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IBM MaaS360 vs IBM MobileFirst comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
342
Ranking in other categories
Configuration Management (2nd), Remote Access (2nd), Enterprise Mobility Management (EMM) (1st), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
IBM MaaS360
Average Rating
7.8
Reviews Sentiment
7.2
Number of Reviews
36
Ranking in other categories
Enterprise Mobility Management (EMM) (12th), Unified Endpoint Management (UEM) (6th)
IBM MobileFirst
Average Rating
8.4
Reviews Sentiment
7.4
Number of Reviews
3
Ranking in other categories
Mobile App Platforms (5th), Mobile Development Platforms (14th)
 

Mindshare comparison

Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
IBM MaaS3606.5%
Microsoft Intune25.5%
Workspace ONE UEM11.0%
Other57.0%
Enterprise Mobility Management (EMM)
Mobile App Platforms Mindshare Distribution
ProductMindshare (%)
IBM MobileFirst6.9%
Android SDK8.1%
Temenos Quantum7.9%
Other77.1%
Mobile App Platforms
 

Featured Reviews

Abhinandan Yadav - PeerSpot reviewer
Network Security Engineer at Arrow PC Network Pvt Ltd
Modern endpoint management has transformed onboarding and strengthened remote security controls
The features of Microsoft Intune are straightforward, including Windows Autopilot, zero-touch deployment, centralized device management, and conditional access security controls. Using zero-touch deployment and Windows Autopilot in Microsoft Intune has significantly improved my workflow and organization. New laptops are shipped directly to users with no IT handling needed, and there is no manual imaging or configuration required. These features have a real impact. They save hours of manual setup per device, reduce dependency on the IT team for basic provisioning, and ensure every system is configured consistently and securely. Microsoft Intune has positively impacted my organization by improving device management. Devices are managed from a single cloud console. It has reduced manual work for provisioning and configuration. It has faster onboarding using Autopilot. It has enhanced security posture through enforced compliance policies, encryption, antivirus, and password rules. Conditional access ensures only trusted devices can access resources. I have better support for remote users, as devices can be managed from anywhere with no dependency on office network or VPN for basic management. It has easy troubleshooting and policy updates.
reviewer2173776 - PeerSpot reviewer
President at a wholesaler/distributor with 11-50 employees
Bulk phone setup has become more efficient while content distribution remains manageable
The main benefit of IBM MaaS360 is phone control and rollout. I acquired it because I was onboarding 15 new people, and it was more efficient to manage 15 phones from a computer than to handle each phone individually. I was able to manage what apps people were downloading with IBM MaaS360, ensuring they had what they needed. I could monitor their downloads and remove applications if necessary.
MT
Senior Solutions Architect at a tech services company with 201-500 employees
Streamlines development of hybrid applications, and has ability to integrate device-native code
It was a cakewalk for us to develop mobile apps for three different platforms using IBM MobileFirst. Since it was a consumer application built for large-scale events, it was very crucial for us to manage application compatibility with all sort of devices. With MobielFirst, we could actually achieve this with very little trouble. With help of this product, we have been able to develop mobile applications without having complete knowledge of each mobile OS's native programming. App development, delivery, and code management have been very efficient using this product.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Microsoft Intune is cost-effective and easy to use, so I can recommend it."
"Being able to manage the devices remotely is most valuable. We can push security requirements through Microsoft Intune."
"Stable product that's easy to set up compared to other MDM products."
"Mobile device management is most valuable."
"Great for software update needs, operating system version updates, and security policy enforcement."
"Based on my experience, I find Intune very flexible for managing Windows devices. We can use scripting, and we can make use of the self-service portal or the company portal to publish some of the applications for Windows."
"Windows Autopatch is the most valuable because it removes the burden of patch management."
"From a solution perspective, I always recommend that you go for it."
"The implementation phase of IBM MaaS360 was pretty easy."
"Remote enablement feature and access to internal resources on the VPN."
"You will be surprised at the possibilities, the flexibility and the opportunities within MaaS360."
"The most valuable feature is that it's comprehensive - it covers mobile devices and laptops in one package."
"Maas360 uses distribution groups to deploy apps, which makes it a bit easier than, for example, Intune."
"Customer Service: It's excellent. Technical Support: It's excellent."
"The most valuable features are mobile device management and security (which allows you to quarantine infected devices)."
"It helped us reduce the number of support incidents by limiting users' access to device configurations."
"I like Its capability for developing hybrid applications, with an ability to integrate device-native code as well"
"One of the most valuable features is that we are using the IBM MobileFirst, which is actually providing a gateway to all the mobile resources either for the employees or for the consumers."
"With help of this product, we have been able to develop mobile applications without having complete knowledge of each mobile OS's native programming technology. App development, delivery, and code management have been very efficient using this product."
"We use it as a secure proxy server for a mobile app using public internet as well as for its mobile app support features."
"IBM MobileFirst has one of the most feature-rich admin panels."
"With help of this product, we have been able to develop mobile applications without having complete knowledge of each mobile OS's native programming technology, and app development, delivery, and code management have been very efficient using this product."
 

Cons

"Intune's reporting and logging could be improved. When troubleshooting, it's difficult to collect the logs and determine what's happening. If I want to filter out the compliant devices, I can see it from the logs, but I would like the option to drill down further."
"The Mac integration has room for improvement."
"We would like to see support for Chrome and/or devices for Chromebooks."
"Microsoft Intune is a very strong platform, but there are still some areas where it could improve."
"It doesn't economize when you scale up. We have over 14,000 employees, and we have between 7,500 and 8,000 city-owned or personal devices being used to conduct city business."
"There could be more wizard-driven policy development or creation. Some of the policies can get quite complex. If they have a wizard that assists the administrators in creating the policy, that will be a great job."
"We only have major classifications for iOS and Android, but there are different brands that have different cycles of updates. If they can fine-tune it to make it more brand-specific, that would be even better."
"Microsoft Intune could improve by being more user-friendly and having it geared toward device management. The graphic interface is not very good."
"When we have MaaS360 installed on smartphones, it consumes the battery of the device at a much faster pace. This is one of the areas of improvement that I would like to highlight. We have also observed that in the contact list, a lot of duplication is happening. A single contact is duplicated three or four times, which also consumes more memory resources. If they can work on improving it for these aspects, it will have a more positive impact not only on the way the application is being consumed by the user but also on user satisfaction. A lot of new features are being deployed or rolled out by companies that are competitors of IBM MaaS360. IBM will have to ensure that all those features are on board so that we have a complete suite of features in the platform, rather than deploying multiple diverse solutions to cater to the requirements of our customers."
"It would be ideal to add support for the distribution of windows.exe applications."
"I would rate IBM MaaS360's stability as seven out of ten, though I don't use it extensively."
"MaaS360 has gone down a few times over the years, and people couldn't get their emails on their phones, so it was problematic, but that didn't happen often."
"It does seem that the more devices we added, the slower the management console operates."
"The price could be lower."
"Configuring policies is difficult in IBM MaaS360. It also needs to improve usability."
"User interface is basic and not very intuitive."
"I would like to see improved support for native device functions."
"There are issues with push notifications, especially for Windows mobile apps. JSONStore also crashes abruptly at times."
"There are issues with push notifications, especially for Windows mobile apps. JSONStore also crashes abruptly at times."
 

Pricing and Cost Advice

"On a scale of one to ten with one being the cheapest, the cost of Microsoft Intune is a five."
"There is a license required to use this solution. However, it was part of a bundle package. Microsoft Intune is far less expensive than other solutions, such as Workspace ONE."
"My team members bundled it together with their Microsoft solutions, including Microsoft 365 and related products."
"The cost of the license and the features are justified for myself as a technical person."
"Intune is linked with Microsoft. We can deploy the Microsoft E365 license to users by Intune. There are different types of licenses, such as device administrator licenses, E5 licenses for device enrollment manually, and P1 and p2 licenses for device enrollment automatically. These are the licenses required for the administration."
"The product is expensive."
"Its price is fair. It's a normal price. It isn't too expensive or too cheap."
"Intune's pricing is reasonable considering its benefits and the high costs it helps avoid."
"The solution is expensive."
"IBM MaaS360 is cheaper compared to other alternatives. Others are at least three to six times costlier."
"I feel the pricing to be very high."
"IBM products are expensive compared to the tools offered by its competitors. IBM MaaS360 is an expensive tool."
"The licensing structure is broken down into levels, each with different functionalities available. Depending on your license, there may be additional fees for extra features."
"I rate IBM MaaS360's pricing a six out of ten."
"MaaS360 is priced at a balance. It is not as expensive as AirWatch or Jamf and is not a cheap solution like a few of the local products."
"Price is something for which we are always under pressure. If we have to look at the MaaS deployment, the price definitely has to come down. This is clearly one of the areas that we will have to work on, not only as a provider to our customers but also as a consumer of this service."
"Cost depends upon various factors. Size of the overall application and product usage matter a lot. For an enterprise-grade application, this certainly comes out as an economical solution. However, for small-scale applications, it can turn out to be on the higher side."
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Manufacturing Company
9%
Computer Software Company
9%
Government
7%
Manufacturing Company
11%
Computer Software Company
11%
Government
9%
University
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business128
Midsize Enterprise55
Large Enterprise170
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise7
Large Enterprise12
No data available
 

Questions from the Community

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What is your experience regarding pricing and costs for IBM MaaS360?
The pricing and licensing experience with IBM MaaS360 was satisfactory and not expensive.
What needs improvement with IBM MaaS360?
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Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Fiberlink MaaS360, MaaS360
MobileFirst, Worklight
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
Bancroft, Garuda Indonesia
UniCredit Business Integrated Solutions, Gruppo Unipol, Raymond James Financial, Toshiba GCS, CST, ABK-Systeme GmbH, BNP Paribas
Find out what your peers are saying about Microsoft, Omnissa, ManageEngine and others in Enterprise Mobility Management (EMM). Updated: April 2026.
886,932 professionals have used our research since 2012.