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IBM MaaS360 vs IBM MobileFirst comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
335
Ranking in other categories
Configuration Management (2nd), Remote Access (2nd), Enterprise Mobility Management (EMM) (1st), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
IBM MaaS360
Average Rating
7.8
Reviews Sentiment
7.2
Number of Reviews
36
Ranking in other categories
Enterprise Mobility Management (EMM) (12th), Unified Endpoint Management (UEM) (5th)
IBM MobileFirst
Average Rating
8.4
Reviews Sentiment
7.4
Number of Reviews
3
Ranking in other categories
Mobile App Platforms (6th), Mobile Development Platforms (14th)
 

Mindshare comparison

Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
IBM MaaS3606.5%
Microsoft Intune27.5%
Workspace ONE UEM11.4%
Other54.6%
Enterprise Mobility Management (EMM)
Mobile App Platforms Mindshare Distribution
ProductMindshare (%)
IBM MobileFirst7.0%
Android SDK9.9%
Temenos Quantum7.7%
Other75.4%
Mobile App Platforms
 

Featured Reviews

AkashKamble - PeerSpot reviewer
Sr MacOS specialist engineer at Cyber24
Enables management of multiple operating systems with a single license
The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.
reviewer2173776 - PeerSpot reviewer
President at a wholesaler/distributor with 11-50 employees
Bulk phone setup has become more efficient while content distribution remains manageable
The main benefit of IBM MaaS360 is phone control and rollout. I acquired it because I was onboarding 15 new people, and it was more efficient to manage 15 phones from a computer than to handle each phone individually. I was able to manage what apps people were downloading with IBM MaaS360, ensuring they had what they needed. I could monitor their downloads and remove applications if necessary.
MT
Senior Solutions Architect at a tech services company with 201-500 employees
Streamlines development of hybrid applications, and has ability to integrate device-native code
It was a cakewalk for us to develop mobile apps for three different platforms using IBM MobileFirst. Since it was a consumer application built for large-scale events, it was very crucial for us to manage application compatibility with all sort of devices. With MobielFirst, we could actually achieve this with very little trouble. With help of this product, we have been able to develop mobile applications without having complete knowledge of each mobile OS's native programming. App development, delivery, and code management have been very efficient using this product.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The security features are most definitely valuable. If I have to give an example, the lockdown features that prevent employees from configuring anything or downloading company data are valuable. We get high-quality device protection, malware protection, and information protection at the same time."
"We are a remote company, and the product helps us manage the global endpoints. It helps us natively manage the endpoints in the cloud from anywhere."
"Remote control is the feature I like the most, as I can take control of devices so that we can work hands-on and create access with access restrictions."
"Microsoft Intune is a must and should be needed for this time, for this hybrid model period, and I highly recommend this product for employees, education institutions, or device management."
"The central administration con dashboard is very easy to use and provides very good oversight on all that needs to be monitored."
"Microsoft's cloud comes with a lot of extra features that are free of charge."
"There are so many features, but Windows Autopilot is one of the features that are very valuable for most customers."
"Previously, SCCM was used as an on-premise solution for clients, but now they are moving to Microsoft Intune as a cloud solution with better security and functions."
"It allows us to have an updated inventory of all the devices in real-time with the ability to add personalized information."
"The most valuable features are mobile device management and security (which allows you to quarantine infected devices)."
"The product’s most valuable feature is email, browser, and application security."
"The ability to send an iPad out to someone and have them auto-provision it when they are out in the field is fantastic. We don't have to have it all configured before we ship it. This is probably the biggest value add."
"The tool's most valuable features are application, distribution, and security. It helps to block user access."
"The most valuable feature is the fact that we can find a lost device or shut the device down and wipe it is good for HIPAA."
"The most valuable features of IBM MaaS360 are encryption and mobile design."
"MaaS360 helped us to have the console ready in less than 10 minutes and start enrolling devices immediately."
"We use it as a secure proxy server for a mobile app using public internet as well as for its mobile app support features."
"IBM MobileFirst has one of the most feature-rich admin panels."
"One of the most valuable features is that we are using the IBM MobileFirst, which is actually providing a gateway to all the mobile resources either for the employees or for the consumers."
"I like Its capability for developing hybrid applications, with an ability to integrate device-native code as well"
"With help of this product, we have been able to develop mobile applications without having complete knowledge of each mobile OS's native programming technology. App development, delivery, and code management have been very efficient using this product."
"With help of this product, we have been able to develop mobile applications without having complete knowledge of each mobile OS's native programming technology, and app development, delivery, and code management have been very efficient using this product."
 

Cons

"Almost every day during the initial deployment, I would chat with technical support for solutions. They did not give me a suitable solution to solve the false positive alarms."
"It would be better if they can reduce the cost of the license."
"When somebody has a customized application or their own company's application, we cannot deploy that application."
"Additional application deployment options e.g. MSI deployment with more complex parameters or additional side-by-side files, and non-MSI deployment options."
"The way the apps are getting deployed, the checkboxes for deleting previous versions are actually creating more conflicts than fixing problems."
"I know that their AI pieces are at the infancy stage, but allowing users to do more tagging for information would be an interesting thing because Intune also directly integrates with Azure. Because a lot of the devices are hosted with that, you also get a lot of tagging of user data and other things like that."
"Intune's areas for improvement revolve around security and certificate management."
"Since the devices are configured over the Internet, whatever policy we apply from the compliance portal does not reflect immediately on the endpoint."
"The interface is clunky and the layout is a bit outdated. Also, I don't think MaaS360 has as many features as Intune. It doesn't integrate with Office as seamlessly as Intune does, which isn't surprising, given that Intune and Office are Microsoft products."
"The UI has room for improvement."
"Its integration with Microsoft Teams could be better."
"Sometimes IBM MaaS360 seems buggy...The solution's technical support team is sometimes slow to respond and not competent enough."
"They should allow for the building of custom reports with graphics."
"IBM MaaS360 can improve the information provided for DLP control. Some of our customers would benefit from this."
"An area for improvement would be handshaking with Microsoft in terms of trying to get a DLP on Microsoft OS."
"It's difficult for someone like me to set up a phone that doesn't require a SIM card, like Apple's new phones."
"I would like to see improved support for native device functions."
"There are issues with push notifications, especially for Windows mobile apps. JSONStore also crashes abruptly at times."
"There are issues with push notifications, especially for Windows mobile apps. JSONStore also crashes abruptly at times."
 

Pricing and Cost Advice

"Its price is in the medium range. It is acceptable because you're paying for the features. I am not aware of any additional costs."
"Intune's pricing is competitive. For example, the license of Blackberry's Enterprise Mobility Suite was costly, but Intune is affordable. It is included as an additional feature when you buy security enhancements for your organization. For example, let's say I have fifty users in my organization and all of them are using Microsoft cloud services, like Teams, Office 365, and OneDrive."
"Most of our clients come to us with licensing already in place. On average, it costs $6 per device per month to add Intune to an Office 365 subscription, but I am not sure."
"It's affordable. It's cheaper if you have an Office 365, E5, or E3 subscription because everything is there."
"While I don't have access to high-level financial information, I believe we have achieved lower costs with this implementation."
"The product is relatively pricey, but considering its benefits, I'd say it's fair. The benefits outweigh the expensive licensing fees, especially for large organizations, but medium-sized and smaller businesses may be unable to afford it."
"Existing E5 license holders for M365, Intune, and Azure, receive a free license."
"We use Defender ATP and E5 licenses."
"I rate IBM MaaS360’s pricing a six out of ten."
"MaaS360 is priced at a balance. It is not as expensive as AirWatch or Jamf and is not a cheap solution like a few of the local products."
"I rate IBM MaaS360's pricing a six out of ten."
"There are other solutions cheaper than IBM MaaS360, such as Microsoft Intune."
"The solution is expensive."
"Price is something for which we are always under pressure. If we have to look at the MaaS deployment, the price definitely has to come down. This is clearly one of the areas that we will have to work on, not only as a provider to our customers but also as a consumer of this service."
"​It requires zero investment in infrastructure since it is 100% cloud.​"
"IBM products are a little pricey."
"Cost depends upon various factors. Size of the overall application and product usage matter a lot. For an enterprise-grade application, this certainly comes out as an economical solution. However, for small-scale applications, it can turn out to be on the higher side."
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Top Industries

By visitors reading reviews
Manufacturing Company
10%
Computer Software Company
10%
Financial Services Firm
9%
Government
8%
Manufacturing Company
11%
Computer Software Company
11%
Government
9%
University
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business124
Midsize Enterprise53
Large Enterprise167
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise7
Large Enterprise12
No data available
 

Questions from the Community

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What is your experience regarding pricing and costs for IBM MaaS360?
The pricing and licensing experience with IBM MaaS360 was satisfactory and not expensive.
What needs improvement with IBM MaaS360?
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Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Fiberlink MaaS360, MaaS360
MobileFirst, Worklight
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
Bancroft, Garuda Indonesia
UniCredit Business Integrated Solutions, Gruppo Unipol, Raymond James Financial, Toshiba GCS, CST, ABK-Systeme GmbH, BNP Paribas
Find out what your peers are saying about Microsoft, ManageEngine, JAMF and others in Enterprise Mobility Management (EMM). Updated: March 2026.
884,933 professionals have used our research since 2012.