configure their own server, so there is an extra cost for that, but I'm not sure what that costs."
"The cost of the license and the features are justified for myself as a technical person."
"With our standard E5 agreement with Microsoft, there have been no pricing concerns. Introductory professional services, like a fast-track service, were included with our E5 membership, and there have been no additional costs."
"This cost is approximately $30 USD per user per month."
"While I can't provide insights from a business perspective, it's worth noting that the pricing may differ significantly, and the discount we received might not be reflective of standard business rates."
"Intune is included in the Microsoft 365 licensing package that we have."
"It's a bit expensive from a licensing perspective, especially as we look to have organizations with tenants across the globe."
"Intune comes with the licensing that is common for large organizations. However, Microsoft has recently released many add-ons that are very expensive, especially for large organizations or corporations."
"MaaS360 is priced at a balance. It is not as expensive as AirWatch or Jamf and is not a cheap solution like a few of the local products."
"I feel the pricing to be very high."
"I rate IBM MaaS360's pricing a six out of ten."
"Price is something for which we are always under pressure. If we have to look at the MaaS deployment, the price definitely has to come down. This is clearly one of the areas that we will have to work on, not only as a provider to our customers but also as a consumer of this service."
"​It requires zero investment in infrastructure since it is 100% cloud.​"
"There are other solutions cheaper than IBM MaaS360, such as Microsoft Intune."
"IBM products are expensive compared to the tools offered by its competitors. IBM MaaS360 is an expensive tool."
"I rate IBM MaaS360’s pricing a six out of ten."
"Cost depends upon various factors. Size of the overall application and product usage matter a lot. For an enterprise-grade application, this certainly comes out as an economical solution. However, for small-scale applications, it can turn out to be on the higher side."
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Manufacturing Company
9%
Computer Software Company
9%
Government
8%
Manufacturing Company
11%
Computer Software Company
11%
Government
9%
University
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business126
Midsize Enterprise55
Large Enterprise168
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise7
Large Enterprise12
No data available
 

Questions from the Community

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What is your experience regarding pricing and costs for IBM MaaS360?
The pricing and licensing experience with IBM MaaS360 was satisfactory and not expensive.
What needs improvement with IBM MaaS360?
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Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Fiberlink MaaS360, MaaS360
MobileFirst, Worklight
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
Bancroft, Garuda Indonesia
UniCredit Business Integrated Solutions, Gruppo Unipol, Raymond James Financial, Toshiba GCS, CST, ABK-Systeme GmbH, BNP Paribas
Find out what your peers are saying about Microsoft, Omnissa, ManageEngine and others in Enterprise Mobility Management (EMM). Updated: March 2026.
886,468 professionals have used our research since 2012.