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Microsoft Purview Data Loss Prevention vs Proofpoint Enterprise DLP comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare One
Sponsored
Ranking in Data Loss Prevention (DLP)
20th
Average Rating
8.6
Reviews Sentiment
6.5
Number of Reviews
23
Ranking in other categories
Email Security (20th), Secure Web Gateways (SWG) (13th), Cloud Access Security Brokers (CASB) (12th), Distributed Denial-of-Service (DDoS) Protection (7th), Software Defined WAN (SD-WAN) Solutions (12th), Access Management (11th), Bot Management (3rd), ZTNA as a Service (9th), ZTNA (4th), Secure Access Service Edge (SASE) (10th), Remote Browser Isolation (RBI) (3rd)
Microsoft Purview Data Loss...
Ranking in Data Loss Prevention (DLP)
1st
Average Rating
8.0
Reviews Sentiment
6.7
Number of Reviews
34
Ranking in other categories
Microsoft Security Suite (14th)
Proofpoint Enterprise DLP
Ranking in Data Loss Prevention (DLP)
7th
Average Rating
8.2
Reviews Sentiment
6.4
Number of Reviews
21
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of May 2026, in the Data Loss Prevention (DLP) category, the mindshare of Cloudflare One is 2.1%, up from 1.4% compared to the previous year. The mindshare of Microsoft Purview Data Loss Prevention is 6.7%, down from 14.3% compared to the previous year. The mindshare of Proofpoint Enterprise DLP is 1.3%, down from 1.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Loss Prevention (DLP) Mindshare Distribution
ProductMindshare (%)
Microsoft Purview Data Loss Prevention6.7%
Proofpoint Enterprise DLP1.3%
Cloudflare One2.1%
Other89.9%
Data Loss Prevention (DLP)
 

Featured Reviews

CV
Network Architect at IP Dimension
Cloud security has improved remote access and has reduced costs for smaller client sites
I have used Cloudflare One's Identity-Aware Proxy, and it is quite straightforward from what I have seen so far. The app registration on the Azure side integrates fully into Cloudflare, and I am very satisfied with that part because it is easy to set up. The integration of Cloudflare One's Secure Web Gateway and Zero Trust Network Access works without any issues. That part is pretty automatic, and if you complete the rest of the setup, it comes together by itself with no issues from my side. What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection. The hops get shorter and you get better latency. We have done testing to see if it is better. One thing that we did notice with our proof of concept with our current client is that they have people connecting from the UK. When they used their previous VPN solution, uploading CAD drawings and other files to the server took a long time. They mentioned that it is much quicker on Cloudflare One's solution. I definitely believe that is part of the improved performance, and I am satisfied with that as well. What is nice about Cloudflare One is that it makes the setup easier and also easier to train technicians to maintain it. Compared to legacy systems, we do not need to get fancy firewalls in place that are costly. That is definitely also a cost-saver with Cloudflare One.
Rohit Jaiswar - PeerSpot reviewer
Soc Anaylst at Softcell Technologies Limited
Integrated controls have reduced insider risk and now protect sensitive data across our workforce
One standout feature about Microsoft Purview Data Loss Prevention is the tight integration with Insider Risk Management and Defender XDR, as it gives much better context during investigations instead of treating DLP as an isolated alerting tool. We also use endpoint DLP heavily to control USB, copy, print, clipboard, and browser upload activity, which has been very effective for remote workforce security. The best features Microsoft Purview Data Loss Prevention offers include real-time policy enforcement, endpoint DLP, and deep integration with Microsoft 365 plus Defender XDR. We also heavily rely on sensitive information type detection, adaptive policy tips, and insider risk integration to investigate suspicious user behavior with proper context. Another standout feature is the ability to control USB copy, browser uploads, print clipboards, and cloud sharing actions directly from endpoint policies. The integration with Microsoft Defender 365 and Defender XDR helps our team in day-to-day operations because DLP alerts are automatically correlated with endpoint identity, email, and user activity telemetry, which helps the SOC investigate incidents much faster from a single workflow. The sensitive information type detection makes a difference compared to other tools we have used because it is more effective than many legacy DLP tools. It understands context, exact data patterns, document labeling, and Microsoft 365 native content, reducing false positives while improving detection accuracy. Another strong feature of Microsoft Purview Data Loss Prevention is auto-labeling and policy inheritance with Microsoft's Information Protection, which helps maintain protection even after files are shared or moved across workloads. We also value the user coaching or policy tip capability because it educates users in real time instead of only blocking actions, which reduces repeated DLP violations significantly.
SR
Director Cybersecurity at a media company with 1,001-5,000 employees
Email data controls have reduced accidental leaks and support ongoing compliance monitoring
Overall, Proofpoint Enterprise DLP is a strong platform, but there are areas for improvement to enhance usability and effectiveness. One challenge is policy complexity and lifecycle management. As DLP programs mature, policies become layered and interdependent, leading to frustrations such as rule overlap that causes multiple triggers on a single message. Limited visibility into policy hierarchy impacts, difficulty modeling how new rules interact with existing ones, and change management requiring careful validation can all be challenging. An improvement opportunity would be advanced policy simulation tools for conflict detection between rules and clear rule precedence visualization, which would help understand the source of issues. The administrator user experience can feel dense from an admin perspective, especially when managing multiple layered policies, handling rule precedence, troubleshooting overlapping triggers, and onboarding new administration. As DLP programs mature, policy environments become complex quickly. Improvement opportunities would include visual policy mapping, impact previews, easier bulk policy editing, simpler policy cloning with conflict detection, and smarter recommendations during policy creation that would be very beneficial. Regarding data discovery and risk posture visibility, improvements are needed. While email layer protection is robust, organizations need better visibility across their repositories. There is an opportunity for built-in sensitive data discovery scanning and risk exposure mapping to identify which business units handle more sensitive data. A data movement visualization dashboard could also be beneficial, transitioning from reactive DLP blocking to proactive data exposure intelligence, which would significantly increase maturity.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The best feature is rate limiting. If I'm expecting 500 visits per hour, Cloudflare will limit the requests if I suddenly get 50,000."
"Cloudflare, in my opinion, was easy to implement."
"Cloudflare DDoS is better than its competitors for its security, deployment, and scalability."
"Cloudflare DDoS mitigates DDoS attacks."
"We mostly use Cloudflare WAF, and gets basic Cloudflaire DDoS, caching as extra bonus . We like the factor these features are all integrated into 1 console, simple to manage."
"Cloudflare Access is part of the Zero Trust philosophy."
"The simplicity of the solution is its valuable features as almost no effort was needed to learn the configurations. It is also one of the cheapest firewalls available in this category."
"It's the endpoint exposition. We don't need to expose our VPN server to the internet and need a zero-test solution. I can apply some conditional access to the endpoint that's connecting to our network to check their security policies or the security condition of their workstation. Once the workstation is trying to connect to my internal network, then I would like to check the discrete condition of these endpoints that are trying to access my internal network. We created some conditional access. We have CrowdStrike, to check if the CrowdStrike is installed, to check if it's updated, and to check for Windows updates. We created some conditional policies to check it."
"The product has improved compliance and confidence. We are aware of the data that is leaving our organization. It provides confidence in data management and information storage."
"We have not seen any sensitive files leave via email, which represents a significant improvement."
"The product can block the uploads to cloud services."
"Microsoft Purview has helped improve my company's ability to discover sensitive data, as most companies would say that they improved in the whole posture on this field."
"The policy customization feature is very useful, and we have successfully used the auto policy configuration."
"Microsoft Purview Data Loss Prevention's responses are faster. Its installation is also reliable. The security score helps with the security part."
"The impact of Microsoft Purview Data Loss Prevention's classification and policy controls on our productivity within our organization is significant, as it's helped our security team."
"Microsoft Purview has helped improve our organization's ability to discover sensitive data significantly as we use eDiscovery Purview, which is incredibly helpful."
"The best features Proofpoint Enterprise DLP offers, which stand out to me, are the ease of use and integration into the current email gateway."
"If one is looking for a bulletproof solution, then Proofpoint Enterprise DLP is the answer."
"Proofpoint Enterprise DLP has positively impacted my organization by improving the security posture of our data and containment within incidents, providing reassurance that PII has not leaked during times of incidents."
"Proofpoint Enterprise DLP's effectiveness in detecting and preventing data loss fundamentally lies in its ability to analyze user behavior and detect insider threats."
"Adaptive information protection with Proofpoint Enterprise DLP has changed how we handle sensitive data and respond to threats, allowing us to block sensitive data if it is being shared with external persons."
"Proofpoint Enterprise DLP is very important to our organization in maintaining our security posture as well as managing insider user risk."
"Proofpoint Enterprise DLP has positively impacted my organization by keeping us secure and making us aware of whether any critical information is in motion or at risk, and furthermore, whether there are employees that have malicious intent or malicious actions."
"Proofpoint is definitely the best."
 

Cons

"When there are any dynamic changes in complex applications, the tool takes a lot of time, making its analytics-related area a major matter of concern where improvements are needed."
"Feedback could be enhanced. While I work efficiently with Clover as a partner in Mexico City, sometimes the information and requests are easier to manage with more concrete solutions."
"The response time for support must be reduced."
"Our customers no longer use Cloudflare because its service is subpar."
"Cloudflare DDoS has poor technical support."
"The pricing is an area that can be improved. Pricing, as far as I recall, was the source of our problems."
"The software has automated alerts, but the automated alerts are not available in the mobile app."
"From a logging perspective, it is still a bit difficult to see exactly what users are being blocked with the current views."
"There is a need for improvements, particularly in ensuring that file-based recognition is more reliable and comprehensive."
"The major challenge we had was overreach. When our initial design inception blocked more data than we expected, we had a lot of help desk related issues that we did not see in testing."
"The solution should provide better integration with other systems."
"More training for end users on how it works would be beneficial."
"The amount of false positives and the hash issue we had have brought down the score for me."
"Some main features are limited in comparison to other solutions."
"The AI advancements can improve the false positives."
"A site can have different containers where you store data. We have always wanted to apply compliance, labels, and policies at the container level, rather than to an outer shell or at the site level. That is something we have been looking forward to and I believe Microsoft is already planning something like that."
"Overall, Proofpoint Enterprise DLP is a strong platform, but there are areas for improvement to enhance usability and effectiveness."
"If I had to think of one area that could use a little more polish, I do think putting more and more things into the integration of the full platform and portfolio is great to take multiple risk variants and provide alerts to the security organization and administrators."
"Usability has improved over the years; initially, it was difficult to navigate around the tooling, and my only other concern is around the number of products and how it's packaged up, as it gets a bit confusing at times."
"Proofpoint Enterprise DLP is generally a high-pricing solution, so it generally requires additional licenses for the DLP."
"Proofpoint Email Data Loss Prevention (DLP) should probably add something more into their case management process."
"In terms of improvements, I find there are some blind spots in Proofpoint Enterprise DLP; you can obviously add more channels for detection, and logging can be much improved, specifying exactly what action took place or what alert was generated."
"From the pricing standpoint, I learned from my senior management team that Proofpoint Enterprise DLP is a little higher compared to other basic DLP tools."
"My impression of Proofpoint Enterprise DLP's ability to monitor problematic Copilot use is that some improvements are still required on that part because I believe it is not so matured yet and the new features are being implemented."
 

Pricing and Cost Advice

"The price tag is no longer $200,000, but rather $300,000 to $400,000. It's twice."
"The prices are slightly expensive."
"The solution is not that expensive."
"The pricing is somewhere in the middle. I would rate the pricing a seven out of ten."
"Cloudflare Zero Trust Platform's pricing is good."
"My company has to make yearly payments towards the licensing costs attached to the solution. There are no hidden charges apart from the licensing costs of the solution."
"The solution's pricing lacks transparency."
"The pricing of the solution is cheap. The licensing cost is also very low. I rate the cost and pricing a three out of ten."
"I am satisfied with the tool's pricing."
"Microsoft Purview Data Loss Prevention is part of a bundle and is not sold as a standalone product."
"The pricing is reasonable."
"The cost works out to about $15 per user per month."
"It's a little bit pricey compared to competitors, but it's not too high."
"You get the solution in a bundle if you get the E5 suite."
"The product has the best price-to-performance ratio."
"We are using the E3 license for Microsoft 365 with the E5 compliance license add-on."
Information not available
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Top Industries

By visitors reading reviews
Construction Company
20%
Comms Service Provider
11%
Financial Services Firm
9%
Manufacturing Company
6%
Financial Services Firm
16%
Computer Software Company
8%
Manufacturing Company
8%
Insurance Company
5%
Financial Services Firm
19%
Manufacturing Company
8%
Government
7%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business10
Midsize Enterprise1
Large Enterprise12
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise8
Large Enterprise15
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise4
Large Enterprise20
 

Questions from the Community

What needs improvement with Cloudflare Access?
Cloudflare Access has strong integration with Microsoft, among other platforms. However, when it comes to Kaspersky, ...
What is your primary use case for Cloudflare Access?
Cloudflare Access provides secure access to internal applications for employees, external members of the organization...
What advice do you have for others considering Cloudflare Access?
Cloudflare Access is one of the best integrations available. While about two hundred vendors offer similar services, ...
What is your experience regarding pricing and costs for Microsoft Purview Data Loss Prevention?
My experience with the pricing, setup costs, and licensing is that everything is included in our enterprise licensing...
What needs improvement with Microsoft Purview Data Loss Prevention?
To improve Microsoft Purview Data Loss Prevention, I think it would be helpful if we could make bulk labeling easier,...
What is your primary use case for Microsoft Purview Data Loss Prevention?
My main use cases involve trying to prevent sensitive files from leaving the company. Any sensitive data that the bus...
What needs improvement with Proofpoint Enterprise DLP?
Usability has improved over the years; initially, it was difficult to navigate around the tooling, and my only other ...
What is your primary use case for Proofpoint Enterprise DLP?
My main use case for Proofpoint Enterprise DLP is incident management. A specific example of how I use Proofpoint Ent...
What advice do you have for others considering Proofpoint Enterprise DLP?
I do not have the data on me in terms of response times, but I find it to be a useful tool when I do have an incident...
 

Also Known As

Cloudflare Area 1 Email Security, Cloudflare Bot Management, Cloudflare Gateway, Cloudflare Zero Trust Platform, Cloudflare DDoS, Cloudflare SASE & SSE Platform
Microsoft Endpoint Data Loss Prevention, MS Endpoint DLP, Microsoft Endpoint DLP
No data available
 

Overview

 

Sample Customers

23andMe
Information Not Available
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Find out what your peers are saying about Microsoft Purview Data Loss Prevention vs. Proofpoint Enterprise DLP and other solutions. Updated: April 2026.
895,151 professionals have used our research since 2012.