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IBM MaaS360 vs IBM MobileFirst comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
319
Ranking in other categories
Configuration Management (2nd), Remote Access (2nd), Enterprise Mobility Management (EMM) (1st), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
IBM MaaS360
Average Rating
7.8
Reviews Sentiment
7.2
Number of Reviews
36
Ranking in other categories
Enterprise Mobility Management (EMM) (13th), Unified Endpoint Management (UEM) (6th)
IBM MobileFirst
Average Rating
8.4
Reviews Sentiment
7.4
Number of Reviews
3
Ranking in other categories
Mobile App Platforms (6th), Mobile Development Platforms (14th)
 

Mindshare comparison

Enterprise Mobility Management (EMM) Market Share Distribution
ProductMarket Share (%)
IBM MaaS3606.1%
Microsoft Intune28.3%
Workspace ONE UEM11.3%
Other54.3%
Enterprise Mobility Management (EMM)
Mobile App Platforms Market Share Distribution
ProductMarket Share (%)
IBM MobileFirst6.5%
Android SDK10.1%
SAP Mobile Platform7.2%
Other76.2%
Mobile App Platforms
 

Featured Reviews

AkashKamble - PeerSpot reviewer
Sr MacOS specialist engineer at Cyber24
Enables management of multiple operating systems with a single license
The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.
reviewer2173776 - PeerSpot reviewer
President at a wholesaler/distributor with 11-50 employees
Bulk phone setup has become more efficient while content distribution remains manageable
The main benefit of IBM MaaS360 is phone control and rollout. I acquired it because I was onboarding 15 new people, and it was more efficient to manage 15 phones from a computer than to handle each phone individually. I was able to manage what apps people were downloading with IBM MaaS360, ensuring they had what they needed. I could monitor their downloads and remove applications if necessary.
MT
Senior Solutions Architect at a tech services company with 201-500 employees
Streamlines development of hybrid applications, and has ability to integrate device-native code
It was a cakewalk for us to develop mobile apps for three different platforms using IBM MobileFirst. Since it was a consumer application built for large-scale events, it was very crucial for us to manage application compatibility with all sort of devices. With MobielFirst, we could actually achieve this with very little trouble. With help of this product, we have been able to develop mobile applications without having complete knowledge of each mobile OS's native programming. App development, delivery, and code management have been very efficient using this product.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Intune is flexible. If you want to move a device that was previously on-prem, we can bring it to the cloud and apply all the policies. This is helpful for even those organizations that were on-prem and not on the cloud. They can also come and use these features, which are pretty cool and would be handy to protect the data and manage the devices as well."
"The main value of Microsoft Intune is better asset management from a security perspective, ensuring that the security baseline is enforced on all devices, including mobile devices."
"I appreciate Intune's autopilot feature, which allows us to enroll devices and install applications to meet corporate requirements seamlessly."
"I like Intune's ability to install software to a device remotely and push policy through the Azure portal."
"The navigation, the keys, and the settings are easy to find. It is easy to understand."
"The user experience is good; we could work and deploy many controls through Microsoft Intune."
"Intune is effective because of the configuration management and endpoint security it provides. The graphical interface makes it easier to configure and deploy devices."
"I would rate the stability of Microsoft Intune nine out of ten."
"Asset management is the most valuable feature and integral for device inventory."
"Remote enablement feature and access to internal resources on the VPN."
"Mobile Device Configuration with policy applying: This significantly reduces time of device configuration."
"The most valuable feature is that it's comprehensive - it covers mobile devices and laptops in one package."
"It is a stable solution that functions twenty-four hours and seven days a week."
"I like the way mobile device management works in terms of how the data is segregated, as well as the office and personal data."
"We've found the scalability to be very good."
"The most valuable feature is the fact that we can find a lost device or shut the device down and wipe it is good for HIPAA."
"I like Its capability for developing hybrid applications, with an ability to integrate device-native code as well"
"IBM MobileFirst has one of the most feature-rich admin panels."
"With help of this product, we have been able to develop mobile applications without having complete knowledge of each mobile OS's native programming technology. App development, delivery, and code management have been very efficient using this product."
 

Cons

"The interface is not as modern as some competitors in terms of single pane of glass visibility across the entire landscape. It has a very Azure vibe and may not be as graphically appealing as other products."
"Applying security recommendations can be difficult in Microsoft Intune. Sometimes, they give you recommendations, but you need a different server to manage the pieces, or you have to go to each device individually. However, it has been improving. Before, there were certain policies you could not implement directly in Intune, but now I see progress. I would like to see more improvement in policy management, similar to how we used group policies on-premises."
"In an upcoming release, I would like to see some kind of analytics report."
"The reporting functionality of Microsoft Intune is limited compared to Microsoft System Center, which offers many more reporting options."
"I would like to see Intune improve its handling of hybrid domain joins. We continue to experience issues with machines losing their hybrid domain join status."
"Policy and app deployment should be faster, as it currently takes between minutes to hours to apply, with an average of one hour."
"No option to do end-to-en macOS management. Slow implementation of policies."
"However, due to access limitations, we are unable to deploy certain security features on end-user devices."
"We opted to go with Microsoft Intune because it just seemed to be a more mature and comprehensive enterprise solution, whereas IBM MaaS360 didn't seem to have the necessary breadth to manage all of our equipment. Along with laptops, I've had some BYODs. IBM MaaS360 just didn't seem as mature in our assessment."
"IBM MaaS360 can improve the location reporter. There is a 15-minute delay and this does not allow for any usefulness."
"Configuring policies is difficult in IBM MaaS360. It also needs to improve usability."
"User interface is basic and not very intuitive."
"The UI has room for improvement."
"The look needs to be updated and it could be simpler to use."
"It's difficult for someone like me to set up a phone that doesn't require a SIM card, like Apple's new phones."
"IBM MaaS360 needs to have stronger points when it comes to the area of BYOD."
"I would like to see improved support for native device functions."
"There are issues with push notifications, especially for Windows mobile apps. JSONStore also crashes abruptly at times."
 

Pricing and Cost Advice

"The licensing is on a yearly basis."
"Microsoft Intune is moderately priced. There is a monthly license required to use the solution and it is approximately eight dollars per month."
"The overall pricing of Microsoft Intune is good for companies that have big IT budgets, 3,000 or more users and devices."
"Microsoft Intune is included in the E5 license at no additional cost."
"While I don't have access to high-level financial information, I believe we have achieved lower costs with this implementation."
"Microsoft offers some licensing where it's included at no extra cost when customers are already using the licenses. In such a case, it's a really good value. If you have to buy the licensing for it, it's probably on par with other solutions. It isn't substantially more or less expensive. The great thing is that it is included in some of Microsoft's licensed packages. So, some customers don't have to spend additional money for it. Typically, most providers that support Intune do charge a management fee of some sort or some fee. Certainly, we're no exception."
"It is not expensive."
"The clients pay for a license and each can have a different type of license, such as an E3 or E5."
"IBM MaaS360 is cheaper compared to other alternatives. Others are at least three to six times costlier."
"The solution is cost-effective."
"​It requires zero investment in infrastructure since it is 100% cloud.​"
"The solution is expensive."
"MaaS360 is priced at a balance. It is not as expensive as AirWatch or Jamf and is not a cheap solution like a few of the local products."
"I rate IBM MaaS360's pricing a six out of ten."
"I rate IBM MaaS360’s pricing a six out of ten."
"There are other solutions cheaper than IBM MaaS360, such as Microsoft Intune."
"Cost depends upon various factors. Size of the overall application and product usage matter a lot. For an enterprise-grade application, this certainly comes out as an economical solution. However, for small-scale applications, it can turn out to be on the higher side."
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Top Industries

By visitors reading reviews
Computer Software Company
10%
Manufacturing Company
10%
Financial Services Firm
10%
Government
8%
Manufacturing Company
11%
Computer Software Company
11%
Government
9%
University
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business122
Midsize Enterprise48
Large Enterprise160
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise7
Large Enterprise12
No data available
 

Questions from the Community

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Microsoft Intune vs IBM MaaS360 - which to choose?
Our organization researched both Microsoft Intune and IBM MaaS360 when considering the type of endpoint security tool...
What do you like most about IBM MaaS360?
We introduced the product as part of the SOC-2 requirement. The tool's most valuable features include keeping the ope...
What is your experience regarding pricing and costs for IBM MaaS360?
The pricing and licensing experience with IBM MaaS360 was satisfactory and not expensive.
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Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Fiberlink MaaS360, MaaS360
MobileFirst, Worklight
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
Bancroft, Garuda Indonesia
UniCredit Business Integrated Solutions, Gruppo Unipol, Raymond James Financial, Toshiba GCS, CST, ABK-Systeme GmbH, BNP Paribas
Find out what your peers are saying about Microsoft, Omnissa, ManageEngine and others in Enterprise Mobility Management (EMM). Updated: February 2026.
882,594 professionals have used our research since 2012.